Video summary
Tom Bilyeu emphasizes that sleep hygiene begins well before bedtime, starting with morning sun exposure to regulate circadian rhythms. He advises getting direct sunlight into one's eyes and on skin immediately upon waking, even in northern latitudes or gray weather, while looking up at the sky rather than directly at the sun to avoid eye damage without wearing sunglasses. This practice is crucial for setting biological clocks and adjusting to new time zones during travel. Furthermore, Bilyeu stresses the importance of physical activity throughout the day to tax the body energetically; a sedentary lifestyle often leaves individuals unable to feel tired enough to sleep because their energy has not been sufficiently expended. Regarding diet and hydration timing, Bilyeu recommends finishing one's last meal between 1:15 p.m. and 2:00 p.m., ensuring at least three hours pass before lying down for bed around 9:00 p.m. This approach supports intermittent fasting and prevents digestive discomfort that can disrupt sleep when the body stops processing food in the middle of the night. He also ceases drinking substantial amounts of water by early afternoon to avoid waking up frequently to urinate, which he notes often triggers a cycle of problem-solving and rumination that makes falling back asleep difficult. To combat hunger pangs near bedtime, he suggests brushing teeth immediately before sleep, as the taste effectively suppresses appetite. As evening approaches, Bilyeu implements strict measures to reduce blue light exposure by dimming screens, enabling night modes on devices set for 6:00 p.m., and wearing blue-blocking glasses during extended computer use or in the final hours leading up to bed. He avoids stress-inducing work after 8:00 p.m., preferring instead to engage in enjoyable activities that leave him feeling light and relaxed rather than anxious about unfinished tasks. When preparing for sleep, he utilizes a two-blanket system to regulate body temperature comfortably while maintaining his personal preference of sleeping with blankets over his head to create a cocooned environment free from light leaks or nightlights. He also insists on keeping the bedroom cool, ideally between 67° and 68°, as this drop in ambient temperature serves as a natural signal for the body that it is time to enter sleep mode. To ensure uninterrupted rest, Bilyeu tapes his mouth closed with surgical tape to force nasal breathing, citing James Nestor's book *Breathe* as an influential resource on the physiological benefits of nose-over-mouth breathing and the avoidance of dry throats or allergies that wake people up. If he wakes during the night, he employs a unique technique involving fiction novels from Audible played through headphones at extremely low volumes; by pressing his ear against the pillow to hear the narration clearly before releasing pressure once asleep, he maintains a passive story mode in his brain without being startled awake when the sound continues softly or stops. He also advises against setting alarms unless absolutely necessary for early flights, noting that naturally waking up after six and a half to seven hours allows him to feel fully rested with optimized cognition despite working 93-hour weeks. Finally, Bilyeu concludes his routine by practicing gratitude immediately upon lying down, visualizing three things he is thankful for each night—a technique encouraged by Doc Amen—to shift mental states away from stress into a peaceful mindset even on difficult days like the day of a family loss. He summarizes that while there are exceptions such as parenting young children or catching early flights, prioritizing these specific habits regarding sunlight, exercise, diet timing, light control, temperature regulation, breathing mechanics, and gratitude creates an optimal foundation for high performance. By adhering to this comprehensive protocol, individuals can mitigate the common issues of tossing and turning, cognitive fatigue, and anxiety that plague modern entrepreneurs burning the candle at both ends.
Read the full video transcript
What's up, everybody? Welcome back.
We're doing another routine video. I'm
going to walk you through all the things
that I do for one of the most complex
and important things that I do every
single day of my life. And that's get
ready to sleep. So, here we go. I'm
going to walk you guys through all the
things that I do to get my sleep hygiene
right. And I think that this is
incredibly important, and even with
fellow entrepreneurs who are burning the
candle at both ends and trying to do
something extraordinary with their life,
I'll have one piece of advice.
Prioritize sleep.
So, number one is to remember that your
night sleep begins the morning before.
And one of the most important things
that you can do is get direct sun
exposure into your eyes and on your skin
first thing in the morning. Now, I know
a lot of people live in northern
latitudes, and you're stepping outside,
and it's basically just a gray day, but
even that helps. It's better than
nothing. You want to get out. You want
that sunlight to hit your eyes. You want
that sunlight to hit your skin because
it helps to set your circadian rhythms.
It's one of the most important things
you can do for actually getting a good
night's sleep, but it starts the morning
before. And by the way, as a pro tip,
when you're traveling, this is one of
the critical things that you want to do
to adjust to the new time zone. The
second you wake up, get out, go outside,
and get that sun exposure. And I try to
look up into the sky, not at the sun, as
that will burn your eyes out, but I try
to look up into the sky to make sure
that I'm getting the maximum amount of
sunlight into my eyes. I'm not wearing
sunglasses. I'm not wearing blue
blockers like I'm wearing now,
which is part of the night routine.
But in the morning, when I'm trying to
get all that sunlight in to set my
circadian rhythms, then I'm making sure
that I get that exposure.
Make sure that you're using your body
throughout the day. It's incredibly
important to actually be physically
active to burn that energy off to make
sure that you earn your night's sleep.
In a modern lifestyle, so often we're
spending so much time sedentary that we
don't actually tax our body in any
meaningful way, which means that by the
time we're trying to lay down to go to
bed, we don't have the impulse to sleep.
And so, doing things that are physically
taxing throughout the day is an
extraordinarily useful way of being
ready to actually go to bed. Hey
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As you go through the day, I find that
there are certain things you need to be
very careful about in terms of what you
intake. So, eating and drinking. So, a
big one for me is the last meal that I
eat and what time that happens at. Now,
I get up very early, which we'll cover
as we get later in my day around what
time I go to bed, but I typically get up
very early, somewhere between 4:00 and
5:00 a.m. So, my day already is skewed
that way, but my last meal I eat usually
around 1:15 to 1:45 p.m. And that is the
last meal I will eat for the day. I
won't have anything after that,
literally nothing. I don't even have a
water after 2:00 p.m.
Now, the reason that I don't eat after
1:45-ish
is because I want to do intermittent
fasting and it's much easier for me to
get through the rest of the evening
without intaking any more food than it
is to spend the whole morning hungry
until say 12:00 or 1:00, which I know a
lot of people do. It's dealer's choice,
whatever works better for you, but
having an extended fast is very, very
helpful.
Now, also, another reason that I end it
early is that I think you will notice a
massive difference in how you sleep if
you have your last meal at least at
least, bare minimum,
3 hours before bedtime. So, if you go to
bed at 9:00 p.m. like it's a religion,
like I do, then your last meal is going
to be at 6:00 p.m. anyway. So, you're
going to want to get that out of the way
and I wouldn't start chewing at 6:00. I
would try to be done chewing at 6:00 so
that you actually have a full 3 hours
rest between when you had that last bite
and when you go to bed. Your digestion
stops in the middle of the night so it
can create discomfort if your digestion
stops sort of mid-process and you're
sitting with something sitting either
still in your stomach or in your
upper intestines. So, that can be very
uncomfortable. So, that disrupts
people's sleep and makes it hard for
them to get to sleep and remember that
you have trillions of microbes inside of
you and when they're being asked to sit
in all the things that they're
digesting, it can create issues. So, I
find that I sleep way better by not just
eating 3 hours before bedtime, but
taking that all the way back to where
I'm done chewing it about 1:15, uh 1:45,
excuse me.
So, that's worked out really, really
well for me. And if you're worried that
you're going to get hungry, remember
you're taking in a normal amount of
calories, you're just having your last
meal later. And what I have heard said
before and I think is really clever and
brilliant is that as I get hungry, I
have sleep for dinner.
And uh I love that. I love that idea of
right when I'm about like, "Mm, yeah, I
could eat now." I brush my teeth, which
for whatever reason the taste taste of
toothpaste
kills hunger. So, just as I'm thinking I
want to eat, I brush my teeth, and then
boom, I go to bed, I fall asleep with no
problems, and I'm able to stay asleep.
Now, the reason that I stopped drinking
at 2:00 p.m. is I find that if I have
any substantial amount of water, cuz
I'll still have a sip of water here and
there, uh but sips. And the reason is
that I'll wake up in the middle of the
night to pee if I And by the way, if I'm
eating too close to bedtime, same thing,
cuz there's so much water in the food
that you eat. Uh but I don't want to
wake up in the middle of the night if I
can at all avoid it. So, the times where
I eat later, drink late, I find myself
waking up in the middle of the night to
pee, and then my brain kicks back in,
and I start problem-solving, and it
makes it impossible for me to fall back
asleep, and I was losing two, sometimes
three hours a night of productivity
because I wasn't sleeping. I was trying
to fall back asleep. I wasn't doing
anything useful other than tossing and
turning and ruminating over everything
that had happened during the day, that I
need to do, that I could have done
better.
It was nightmarish. So, not only are you
fatigued, suboptimal cognitively, but
it's just really a lame way to spend
time.
Because there's an interesting part of
your brain that shuts off in the middle
of the night that makes fears seem way
bigger than they will as soon as you're
up and are actually attacking your day.
It all feels very manageable. But in the
middle of the night, it feels
terrifying, it feels overwhelming, feels
like, you know, just absolute
stress-inducing. And so, that makes it
even less likely that you're going to be
able to fall asleep. So, anything that I
can do to mitigate waking up in the
middle of the night and starting that
death loop,
I'm going to do. So, that's one of the
reasons that I stop eating and is
definitely the reason that I stop
drinking at 2:00 p.m. every day.
Okay, the next thing that I do for sleep
hygiene, as it's called, is as the
evening wears on, I make sure that I'm
not getting a substantial amount of blue
light and bright light into my eyes. So,
I'm going to dim my computer screen. I'm
going to put my computer screen on
screen on night mode. So, you can go
into your phone, you can go into your
computer, and set them to just
automatically at a certain time. I think
I set mine for 6:00 p.m., if I remember
right, and it just automatically flips
over to an orange-er light. I dim the
screen, so I'm not getting super bright
light. Happens again both on my phone
and my computer. And then, on top of
that, just to make sure, I put on
blue-blocking glasses to make sure that
I'm not getting too much in my eyes. And
there are some days, if I'm going to be
at the computer for a really extended
amount of time, I'll wear blue blockers
even during the day, just so I'm not
getting an overwhelming amount of the
artificial blue light from my screen.
So, that's how I curb that. And then,
another thing that I do around my
computer is I try not to do any work
that I think will be stress-inducing for
the final hour before my bedtime. So,
I'm still going to work right up until I
go to bed. My rule in life is Monday
through Friday, if I'm awake, I'm either
working or working out. Now, I love my
work, so this isn't a torture chamber.
I'm sure some people are imagining that
and thinking it's horrible, but for me
it's completely joyful. And
I do, though, have to acknowledge that
there are some things that I work on
that stress me out. And so, I don't
check test text messages after 8:00 p.m.
I'm not looking at emails after 8:00
p.m.
Um I'm doing things that are work, but
enjoyable. Now, I'm not religious about
it. There are definitely times where I
feel that something really just has to
be done in a timely fashion, and so I
will break that rule light um
occasionally, but I try not to because I
do find that I sleep much better if for
the last hour before bed I'm doing fun
things, I'm doing things that um give me
energy, that make me feel light, that
are part of that passion, that feel
good, and I can feel a difference in my
stress and anxiety levels. There's a
lightness to it that I don't know. I
don't have a better word for it, but as
I'm going to bed, I just feel relaxed, I
feel
um joyful, I have a sense of purpose,
and it's like I can let everything go
for the day, and when I climb into bed,
I remind myself that I only have one job
now that I'm going to bed, and that job
is to sleep. And that mantra, the only
job I have now is to sleep, has helped
me a lot, especially when I wake up in
the middle of the night. Hey, thank you
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So, when I lay down, then I have a host
of different mechanical things that I
do.
One of them is to make sure that I have
my own blankets. I use a two blanket
system. So, I myself have two blankets.
That way if at any point during the
night I'm getting cold, I can pull the
other blanket up. So, I start it down
where it's basically just covering my
shins and below. And then if I'm getting
cold, I can pull that up to my waist if
I'm a little cold but not too cold, or I
can pull all the way up if I'm really
cold. And that allows me to better
control my temperature. And then this is
the one that people think is weird, but
I've been doing it forever, so it seems
so normal to me. I do not ever under any
circumstance share blankets with my
wife.
Now, the reason is when they move, it
becomes your movement. Or you're playing
tug-of-war for the blanket. Or worse,
the other person might actually pull the
blanket off you. Or you might pull the
blanket off them and give them a bad
night's sleep. So, that was a lesson I
learned very early on because for
whatever weird reason, I like to sleep
with the blankets up over my head. I
like to be completely cocooned. Feels so
nice. There is no light, which by the
way is another thing.
Make sure your room is dark.
Make sure your room is dark. So, no
light, no light leaks, no phones, no
nightlights, nothing. As dark as you can
get it. Cover up if things have like
little LED power lights, cover those up.
Do whatever you can to get the room
actually dark.
For me, I have another layer, which is I
sleep under the blankets. Now, if you're
like my wife Lisa, the last thing you're
ever going to do is cover your head with
a blanket. She absolutely hates it and
feels like, you know, she's just
claustrophobic and has to get it off of
her. But for me, it just feels
like I'm in a womb and it's so
wonderful. So, I love it. So, I have
slept with the blankets over my head for
decades at this point, which is another
reason why I need to have my own
blankets. So, get my own blankets, I can
meter them based on the temperature in
the room, which brings me to another
point.
One of the best
signifiers to your body that it's time
to go to bed, that's going to kick you
into sleep mode, is making sure that
your room is cool. So, we keep our room
somewhere around 67°
to 68°. It should be cool enough that
when you go to take your clothes off and
get in your pajamas, you kind of don't
want to because it's that cold. So,
that's the right temperature. So,
whatever that temperature is for you,
you want to get it there. Get under the
covers, you're nice and warm. It's not
like you're sleeping cold, but you want
the room to be cool to signal to your
body that it's night time, right? We've
come up through evolution with all of
these signals from daylight, from the
brightness,
the color temperature, the difference
between firelight, which is dim and
orange, to daylight, which is bright and
blue. And so, we have all of these
subtle signals, including a drop in
temperature. So, as the temperature
comes down, it's yet another signal to
your body that it's time to go to sleep.
So, from setting our circadian rhythm
with getting that sunlight directly in
our eyes, on our skin, actually being
outside, to the temperature dropping,
the color temperature of the light
changing, uh the brightness of the light
changing, all of these are signals that
keep your circadian rhythm where you
want it to be so that you can fall
asleep.
Now, there's one last thing that I
advise that you do, and that is to tape
your mouth closed. And I mean that
literally.
So, next to my bed, I keep this little
roll of tape. Um it is surgical tape, so
it's sticky, but it's not crazy sticky.
It's not like duct tape. And I peel off
a little piece about that long, long
enough just to go from not quite totally
covering my lips, but the middle bit.
And that what that's going to do is
force me to breathe through my nose.
Now, if you haven't seen James Nestor
and his thoughts on breathing through
your nose, I highly encourage you read
his book. His name is James Nestor. I
think the name of the book is just
Breathe. Uh but check it out. James
Nestor, a book on breathing through your
nose, really makes a difference. I sleep
so much better now that I tape my mouth
closed because what would happen is I
would start breathing through my mouth,
which has all kinds of physiological
knock-on effects, which he covers in his
book. Uh but also, my mouth and throat
would end up getting dry, and that would
wake me up, and
you know, you're trying to like get your
mouth uh
moist again, and it is
extremely distracting, and yet another
thing that wakes you up. And then I
would just do it again. I'd fall asleep.
My mouth would go back open. I'd start
breathing through my mouth again. A lot
of this because I have allergies, and so
I found that by taping my mouth closed
and having an air filter in my room so
that my allergies aren't being
triggered,
I breathe wonderfully, nice and easy,
and always through my nose. And it's
made a huge difference in terms of the
amount of unbroken sleep that I get.
That was a real game-changer. So, shout
out to
uh James on that one.
There is one secret that I have when I
wake up in the middle of the night that
many of you may never have heard of. And
that is I use
my iPhone headphones.
And I put it, and this is very
important, I put it on a fiction novel.
Ideally a long fiction novel because
what I found is and I'm using Audible.
So, Audible boom, I put my headphones in
and I pick a fiction book that isn't too
crazy, right? That there's not going to
be some murder scene where people are
screaming which will wake you up. I've
tried using the timer on Audible for
I've tried 45 minutes, I've tried an
hour, I've tried 2 hours and I find as
soon as the book stops, it would wake me
up.
I would find if the narrator started
speaking more loudly, it would wake me
up. And so I was like, "Oh man, like
it's helping me fall back asleep, but
then it creates like this moment where I
eventually wake back up." And so is
there anything that I could do?
What I have found,
put your headphones in
and then
take your phone out, access the app, go
to the book, hit play
and before I go to bed, I've got my book
ready, it's right there. So, all I have
to do, open my phone and hit play. I've
got the brightness turned all the way
down, it's all orange light. I hit play
on the book, it's already cued up. And
the key is this is the advanced class
stuff.
I turn the volume down so low
that I have to put an ever so slight
amount of pressure on my ear against the
pillow to hear it properly. But if I put
that pressure, I can hear it perfectly,
I can follow the narrative.
When I say that I will fall asleep in
30 seconds, 90 seconds like at the most,
I am out like a light. Now, as soon as I
fall asleep, what ends up happening is I
let the pressure off my ear and I can no
longer hear it. Well, you can hear that
there's something happening, but it's so
soft. And because it just keeps being
there, there's never a moment where it
wakes me up because it just keeps going
and going and going and I'm able to then
just stay asleep for usually I'll wake
up one more time
uh and then I'll start hearing the book
again, and then I'm back out.
This is the closest thing to magic I've
ever come up with. It works so well. I
went from tossing and turning two to
three hours a night if I woke up to
being able to fall back asleep in
seconds because there is something about
a novel, a story
that shifts your brain out of
problem-solving mode and puts it into a
story mode, passive mode. Now, I've
tried things like the Calm app, where
it's like somebody narrating a story. I
haven't found it as useful as just
picking a random book that I'd actually
be interested to listen to.
And then because they're so long, so I
pick books that are, you know, say 15
hours long. And then by the time we get
down to say there's only five hours left
in the book, then I pick a new book and
then I'll finish that book as I move
around the house or whatever. This
really is the closest thing to magic I
have ever come across, ever. I've been
using it now every night, seven days a
week for four or five months.
It works like a charm every time. It's
absolutely amazing.
There's one more important part of this
step, and that is to never set an alarm.
Now, of course, there's going to be edge
cases, you have to catch a really early
flight or something like that. But for
the most part, if you can avoid setting
alarm, you're going to be way better
off. One, you know in the back of your
mind, oh god, I've got that alarm
coming, is it time is it time? And then
also, you want to get as much sleep as
your body will allow you to get. So, if
your body needs eight hours, get eight
hours. If your body needs nine hours,
get nine hours. So, I find that I
naturally sleep about six and a half to
seven hours a night. That's just my
rhythm. No matter how sort of relaxed
and stressed I am, that's just where I
wake up. It's perfect. I feel
well-rested. My cognition is absolutely
optimized. So, find your number, but
make sure that you don't have an alarm
staring you in the face that you get
whatever amount of sleep you need. And
that's me saying that as somebody that's
run big companies, is very busy. I work
93 hours a week. And yet, I still manage
to get sleep. Now,
I fully understand if you have kids,
there are extenuating circumstances, but
you want to do everything else right.
You want to get to the point where
at least the only thing that's going to
disrupt your sleep is the kids. So, that
you do all the things that you can
around sleep hygiene to make sure that
you're ready. So, get out, get the
sunlight on your face and skin
immediately. Make sure that you're
exercising, so that you're able to
actually earn that sleep. Make sure that
your diet is right, which is something
that's beyond the scope of this. Getting
your diet right is very important, and
getting the timing of your diet is very
important. Figuring out when you need to
stop drinking if waking up in the middle
of the night to pee is an issue for you,
that's going to be an important thing.
And then controlling the amount of blue
light, the intensity of the light in
general,
and then doing things that you can to
lower your stress, lower your anxiety.
In fact, there's one secret tip that I
forgot.
When I first lay down,
I think of and shout out to Doc Amen,
who was the one that encouraged me to
try this.
I think of three things that I'm truly
grateful for. I make them different
every day, and I really envision them.
So, that whatever stress I may have
coming into going to bed, I'm now
putting myself in this grateful place.
I'm in a way better mental state. It
just feels awesome. And as I'm thinking
about those things, I drift off to
sleep. And so, just recognizing that you
can shift your state and get into that
much more pleasant place is really
powerful. And to even do that on your
worst days is incredibly beneficial. And
Doc Amen talks a lot about that. Even on
the day that his father passed away, he
did the same thing, and And said three
things that he was grateful for. And he
said even on that day it helped him fall
asleep on a day where he did not think
he was going to get sleep. Um little
things like that make a big difference.
All right, I hope that you guys all
found that useful. And now, without
further ado, I will show you
the last little trick here and then I
will bid you farewell
and up on you we
and hope that you all sleep incredibly
well.
And as my wife and all of the Greeks in
the world would say
kalinihta.