“They Cut You Off From Everyone” - Cult Deprogrammer Breaks Down 764 Network, Scientology & NXIVM
Watch on YouTubeVideo summary
In this discussion, cult deprogrammer Rick Allen Ross explains how destructive groups have evolved to thrive in the digital age, noting that aspiring leaders now recruit members and raise funds primarily through social media platforms like X, Facebook, TikTok, YouTube, and Airbnb retreats. While terms like "cult following" can apply benignly to devoted fans of celebrities or brands, a destructive cult is defined by three core characteristics: a dictatorial leader who becomes an object of worship, the use of coercive persuasion techniques to gain undue influence over followers, and the exploitation of members for cash, agitation (often involving drugs), and sexual favors. Ross emphasizes that the tipping point where a group becomes dangerous occurs when leaders isolate individuals from their families and friends, creating a bubble or alternate reality where the outside world is portrayed as evil. This isolation removes critical feedback mechanisms, making followers increasingly susceptible to radical demands, such as mass suicide attacks seen in cases involving Shoko Asahara's Aum Shinrikyo group or starvation deaths under Paul McKenzie's Good News International Church in Kenya. The conversation delves into specific high-profile examples of these dynamics, including the case of Keith Raniere and his organization NXIVM. Ross details how Raniere utilized a facade similar to self-help seminars but eventually demanded that members move to Albany, New York, cut off all non-member contacts labeled as "Suppressive Persons" (SPs), and submit to branding with hot irons without anesthesia. He notes that Raniere plagiarized techniques from Scientology and other groups like Landmark Education rather than being an original thinker, a deception compounded by his false claims of having a 240 IQ when he was actually an average student. The discussion also touches on the impact of Scientology on celebrities like Tom Cruise, highlighting how its demands for disconnection have contributed to multiple divorces and strained family relationships, illustrating that even highly intelligent individuals can be trapped in such systems through intensive brainwashing processes involving "auditing" sessions with E-meters that function as a form of organized confession or interrogation. Ross further addresses the prevalence of online grooming targeting minors by groups like 764 Global Child Exploitation and Violent Extremist Network, which allegedly recruits vulnerable children from gaming communities to produce self-harm and sexual content under threat of violence. He contrasts this with traditional religious indoctrination, arguing that while families may share values or beliefs passed down through generations, true cult brainwashing involves deception, a "bait-and-switch" scenario where leaders claim their ideology is faultless (the sacred science), and the systematic dismantling of an individual's critical thinking. Using Robert J. Lifton's framework on thought reform, Ross explains that victims are often tricked initially by charismatic figures who offer support during vulnerable times before being trapped in abusive cycles where they blame themselves for mistreatment, a dynamic comparable to surviving domestic abuse or controlling relationships like those involving Diddy and Ike Turner. Ultimately, the dialogue concludes with practical advice for parents and individuals on identifying cult involvement versus mere disagreement. Ross urges vigilance regarding children's online activities, suggesting that behavioral changes such as social withdrawal, sullenness, or isolation are red flags of outside influence rather than just typical teenage behavior. He stresses that accountability is key; a group should not be labeled destructive based solely on its beliefs but because of predatory behaviors and a lack of transparency regarding finances and treatment of former members who leave. The speakers agree that while everyone has an ideology shaped by upbringing, the distinction lies in whether those ideas are presented as perfect dogma requiring total submission or if they allow for questioning and diverse opinions without fear of retribution or disconnection from loved ones.
Read the full video transcript
This question is very innocent. How does
one start a cult today?
>> Well, the times have changed. So, if you
wanted to start a cult today, you would
do it online. You'd have your social
media accounts. You'd stream. And all of
these things that I'm describing have in
fact been done by cult leaders. This is
the new way in which cults thrive. But
what is the point where they go to now
sacrifice your life?
>> The leader starts telling you that the
outside world is evil. This is when it
starts getting very dark and then the
leader can say things like, "Let's
attack the Tokyo subway system." Or you
can have a situation which recently
happened. Paul McKenzie told his people
to fast and pray because the end of the
world was coming and over 400 bodies
have been recovered in Kenya.
>> Are you following anything with Diddy?
Uh
>> yeah, I followed it a bit. I don't
necessarily see him as a cult leader,
but I see him as using cultlike
techniques of coercive control to
dominate and manipulate women. Cassie
felt he he loves me. He's going to take
care of me. And then it changes and
morphs into something entirely
different.
>> Here's a conclusion I've come up with.
Somebody may listen to you and say,
"What are you talking about, Rick? Jews
don't doctrinate." Like it's fullon
cultlike to convert. Let me let me just
finish and then you'll see where I'm
going with this.
>> Everybody is in a cult, including you. I
think you're in a cult.
[Music]
[Applause]
>> Adam, what's your point? The future
looks bright.
>> My handshake is better than anything I
ever saw. It's right here.
>> You are one of my son's right there. I
don't think I've ever said this before.
[Music]
>> I don't know what the name of the movie
was, but maybe um score is what it was
called. Score with uh Robert Dairo.
Anyways, we're we're having
conversations about
>> how much we both respect Edward Norton's
uh movies, but he was not a cult leader,
>> right? He's not a cult leader.
>> No,
>> maybe Fight Club.
>> Yeah, in Fight Club, he played
>> maybe Fight Club.
>> He he kind of played a cult leader. And
also in uh in uh in the movie that he he
followed a man who led a hate group. Uh
what was that in
>> Primal Fear?
>> No, in X. He American History X.
>> Yeah. In American History X, he followed
a hate group leader and that leader was
charismatic and he was enthralled with
him and he followed him and eventually
realized that it was a mistake. But I
think that's a typical pro a typical
story of someone who becomes
disenchanted in a cult.
>> And then the story ends with him trying
to get his brother out of it, right? and
his brother ends up, you know how the
movie ends where uh oh, it's it's a wild
ending to a movie, but okay, we're not
going to talk about movies today. Today,
we're trying to learn how,
>> you know, you identify as a uh uh
deprogrammer, right? You're a cult
specialist and a deprogrammer and you've
done this to over 500 patients of yours,
right, over the years.
>> So, you know, we have one of our guys in
a in a back who's he came in this
morning. He's begging me to ask you this
one question. He said, "Pat, please
start with this question." His question
is very innocent. Some may call it a
dumb question, but they say there's
never a bad question. He said, "How does
one start a cult today?" He's interested
in starting a cult today. He wants to
have a cult-like following. He wants
people to be crazy about him. And he's
wondering if he wanted to do that. How
do you do that today?
>> Well, the times have changed. And so, if
you wanted to start a cult today, you
would do it online. This is the new way
in which cults thrive and recruit people
and raise money. So, you'd have your
social media accounts, uh, X, uh,
Facebook, Tik Tok, you'd stream, you
would have websites, you'd have a
YouTube channel, you might book, um, a
retreat through Airbnb.
And all of these things that I'm
describing have in fact been done by
cult members, uh, excuse me, cult
leaders to pull in members. And so they
recruit online, they get money online,
you know, PayPal, VMO, and everything
happens online. And that is the new
world of cults. Almost any of the old
cults that were established have now
reinvented themselves or rebranded
themselves online and people who are
aspiring to become cult leaders begin
typically online. So, okay. And and I
want to talk about that because the
question then becomes, is it easier to
be a cult leader today or 50 years ago?
Pre-ocial, pre- cell phones, pre- all
that stuff. But prior to that, is the
word cult? Where does the word cult come
from?
>> Does it come from culture? Because it's
it's a bunch of different words that it
comes from. Where does cult come from?
>> Well, you know, it it's uh I I believe,
you know, from a language standpoint, it
would go back to Roman times. Uh but but
the word cult can has a range of
meaning. So for example, you could have
a cult following. Uh you could have a
podcast and have fans that are very
devoted to you and that could be called
a cult following like Taylor Swift and
the Swifties. Or you could uh be be
obsessed with shopping at Trader Joe's
and that could be called a kind of cult
following. But when we use the word
cult, uh typically what we're talking
about is a destructive cult. And there
are three core characteristics that form
the nucleus of virtually every
definition of a destructive cult. And
that would be number one that you have
this dictatorial leader who becomes an
object of worship and that leader is the
defining element and driving force of
the group. So it could be like David
Caresh, uh, Keith Reeri, Jim Jones,
Charles Manson, uh, and whatever the
leader says is right is right. Whatever
the leader says is wrong is wrong. And
the leader dominates and controls
everything. And then number two, that
leader uses identifiable techniques of
coercive persuasion and thought reform
to gain undue influence over his or her
followers. And then once they have that
undue influence, they use it to exploit
and do harm to the people that follow
them. And that varies by degree from
group to groups. Not all groups are uh
mixing the Kool-Aid, as they say, to
poison and kill their members through
some kind of mass suicide or engage in
criminal activity. Most cult leaders are
really interested in cash, agilation,
and maybe sexual favors. So that is what
defines a destructive cult. Those three
core characteristics,
>> cash, agilation,
and sexual favors.
>> Yeah.
>> All right, Humberto. There you go,
buddy. So I'm sure you know. So So all
right. So cash, agilation, and sexual
favors. Okay. So the word cult comes
from culture. The the word by itself is
not a bad word. is the people who have
who use their cult-like following to
harm and take advantage of people rather
than those like I would say Joe Rogan's
got a cult-like following. I'm sure you
would agree.
>> Yeah.
>> I would say, you know, Ronaldo has a
cult-like following, right? A massive
cult-like following.
>> Uh there are many actors and singers and
comedians that have cultlike following.
Podcasters have cultlike followings.
>> But what's the switch? Like if you look
at the pattern of a guy that uses their
influence and their cult-like following
to turn it into hurting somebody,
harming somebody, what is that switch?
What is where are those guys willing to
go to that others with high influence
don't? What's the difference? What's the
place they're willing to go to? Where
we're going is that uh basically the
leader takes control of critical
thinking and decisionmaking and value
judgments and the followers become
increasingly socially isolated because
the leader influences them to cut off
family, old friends and to embed in
this, if you will, bubble or alternate
reality controlled by the leader. So as
the leader takes his following further
and further away from from their their
moorings, their their family, their
their their community and isolates them.
They become very easily influenced
because they have no other frame of
reference and everyone around them by a
deliberate process is a member of this
group. So if for example you look at
someone else and say hey I think what
the leader saying sounds kind of crazy
the person next to you what are you
talking about he's all powerful all he's
wonderful we should just go along with
him so there's no way to get accurate
feedback as you become more and more
embedded and then once you lose your
your friends your family you're socially
isolated in this group uh and the leader
starts telling you that the outside
world is evil. Uh, everyone is really
negative, they're awful, and only
the people within this group are right
and and good. And we need to protect
ourselves. We need to defend ourselves
against the persecution and the
onslaught from the outside world. This
is when it starts getting very dark. And
then the leader can say things like,
"Let's attack the Tokyo subway system,"
which Shoko Asahara, the leader of Amrio
did, and thousands of Japanese in the
'9s were hospitalized, many died. Or you
can have a situation which recently
happened in Kenya where the leader of
this group called uh the Good News
International Church, Paul McKenzie,
told his people to fast and pray because
the end of the world was coming. And
over 400 bodies have been recovered in
Kenya. So, so once
>> how did they get how did they die? How
did they take their lives?
>> They died from starvation and and and
hundreds of them were children. And so
not only did the adults fast and pray
and starve to death, but their children
did as well. And this is one of the most
horrible things about destructive cults.
>> Can you pull up the leader? The picture
of the leader, please continue. Go for
Uh it it this is one of the most
horrible things about destructive cults
is uh we we can talk about the process
of undue influence and coercive
persuasion and how people are bent to
the will of the leader but you know
their children are simply brought in by
their parents who think the group is
good and the children then become
captives if you will of the cult. And
many times children are hurt terribly. I
recently have been involved in helping
the children of a group called Lev to
which is a spin-off of
ultraorththodox Judaism. Uh this is a
group that has members from New York uh
from the United States, Canada, and
Israel. And after fleeing multiple
investigations for child abuse, uh they
ended up in Guatemala and they created a
compound outside of Guatemala City. Uh
eventually the authorities rescued over
150 children from that compound who were
being horribly mistreated
uh and and sexually abused, physically
abused, uh not receiving proper care, uh
food, medical care. And this is what
happens in destructive cults is the
children suffer because they were
brought into this group or born into
this group and they have no other
choice.
>> Yeah. But what I want to know is what is
what is the everything you said at the
beginning? You know they tell you the
world is negative stay positive you
know. So okay that to me could be a Tony
Robbins that could be some motivational
guys. You know you have to protect
yourself from negativity from the
outside. Sometimes your own family
doesn't want the best for you. You know,
it's not about,
you know, the the family isn't just
about blood. It's about who's with you
today when you have big dreams and you
want to do something. Okay. All of this
stuff we've heard a million times from a
lot of different people, right? Okay.
So, all that's good. Some of that stuff
has some truth behind it. You know, when
you're going out there, people, even
parents would probably teach that to
their kids. But what is the point where
they go to now sacrifice your life and
what were the three words you said cash
agilation and sexual uh favors. What is
that tipping point? That tipping point
is when you become so socially isolated
within the group unlike a motivational
speaker. You go to their seminar, you
leave, you rejoin the world. Uh you take
with you whatever principles they may
have taught you. And to some extent uh
some of the themes used by cults can be
seen in uh in in other areas in the
world. Uh and that's part of the facade
of of destructive cults is that they are
going to project a positive image.
They're going to put forth a kind of
mask that that doesn't let you see what
is behind the door, what the more dark
demands might be of the group. So unlike
a seminar, you know, let's take Nexium.
Nexium was a seminar selling company uh
that did uh self-help motivational kind
of of of seminars. People would go off,
they'd do a 13- 14-day intensive, they
would be assigned a coach. Uh they would
go through a training process that was
dictated by a manual. And behind all of
this was Keith Reeri, who they called
Vanguard. Uh what the difference is
>> he's from Nexium.
>> Yeah. This is the leader of Nexium. Uh
which uh really was uh congregating
around uh Albany, New York. Uh and Reeri
would eventually be uh arrested, tried
for sex trafficking, fraud, uh various
things. And now he's in prison for 120
years. But when the people became
involved, they had no idea what Reneer's
darker intentions were, where he really
wanted to take them. They thought it was
like other self-help groups,
motivational speakers, etc. Where it
where it changed was it became more and
more demanding and it became a complete
way of life. In other words, you don't
just come here and learn what we have to
teach you and then take it home and then
use it and and goodbye and get on with
your life. We become your life. We
consume your life. We expect you to move
to Albany, New York to so that you can
be close to Vanguard. Uh Keith Reeri, we
want you to recruit people and if anyone
in any way, shape or form is criticizing
what we're teaching, we want you to cut
them off, disconnect from them.
>> And so, so that's very different than a
Tony Robbins or some type of
motivational speaker. Um Tony Rob uh
Tony Roberts certainly has his uh
critics but I don't think anyone would
say that uh you know he has a compound
people have given up their lives to be
with him and live near him and that
their life becomes completely controlled
by him. Got it. I just found found a
clip of his most recent
uh uh thoughts he shared before he went
away sentenced to 120 years in prison.
Is this it Rob?
>> Yes.
>> Can you go back to the one you just had?
I just want to know how the guy speaks.
What's his tone the way he speaks? Can
you press play?
>> They called him Vanguard, the founder of
Nexium, a shadowy self-help organization
described by federal prosecutors as
cultlike. Keith Reeri has not spoken
publicly since his arrest more than two
years ago, but now just days from being
sentenced on federal charges, he is
talking.
>> You know, one of the things that's most
important in our country is the justice
system. And although, you know, people
can hate me and do and think I'm an
odious type of a character,
you know, awful actually. Um
the both the devil and the saint should
be able to get the exact same treatment
under our justice system.
>> Good.
>> Today, Reeri spoke with of all people
the man who helped bring him down, web
journalist Frank Parlott, a former
Nexium spokesman. Parlato himself has
pleaded not guilty to tax and other
charges that originated from his Nexium
involvement.
>> You plan all 14 steps out. If you have
seen the HBO docu series, The Vow,
Parlatto's name may ring a bell. Parlott
broke the story that a group within
Nexium was treating women as sex slaves
and branding them with Reneer's
initials.
>> You got to be kidding.
>> Reeri was convicted in 2019 of sex
trafficking, forced labor conspiracy,
and racketeering.
>> Do you intend to um
make a statement at your sentencing that
you are innocent?
Yes, I am innocent. And although it is
this is a horrible tragedy,
>> we can possibly many people.
>> You've spent a lot of time with Keith.
>> Oh, yeah.
>> How many hours have you spent with
Keith?
>> Uh many hours. Uh I sat through his
deposition. He sued me. Uh interesting
story. Uh basically I deprogrammed
people that were involved in Nexium for
families. I worked with victims and I
facilitated
reports being written by a clinical
psychologist and a forensic psychiatrist
analyzing the seminar training that
Keith Reeri used which by the way he
ripped off Scientology. Uh he was really
a plagiarist because many of the things
that he taught were lifted directly from
Scientology. for example, calling people
that were critical of Nexium suppressive
people or suppressive persons
>> uh SPS urging people to disconnect from
sup from SPS. Uh this was right out of
Scientology. Uh so Reneer, what he did
was he put together something that took
a little bit from landmark education and
seminar structure. was from 40 years
ago, 30 years ago.
>> Landmark and PSI and uh
>> there was a couple programs like that
back in the days.
>> And they would call you at the end
crying. I'm so sorry what I did to you.
And I'm like, why is this person calling
me? I'm at this thing called Landmark
Forum. And you know, I just really
messed up. I should have never said
that. Please, you just took me back 30
years, 75 years.
>> Landmark just recently went bankrupt. Uh
but they were ongoing up until very
recently. And by the way, they also sued
me and lost. But the but the point is
that Reneeri was not an original
thinker. He cobbled together and many
cult leaders do this. They copy other
groups. They may have been in a in
another group before they created their
own. And so what you end up with is a
composite. Reneer's composite was a
little bit landmark scientology
ein rand the philosophy of objectivism
and the multi-level marketing he learned
as an Amway distributor and later he
created his own MLM called consumer by
line which was sued out of existence by
attorney generals of various states.
Reeri was uh softspoken
uh he seemed like an introvert. He lied
about his background. He was a genius.
He was a a stellar student in at
university.
>> He say he had like a 240 IQ or something
like that. The man he had a 2.26 GPA.
>> The the man was an average student. This
came out in deposition and sworn
testimony. He lied about all that. So
what he really was was uh not a very
smart guy because he ended up in prison
for 120 years. He could have uh done a a
a correction along the way and avoided
that. Instead, like many cult leaders,
he fed on his agilation
and it led to a kind of hubus and
arrogance that ultimately meant that he
kept escalating his bad behavior,
hurting more and more people, thinking
he could get away with it forever, and
eventually he was held accountable. And
I would agree with him, he is odious. He
is a a a very negative person. Uh but
the way he projected himself was as a
kind of philosopher king, quiet,
softspoken,
not the brash, charismatic uh kind of of
uh extroverted cult leader that you
typically uh see. Uh but he was able to
pull people in and the people who were
pulled in were they went through
intensive after intensive after
intensive. So by the time the women were
branded and and there were quite a few
of them that that were branded with a
cauterizing iron and no anesthetic and
Keith Reeri would watch uh remotely. Uh
and these women, they had been through
so much by the time that that event
occurred that you have to rewinded and
understand that this took years of what
we would call brainwashing
before they reached that point. And in
fact, it was a medical doctor, a DO that
eventually lost her license that did the
branding with the cauterizing iron. and
she was that caught up in Reer's
alternate reality. And and of course,
you had the actress Allison Mack uh and
and she was brought in by another
actress Kristen Krug from the series
Smallville. And these were successful
women who had very good careers and
thought that Nexium would improve their
lives. And then I worked with Katherine
Oxenberg who is best known uh from the
series Dynasty in the 80s and her
daughter India Oxenberg was also brought
into the group and at that time uh
Katherine Oxenberg's husband uh Casper
Vanim also went to some of the training
but eventually Katherine and Casper
Vanim would drop out of Nexium but the
problem was uh India was still in and
she would eventually be branded and go
through a horrible
>> she was branded.
>> Yes. And she would go through a horrible
uh process of being separated from her
family, turned against her family, uh
you know, in communicado. And Frank
Parlato, by the way, was originally
hired by Keith Reeri as a kind of fixer
and PR guy. I think, as I recall, he
part of what his job was was to deal
with me. And let me backtrack and say
that there were these two doctors, a a
clinical psychologist, a forensic
psychiatrist who wrote three reports
about Nexium that were withering in
their analysis. I put that online and
published it. Uh that is why Reeri sued
me. He wanted to shut down uh the any
kind of discussion of his training
online. He wanted me to remove those
reports and uh I refused to do that and
he sued me for 14 years and eventually
that suit was dismissed and then
subsequently he was arrested. In fact, I
testified at his trial.
>> You testified at his trial? Yes, I did.
Have you had a one-on-one conversation
with him?
>> Oh, yes. You know, we went through
what's called court-ordered mediation.
The lawsuit was in federal court and the
federal judge ordered that we get
together and try to negotiate a
settlement. And I'm telling you, yeah,
that was an interesting experience
sitting with a cult leader uh trying to
negotiate a settlement from this
harassment lawsuit. And I can remember
that very well. What vibes did he give
you? Like you know, think movie
characters like when you think about
movie characters, you know, the
character Kaiser Soce from un from the
Usual Suspects, right? I don't know if
you know uh Kaiser Sosi in a movie Usual
Suspect. Think about, you know, uh uh uh
uh Edward Norton from Prim Primal Fear.
What character can you tell us what he
he was like when you were negotiating
with him?
>> I don't know. He was like a little He's
a very short guy. I mean, I'm not very
tall. I'm 5'7 and he was quite a bit
shorter than me. Um not impressive at
all. And by the way, he literally stank.
I mean, the guy didn't
>> stank. Yeah. He smelled bad. uh he
wasn't too big on showers. He was
ill-kept. Uh it he was an odd guy and he
tried to come across as uh a deep
thinker uh very quiet but when uh he
didn't when he was confronted he would
blow up. So what happened in the
negotiations that we had was he kept
running his philosophy which is called
rational inquiry which is a bunch of
junk that he used to subdue people uh
their critical thinking and he kept
throwing that out at me and uh saying
you don't understand uh listen to this
listen to that and I looked at him at
one point and I said look Keith I don't
care what you believe I'm not interested
what I'm here to do is courtordered medi
mediation and settlement and that's what
we're here for and he would keep
starting up and finally I looked at him
and I said Keith you know what I think
is you're a cult leader and you
brainwash people and you're destructive
and you hurt people and that's who you
are and nothing you say is going to
change
>> what do you say to them
>> he he kind of blew up you know he got
very redfaced he he his voice shook and
he was very upset And I could tell that
in the bubble that he inhabited where no
one ever criticized him, that was just
uh that was the cardinal sin. So he went
directly from that into a deposition in
which he was asked many questions about
his life, his past. By the way, those
depositions are now online. And uh I
also met Nancy Salsman who was the
second in command of Nexium.
>> Can you hold that thought? This is a
clip I found of Keith uh from 1980s. I
just want to know how this guy speaks.
Can you can you play this clip rap?
>> What is Pac-Man fever and who's likely
to get it now? Just about anyone.
Pac-Man has come out of the video.
>> What does this have to do with you know
living room?
>> Is he about to come up? Fast forward a
little bit.
>> See if he is anywhere there.
>> Right there. Okay, let's see. from RPI
Keith Reneer who has scored over two
million points with a single Pac-Man.
>> This is like the Rubik cube to a certain
extent. A lot of people play just
competitively, but it's actually like a
puzzle
>> because the game appeals to women
version.
>> What a we so Okay.
>> Yeah.
>> Seems like a regular guy.
>> I don't know about that
>> in that
>> I mean there were stories that were
reported about Keith Reeri harassing
little girls and terrorizing them at the
age of 10. So I think that in my opinion
and I think uh you know this can be
borne out he was really bad from a very
early age. Uh he was he was harassing
people, terrorizing people, manipulating
people.
>> What do we know about his parents? uh
from what I gather they were pretty good
people and uh he would at times imply
that he was somehow an abused kid that
he had suffered and whatever but in
reality from what I gathered from
talking to people that uh knew the
family he had he had nice parents his
father in particular and so you could
argue that this man is a psychopath I
think uh mental health professionals
would see him as that and that he was
born that way. Perhaps it's in his DNA,
you know, as they say, bad to the bone.
And many of the cult leaders that I've
dealt with over the years, uh they seem
to be that way. They they seem to form
uh a pattern where they're insensitive
to the suffering of others. They're
incapable of empathy. And when they hurt
people, they just don't feel anything.
>> Interesting. uh and that their idea of
right and wrong is what's good for me is
right and what's wrong is what's bad for
me. So do what I tell you and cooperate
with me to get give me what I want and
you're good and we're good but otherwise
it's bad. And so that's how Keith Reeri
was. Uh was he obsessed with video
games? Uh whatever. I mean what came out
in his deposition was he never really
had a real job. He was either a student
or he was running an MLM. Uh he was
always taking advantage of people.
>> What MLMs was he in? Who was it was
Amway? What else was he?
>> He was an Amway distributor is my
understanding. And then he created his
own uh MLM called Consumer by Line.
>> And uh it was a scam and that's why it
went under. And then he created uh
Nexium with Nancy Salsman, his second in
command. And Salsman was a nurse. uh she
had a background in what's called
neurallinginguistic programming NLP and
she shared that with Reer and together
they designed his training which I think
anyone who reads through the manual and
looks at the study notes will recognize
a pattern of coercive persuasion and
manipulation that is evident in the way
the course curriculum was designed from
the very beginning. So Salsman knew that
though she might argue today that she's
a victim. I don't see Nancy Salsman as a
victim. In fact, when they raided her
house, they found $500,000 in cash in
the house. To me, if you have that much
money stashed, you're not really a
victim. You're you're a co-conspirator.
And and Nancy Salsman would eventually
go to prison for withholding information
in the lawsuit against me, uh, which is
a crime in a in in a federal lawsuit.
And also they would find files in her
basement of the perceived enemies of
Nexium, including me. And I saw this
file when I testified in the criminal
trial of Keith Reinary. They showed it
to me. Did you know they had a file on
you?
>> And you Yeah. And they showed me
>> This is very similar to Scientology. So
far, what you're saying, every time I've
interviewed somebody that said something
bad about Scientology, I've gotten an
email and a website about why that
person's wrong and history of that
person's wrongdoing over their lifetime,
whatever it is. That's their dead agent
file is that's what it's called for for
a Scientology.
>> In Scientology, if they put together a
file on a perceived enemy, it's called
your dead agent file. Uh, I I think mine
is hundreds of pages long. I've It's
been thrown around. So,
>> you're famous in Scientology.
>> Well, I'm certainly considered an SP.
I've been labeled an SP for good
>> for decades. Yeah. And and I've
>> Boy, you're a troublemaker. It's to
them. That's not
>> And their lead council, Kendrick Moxon,
and I have crossed swords in court. So,
so I think uh yeah, Scientology is an
example of a group that goes after its
enemies. Keith Reeri, I think, learned
from that example.
>> Did they ever meet that? Does he have
any I just tapped right in if there's
any affiliation. There's nothing
connected between the two. I I have been
told that one of the inner circle in
Nexium was a former Scientologist.
And I was also told that at one time
when Keith Reeri was suing me, uh he
exchanged ideas or thoughts or had some
kind of of input from Scientology in
regards to going after me. Certainly uh
my dead agent file was used by Nexium.
And by the way, Nexium had me under
surveillance. Uh, at one point they were
actually buying my garbage in a building
that I lived in.
>> Scientology.
>> Well, very similar. And they went into
my banking records and phone records.
And I would eventually sue and settle
with the PI company that was hired by
Nexium. So, you know, Nexium was uh they
were brutal. They were very insidious in
the way that they went after people. But
let's let me just share this. The key to
understanding Nexium is that is that
Keith Reeri was able to recruit two
heirs to the serum's liquor fortune and
that is Claire and Sarah Bronman. These
sisters reportedly gave Keith Reer over
$100 million.
>> Stop it.
>> Yeah. Yeah. He was when he was arrested
there were
>> Yes.
>> She looks like somebody that would waste
that money. Well, she went to prison for
almost seven years over Nexium.
>> That's a terrible mug shot. Is that a
mug shot or is that just a picture?
>> I
>> Can you see if that's a mug shot, Rob?
>> Doesn't say down here.
>> Well, that I mean, she
>> to to be honest with you, I think that's
kind of a flattering picture cuz I've
>> Stop it.
>> Yeah, cuz I've seen Claire Bronman.
>> You met her?
>> Yeah. Uh, I didn't meet her face to
face, but at another court-ordered
mediation, she was there representing
Nexium. She was an officer of Nexium,
the corporation,
>> and uh, she was scurrying around talking
to different, uh, mediators, former
federal judges, uh, trying to follow
through on whatever Reese's plan was at
that mediation. But she really was a
pawn of Reer for years and years. and
went to prison for seven years. And uh
to this day, I think she would still say
positive things about Keith Reeri.
She would Yes. Okay. Uh um I'm trying to
think about another guy that 20 years
ago, he had this blue CD set that I
listened to every one of them and he had
he's he But I don't think he ended up
going this far. I think to him he was
just a guy that uh trying to pull up his
name to see if I have it or not. I'm not
talking about the the great ones that
change a lot of people's lives. I'm not
talking Napoleon Hill, Jim Ran,
Nightingale, uh Brian Tracy. I'm not
talking about any of these guys. It was
a different guy. But okay, Scientology,
you know, uh I've worked with
Scientologist and I will tell you from
my experience,
I've never had a bad experience with
Scientologists. They work very hard. I
recruited people from the C
organization.
>> They would work 16-hour days. Um, they
were not my agents. We shared an office
together selling insurance. So, they ran
their own agency. I ran my own agency,
but we were overlapping each other. And
I would help them grow their business
because one of the guys, you know, uh,
uh, became a friend. And
when we're at the office late at night,
midnight, you know, 11:00, I'm finishing
up my day. And I would say, well, you
know, do you know what assist is? Let me
let me we do something called assist. We
do something. And then I went to the
facility. I got some of the books. I
read some of the material, Dynetics and
other things. I probably have a couple
Dynetics copies in my office. Uh and you
see some things that are interesting.
Then you read about the founder. Then
things get a little bit suspicious.
You're like, "Wait a minute. What's And
then you read Leah Remeni and watch the
stuff she did or uh Presley. Is it
Leslie Presley if I'm saying it
correctly? One of the Presley's, right?
Who was the one that was?
>> Priscilla Presley. Priscilla Presley
joined and she brought in Lisa Marie
Presley, her daughter.
>> That's right. So, what patterns do you
notice with Scientology
like this? However, they've never gotten
in trouble. Not they've never gotten in
trouble. They're still around. They're
still there. They still have their
religion exemption. They still have the
tax benefits. What patterns do you
notice there?
>> Well, I think what you see is worship of
the leader. I mean Elron Hubard is
considered uh sacrosan really and his
writings are are sacred. In fact they
have them uh written in in uh in in in
metal and stored in a mountain to
preserve them. So I think what you see
typically is a kind of worship of Elron
Hubard though he is dead. He was
succeeded by his secretary David
Muskevage who now occupies a sim similar
position in Scientology. He's he's a
virtual dictator in my opinion.
>> Uh and so what you see
>> Have you ever met him? Have you?
>> No, I have not. Never met him.
>> I've I've met their lead council
Kendrick Moxon. Uh I've met quite a few
Scientologists over the years and former
Scientologists. There there's a division
of of of
who is what what could be called a
public or a member of Scientology but
they are not a full-time member. The
people that are in Seaorg the Sea
organization
uh are full-timers. Uh there are
thousands of them and they staff
buildings and so forth. Uh, I would
question the way those people are
treated because I've talked to former
SEORG members and uh, you know, what is
their health care benefit? What is their
retirement benefit? How much are they
actually paid? Uh, why do they have to
sign billion-year contracts uh, for this
life and successive lives? You know, are
they or are they not treated fairly? Uh,
there are allegations that they're not
based on what people have said that have
left. Uh then there's the whole
celebrity crowd, you know, John
Travolta, Tom Cruz, uh Jenna Elfman, the
people who are treated very well within
Scientology. Uh Scientology has
celebrity centers uh to cater to
celebrities. So I would say that you
could divide Scientology
up and you could say, well, the
celebrities are treated in one way in
which they would say Scientology is
great. Uh we're being treated very well.
And then at the bottom you have these
seaorg members. Uh many of them brought
into Scientology as children raised
within Scientology, schooled by
Scientology and they become the backbone
of Scientology,
you know, the the worker drones uh that
keep everything going. So, Scientology
also, the the um families that call me
will talk about how a loved one became
involved in Scientology. And the deeper
they became involved, the more uh
control Scientology had over their life.
And as the family questioned that and
questioned what was happening and how it
was affecting their life, uh,
Scientology would say, "Well, they're a
suppressive person and you need to
disconnect from them." So, I have done
interventions to get people out of
Scientology. And one case, which I
recount in my book, Cults Inside Out,
was a man who had been in Scientology
for 27 years. He was almost 50 when I
met him. And he had a wife. He had two
children. Uh he had always uh functioned
as someone who would take courses and
and and be active with Scientology, but
had his own home, his own life, his
family, and his wife would take courses
and his children to humor him, as they
would tell me. But they never became
fully immersed. At one point,
Scientology says to this to this guy,
"We want you to become a full-time
SeorgOorg member. Divorce your wife,
leave your family, move into SeaOrg
housing because Seaorg members, you
know, they eat, sleep, breathe
Scientology."
And he was going to do that. And then
his family contacted me. We did an
intervention and he decided to leave
Scientology which for him was really
very difficult because all of his
friends were Scientologists and he had
grown up in this organization. So when
he walked away he thought can I still
have these friends or will I have to let
them go and it ended up where he had to
let them go because they kept trying to
pull him back in and he had to leave.
And I can remember at one point his
children literally getting on their
knees in front of him. He was sitting in
a in a in in his living room and they
were crying and they were saying, "Dad,
don't do it. Don't go into Seor. Don't
leave us. We love you. We want you in
our lives. Please don't do this." And of
course, his wife was crying. He started
crying. I I think what finally helped
him to get out of Scientology was
realizing that the writings of Elron
Hubard were flawed. Hubard believed
that toxins could reside in the fatty
tissues of the body indefinitely. And so
Scientology has a routine called the
purification rundown in which you go
through saunas and
>> Lake Arrowhead is one of their main
facilities. Yeah. and you take large
doses of niacin and so on and you're
supposedly going to sweat out whatever
toxins are in your body and Hubard would
uh would would propose or he wrote that
let's say you at one time uh did LSD or
at one time you you took
anti-depressants or whatever they're in
your fatty tissue indefinitely until you
do the purification rundown which of
course sciento logy collects money for,
you know, they can collect thousands of
dollars for somebody doing the
purification rundown. At one point they
were through an organization called
Naranon, which is, in my opinion, a
front for Scientology. It's an anti-drug
program, and Narinon runs drug rehabs,
but it's based on Scientology,
and it's controversial. And so Naranon
approached the California school system
and they said, "Let us do an anti-drug
program for your schools to help kids
say no to drugs." And they asked them
specifically at that point, uh, is this
religion because we can't have you
teaching religion to the kids. And they
said, "No, no, Naranon is separate from
Scientology and this is not us teaching
Scientology." So, they let them in and
then they had complaints and they
brought them back in and they said,
"We're getting complaints. The kids are
having nightmares. They're telling their
parents they've got drugs in the fatty
tissue of their bodies that could be uh
let out at any time without warning and
could cause them harm." Why are you
teaching that to kids? It's not true.
Science has proven that drugs do not
reside indefinitely in any part of the
body and that they are dispelled from
the body in a certain period of time.
And you know, you know that from people
taking drug tests. How many days before
did you use drugs? It's going to come up
in the test. And if it's distant, it
won't come up in the test. So
scientologists said, "Well, this is a
truth. we this is this is this is what
what we say is the truth. And the school
said, "No, it's not the truth. It's a
belief and it's and now you're teaching
religion. You're not doing a a typical
drug anti-drug program. You're teaching
something." And so I shared this with
the man who had been in Scientology for
27 years. And I said,"I can understand
that Elron Hubard had some quaint
beliefs that seemed valid at the time
that he wrote," which was in the 1950s
and and and and60s.
So he wrote and he thought that this was
true, but science has proven it is not.
So it was a theory that was disproven.
And if if what you believe in is science
and and the name of the organization is
Scientology
implying it's kind of scientific. Uh why
can't the group acknowledge that this
was a a a mistake? This theory has been
proven false and then move on which is
what science does. Science through
evidence will move beyond a theory that
has been disproven. And he really
struggled with that because he realized,
yeah, what he's saying is true. And I I
showed him the documentation and
everything and what had happened and he
realized, well, if if when Hubard is
wrong about something, what do we do
with that? Can't we uh realize that that
theory has been disproven and move on?
And so that was the crack that opened up
that let everything else in. And then he
left Scientology.
>> Yeah. The last time he did an interview,
Ms. Scavage was with Ted Cppel
>> and I believe it's in 94 or something
like that. Could be. Rob, can you see
what year that was? The Cappell
interview.
>> It's a long time interview. And and
people have had a hard time
>> um have had a hard time finding his
wife. They don't know where his wife is.
>> Uh she's been located. She she is in
relatively
comfortable setting in good shape in
yeah in northern in Northern California.
Um I think uh near somewhat near
>> she was missing for 20 years though 15
years ago.
>> Not really. I I think I think there was
a point where people question where is
she where is she? But eventually it
would be established that she had been
assigned to a Scientology branch in
California and that's where she works
and she lives and it's relatively
secluded and she is somewhat isolated
and you could even go so far as to say
well David Mskevage did the equivalent
of woman get thee to a nunnery because
>> well I mean it says since her
disappearance in ' 07 she has been the
subject of specul ation and inquiries
with her whereabouts.
In 2012, attorneys who said they
represented her responded by saying she
was leading a private life devoted to
the Church of Scientology. In 2013, Leo
Merman, a former Scientologist and
critic of the organization, filed a
missing person reporting uh Miss Cavage
with the LA department, the LAPD closed
the investigation within hours and
described the report as unfounded.
>> Has she showed herself? Have people seen
her?
>> Yes,
>> she has. Yes. Okay. Yes. And what what
uh where has that been documented that I
>> I think I think she was seen at a
restaurant eating out outside of the
>> That's great news.
>> outside of the compound. She also has uh
the the compound that she's in is in
Northern California. It's relatively
secluded. It's actually quite nice from
what I've heard. So she is basically
comfortably living devoted to
Scientology in seclusion. Uh and you
could argue that David Mskevage wanted
to get rid of her, that he put her there
to take her out of the limelight, that
he didn't want to share the limelight
with her, and that he wanted her out of
his life. Be that as it may, she's she's
not uh unaccounted for. She she lives in
this uh relatively comfortable place in
Northern California, albeit a full-time
Scientology facility where she's working
for Scientology day in day out. And this
is her Rob.
>> Uh this is the only Scientology in
Northern California I could find the
Petriola. Is that correct?
>> It's they say it's a giant compound with
a hidden bunker underneath.
>> And says what? That she is there. That's
the only Scientology headquarters that I
could find in a remote secluded location
in Northern California.
>> Um I am not I'm not really sure which
facility it is by name, but uh you know
it is in Northern California and it's
not a huge facility. Uh but it's where
she is. That may be the facility in fact
there. But um she's people know where
she is. I mean it's not a mystery. Uh
she has been there for a number of
years.
>> Yeah. The niece was on NewsNation just a
few months ago. Did you see that
interview?
>> Uh yeah, I uh I'm I'm aware of it. Yes.
>> She she she claimed that she has been
seen but doesn't want to give proof. So
the the you know obviously she was
critical of Scientology but uh you know
uh u the niece herself says I'm not
sure.
Let me just have this Rob. I'm going to
send this to you if you want to take a
look at this. But if you're telling me
this is breaking news for a lot of us
because you know most people didn't know
if she was
um out there or not. But that's
phenomenal news that she is good. Can
you just watch that to see what she says
about her being around and that being
the most recent thing, credible source
uh coming from the niece.
>> Hi, I'm Rick Allen Ross, cult expert,
intervention specialist, author of the
book Cults Inside Out. You can find me
on Manct.
>> Okay. So now let's let's let's kind of a
um
somebody from that community could say
well um on the Scientology side
Tom Cruz is how old? Rob, can you look
up how Tom Cruz is? Tom Cruz is
>> 63.
>> 63 years old.
>> Go to Grant Cardone. Okay. Grant
Cardone's age. It's probably got to be
late 50s, early 60s.
67 years old. Can you go to images of
Grant Cardone?
He does not look 67 years old. Okay,
that's an older picture, but a recent
one. The guy doesn't look 67 years old.
It's probably a two-year picture, one
year picture, something like that. So,
somebody may say, why why do these two
guys why do they look so good in their
60s? Maybe maybe they have figured
something out that others haven't. What
would you say to that? I think that uh
they live very healthy uh productive
lives.
>> And I think that what we should disabuse
ourselves of is the notion that
intelligent
successful people uh cannot get caught
up in cults. I have personally
deprogrammed five medical doctors. One
was an orthopedic surgeon, another was
an anesthesiologist,
very respected physicians. And each one
of them at the time that I worked with
them and each intervention thankfully
was successful. Uh they truly believed
in the group that they were in and uh
only through an intervention were they
brought out when their family supported
that intervention. So the it is possible
for someone very intelligent, very uh
very successful in life to be caught up
in a group that has been called a cult.
In the case of Tom Cruz, he became
involved in Scientology through his
first wife, Mimi Rogers, uh who had been
herself raised in Scientology.
after her parents left, I think Mimi
Rogers probably wanted to continue to
have a a a life with her parents and she
feared uh the the process of
disconnection. I I I believe. And so she
ended up leaving Scientology and Tom
Cruz, ironically, who had been
introduced to Scientology by Mimi
Rogers, he divorced her. And I think
it's fair to say that the reason, or at
least it's been reported that the reason
behind each of his three divorces
has been Scientology. Mimi Rogers left.
Nicole Kidman wouldn't go allin. Katie
Holmes wanted to protect her child from
Scientology. Tom Cruz's only biological
child, Siri Cruz. So, what has happened
with Tom Cruz is an interesting thing.
Here's this man who is a very
accomplished person, very successful,
arguably brilliant when it comes to
producing movies, uh, understanding, you
know, what are the vehicles that he
wants to back. People often call him the
last big movie star in the world. But if
you look at his personal life, how has
Scientology affected that? Uh he doesn't
seem to have a relationship with his
daughter Siri. Uh his two adopted
children with Nicole Kidman are involved
in Scientology.
uh but they have largely been uh
separated from Nicole Kidman who uh is
very careful what she says about
Scientology in order to preserve her
relationship with her two adopted
children. So, so even though you can
look at Tom Cruz and say what an
incredible guy, incredibly successful,
but Scientology has had an effect on him
and the effect has been three failed
marriages and that must be very painful
for Tom Cruz. Also, uh uh the uh recent
relationship with uh the actress Anna
Dearmmis apparently ended when he wanted
her to become involved in Scientology,
that's been reported. So to the extent
that Scientology uh can be a negative
influence in your personal life and
cause divorces, family estrangements,
uh that's that's a problem that even the
celebrities in Scientology deal with.
>> Yeah, makes sense. Yeah. I mean it's
I've heard stories and the business
model of when they get so much intel
from you in your personal life mistakes
you made that when you want to leave
it's a very difficult thing to do but
that business model of confession
is a business model from the Catholic
church it's actually if you think about
>> where does confessions go to
>> uh if you're a Catholic and you're
confessing you're there's a a curtain
you don't know who the priest is on the
other side the priest has uh quite a few
>> are you Catholic?
>> No, I am not. I'm Jewish.
>> So a Catholic priest has uh um you know
uh ethical standards that he must adhere
to. He cannot reveal a confession.
>> He's still a human being. He's a sinner.
>> Yeah. But but let's let's contrast that
with what Scientologists
uh do which is auditing. And this is a
form of what they call spiritual
counseling. So, you're sitting across
the table from your confessor or your
auditor. You are holding two metal cans
connected by wires to a box called an
E-meter, which is actually what could be
seen as part of a polyioraph. It
measures nervous tension in your hands.
And the needle moves when you're
nervous. So, you're being asked
questions by the auditor about your
personal life, your business life,
whatever. and he has the advantage of
not only looking you in the eye and
reading your body language and so forth,
but seeing on the e-meter when you are
nervous and so at that point when he
sees, oh, the needle's moving.
>> So, this is confessions with the use of
technology.
>> Yes. and then drilling down into
whatever makes you nervous supposedly to
help you, but also this is uh revealing
your secrets, revealing your inner life
and your private life. And then they're
taking notes that go into a folder that
uh might be called your pre-clar folder
or or the records of Scientology. And
routinely people that become involved in
Scientology sign releases regarding
their records and so forth. So
Scientology then they've they've got the
goods on you. They know about what makes
you tick.
>> It's an organized form of confessions.
>> It's organized in a methodical way and
there are copious notes and records that
can be used ultimately to your
detriment.
>> But it's confessions. It it is
confession, but I I would call it more
like an interrogation.
I would I would like an
>> They're cousins though, right? I mean,
confessions and interrogation if they're
asking you a question,
>> you know? Uh um I I understand like you
can even you can ask people that have
left religions of what they were
uncomfortable with because
>> there was a church in LA called the Los
Angeles Church of Christ.
>> Oh yeah. In Los Angeles Church of
Christ, a guy named Edward once came up
to me and I was introduced to it by a
guy named Fernando who was one of my
groomsmen. Good guy. And he says, "Come
meet this guy named Edward." I go meet
the guy Edward. Nice guy. And uh he
meets my girlfriend and he starts asking
me questions. He says, "So, when's the
last time you guys had sex?" And I said,
"Probably 30 minutes ago prior to
meeting with you." And he says,
"Really?" I said, "Yeah." He says, "You
know, you're going to hell." I said,
'What's your point? Where are you going
with this? Says, 'Well, I'm just telling
you, you're going to go to hell.' I
said, I said, 'I already know I'm going
to hell. What's the purpose of me
meeting with you? Like, I'm trying to
see if I have a shot at going to heaven.
What's the Anyway, so we start kind of
going through the process and it was
such a controlled
>> environment and and Fernando was dating
a girl, I won't say the girl's name,
that
that relationship ended up very nasty
because she was fully in that he had to
do certain things that he didn't want to
do that he was forced to do that he
didn't. Anyways, long story short, can
you find out who was the pastor? Was it
guy named
>> Kit McKeen?
>> Was it Steve Sap or Kit McKeen? Well,
Kip McCain was at the top and eventually
he would step down from leadership,
>> right? And he came up and he said, "I've
been wrong what I've been saying." One
of the guys gets up. Actually, it's
Steve Sap. Can you type in Los Angeles
Church of Christ and type in Steve Sap?
>> But this was actually called the
International Church of Christ. Not to
be confused, by the way, with the United
Church of Christ, which is a mainline
denomination, or the Independent
Churches of Christ, which this group
broke away from. So, Kip McKeen started
this group back in the 70s with just a
handful of people in Massachusetts. And
at its highest point, it's estimated
that there were about 250,000 members
worldwide.
>> They had Hollywood, they had
celebrities, they had actors. I would go
in there, I'm like, "Holy moly, they got
everybody."
>> Yeah. and and it was all based on a
concept of disciplehip in which every
member was assigned a discipling partner
and there was an ascending hierarchy
with Kip McKeen at the top the one
person who wasn't being discipled
uh and they worshiped him as a kind of
prototype of the perfect Christian and
they also believed that every other
Christian church was lost only their
church will
>> the only way to go to heaven is through
their church
>> under their leadership.
>> That's right.
>> And so when you see a Christian church
that is saying look I I'm not just
saying that Christianity is the way. I'm
saying that Christianity writ large is
not the way. It is my organization that
I run that you must belong to in order
to be saved. And that is what Kit McKeen
taught until he stepped down. Now he has
restarted uh recently and he again has
followers not very many and the ICO as
it's often called the International
Church of Christ is now greatly
diminished. I I I don't know how many
members but I would speculate 50,000 or
less. So they've they've toppled quite a
bit. But when they were in their heyday,
I was doing inter goodness I was doing
interventions to get people out.
>> I was talking to my friend. I'm like,
"Buddy, I don't know.
>> This doesn't this doesn't sound like a
good church you're a part of." He says,
"No, you don't understand." I said, "All
right. I mean, do your thing, but this
is why I don't want to go to church
>> because of churches like this." They
were very good, though. Very organized,
very systematic.
>> Very much so. Very much so. And I once
did a a a news program with Fox News and
uh producers for Fox News infiltrated in
the late 90s the church in Atlanta,
Georgia. And they actually were able to
get recordings of what that disciplehip
was like and how they would talk to you.
And specifically, they're they're
training and they're saying to someone,
you you need to consider leaving your
boyfriend. They're telling a female
producer at Fox because uh he isn't
coming along with the program and
therefore you need to get rid of him.
and uh and and that kind of inner
discussion that is uh not heard by the
general public and not known when you
become involved with the church uh is is
what really makes it tick that kind of
control. And I can remember I was
retained by Fox as an analyst and
consultant and the produ producers would
actually call me to be debriefed because
even though they knew that the group was
a cult, they would say to me, "Rick, I I
feel like I'm getting taken in. I feel
like I'm starting to become a believer.
Help me here. What's wrong with what
they're saying
>> with these guys?"
>> Yeah. And uh so I had done
>> They were good.
>> They were very good. I did 80
interventions. Did you find sexual
things? Did you find Cuz I didn't find
anything there. Like the agilation and
the sexual stuff. I didn't see the
sexual stuff at all. So they were all
actually very good people.
>> The the leaders were were living large.
A lot of the leaders were financial
>> the finances were which were exposed.
>> Well, if you take the three, the cash,
the agilation, and the sexual. I didn't
see the sexual.
>> The agilation I saw. I know nothing
about the cash cuz I wasn't at the
higher up level. I was in my early 20s.
>> Let me see what was going on. Let me
just say that when Kip McKeen stepped
down, he did so for sins in his life
that remain undisclosed.
So, I don't know what that involved if
was it uh he he wasn't faithful to his
wife. He was excessively controlling. Uh
he used money in a questionable way. I
don't know. He did not disclose. uh and
certainly there were wonderful people
that were involved in uh the ICO and I
think that's part of the phenomenon or
the uh situation you're in in a
destructive cult. You're in this group
and the people around you are very
idealistic. They're very positive uh
because they believe that the group is
good and they're and they're there
feeling that they're they're they're
uh they're promoting something that is
positive that is good for for people.
And so you are mistaken by these people
around you. You look at them and they're
smiling and they're loving and they're
kind and you think to yourself, "This is
a great group." But if you if you if you
sat with Kip McKeen in a situation where
he had to answer for himself, you
probably would say, "What the heck am I
in here?" And so many people when they
leave cults,
>> uh, they leave because something
happened. There was a revelation. There
was something shocking that they
witnessed that was not according to what
the group said they were about. and they
were disturbed by it or they're just
plain exhausted, worn out from working
so hard for the group and they leave.
And I think that many people when they
leave leave thinking, well, there's
something wrong with me. I'm ashamed of
myself. I failed. I I let God down. Um,
etc. and they don't really understand,
no, it wasn't about me doing something
wrong or me being to blame. It was the
group and that the group had predatory
practices and that the group leadership
wasn't ethical and there were conflicts
that I had as a as a person wanting to
be ethical and reasonable with what I
was being
>> told to do in the group. And so I think
for everyone that leaves a group, you
have to go through a process of
unpacking your experience, looking at
it, understanding it. And I would say
it's very similar to being in an abusive
controlling relationship. Initially, you
fall in love. The person who is the
abusive partner is very affusive and
they tell you how much they love you and
you go through this honeymoon period.
But then comes the abuse and you you
don't want to believe it and the and
that your partner is telling you it's
your fault. It's your fault. Why did you
make me have a meltdown? Why did you
make me hit you? I did it because of
your behavior. And so the cult member
feels the same way. And I know I know
that people often say about women that
are in abusive controlling
relationships, well you know love is
blind. But when the perpetrator, the
partner is is constantly manipulating
you and there's all this smoke and
mirrors, how can you see clearly? And
it's the same way with a cult. They're
not giving you accurate information.
They're playing with your head. They're
gaslighting you. How can you think
clearly when they don't let you?
>> Yeah. Um, both ways. By the way, I've
seen guys also caught up with a
controlling woman. I mean, it's very
easy to always just say, "Men, I saw a
guy that he lost himself, married a
girl, and afterwards I'm like, "Buddy,
you've lost yourself. I don't know what
just happened to you. He's happily
married now. He's got a beautiful
family, but for about three years,
nobody could recognize him. He was
controlled by her." Vice versa, of
course, I've seen more stories with men
than I've seen with women. is two to one
on a number of stories because men are
more the aggressive, the assertive, but
women have a way of controlling in a
very different way. I just messaged my
guy to see who we were talking about um
in regarding regarding to this Kip guy
from Los Angeles Church of Christ. This
is a clip from 1993 where he is a CBS
reporter a reporter is trying to
interview him and uh go ahead rap. Last
month, we found out that the man who
some followers call God's greatest
living treasure would be coming to this
New York hotel for an annual meeting
with his world sector leaders.
>> Mr. McCain, I'm Trish Wood from Fifth
Estate. I believe you were talking to
our researcher on the phone. Could we
ask you a couple of questions?
>> Well, you know, we have no comment. I
appreciate uh
>> could you just maybe explain to us why
so many of the ex-members of your church
are suggesting that there was mind
control involved in in their time in the
church? Can you explain why people are
saying that?
>> We have no comment this time.
>> But the the questions really are about
you and your role in the leadership of
the church and many of the ex-members
would like to know why these things
happened to them.
Well, I I think you've talked to many of
the ex members, so you have the
information,
>> but they would like and I think some
questions are appropriate for you to
answer. Why are all these people
suggesting that there was mind control
being done to them, sir, while they were
in in your church, Mr. McCain?
>> So, the question then becomes the
following. It's easy to demonize these
guys, right? to me sometimes uh uh you
know you know how
uh they say offense wins you know you
you have a lot of teams that have great
regular season records and they suck in
the playoffs because they're an
offensive team without a defensive you
know strategy and you'll see these
football teams
that were decent offense season but
their defense was ridiculous and in the
playoffs they crush I have four kids to
me, I like to play prevent.
Okay. Uh preventative and uh uh uh
what's the word? Um anticipation. So I'd
like to anticipate things that could
potentially happening on ways for them
to try to divide the family on ways that
people in the future will try to divide
us or say things because you know all
your care father cares about is this or
you brother is this and your sister is
this and they'll try to come in between
them and you know the goal is I want to
keep the family and I'll tell them you
guys are the most important to each
other. It's even more important in your
relationship with me. You guys got to
stay buddies forever because we're not
going to be around but you guys going to
be around. You guys got to stay. you've
given them these messages, reaffirming
messages for them to stay strong. So
maybe give me cuz right now first thing
you talked about in the first two
minutes when I asked you a question
about Hombberto who aspires to be a cult
leader uh which maybe he's changed his
aspirations. Who knows? Maybe you've
changed his mind. He's probably very
disappointed right now. Maybe even left
for the day to call him sick. So, so
let's just say uh for
those who
are going through it in the first two
minutes you said social media today are
cultlike leaders, right? They're using
all these things.
Give me the defense. How do I know if I
have been infected and I am in the
delusional community? Because it's
always the other person that's part of a
cult,
>> right? It's never us. It's always the
other person that's delusional. It's
always the other person that's
brainwashed, not us. You know, Rick, it
would never happen to you because you're
a you're a guy that deprograms people.
You're there. It can never happen to
you, right? Never. Can never happen to
me. I'm successful in this.
What can you tell people to anticipate
signs to not fall for the trap? Well,
first of all, I are you becoming
involved in a group that has a leader
that is worshiped by the group? I mean,
are they constantly talking about the
leader? Are they extolling how wonderful
the leader is? Uh, and how is that
leader accountable? What are the checks
and balances in the organizational
structure that address accountability?
Is there financial transparency in the
group? Do they disclose their their
annual budget? I like that.
>> In detail in which they explain all
compensation paid out to whomever.
>> Uh and and how do they regard people who
have left?
>> Do they do they say, "Oh, yeah, you
know, so and so left and we had coffee
with we still have coffee with him. We
talk with him. where or do they
stigmatize people that leave and and
they're critical of them and they cut
them off? And then what's happening to
you? What's happening to you? Are you
becoming socially isolated? Are you
withdrawing from uh from old friends and
family? Are you becoming preoccupied
with the group? Because a typical church
or organization would say, uh, hey, you
got to have a life outside of our
church, outside of our organization. Uh,
sure, you belong to, uh, our club, our
church, uh, but you need to also spend
time with your family and have a
balanced, healthy life. So, is the group
drawing you into imbalance or are they
also encouraging you to have a balanced
life? Uh, and how do they view other
organizations? Do they negatively
characterize them or do or do they have
a sense of community? For example, a
church that says, "Yeah, we work with
other churches to uh feed the homeless
or to help the elderly or we do
community projects." and how are they
regarded? And if you go online and and
you uh do a search looking for any
information about this group, h what is
their history? Have they been
controversial? What was the controversy
about? What are people talking about?
Have they been sued by former members?
Uh have have there been criminal
prosecutions?
Uh many of these groups that I deal
with, they have a troubled history. And
I think before you become committed,
before you become embedded, find it all
out. And a healthy group with healthy
leadership will not question that. They
will say, "Sure, check us out, whatever.
We're we are we have a here's our
budget. This is how our bylaws hold our
leadership accountable uh through our
incorporation." and you realize that
they have they're not hiding anything
from you and they're being forthcoming
and and how is criticism regarded in the
in the group. When you go to group
meetings, if someone says something
critical about a practice of the
organization or group, how is that uh
how is that taken?
Is it uh seen as being really negative
and oh you're a suppressive person and
there's something wrong with you or are
they saying well gee that's interesting
uh we can use that you know because we
we have room to grow room to evolve and
we like feedback from members that help
us to make this organization a better
organization or are people being
attacked for criticizing. So if you see
that dynamic, that's a a warning flag.
And there are others that I've outlined
and you look for those and then you know
what you're dealing with.
>> So are you are you active on X? Are you
active on Twitter?
>> Yeah.
>> Okay.
>> Yeah. So, you know, today's political
climate is a very, if I were to ask you
right now, uh, uh, in your 20s or your
30s, okay, who would you have said was
somebody that you looked at that
influenced you politically or
philosophically? What names would you
give in your 20s or your 30s?
>> Well, Barry Goldwater. Okay. I I grew up
in Arizona and Barry Goldwater.
>> Wow, what a name. Barry Goldwater.
>> Yeah. He was uh his father was Jewish
and the original family name was Gold
Voser and they created a department
store in Arizona called Goldwaters and
of course Barry Goldwater went on to
become a United States senator. He ran
for president. I greatly admired him and
uh
>> who else would you say?
>> Well, I think
>> that's a pretty that's a pretty heavy
name.
>> Yeah. And I I would think uh well the
first time I voted uh I think I voted
for Richard Nixon, but he ended up being
a disappointment, you know, when he left
office. And
>> you were saying meaning he should have
never left office. That's what you're
saying.
>> Uh no, I'm saying that there was a
scandal. He decided to leave office. I
think he probably made the right
decision. In fact, Barry Goldwater, I
think, talked with him at one point and
said, "If this goes to impeachment,
uh, we don't have the votes to stop it.
You're going to lose." And so Nixon
decided to leave the White House and he
resigned and I think later apologized,
uh, belatedly for some of the things
that he did
>> uh, in the David Frost interviews. Uh so
I would say when Richard Nixon was was
president and he opened the door to
China, he created the EPA. Uh he was uh
very anti-communist and he had his
famous debates with uh Kruef. I I
greatly respected uh Richard Nixon and
and thought he was and he was also a a
self-made man who came from nothing and
uh made a great career for himself. He
was a vice president under Eisenhower
who I greatly respected as a a great
general and a great president. And so I
think that um growing up that that was
uh those those were very important
figures in my life and and also John F.
Kennedy and uh the way in which he led
the country at one point uh that that he
he uh
>> inspired you. He sold a vision to you.
Yeah, by we're gonna land on the moon,
we're going to do this, we're going to
do that. It was a inspirational guy. But
here here's kind of where I'm going with
this. Barry Goldwater, by the way, some
will say he's the reason why Republicans
lost the African-American vote in 1960.
I think um if I'm not mistaken, 64% of
African-Americans voted Democrat. The
rest was Republican. After Barry
Goldwater at 64, 92% of
African-Americans voted Democrat
>> and they lost him. And the story is two
different things. Of course, one of the
things has to do with the
African-Americans, but the other part is
also MLK's wife. When they wanted to
meet with Nixon, Nixon's camp never got
back to him. John F. Kennedy's camp did.
From that moment on, they said, "We're
going to be voting Democrat." Because
Kennedy heard us out, but Nixon didn't.
And African-Americans have been voting
Democrats since then. The stories when
you hear about it, you read about it. Uh
uh they're documented. They're all over
the place. But who did you fall for that
spooked you and you were disappointed
afterwards outside of Nixon? Who was
your guy when you were watching and
you're like, "Oh my god, this guy's" and
this is when you were impressionable.
Think from 16 to 28. Who was the person
where cuz I'm thinking for myself as
well with names, right? Who did you fall
for? You're like, man, but later on like
what he I fell for this trap. Did you
have anybody?
I the what the name that comes to mind
for me is Nixon because I can remember
when Watergate started I felt that he
was being persecuted that he was uh
being wrongfully
uh harassed and I felt very strongly
about it. But as Watergate unfolded and
it unfolded it, you know, it was on
television and so I watched the hearings
and I and I remember thinking how can
this be? And it was a very
gut-wrenching,
difficult thing because here was this
man that I had voted for and I had
believed in. And it it turned out he had
made some some pretty bad calls which he
would admit himself later.
>> Did it cause you to no longer want to
vote that way?
>> No. Okay. No, I I continued to vote for
Barry Goldwater and then later I voted
for John McCain who who I greatly
admired as well. I think Arizona has
produced uh this is my state that I that
I grew up in. Uh though I spent quite a
bit of time in New Jersey uh before
moving back to Arizona. Uh Arizona given
our population, we've produced some
really big people that have uh been very
prominent in American history.
>> You know who else said that in his book?
Uh Rob, can you pull up uh uh Billy
Graham leadership? Type in Billy Graham
leadership. There's a few questions I
still got before we wrap up. We got
time. Yeah, that one right there. I
think it's in chapter 11 where he talks
about betrayal. Can you can you go back
and type in the leadership secrets of
Billy Graham and then type in betrayal?
Type in betrayal. I think it's chapter
11 or chapter 12. Uh uh check to see
which one it is. Uh PDF. Which chapter
is the one where he talks about
betrayal? Keep going down to see the
cont. Yeah. Uh, okay. Chapter 12 is
betrayal.
>> In chapter 12 of that book, you know who
he talks about that betrayed him and let
him down? Nixon
>> to Billy Graham was also Nixon because
it was the first time that he got behind
a president. I think Rob, can you
control F Nixon and see if that's what
he talks about? I don't want to misquote
him. Uh, there you go. Yep. One of Bill
Graham's painful experiment was film
betrayed by Nixon during the Watergate
scandal. Graham had a close relation
with Nixon and fel deeply affected by
the revelation of Nixon's true character
which contrasted sharply with the image
he held of him. Okay.
So, how old were you at the time when
you went through this?
>> Teenager.
>> Okay. Teenager. Perfect. That's great
because bring that teenage Rick Allen
Ross today.
And back then it was news once a day.
Whatever. 6 o'clock, 8:00, I don't know
what it was, but I was in Iran so I I
wouldn't know. Okay. I I don't even know
if I was born yet. I'm born 78. So So
let's just say teenager. We get in the
news once a day. Now bring that Rick
Allen Ross today. Teenager 16, 17 years
old. Twitter, YouTube, Rumble,
Instagram, Tik Tok. How the hell do you
know if you're falling for this trap
with some different people that are out
there with messaging?
>> The way in which they respond to
criticism. I think that if if they are a
reasonable leader, a good leader, that
they will respond to criticism
thoughtfully, they will they will answer
directly uh about what they're being
accused of or or what issues are being
raised and they will put it to rest and
they will provide meaningful
documentation and they will deal with
it. Uh, I I think what disappointed me
with Richard Nixon at one point was that
he was attacking the messenger and he
wasn't dealing with the story itself. I
mean, what happened? Uh, did they were
you involved in this breakin? Were you
involved in the cover up? I think
there's some questions as to how deeply
Nixon was involved in the actual
breakin, but no question about how he
would eventually be involved in the
cover up and and other things. So, I
think the way in which a leader responds
to criticism is is a good uh a good way
to understand who and what they are. Uh
Barry Goldwater, for example, he would
uh acknowledge criticism. He would deal
with it headon. I think he uh he was he
was a a really good man in my opinion.
Barry Goldwater.
>> Uh I never met him, but I met members of
his family. And uh at one time uh you
know there were people in my community,
the Jewish community that were saying
that Barry Goldwater was not good to the
Jewish people, that he was uh somehow
they implied, you know, he was
anti-Jewish or whatever. Nothing could
be further from the truth. His best
friend was a Jewish man that he grew up
with. uh Harry Rosenwag who at one time
was a leader in my own uh synagogue
congregation and he he greatly admired
Barry Goldwater as well. I I I think
that what is so important is to not uh
characterize people who don't agree with
you as being somehow evil or terrible.
but instead looking at what they have to
say and considering it and then taking
it apart and explaining why you're
opposed to it.
>> Yeah. So, so some younger influencers
today on X would say um
you can't criticize
Jews for instance, okay? And you're
going to be called anti-semitic, you're
going to be called this, you're going to
be called that. And for many years that
was scary to have that, you know, label,
which today younger kids, social media,
they no longer fear that label that
adults feared 10, 20, 30 years ago. I
think the most important thing that I
have come to realize as a Jew is that if
you disagree with the political policies
of the state of Israel,
>> that does not mean that you are
anti-Jewish. Uh that it is possible to
disagree with uh the government of
Israel
uh and have political disagreements but
not be anti-Jewish.
Uh
>> so at what point does one graduate to
actually be an anti-Semitic?
>> Uh if when you begin to say, you know,
for example, that Jews are involved in a
global conspiracy,
uh they're linked to the Illuminati and
whatever. And uh you you go along with
that kind of a narrative where you're
characterizing an entire people
negatively. you're not just disagreeing
with the policies of the government of
the state of Israel. And likewise, I
find myself in a interesting position
because uh there are many young Jewish
people who greatly object to what is
going on in Gaza
>> and I I don't agree with them. I think
that uh what the what Hamas has
demonstrated and and they are very
cultlike in their indoctrination process
and their extreme leadership. uh what
they demonstrated to the Israelis is no
matter what we do, we we really can't
trust you and because you attacked uh
unprovoked
uh you murdered all these people, you
took hostages and at the same time we
were hoping that by you getting money
for infrastructure and everything in
Gaza that we could somehow come to terms
with you in a peaceful way. and Hamas
struck out and then the Israelis felt
well we can't really trust you and and
they took this action to be essentially
a declaration of war against Israel and
they went after them and there are many
young people that are Jews that are on
college campuses across the country and
who feel very negatively about the way
in which Israel has responded to uh
Hamas and and how the collater al damage
that is the all of these Palestinian
people who are completely innocent and
had nothing to do with supporting that
and whom many of whom have themselves
doubts about Hamas and grievances with
Hamas uh are suffering
disproportionately
and so it's it's a very and I think what
what you have to do in situations like
that is not uh broadly characterize an
entire people in a negative way, be it
the Palestinians or be it the Jewish
people. And you can't uh conclude that
all Jewish people support the state of
Israel because many Jewish people don't
support certain actions of the state of
Israel. And then you have to recognize
that the Israelis themselves are are
arguing, for example, as to whether or
not the ultraorththodox will serve in
the military. uh which is a very
contentious issue right now in Israel.
So I think that uh cults and cult-like
thinking tends to paint everything black
and white, no shades of gray. And our
lives are often in shades of gray, much
more nuanced than than
>> you know what conclusion I've come up
with. Here's a conclusion I've come up.
And by the way, I want to ask you about
a couple cults with kids 764. A few
things before we wrap up, but here's a
conclusion I've come up with. Somebody
may listen to you and say,
"What are you talking about, Rick?
Jews don't doctrinate
and they don't send all their kids to
Israel and they don't ask them to go
into IDF and Apac doesn't recruit people
to bring them to Israel and Israel
doesn't prevent negative media in
Israel. What are you talking about?"
like it's full-on cultlike of what
Israel is doing
>> to convert. Let me let me just finish
and then you'll see where I'm going with
this.
>> Okay.
>> So, and then you're going to come back
and say, "Well, no, because of this,
because of that,
>> and I'm not trying to put words in your
mouth, but what I'm what I'm trying to
go to is the following. Here's where I'm
going to. Where I'm going to is the
following. Everybody is a cult,
including you. I think you're in a cult.
I think I'm a cult. I think you're also
cult leader because I think as a cult
leader, you're leading the cult of
people who want to expose evil people
who do harm to others. So, you have a
following of people that can't wait to
see who you're going to take down next.
And you have a cult-like following where
people follow you because they're like,
"I can't wait to see him." Take Who was
the guy that was getting the pedophiles
with pizza that would go to a kid's
house and he would do the interviews and
he had a big show, Rob? I think we had
him on Chris Hansen. Chris Hansen was
like, "Oh my god, who's he going to get
next? Who's he going to get next?"
Right? We had him on the podcast once.
>> So to me,
I I don't know if like my position, I
lived in Iran 11 years, almost 11 years.
So I I I saw what it was like to live
with Hezbollah when you're a Christian
family. I witnessed it. I lived it. And
in Germany at a refugee camp, I was with
Afghanis, Pakistanis, everybody that was
leaving a Muslim uh you know driven
country to escape to some somewhere that
gave them freedoms, but they were also
Muslims themselves. So I've witnessed it
firsthand and I've spent a lot of time
with Jews, spent a lot of time with
Scientology. You notice I was
complimentary of Scientologist. People
get upset. He's shilling for
Scientology. I've never had a bad
experience with a Scientologist ever.
I've never had a bad experience with
Jews ever. Do I think Scientologists are
part of a cult? Yes. Do I think so are
Jews? Yes. Do I think they're very proud
of their background? Yes. Do I think I
am as well? Yes. The crossing of the
line to me is when it becomes about with
the words you said, the cash, the
agilation, the sexual favor. Take the
sexual favor out. The cash. Okay. Yeah,
some of these guys are doing it for
cash. Okay? You know, you if you What
percentage of billionaires in America
are Jewish? 9.6%. Oh my god. But what
percentage of the world population is
Jewish? 15 million on 8 and a half
billion. Where you at? You're not you're
not you're point something percent.
Small small small community. It's a very
small community. So and and so it's it's
more my my position with this is more
let's stop acting like we don't all
admire somebody. Let's stop acting like
we don't have somebody like Nixon gets,
you know, two sides of the story.
There's a part of Nixon that he did a
lot of good. The other side of Nixon is
he empowered China to be able to
equalize Russia because USSR was so
powerful. They needed somebody China
that was number eight, number nine
economy to come and take after Russia
that was number two or number three
because they were a threat and Russia
wasn't negotiating. So they were using
triangular diplomacy with Kissinger to
bring that guy up and then boom and then
we got off the gold standard. All the
rich get rich or poor get poor. The
middle income's getting destroyed. It's
because of Nixon. If we didn't get off
of goal, we probably wouldn't be in a
situation we're in today. The moment we
got off the gold, then it's all about
what? Hey, trust me. This is the
American dollar. You can trust us. You
can trust us. But then Nixon also did a
lot of good stuff. So
to sit there and see both sides um tear
apart anything I just said.
>> Well, I just want to focus on a couple
of things. First of all, deception.
Is there a bait and switch con with the
group that you're involved in? For
example, I went to religious school. I I
was bar mitzvah. I went to Hebrew
school. There was no deception. What
what my family believed or thought I was
going to go through in indoctrination
is in fact what happened. Uh it wasn't
like a group like Kip McCain which we
discussed the ICO where there was this
mask we're just Christians when that
isn't really what they're all about. and
the indoctrination was locking you into
a disciplehip system controlled by Kip
McKeen. Uh that was not the case in my
religious education. And I think that uh
for example when a when a Catholic
priest or a nun uh is expected to take
vows and they become involved in a
religious order, they know what they're
getting involved in and the order
explains to them this is what we're all
about. These are the sacrifices that you
will have to make. Celibacy, vow of
silence, uh a a a devotion uh system
that they may have. So, is the group
deceptive? Is there a mask that they
wear to the public in order to pull
people in? And then once you become
involved, it's something completely
different. Is it a bait and switch con?
And then second, what I would say is I
really don't care how a group believes.
They can believe whatever they want, but
they may not behave in whatever way they
wish under the guise of beliefs. So for
example, when they cross the line
criminally and they're doing things to
defraud people, uh, abuse people, etc.,
That's where they step over the line and
it becomes an issue of criminal
prosecution. And I've been involved in a
number of cases, testified as an expert
witness. And again, it's not about
belief, it's about behavior. So we may
not like what another group believes,
but as long as they behave in a way that
is not criminal and they are not hurting
people, then we can uh say, well, I
don't agree with your beliefs, but
you're entitled to them. So if they want
to believe that um you know Scientology
is largely kind of a a science fiction
space opera their belief system you know
Zenu and and and intergalactic
>> we're all being indoctrinated that's
kind of what I'm trying to say and the
part and the part that we have to be
careful with is what I'm trying to get
from you is
>> I'm trying to say
at what point
you know at what point is it a does it
go into a bad thing. You said something
earlier. The organization lacks
accountability, right?
>> There's no open financial where you you
know employees or people are what's
going on with the money? Where did the
money go to? People don't know the
finances. So, hey, be open about where
you're at financially with the company.
Lack of accountability, force pushing
you away from your own family, you know,
some of those things. I'm I'm tracking
with that. I'm with that part. Um, you
know, but also at the same time, like
you mentioned the organization earlier,
I've never heard of it before. Lev to
Levore. Am I saying it correctly?
>> Lev Levore.
>> Lev to
>> It's a Hebrew for essentially the pure
ones.
>> Yeah. And this was a Jewish cult, right,
that you were talking about earlier.
>> It was a spin-off from ultraorththodox.
It was started by a man named Schlommo
Helbrurns in Israel and then he came to
the US, went to Canada, ended up dying
in Mexico. What does Guatemala have to
do with this?
>> They they were constantly running from
authorities and they would eventually
end up in Guatemala and create a
compound outside of Guatemala City. And
the issue was not what they believed.
The issue was how they behaved. So they
were they were having uh children as
young as 12 married. Uh they were
abusing the little girls in the group.
There was sexual abuse of little boys in
the group by alleged against the leader
Schlommo Helbrrons. Uh they weren't
being uh properly fed. They weren't
being receiving proper medical
attention. They unearthed a child's body
in the compound when they raided it. Uh
and the children and I I went through
their testimonies because I prepared a
report for the court. Uh they were
beaten uh brutally. uh the corporal
punishment in the group was very
excessive and of course Hellbrrons was a
was a virtual dictator and then his son
who succeeded him occupied that same
position and I would work with children
in the group and families affected by
the group and see how uh anyone that
left was labeled in a very negative way
and you had to let go of them, disregard
them and so on. So again, it wasn't
about what the group believed. There
were beliefs of the group about how
women had to dress, that they were
different and more extreme than even the
most Orthodox Jews. The issue was how do
they behave? How how are the children
being treated? Are they being treated uh
abusively, illegally, criminally? And so
the group was investigated again and
again and it would flee from one country
to another to to evade those
investigations.
And the issue for them, they would say,
"Oh, we're being persecuted. We're being
persecuted." No, they were being
prosecuted because of their behavior and
it was criminal.
>> Yeah. And and this guy even went to cuz
when you're saying 12 year olds, I mean
that's normal in a many Muslim
countries. You hear stories about that
right in there. So uh uh they even see
he wrote a letter to Ali Ki. Did you
know about this or
>> No.
>> Yeah. Apparently he he wrote a letter
to Ali Ki seeking asylum.
the son did after
uh left to the founder died. So
leadership shifted to figures including
Nakman Hellbrands his son and Mayor
Rosner
>> beginning in 2018 2019 their leadership
attempted to seek political asylum in
Iran. Out of all the places why would
you want to go to Iran and wrote letters
pledging allegiance to Ayatollah Kamei
declared the desire to establish a love
to community under Iranian protection
were intercepted while trying to travel
through Central America towards Iran. US
court filing later revealed that they
attempted to smuggle children
internationally,
planned to flee to Kurdish controlled
region in route to Iran, held an
ideology that re revered Iran as safe
haven.
Can you imagine the link between this
Jewish organization that felt safe going
to Iran because they had younger
children that they felt safer over
there? Now, this you would call a cult.
>> Most definitely. And most recently,
there were a number of children that
were taken out of Guatemala and they
were uh then apprehended by the police
in Colombia. So this this group has a
history of evading investigations of
child abuse by moving from country to
country. And again, whatever the group
says, the leadership says is right is
right. Whatever the group says is wrong
is wrong, regardless if it conflicts
with the law. And uh this is the issue
really. I mean, this is the difference
between what could be seen as a benign
cult and a destructive cult. Is the
group criminally hurting people? How is
the group hurting people? What is it
doing? its behavior. And of course, what
Lev Toor would say is, "We're doing what
the Torah teaches." Uh they would wrap
themselves in Judaism, the Torah, the
Talmud, whatever, and say, "This is what
we're about." Well, speaking as a Jew
and someone who has worked with the
ultraorththodox community to help
children escape Levore and be reunited
with relatives where they are safe. Uh
they're not practicing ultraorththodox
Judaism. I've met with uh rabbis that
are leaders of of the kidic communities
and they abhore what Lev Toor has done
and they have supported helping these
children. In fact, one of the children
that I worked with was later kidnapped
uh by Lev Toor uh at the time she was 14
and Nman Helbrrons is now in prison and
that is one of the reasons he's being uh
held as a prisoner is that he flagrantly
broke the law. Well, see these groups
that have often been called cults or
destructive cults. Uh yeah, I think I
think that's that might be Schlommo
Hellburns
or one of the leadership.
So he
Oh, excuse me. Nahman Hellbrurns.
So what happened was the leaders were
being held accountable for their
decisions, how they affected families,
how they affected the lives of children.
Uh, and it wasn't about their beliefs
because the ultraorththodoxidic
rabbis I've spoken with would agree with
some of their beliefs, but not their
beliefs regarding how they treated
children or or for that matter how they
often treated women. Uh, and so groups
like Levore hide behind the mask of
religion. But the question is how do
they behave? Do they behave criminally?
Do they hurt people? What are they doing
to the children? What are they doing?
Not what are they praying, but what are
they doing? And and so the issue of
accountability is about behavior, not
about belief. And I would not propose
that groups be labeled destructive cults
because of their beliefs, but rather
because of their behavior and lack of
accountability.
>> Got it. Um, makes sense. And I'm with
that. But to me, uh, a lot of times when
you go through this, we ourselves forget
that we also have an ideology and
something that indoctrinated us. You
know, you're not a Christian. You're a
Jew. Why? Your parents probably were and
your grandparents probably. So that's
form of indoctrination.
>> But was it but was it deceptive? And
>> No, it's not deceptive. No. Again, to
me, that's like I'm a Christian. Why am
I a Christian? I went to Scientology. I
went to Mormon church. I went and
studied Gordon B. Hinckley. I wanted to
find out what why Mormons are so united
with each other and why they work
together. I wanted to find out what was
going on with Seventh Day Adventists. I
wanted to find out. And then I went to
non-denomination. I was going to Los
Angeles Church of Christ. I went there,
God knows for how long. And I'm like,
no, this is I never got baptized there.
I'm like, nope, this is not me. And then
I found my home. And then it was a a
journey that I went through. But that is
a form of indoctrination.
The only part that it goes away is the
deceptive part. And I'm going to Bible
study in 2009 1999 20201
and it's one guy said something very
powerful. He said if you ever judge
Christianity horizontally you will
always be disappointed. But if you judge
it vertically you will never be
disappointed. Like what is he talking
about? Man fall. We sin. We are tempted.
We do some stupid things. Everybody, and
anybody that acts like they walk on
water, they're really hiding some stuff.
It's typically the person that walks
acts like their life is perfect and then
you dig deep like, "Whoa, I pushed the
button, didn't I?" So, what's there? So,
all of us act like the other person is
the bad guy. We all have some things.
Now, don't get me wrong, I'm not talking
about criminality. 12-year-old girls,
forget about it. There's not even a
place for that. If you watch our
podcast, we get in trouble for uh uh
calling out certain communities that uh
uh practice certain behaviors like that.
We're not for it. But to me, that's
that's a that's the black and white that
we have to be careful with. Meaning,
sometimes it's okay if somebody is I I
don't mind the fact that my dad
brainwashed me to say man has to work
hard.
man has to have money that his own
family doesn't know about that when
crisis happens, you can still protect
him. A man who doesn't make money is not
a real man. He's a weak man. He does
stupid things. He has a hard time
looking at his wife in his face in in
her eyes because he doesn't feel like
he's a man. He's not a provider. A man
has to protect. This is brainwashing.
But I'm glad glad he washed my brain and
the detergent he used was good things.
Right? there there's an element of the
reaffirmation of some of these positive,
you know, uh uh affirmations that are
good for you.
>> There there's a difference between
indoctrination and what could be called
brainwashing or thought reform. There's
a great book written about this called
thought reform and the psychology of
totalism by Robert J. Lifton, who died
not too long ago. Lifton interviewed
PSWs in North Korean uh prisoner camps
or that had been in interred in North
Korean prisoner camps. And he laid out
in the 22nd chapter of his book, Thought
Reform and the Psychology of Totalism,
how they were able to manipulate and
change people. Uh so one of the key
elements,
>> you send that to me, Rob, please
continue on this. One of one of the key
elements is is there deception? Is there
a bait and switch con? Uh and and is
there uh a claim of what Lifton calls
the sacred science? That is that our
ideology is faultless. We are faultless.
We present it. It is perfect. You cannot
question anything. when my dad raised me
uh and he was a hard-working plumbing
contractor and he raised me very similar
to what you just described. If you don't
provide for your family, if you don't
live the right kind of life, you will be
sorry. But my dad would often admit
mistakes. He would say to me, you know,
I trusted that general contractor. He
was supposed to pay me. He didn't. Our
family is now suffering for it. And I
learned I can't do that anymore. And uh
likewise, my rabbi who who mentored me
uh in my early career uh Rabbi Albert
Platkin, he was a liberal Democrat and
he knew that I was a registered
Republican and he recognized that that
was uh different from him. Uh that that
was okay. He did not he did not take me
to task.
>> I love that. And in fact, the sick at
one point the leader of our congregation
was a Barry Goldwater best friend, Harry
Rosenwag, who was very prominent in our
community. And he also he was, I think,
a leader in the Republican party of
Arizona. So our rabbi could tolerate
differences and and he could understand
that people had different opinions. And
one of the things that I think is so
important for all of us is if someone
thinks you're wrong, that doesn't mean
they're brainwashed. If someone doesn't
agree with you, that doesn't mean
they're brainwashed. And uh you know,
because families will come to me and I
get calls and emails every day and
people will say, "I think my kid is in a
cult. I think my father's in a cult. I
think my cousin's in a cult." And and
about half the time I'm telling them,
"No, that's not that's not what's going
on here." And just because you don't
agree with your family member does not
mean that they're brainwashed. It just
means they have a differing opinion. And
I give them the criteria that they can
determine that with. And I can and I can
tell them, "I cannot deprogram your
family member because your family member
wasn't programmed in the first place.
this is who they are. These are their
sincerely held beliefs. Uh what we're
looking at in in deprogramming is
someone whose beliefs have been
radically changed by an authoritarian
leader using identifiable techniques of
coercive persuasion and thought reform.
And and in my book, I explain all of
that in a chapter titled cult
brainwashing in which I incorporate
Lifton, Edgar Shine, who taught at MIT
and wrote the book Coercive Persuasion.
And you look at these techniques and ask
yourself, you know, if it quacks like a
duck and it walks like a duck, maybe
it's a duck. But if it doesn't fit that
profile, admit to yourself, okay, my
family member has peculiar beliefs that
I don't agree with. I think they're
nuts, but that doesn't mean they're
brainwashed, and that doesn't mean
they're in a cult. And uh let's not use
the word cult indiscriminately. I would
say there are destructive cults, benign
cults. I would say there is such a thing
as a cult following that would not fit
the profile of a destructive cult and we
need to make those distinctions.
>> I agree. I I totally agree. By the way,
are you following anything with Diddy?
Uh
>> yeah, I followed it a bit.
>> Yeah. Would you put him as a Cuz a lot
of the stuff you talk about cash, he
wanted to make the money. Agilation, he
had to be in every music video. Sexual
favors, are you kidding me? He did that
with men, women, you know, by force, you
know, all this other stuff. How do you
profile Diddy in regards to being a
cult-like leader
>> in I I don't necessarily see him as a
cult leader, but I see him as using
cult-like techniques of coercive control
to dominate and and manipulate women.
And uh in particular there there were
various women that talked about their
life with him and what it was like. I
believe there was one video of him uh
dragging a woman, beating a woman. Yeah.
And and so so I think what you could
honestly say about him, he fits the
profile of an abusive, controlling uh
partner and that the women that he
controlled uh were somewhat isolated and
manipulated by him and made to feel that
whatever bad happened to them was
somehow their fault and that he was not
to blame. And so he kind of follows in
the footsteps of of OJ Simpson uh in his
relationship with Nicole Brown Simpson
which was very similar where uh the
woman was degraded, the woman was
socially isolated, the woman was
mistreated uh but lived in that kind of
a of of an abusive situation. Uh another
example would be Ike Turner, Tina
Turner. uh which has always fascinated
me because Tina Turner as we saw her in
her later career was such a strong woman
and such a dynamic woman. But what I've
seen over and over in my casework uh
with families that I've worked with,
interventions that I've done, uh trials
that I've uh testified in, is that even
the most independent thinking uh uh
intelligent person can
step by step, slowly but surely be
pulled into this kind of trap. And I've
often said that people are tricked and
then trapped by abusive controlling
partners.
>> I like that. Tricked and trapped.
>> Tricked and trapped.
>> Not I like that. I I I like the
structure of the way you're saying it.
Tricked and trapped. Makes sense.
>> Tricked first.
>> That makes sense for this guy.
>> Into becoming involved, thinking
probably that Cassie felt he he loves
me. He's going to take care of me. He's
a wonderful man. He's very talented. I
admire him. And then it changes and
morphs into something entirely
different.
>> Yeah. She was 19 apparently when he got
a hold of her and the rest is history.
By the way, kids,
I asked a couple of the guys here. One
of our guys said, "Pad, you may want to
ask him about uh 764 come.
It's a selfharming cult group started in
2021 that decentralized. Are you
following what's going to they're making
kids kill, you know? It's some
>> Yeah, it's radical child. The there
there are leaders now being charged with
child pornography.
>> Who is the leader? By the way, I
couldn't find a leader.
>> There was one man arrested that they
there were claims that he might be the
leader or that he is alleged to be the
leader.
>> Bradley guy.
>> Uh
>> Bradley Cadenhead.
>> Yeah. Yeah. I think that would be the
person they arrested that they they
characterize as being in a leadership
position. And a number of people have
been arrested. And what's interesting
about this group is how they recruited
young people online and that uh some of
those people were in the gaming video
gaming community and that adjacent to
that there would be areas online where
they would recruit these people uh these
minor children and uh then they would
get incriminating information. they
would uh coers them and uh and basically
exploit them. So this is it this is
typical of what we're seeing online. And
so if someone is a parent today, how
much more challenging it is than in my
father's day when there was just a a
telephone on the wall, there was no
internet. Uh today your kid can be on a
smartphone in their bedroom
texting with a cult leader or cult
members and being recruited and
indoctrinated in a cult online while
they're in your own house. And I have
been involved in in getting minor kids
out of groups like that. Yeah. So the
guy's name Rob if you want to pull him
up is Prasan Nepal. If you can pull up
Prasan because I I said what does 764
come from? Apparently, it's the area
code that it started from San Mateo,
California. But this is the guy uh uh
who got arrested. His name online handle
is known as Trippy. 20-year-old man from
High Point, North Carolina, who has been
arrested and charged as one of the
leaders of 764 global child explo
exploitation and violent extremist
network. Uh the network is a nihilistic
violent extreme group. I think they just
got categorized as a terrorist group if
I'm not mistaken. Uh Nepal is accused of
being a a leader and a founder of the
core subgroup. He allegedly admitted to
creating and still controlling the
network.
Arrested April 22nd, 2025. He is charged
with operating international an
international child exploitation
enterprise. His codefendant Leonitis
Varajianis known as war was arrested in
Greece. Can you look that guy? So wait a
minute. This is international. So
they're all over the world working
together to get kids.
>> What a mess. grooming and exor
extortion. The group allegedly targets
vulnerable minors, including those with
depression or mental illness, and groom
them to produce sexual explicit and self
harm content guide book. The defendants
are accused of creating a guide for
aspiring 764 members. Coercion and
violence Nepal and Varagenas allegedly
ordered victims to perform acts of self
mutually mutilation online sexual acts
and harm to animals often live streamed
for the group's content and as form of
discipline.
Wow. What what what do you tell parents?
What do you know this whole new thing 67
this whole thing that they're doing? I
don't know if you heard about the 67.
Are you following it or no? I can't see
you going like 67 or whatever they do.
But these kids are doing this thing
called 67, right? What do you tell
parents like you know that are uh uh
seeing their kids behave a little bit
weird? What what feedback do you give to
parents? Well, I think that uh that
parents have to be vigilant that they
have to understand where is my kid going
at online and they may want to track
where they're going online and look
where they're going online. And they may
even want to restrict their use of the
internet and their and and and their
access to technology that puts them on
the internet until they're old enough to
better understand what's involved. You
know, uh there's nothing wrong with
video games per se, but we have to
recognize that they can be used in a
negative way by cults to recruit people,
which they have been. And that people
are being young children, minor children
are being recruited online. So, if
you're a parent, this is very
challenging. It's very daunting, but
you're going to have to, you know, be
hands-on and understand exactly what's
going on in your child's life. Who are
they visiting? What websites? What what
videos are they watching on YouTube?
What's going on? And if you see a change
in behavior, they seem to be be uh be
they they seem to uh become more
isolated. Uh they're moving away from
you. they're they're becoming sullen.
They're staying in their room for long
periods of time. Uh that the these kind
of changes may signal outside influence
online and you need to be vigilant as a
parent. Yeah. It's a it's a strange time
right now because
kids are being targeted and if you're
not too careful. The other day I'm
talking to my kids and I said, "So, by
what age you think we should get you
guys social media? What age do you think
I'll approve?" And I'm just kind of
trying to see what they'll say. And my
youngest says, "I think you'll probably
let us use social media at 16." And then
my older, my other one says, "I don't
know if I need it till 18. Just give it
to us at 18." I manage all their all
their Instagram accounts. So I'm
creating an Instagram account for all of
them that I'm going to hand it to them
at 18 years old.
And you know, you know, from there on,
you're an adult, but you get a head
start. And that is your social media
manager for now. I think it's so
important to be involved. so important.
If you're not, the other guys are
watching. A a famous pedophile interview
came out. I don't know if you've saw
this guy or not in a yellow shirt. And
he asked they asked him, "Who do you
target?" He says, "I target any kid
whose father is not involved." That guy
right there, this guy right here. He
flat out says, "I target kids who don't
have a strong father and don't have
certain values, faith values in their
lives." Rob, let's finish up with this
clip here.
>> Alone.
>> Um, I would
check out their family situation.
I would check out their 15 years, see
how well they were,
>> you know, financially.
I would check out their social
interaction with other kids. You know,
when we were on the ballparks
or on the on the gym floor, you know, I
would make sure which ones I wanted to
molest. I would give them special
attention, congratulate them, talk to
them, and I know that I would never be
allowed to talk to anybody else, you
know, aside from everybody. I would give
them the attention that an official is
not supposed to give anybody and it made
them feel like, "Wow, he's paying me
attention."
You know, it it was a direct form of
grooming.
>> Were there certain characteristics that
you looked for in children before
molesting them?
>> In children, yes, but more I also looked
at their families. If I thought the
father was a threat, bingo, I would not
approach the child. If I thought that
the child had friends that he would
tell, I would not approach him. If I
thought the child had friends that were
in the same capacity he was, I would
approach him for the simple fact that if
I could molest him, I could lure him
into believing, loo him into believing
that he would enjoy it and therefore I
could manipulate him into having his
other friends come.
>> You know what it made me just think
about, Rob? It just made me think about
Epstein's business model.
If you think about it, because he
Epstein got the girls to recruit other
girls to his facility. I'm sure you've
seen the documentary with Epstein.
>> Yeah. By the who do people say you look
like?
>> Did they tell you you look like somebody
or No,
>> that I look like the rapper Rick Ross.
>> I don't think so.
>> You're You're the third most famous Rick
Ross in the world. Is that fair?
>> Maybe. But I will say this, I was always
Rick Ross. I didn't change my name.
>> So, they took your name? Uh these guys,
you know, you know, you know what's
interesting? Ricky Ross is my legal name
on my birth certificate. R I C K Y Allan
Ross. And so Freeway Ricky Ross became
the first person that used the same name
as me. And then subsequently, of course,
Rick Ross was not thinking of me. He was
thinking of Freeway Ricky Ross. And then
he he took the name Rick Ross, which was
not his given name. But all I can say is
what a successful guy he is and he's
quite the entrepreneur. And uh sometimes
I I wish I was that Rick Rick Ross
because he's
>> you got to rap better, Rick.
>> He's he's soful. But let let me just say
this. The consistent narrative that
pulls through all the people that I talk
to that are cult victims, survivors of
destructive cults, is similar to what
that man just said, that pedophile,
which is that they were at a vulnerable
point in their life. Things were not
going well, and they were looking for
someone to help them, someone to make
them feel better about their situation,
about themselves. And at that point, an
authority figure or a seeming authority
figure or someone they trusted. It could
be a co-orker, friend, a relative who
was involved in the group came to them
and said, "Hey, come to this meeting. Do
this." And they didn't know what the
group was really all about, but they
trusted the person that approached them.
And at the same time, they were hurting.
And so that made them vulnerable. And
what I'm going to say is that all of us
go through periods of time in our lives
where we are vulnerable, where things
are not going well. And when that
happens, be careful. Be careful not to
trust someone too much that they have
all the answers.
>> I'm assuming you run a consulting firm.
You run a firm where people pay for you
to help out with these types of things.
>> Yes.
>> Okay. Fantastic. Well, we'll put the
book here. Uh, Colts Inside Out, Rick
Allen Ross, how people get in and can
get out. We'll put the link below. Uh,
Rick, this has been a pleasure having
you on. I've really enjoyed learning
more about you.
>> Thank you.
>> Thank you. Take care everybody. Bye-bye.
Bye-bye.
>> Hi, I'm Rick Allen Ross, cult expert,
intervention specialist, author of the
book Cults Inside Out. You can find me
on Manct.