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theCUBE Insights | Workiva Amplify 2026

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The Workiva Amplify 2026 event in Las Vegas highlighted a significant shift where artificial intelligence is moving beyond simple assistance to performing actual consequential work within critical business workflows such as finance, audit, risk, and sustainability. Practitioners are increasingly considering how to leverage AI to execute tasks directly rather than just supporting human efforts, which raises the bar for essential elements like auditability, controls, evidence, and accountability. A central theme emerging from these conversations is the necessity of trust; AI outputs must be substantiated and traceable, particularly in regulated environments where plausible responses are insufficient without clear provenance regarding data sources, approval chains, and the actions taken by autonomous agents. A major positive outcome discussed was the potential for improved speed and scale, which could lead to fewer errors in compiling documents like 8-Ks or SEC filings and in audit rationalization processes. However, these benefits are heavily dependent on data readiness, as AI is only as effective as the fragmented or inconsistent data it is built upon. The transcript emphasized that while issues like inconsistent data definitions and ownership existed prior to AI adoption, relying on such information for high-speed decision-making amplifies the risks, making the organization of a robust data house a critical first step before fully integrating AI into enterprise operations. The dialogue also explored the evolving dynamic between human oversight and AI execution, noting that requiring humans to review every single action would negate much of AI's value proposition. Consequently, businesses must define clear boundaries for when AI assists versus when it executes independently, a process that will require continuous monitoring, exception handling, and policy enforcement. This shift is driving a new approach to auditing, where governance is embedded directly into the adoption process rather than treated as a siloed, post-fact activity; establishing proper controls upfront allows enterprises to build greater trust and subsequently scale their AI usage more effectively. Finally, the event underscored the changing role of financial leaders, with CFOs now sitting at the forefront of AI strategy discussions beyond just overseeing numbers. They are actively bringing teams together to interpret what data means for the broader business, reflecting a move toward more holistic control environments. Workiva is positioned to capitalize on these trends by leveraging its strengths in reporting, auditing, and compliance, specifically through its capabilities in evidence and lineage, which become increasingly relevant as AI agents take action within controlled processes. As companies expand their use of AI into areas like governance, risk, and compliance (GRC) and sustainability, the ability to maintain rigorous oversight while accelerating innovation will define future success in this rapidly evolving landscape.
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And welcome back to Workiva Amplify 2026. We're coming to you live from Las Vegas. Um I'm Allison Koscik alongside Kristi Case. She changed chairs because she is going to take put on her analyst hat. And we get to reflect on the conversations and interviews that we had today and really talk about some of the the themes we heard throughout the day. Um one thing I heard was how, you know, we're seeing AI move into, you know, these consequential workflows. We're actually seeing AI perform actual work. What have you What did you hear throughout the day? >> Yeah, I heard that as well, Allison. You know, we had the benefit of hearing from another a number of customers in addition to Workiva executives. Um and so certainly across a number of roles, right? I heard across finance, audit, risk, sustainability. I heard that these practitioners are really considering where they can lean on AI to start actually doing work versus just assisting them. Um and then I think especially grounding this in the context of Workiva, you know, that certainly raises the bar when we think about auditability, controls, evidence, accountability. Um and so, you know, I think some of those questions are still a little bit TBD in terms of how they're being solved, but certainly I think they're all kind of top of mind and along that vein, I guess, you know, another related thing that I heard was this concept of trust. You know, AI is only as good as as far as we can trust it. So, um you know, we need to understand things like where did this information and where did these insights come from, who approved a particular action, and can you maybe trace, you know, what happened if an AI agent is taking um an an action on your behalf. Um and so, especially we think about kind of, you know, finance and these other regulated um um processes, it's not really good enough for the um you know, the action or the response to just look plausible. We have to really make sure that it can be substantiated. >> What are some of the positive outcomes that you heard throughout the day about AI performing actual work? >> Yeah, so I think um again, I think in terms of kind of the the ROI, right? That's something that we did talk about with a few guests, right? So we heard a lot about speed and scale. It can allow us to, you know, move much faster, right? And certainly we hear that in other industries as well. Um but when I think about, you know, kind of this market in particular, you know, we can extrapolate that to think about, okay, maybe it means that, you know, our auditors are actually making fewer errors or that when we're compiling it's an 8-K or an SEC document or when we're rationalizing something to um you know, an audit, that we're making fewer errors, right? So there's um there's fewer errors happening in our in our processes. Um or maybe we're able to kind of take this information in context and make better decisions and make them faster. >> Yeah. >> Um so, you know, that latter one goes back to speed, but I was really glad glad to see the conversation went beyond just we can move faster. >> Right, right. And and there there was a lot of importance placed on data readiness, right? >> Yes. Yes, exactly. And so, this is so I'm a I'm kind of a a data data security person at heart. So that piece of the conversation was near and dear to my heart, but I think it's commonly understood that our our AI is only as good as the data that it's built on. Um and what we talked about more specifically here at Workiva Amplify was the fact that if we have fragmented data stores, if we have inconsistent definitions and inconsistent ownership over data. These are not necessarily new problems that were created as a result of the enterprise adopting AI. They're problems that existed before, but because we're leaning on this information to make decisions in a new way and because the AI can move faster and at a greater um scale, like we were just talking about, there are in fact even more significant potentially negative implications. One of the very important first steps is really to kind of getting that data house um in order. >> Yeah. >> There was also this theme of the push and pull of, you know, letting AI function in the workflow and then the human review aspect of it. It seems like that is something that is really just revving up, isn't it? >> It really is, Allison, and what's interesting is that uh going back to the conversation around speed, if a human has to review and approve every action, then really the whole point or much of the value is moot, right? So, we need to kind of make decisions around when is AI assisting a human, when can it execute on its own, when does it need approval, um and I do think that some of these boundaries are still being defined and I think they're going to evolve and change over time, especially as the business use cases evolve, but thinking about, you know, the control environments that we're talking to, you know, those will also have to evolve with them as well. So, I do think that when it comes to things like monitoring, exception handling, enforcing policies and having more continuous um assurance, those are going only going to become more important. I think they're going to play an important role as these boundaries start to evolve. >> Yeah, there was also a lot of conversation today about embedding auditing in the process of adopting AI. That's that's It's a big conversation at Workiva. I thought that was really interesting Al- Allison because when we think about auditing, we typically think about it sort of as maybe after the fact or kind of its own maybe siloed process. But when we think about the enterprise moving to adopt AI, auditing with can actually allow the enterprise to move faster. You know, yes, there's some work that needs to be done up front and that's going to take some time and require some resources. Um but once you know, proper auditing and proper governance is in place, um we have better insights into kind of the activity that these AI, you know, these AI agents are taking. And so from there, we can build greater trust and then move and adopt um at a bigger at a bigger scale. >> One other thing struck me. It's interesting how CFOs now are not just wearing the CFO hat, they're wearing all different hats now. They're really They're front and center of the conversations when it comes to AI adoption, right? >> I It's in a I think especially when we think about um you know, like we say kind of these control environments, but yes, they definitely have a very important seat at the table, you know, the CFO does and they're they're moving beyond just kind of someone who's overseeing numbers. They're bringing teams to the table and they're having conversations around what these numbers mean to the business, right? And so I would definitely agree with you, you know, from that standpoint and obviously that's an important component of AI adoption. >> Yeah. So I'm curious where what you think, your thoughts about, you know, where Workiva sits as we move forward with AI adoption. >> Yeah, Allison. So you know, I think it's it's pretty clear that Workiva has, you know, some great strengths to lean on, you know, things like reporting, auditing, and compliance. Um the evidence and lineage, you know, that came across in perhaps all of our conversations today and I think that's very important as we start to let these AI agents take action on our behalf. And we do have some customer research from our new partner Qualtrics that really reinforces that. And when we think about allowing AI to start entering these controlled environments and business processes, I think those capabilities are going to become even more, you know, relevant. One thing for me that I'm looking at is I know Workday has talked to kind of expanding some share of wallet. We talked about that a little bit earlier this morning, but I'm going to be really interested to track how it continues to expand in areas like GRC, you know, and sustainability as well. We saw some really interesting We had some interesting conversations around sustainability today. So, those are be a couple of areas that I'm watching for from Workday. >> Well, thanks so much for breaking all that down and thanks for your expertise. >> Thank you so much, Allison. It was really a great day and really appreciate being on the desk with you today. >> It was fabulous. And you've been watching the Cube, the leader in live tech coverage and in-depth expert analysis. Thanks for watching. We'll see you again next time.