Video summary
Dr. Debra Soh and her guest examine the shifting landscape of plastic surgery, noting a distinct trend among Gen Z women who are increasingly seeking procedures like breast augmentation and labiaplasty, which they attribute to significant influence from pornography. The conversation highlights how young women often attempt to alter their appearance to match an idealized mid-20s fertility window, while men frequently pursue penis fillers for sexting purposes rather than sexual function. Soh expresses concern that these procedures are becoming unnecessary and potentially counterproductive; she points out the irony of removing buccal fat in one's early twenties only to require facial filler later as natural aging sets in, resulting in a gaunt appearance that overshoots the desired aesthetic. The discussion extends to how societal standards for attractiveness have evolved from the "chav" era of fake tans and big hair to today's extreme focus on formidability and exaggerated sexual dimorphism. Soh describes this current trend as an evolutionary arms race akin to Fisherian runaway selection, where individuals develop traits so extreme they become maladaptive in nature but are pursued for mating success. This is evident in the male pursuit of hyper-masculine features like heavy brows and deep jawlines via surgery or fillers, and women displaying status through impractical luxuries like long nails and designer-like bodies that signal wealth without requiring hard labor. A key argument presented involves the concept of intersexual versus intrasexual competition, particularly regarding male beautification within the "looksmaxxing" community. Soh references a study by David Putt where photos of men were rated for attractiveness by women and formidability by other men; while female ratings predicted nothing about sexual success, male perceptions of formidability did predict actual sexual outcomes when those same individuals entered real-life scenarios. This suggests that many young men are optimizing their looks to intimidate rivals rather than attract partners, potentially misreading female preferences or projecting their own values onto women who may actually prefer a slightly feminized face paired with a muscular body. The dialogue also touches on the economic signaling aspect of cosmetic procedures and grooming habits. Soh argues that for some women, extreme physical presentation serves as a status symbol indicating they have access to resources or a partner willing to fund such enhancements, similar to displaying an expensive handbag. Conversely, she notes that men often dislike seeing their partners undergo plastic surgery because it masks underlying health cues like fertility. The speakers debate whether the rise in male beautification is driven by a desire for female attraction or a strategic response to socioeconomic limitations where looks are used as a substitute for wealth and status when traditional hypergamy strategies fail. Ultimately, while acknowledging that public figures face pressure to maintain their image, Soh advocates against unnecessary interventions among young people who do not yet show signs of aging. She suggests that the most effective path for men is often to focus on becoming wealthy and popular rather than relying solely on hormonal manipulation or surgical alteration of bone structure. The conversation concludes with a nuanced view that while looks are important, optimizing purely for formidability may inadvertently align better with female attraction than focusing exclusively on attractiveness alone, though this remains a working theory in the context of modern dating dynamics.
Read the full video transcript
Talk to me about what's happened to
plastic surgery over time. We've seen
increases in it. The types changed. What
What's the context of people getting
different looks? You got the Kardashians
did the BBL for a while. Is that still
in?
>> Now it is breast augmentation for Gen Z
women. So they are actually boob jobs
are very popular among that cohort. I do
think that's influenced by pornography.
Also labiaplasty. I was just looking
actually at a study a couple nights ago
showing that women
very many young women feel
self-conscious about their labia and are
actually getting these procedures done
which is also influenced from porn. And
it I mean it's just crazy to me. It
makes me wonder is that why people are
not interested in having sex and with
guys guys are getting filler injections
into their penis for even sexting
purposes. Like they just want to look
better.
>> [laughter]
>> George, my housemate used to make this
joke every time that we're on a plane.
It was the same you know you someone
it's a kind of like a dad joke but he's
not yet a dad. And you [snorts] know
those teeny tiny 175 mil cans of diet
coke? He would always say it's like I'd
keep a hold of one of those and I'd go
back and I'd take a dick pic with it in
the background so it would make it look
you know it's like oh that's a 330 or a
355 mil can but I've kept it I've kept
the airplane mini and that's you know
comparatively
>> that instead of getting the filler in
their penis.
>> I agree. I agree. Make diet coke mini
diet cokes great again. Um
So yeah you're I mean the labia
labiaplasty and the penis stuff seems to
be obvious that it would be influenced
by porn. That's what I think it is.
>> I see like news reports of women under
30 getting facelifts getting upper eye
lifts, right? And I in my personal
opinion I don't think women that young
need to be getting extensive work done
because you do not have the signs of
aging yet to justify.
>> What do you think they're trying to do?
>> Well I think if you look at say when
women are the most fertile it tends to
be mid-20s. So my sense is most women
are trying to look like they're in their
mid-20s. So, if you're older than that,
you're going to try and look younger,
and if you're younger, you're trying to
look older.
>> Mhm.
>> And so, you're going to use you're going
to choose the procedure
>> in the mid-20s?
>> Early to mid-20s.
>> Right.
>> Yeah.
>> Yeah. And I found out some really
[ __ ] uncomfortable data around when
men are most fertile.
Really young.
>> Yeah.
>> It's really young.
>> Yeah.
>> Like illegal in some states young. You
go,
"Really?" Or which is just I don't know.
We talk about it was so women's
biological clocks. We never really think
about we there's so much sperm. Right?
Speak for yourself. But there's so much
sperm, and you only need one.
>> though. They also have a larger like men
can still impregnate someone later on in
life. There are higher rates of
chromosomal abnormalities, but the
potential where as for women it's it's a
little bit more unforgiving.
>> Yeah. Mhm. But anyway, um so, you think
I've seen what is called buccal fat?
Buccal fat?
>> Yeah, buccal fat removal. Yeah.
>> That the the cheek cheek fat thing?
>> Yeah.
>> What's that trying to achieve, do you
think?
>> To look older because you're removing
the baby fat essentially in your face.
But what happens is as you get older,
your face naturally loses fat, right?
And so, you're going to look more gaunt.
>> You've overshot it.
>> Yeah, and then you might potentially
need to use filler to
>> Uh so, I used I got
fat removal before I was 24,
and then after I was 28, I had to use
filler to
replace where I got rid of the fat.
Right?
>> Yeah. I mean, I So, I want to be clear
like I don't want to come down on men
and women if they choose to get these
procedures because I understand
especially if you have a public facing
job, there's a lot of pressure to keep
your looks up and to look young. But my
concern is more so when it's really
young people or I would say even for men
who are doing this, you really don't
need to.
>> Like it is brutal. I mean, the
some of the young girls are to be young
girls that I've seen uh videos of on
TikTok, these like 22, 23-year-old
chicks,
and they look mid-30s or 40s with all of
this work that's been done. And um
I was I was thinking I was having a
conversation last night about how
the
sort of ideal female form has changed
even with sort of relatively extreme
cosmetic procedures. So, Geordie Shore,
which was the British equivalent of
Jersey Shore,
>> Mhm.
>> um that back in the day was a lot about
fake tan.
>> Mhm.
>> Um it was big hair. Uh it was almost
pin-uppy
>> in a way. There was so it was tight
>> Tight suits, too, weren't they?
>> Uh that's because of That's something
else, but yes, that that was sort of
part
>> I learned what a chav was.
>> Chav, chav. Exactly. Careful, right? I I
Those were Those were my
>> No, those were my customers It's kind of
like calling someone a hick. No, it's
not.
Those were my Me, too, but those were my
customers for a very long time. Um
It was fake tan. It was um
big boobs. Maybe augmented, maybe not.
>> Brows, too. Very specific eyebrows.
>> Very painted-on, sort of aggressive
brows. Big hair. Tight dress, short
dress, right? Um
>> I love that I'm just to be clear, I'm
not making fun of it.
>> That aesthetic. Strong aesthetic. Great
early 2010s aesthetic. Uh and the guys
um equivalent, I think up until probably
about
5 years ago, we were a little bit
delayed on the guys thing, was sort of
big muscles, not so concerned with
height, fake tan,
plunging V-neck neckline,
um uh tight jeans, um expensive watch
thing.
>> Chains?
>> Uh yeah, maybe. But So, I was What I was
trying to do, this conversation I was
having last night was so interesting. I
was trying to work out
what's what was being signaled then
and what's being signaled now.
>> Okay.
>> And I think what's being signaled now is
a more extreme version of of that by
both men and women. So, the male thing
it's all about formidability. Now, it's
the
over-exaggerated handsome Squidward
cheekbones and the the the jawline. It's
the height
>> Yeah.
>> the height. Um but, it's a lot less to
do with I haven't really seen anyone
talk about tan all that much. Not even
seeing if you look at
>> Dark brows are really big for guys.
>> the most popular looks Max is aren't
that concerned with muscularity, extreme
muscularity in the way that it would
have been 10 years ago. 10 years ago it
would have just been get as wide as and
as muscular as possible. That's not
quite the case now. And then with the
women, it is all both of them are
basically caricatures of the most
sexually dimorphic physical traits,
right? It's the Fisherian runaway, I
think it's called. Um where the the stag
that's got a the stag deer that's got
antlers so big that he can't lift his
head up and dies. The peacock that's got
such a ridiculous tail that he gets
caught with the first second there's a
predator around. But, like he did some
great boning on the way out. Um that
that is seems to be what's happening
with men and women now. It's just a more
what's the next evolution. It's more
extreme limb lengthening surgery, the
brows, the cheekbones, the mandible
surgery, all that stuff.
>> For women especially, I think it can
also be the equivalent of showing off an
expensive handbag. So, instead of saying
here's my designer bag
>> or is my designer titties.
>> Yeah. Well, or you know, that my my lips
or whatever. Like I have a man who will
pay for my surgery and make me look like
this.
>> Mhm.
It's a good argument for why that I've
heard about why women have long nails
and long hair. It's just [ __ ]
impractical.
So, it's it it it is itself a
status of of of wealth and and luxury
that not only can I maintain them, but I
have a life that requires so little hard
labor that this hair and these nails and
this makeup um I mean female intersexual
competition is just like [ __ ]
endlessly interesting. Right like
shoes and bags.
Exclusively intersexual. I do not know
the difference between whatever you're
wearing and something that was 1/10 the
price and something that was a thousand
times the price. I have no idea. um
But women do.
Women women know and if you're [snorts]
in a relationship it's basically a my
man is so invested in me that he spent
however much money on this thing. So
like
>> Yeah.
>> Don't think don't even think about going
there.
>> Which is why I also think that women
tend to go a little bit overboard in
some cases with the work done as a way
to signal that they have the money and
the resources or a man that is paying
for it. Because usually when you think
of plastic surgery men don't like
plastic surgery typically. Men they
don't like it in women because
>> What's the data on that?
>> It masks
their underlying health and fertility,
right? So if a woman can
turn back the clock in terms of aging,
signs of aging, or appear more
attractive than she naturally was. Maybe
maybe you don't want so much but from
the conversations I've had with my men
tend to not really like plastic
>> No I I I agree.
>> beauty.
>> I agree. I mean
I saw this tweet after the Grammys that
[ __ ] ripped and it was
Men love Sydney Sweeney and hate Sabrina
Carpenter.
Men women love Sabrina Carpenter and
hate Sydney Sweeney.
And um
the explanation that I saw I was so
fascinated by it. I thought it was and
it seems to be pretty accurate. I don't
know that many guys like I love Sabrina
Carpenter.
And I don't know that many women that
love Sydney Sweeney.
>> That's funny. I've seen this I mean I
think they're both pretty so I don't
know. I guess I'm like one of the odd
ones out.
>> Need to be more judgmental.
>> [laughter]
>> Um
The ex best explanation that I saw was
that Sabrina Carpenter her
physical presentation is basically
gay and female coded.
>> Huh.
>> And Sydney Sweeney is sort of
low maintenance
>> Oh.
>> natural male-coded beauty. Um
less sort of
curated in that sort of a way. And uh
that low maintenance thing sort of seems
to come across. But yeah, I think
the reliable signal of uh
fitness uh cue that's being sort of
hidden by by lots of plastic surgeries.
>> So true. And I get the sense I get the
sense that um the looks maxing community
for men is doing the same thing.
>> I was going to ask you about that. Like
what are your views? Because I when I
write about this
I get a lot of young men who get upset
at me and say like you don't understand,
right? This is
>> Well, you this is the this is the time
for the [ __ ] patriarchy to step in.
I'm writing as a woman. Sit down, let me
your mansplain to you. Um
what do I think?
I think
I have a really [ __ ] I think this is
an interesting take.
>> My advice to guys is just work away, get
rich, honestly.
>> Get rich Get rich.
>> Don't worry Don't worry about all of the
taking the hormones to make your bone
structure
>> get rich, get popular. Um
uh
looks are important, but I
you can make some pretty good changes
just by becoming more diligent.
What I would say about the looks maxing
thing um
is what guys seem to be optimizing for
is formidability. So they're optimizing
for the sort of things that other men
respect, not that women are attracted
to.
So other men would it if you look at
most guys that have looks maxed and put
them in front of women I wonder whether
women would find them more attractive.
>> So it's intersexual competition again.
>> Or whether men would find them more
formidable. I think that more men would
find them more formidable than more
women would find them more attractive.
>> Cuz most [clears throat] women are not
looking for their guys to be hyper hyper
masculine like that.
>> It does even some evidence to suggest
that women prefer a slightly feminized
face with a masculinized body.
>> And not super jacked, either.
>> No, not super jacked. They But it They
want average face or sometimes actually
slightly feminized face with
masculinized body. Um but all of the
guys are just pushing toward heavier
brow,
deeper jaw, stronger cheekbones.
But do you know the David Putt study
that he did about when he brought
uh people into the lab and got women to
rate attractiveness and men to rate
formidability?
>> Remind me.
>> So [ __ ] good. So uh photos of guys
shown to women and men. Women were asked
to rank um how attractive do you think
this man is? Men were asked to rank how
likely do you think it is that you could
beat this other man in a fight.
>> Huh.
>> One year later, they brought the men
from the photos
into the lab and asked what their sexual
success had been over the last year.
And the female ratings of attractiveness
had basically zero predictive power for
their sexual success, but the male
ratings of formidability were very
predictive.
>> Wow.
>> So,
even though what I think is happening at
level one, this is like the Epstein
files. At level one,
where he didn't kill himself,
is
looksmaxers are optimizing for
uh formidability because they're
disregarding women and it's intersexual
competition because I just want to mug
other guys. I just want to be better
than other men.
Level two, Epstein's still alive and
playing Fortnite in Israel, is
actually, by pursuing formidability,
they may end up closing their eyes and
throwing the dart at the dartboard and
hitting the bull's eye of women actually
finding them more attractive than if
they'd tried to pursue attractiveness as
the main outcome. But this is Again,
this is
working theory at the moment.
>> Yeah, I mean, cuz I could see that in
terms of tattoos, there have been
studies to show that men, when they get
tattoos, it actually is more so about
scaring off their male rivals because
women don't Some women like tattoos, but
not all do and then some women actually
are turned off by tattoos. So, it's more
again, like you said, of of scaring off
and beating your rivals
than directly attracting women. But, I
also wonder if it's that these men are
projecting onto women their preferences.
So, men care more about looks and, you
know, youth. So,
I wonder if when you look at, say,
marriage or marital satisfaction,
men say men's whether men find their
wives attractive has a greater
correlation with their marital
satisfaction than whether women find
their husbands attractive. So, I wonder
if these young guys are projecting onto
women thinking that women care so much
about looks when it's actually that's
what they care about in their partners.
So, they think
>> Oh, it's a failure of cross-sex mind
reading using their own
uh assessment criteria.
>> Yeah.
>> And saying, "You must think the way that
I think. I'll do more beautification."
Well, um Mike and Murphy's got this
great idea where he talks about how uh
the increases in male beautification are
to try and offset this uh inability to
get hypergamy to work.
That men have realized that because they
can't win socioeconomically, they might
have to turn the
>> I've read about this. That's crazy.
Yeah.
>> the vanity uh mirror around in an
attempt to
out-beautify their socioeconomic lack.
>> Yeah. Especially when they're young and
they're just starting out in their
career and they're thinking, "Okay, how
do I attract women? I don't have the
money yet. Don't have the resources.
Well, I can just get really hot."
>> There's worse theories. There are worse
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