Stop Looking At Your Phone - It’s KILLING YOU | Dan Schawbel on Impact Theory
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In his book *Back to Human*, Dan Schawbel argues that true fulfillment requires a balance between alone time and collaboration, warning against the extremes of constant isolation or perpetual distraction found in open offices. He highlights alarming statistics regarding technology's impact on human connection, noting that people tap their phones over 2,600 times daily and check them every 12 minutes, often sleeping with devices nearby which hinders empathy. Schawbel posits that while technology should serve as a bridge to strengthen relationships rather than acting as a barrier, the current epidemic of loneliness—where half of Americans feel lonely—is costing governments billions in healthcare costs and reducing lifespans by an amount comparable to smoking 15 cigarettes a day. He emphasizes that men are particularly vulnerable due to weaker emotional bonds and suggests that creating work environments where employees feel like family is essential for retention, engagement, and business success. Schawbel's personal journey from being bullied in school to becoming a prolific author serves as a case study on transforming "dark side" motivation into light-side fulfillment through self-awareness. He explains how early experiences of rejection, such as struggling to get internships or having his book rejected by multiple publishers, initially fueled a need for external validation but eventually taught him that he was special and destined for greatness once he reframed those narratives. His process involves strategically seeking feedback from others to identify strengths and weaknesses, writing down values and goals broken into quarterly and weekly increments, and conducting regular self-assessments to ensure energy is directed toward what works rather than hitting a wall. He advocates for the idea that people do not change fundamentally but rather become more of who they are through authentic experiences and by doubling down on their unique qualities while avoiding societal expectations that lead to inauthenticity. To enhance productivity and creativity, Schawbel recommends changing one's environment through activities like walking meetings or traveling to different countries, which helps open the mind to new perspectives. He stresses the importance of work-life integration over balance, urging individuals to treat their calendars as a reflection of both professional ambitions and personal desires, such as scheduling time for hobbies or family dinners so that these commitments are treated with the same seriousness as business meetings. Furthermore, he addresses the issue of burnout in modern culture where technology blurs boundaries between work and rest; he suggests that taking breaks from devices is crucial for mental health and recommends booking trips a year in advance to lock in commitment goals. For those facing roadblocks or depression, Schawbel advises focusing on small wins rather than attempting massive leaps immediately, noting that accumulating smaller successes builds the confidence necessary to tackle larger challenges like job interviews or creative projects. The interview concludes with a strong call to action regarding the global crisis of loneliness and the need for intentional community building. Schawbel notes research showing that introverts may require less social interaction while younger people are often lonelier than seniors, suggesting that needs vary by individual but human connection remains vital regardless. He encourages listeners to harness existing relationships with parents, siblings, and friends to combat isolation, especially in an era where a third of the global workforce works remotely. Ultimately, his mission is for individuals to use technology wisely as a tool for connection, turn their dark motivations into positive forces through self-awareness, and become role models who create cycles of impact that help others achieve fulfillment. By looking at oneself ten or twenty years in the future and asking if one wants to be where they are now, Schawbel urges people to find new paths when necessary to ensure a life defined by purpose, meaningful interaction, and genuine human connection.
Read the full video transcript
The research shows that people should
have some alone time and then some time
to collaborate or be with other people.
And the healthy balance of both is
really important. If you're constantly
around other people, right, the the new
research shows that open offices are bad
for human interactions. So if you're not
getting your alone time, if you're
always hearing and seeing people in the
office, you're very distracted. But if
you're not getting that and you don't
get any human interaction, that extreme
can hurt you as well. So men are lonely,
introverts are lonely, uh and then
younger people are are lonier than
senior citizens. It's it's really
remarkable and I think it's partially
because of technology because I think
it's hard to be very empathetic and have
a strong connection if you don't see and
hear someone for a long period of time.
And people default to using their
devices, right? And so people tap their
phones over 2,600 times a day. They look
at their phones every 12 minutes. Um,
they're using their phones all hours.
They're sleeping with their phones,
which isn't healthy. And so, we just
have to be really smart about how we're
using this technology. And what I say in
the book and the core of what I'm trying
to get across is use technology as a
bridge to human interaction. Don't let
it be a barrier to the very
relationships that you need to survive.
It's not just about work. It's about
survival.
Hey everybody, welcome to Impact Theory.
Our goal with this show and company is
to introduce you to the people and ideas
that will help you actually execute on
your dreams. All right, today's guest is
a New York Times best-selling author and
one of the most absurdly prolific
writers of our time. By the numbers,
this guy is absolutely off the charts.
He's written over 6,000 articles that
have been read by over 10 million
people. He's interviewed 2,000 people
for Forbes magazine alone, published
over 40 groundbreaking research studies,
and surveyed over 90,000 people from 20
different countries. He's been featured
in over 1,200 media outlets, given some
2,000 interviews himself, created the
largest aggregator of workplace research
in the world, and his personal branding
blog is the most syndicated career
resource in America. His book, Promote
Yourself, was also named the number one
career book of 2013 by the Chicago
Tribune, and his book, ME2.0,
was named the number one career book of
2009 by the New York Post. He currently
writes for or has previously written for
some of the most prestigious
publications on the planet including
Time, Harvard Business Review, The Wall
Street Journal, Fast Company, the World
Economic Forum, and Business Week to
name but a few. His avalanche of
bonafides is far too long to list, but
he's no stranger to best of lists. He's
been on Inc. magazines 30 under 30,
Business Insiders 40 under 40, and
Business Week's 20 entrepreneurs you
should follow. So, please help me in
welcoming the man who has been cited in
over 50 books, the best-selling author
of Back to Human: How Great Leaders
Create Connection in the Age of
Isolation, Dan Shaw.
[applause]
What's up, brother? How you doing? So
happy to be here. So happy to have you,
man. And the place that I want to start
is with fulfillment. You kicked your
book off with that which I thought was
awesome. It's one of my absolute
favorite topics to talk about because I
think it's so important. You even take
the time to define it in the book. So
define that for people and why did you
start the book there? I started the book
with focus on fulfillment because it's
really making sure that you are
personally and professionally fulfilled
in all aspects of your life that you
feel very grounded that you feel very
proud of yourself and once you are
fulfilled you can be a role model to
other people you can help steer them in
the right direction whether that's with
your leadership or just in their own
careers and but if you don't have
yourself straight if you don't know your
values if you don't know your purpose if
you don't really know where you want to
go, then they're not going to be able to
come with you and they're going to be
stuck in their own careers. So focus on
yourself first and then when you figure
yourself out, you can then meet with
them and really understand what they're
looking to do in their career and how
you can best support them. So
fulfillment is personal and
professional. It's everything that you
hold dear in your heart.
So you brought up values. Let's talk
about that. Do you see it as a process
of discovery? Do you see it as a process
of definition? A bit of both? like what
does that look like?
I think through life you experience many
different things. So the best way to
figure out what you want to do in your
life and to figure out what your values
are is to have many experiences. For me
I was very fortunate because when I was
13 I had my first job. I was a a caterer
at my local temple in Newton,
Massachusetts. And through that
experience I got to learn the most
important skill which is being able to
manage and work with other people. It's
why EQ will always become more important
in our world is because if you
understand how to work with other
people, you not only learn how to manage
and lead, but you learn a lot about
yourself and how you operate and how you
can relate to yourself and understand
your place in the world. And so for me,
uh by knowing that you start to
understand, okay, what's most important
to me? What do I stand for? Well, for
me, I want to be a resource for other
people. I want to add value to people's
lives. I value intelligence. I value
thoughtfulness, which I think is is
extremely important. I think the
smartest people are the most thoughtful,
the ones who are thinking about every
little thing. The people who are putting
the all that work into understanding who
you are, what you represent, and being
able to to relate and and connect with
you on that human level like you do with
reading because you read everyone's book
before you have them on. You have a
better sense of who they are. You can
relate to them. You can ask the right
questions and form stronger bonds. And
that is so important. And yet a lot of
people are not willing to put that level
of effort in into really understanding
who they are, what they represent and
what the other person wants so that they
can deliver for them.
So I find that this is a a big sticking
point point for people and one of the
things that I get hit up on all the time
is what that process looks like. So how
do you begin to break that down? So you
gave us a couple examples there of
questions that you can ask yourself, but
did you journal this stuff? like how did
you begin to identify those things that
you value? And then maybe even more
importantly, how did you pick the ones
you were going to put your stamp on and
say like they've crossed some sort of
critical threshold of not just I care
about it or not just that I value it,
but that I value it enough that it
becomes one of this subset of things
that I care about that I'm really going
to invest in.
Self-awareness is a huge part of this.
Do you think you can develop
self-awareness? I think that we need to
spend a lot more time with ourselves in
order to be able to invest and support
other people at the highest levels. So
if you spend time with yourself, you
start asking yourself the big questions.
So one of the questions that I've
recently asked myself is what really
motivates me now and what motivated me
in the in the past. So what motivated me
in the past I call I call it the dark
side of motivation. I think that
everyone has a light and a dark side.
So, dark side is I need an enormous
amount of validation in my 20s to cover
up for my uh you know teenage years of
being bullied non non-stop by you know
teachers and friends and just about
everyone besides my parents. You know,
your parents can tell you how great you
are, but once you go out into the real
world and you start getting made fun of,
I had a teacher in elementary school
that put me in a closet in middle
school. I was put in a locker. That's
why I always related to to Screech and
Say by the Bell because he was put in a
locker. And so I needed so much
validation and now I don't feel like I I
don't have that dark side of motivation.
I have more of the light side which is
just doing the right thing by other
people. I'm taken care of. I feel
validated. I feel very fulfilled. So now
as a leader I can offer so much more
because I know myself. I've taken the
time to really think through why I am
the way I am throughout my whole life.
all these experiences that I've had, you
know, I've growing up just always
working with people who are older than
me and understanding and asking them
what's important to them and how they
formulate relationships when they're
older and they have fewer closer
relationships. So that to me is feedback
saying, "Okay, if I know when I'm 60,
70, 80, I'm going to have fewer
relationships, who do I want to be
friends with and invest in now, knowing
that's inevitable in the future?" And so
taking that time to to think about who
I'm connecting to, who I'm bringing in
my life, who I don't want in my life,
and making these hard choices is so
important. Yet, I find especially with
people my age, everyone is not only
looking for validation, but they are
afraid, they have true fear to leave a
relationship because they don't want to
be lonely. They have fear of being
judged, so they just stay online and are
always on their phone. Right? So, it's
it's there's so much out there. And in
order to cut through the clutter, you
need to understand yourself so you can
invest the right time and the right
people and the right opportunities. And
within an organization, once you know
yourself, not only can you lead people
because people will want to come with
you on your journey, but people are more
likely to work harder for you and stay
with you longer because it costs so much
money to replace employees. that if you
create an a a culture where people feel
like they're part of a family, there's a
sense of belongingness, which is one of
the employee uh engagement factors that
I cover in the book, people are more
likely to work hard, establish friends
in the workplace, stay with you longer,
and outperform. And that's what you
really want. I want to go back to your
screechers which researching you that
came up quite frequently the being
bullied the creation of the anxiety
which is something I have also struggled
with not the bullying but definitely the
anxiety and I want to know how you
didn't end up in a death spiral from
that like that it obviously is gnarly if
you've got a teacher putting you in a
closet that's crazy town and then to
have your own peers putting you in a
locker most people I think that really
damages their psyche their sense of
self, self-esteem, all of it. Like it it
really gets gnarly for them. How are you
able to to stay positive to cuz you
really end up going on to buck against
what other people are telling you you
can't do and you don't have a problem
being the lone wolf.
How do you stay positive through all
that?
I think part of being the lone wolf was
being an only child. But I didn't know I
had anxiety when I was younger. I was
never told that. It runs in my family.
And so I had I only figured that out in
the past five years and I'm 35. So it's
it's it's now into this journey of
understanding
what being anxious means. And and what's
really fascinating is now I'm I've
psychoanalyzed my life. I'm like, okay,
why do I eat fast? Why do I respond to
emails so quick? It's not random. It's
because I have anxiety. And so the
anxiety, much like technology that I
talk about in back to human, is a
double-edged sword. So technology can
bring you closer together. It can make
you more human. It can create more
opportunities for you as you've also
experienced. Um because I was really on
early into personal branding, how to use
social media to build it. And that has
done incredible things for me. But at
the same time, if we're always overusing
and misusing this technology can bring
us further apart and damage our
relationships. Anxiety can be a
superpower. We both like, you know,
comic books. And so it can actually
supercharge your career because it's
like, oh my god, like I got to get this
done. and I got to get that done. It's
that feeling that that anxious feeling
that you actually have to do more and
more and more and more. But you have to
be careful on that because that could
drive you to insanity and create more
pressure which is bad for your health.
You awareness of a problem I think is
the first step in solving it. And then
it's about thinking about okay where is
it maybe damaging me and where is it
maybe helping me and maybe I can take
that superpower that energy and direct
it into something that's going to be
really powerful. And I had a few friends
growing up that recognized this in me.
And I remember when I was 9 years old, I
was crying into my pillow and I was
like, "Okay,
you know, I don't fit in. I'll never fit
in." But the butt is the most important
thing, but maybe it's because I'm
special and someday I'll do something
great. So the butt saved me
psychologically.
And then it was, you know, this long
decade um in my 20s of trying to
validate me. So all the achievements,
all the interviews, all of that. Of
course, I was trying to do the right
thing and support people, but I needed I
needed the dark side of motivation to
push me through to achieve excellence at
that point. And now I don't need it
because I have all the validation. I
feel very fulfilled in my life. But I
think if you really look at it, the
anxiety set me up to being bullied at
some respect because people want to
bully people who are not only different
but are are suffering. People want to
pray on the weak sadly. And I don't
think that will change in 50 100 years.
But it's good to be aware of this so we
can we can uh start to to do something
about it. and and then realizing that
the anxiety could actually supercharge
my career and recognizing that and then
now in this in my 30s recognizing that
if I don't control it it will it could
really hurt me and so learning how to
control it and manipulate it for a good
cause I think is really important.
How do you think about the narrative
that you tell yourself? And I asked that
because I've got to imagine as you slip
into the identity of I'm the victim that
getting out from under that becomes
really hard, but you're super
analytical. So I'm wondering if at some
point you realize, okay, wait, I have
this narrative. It's a narrative that's
at least to some degree not serving me.
And did you actively begin telling a
different narrative? Like how did that
work?
I think the best change in the narrative
happened when my first book came out. I
was 25 years old. Uh the every book has
been rejected by every publisher besides
one. Um the first book came out and my
mom gave it to my kindergarten teacher
and kindergarten was I was always in
trouble and my mom always likes to tell
the story about when she gave it to my
kindergarten teacher who in her head was
like oh we he'll not never amount to
anything because he was always in
trouble. She started crying and she was
just like so thankful and so happy that
I was able to do that. And to me that
the old version of me, the old story was
I was never good enough. I was always in
trouble. My maybe I wasn't going to
amount to anything. And and so just even
hearing that story when parents wouldn't
even let me play with their children
because I had such a bad reputation. Not
because I was a bad person, because my
actions made me be perceived as someone
that they shouldn't have their kids
around because maybe I'll rub off on
them. And so everything has played out
from worst reputation to let's say one
of the better reputations of where I
grew up. And so that story has played
out in my head and makes me feel very
proud of what I've been able to do. Um
and so now in my thought process I'm I'm
you know more a little bit more of a
veteran now and more thoughtful and
deliberate about what I want to do. And
it's less about the recognition. It's
less about the validation. It's less
about that the old stories I used to
tell myself because I've gotten past
that. So, here's what's really
fascinating is I've gotten past that and
so not having the dark side of of
motivation in a sense has demotivated me
a little bit. The dark side actually
pushes you to work harder. So, I've been
thinking about now is maybe the dark
side isn't as bad as we make it out to
be and as long as it's controlled and
we're conscious of it.
Yeah, I'll agree with that nice and
violently. Um [snorts] I I I think that
that's really really under it's it's
misunderstood. So people can get in a
dark loop and it takes them to somewhere
absolutely horrific. But when you
balance it, not equally, but I'll call
it an 80/20 split roughly, right? So 20%
of your time in the darkness, 80% of the
time in the light, the beauty, the
wonderful things you're grateful for,
the, you know, beautiful things you're
trying to create and bring into the
world. But even just looking at your
list of accomplishments, it's crazy,
dude. So when I think about that that
was partly driven by that like hey I
need this um to prove to myself that I'm
worthy like it actually ended up in
something pretty extraordinary and one
thing I want to understand because you
have some like for a guy that talks
about connection and workplace
fulfillment um work life integration
when I hear how you came up in your
first company with what you did with the
marketing um plans I thought that was
pretty extraordinary. walk people
through like how you get ahead. Like
what does that look like cuz you've got
a pretty profound story.
Yeah. So my first job was with EMC EMC
Dal now a multi-billion dollar company
and when I was working there I was in
the marketing department. I was a
nobody. It was my first job out of
school. I was like how do I get ahead?
And so the senior [clears throat]
director of marketing was like okay
everyone has to do a marketing plan in
my in my department. And I was like, "Oh
my god, like I've done marketing plans
for many companies during college. I'm
gonna do everyone's marketing plan or at
least get them started." So I went
around and I did everyone's marketing
plan. So when they were leaving uh work
early, I was still working. I was
working in, you know, all day, all night
just to do everyone's marketing plan.
And what happens when you add that much
value to so many people who don't want
to do that job?
They all love you. It's the best job
security you ever get. And then that
advances you further because when they
get new work, when they get new things,
and I love doing marketing plans, too.
So, it's not like I hated it. Uh, but
actually, a lot of people I've
interviewed say if you do the work that
other people don't want to do and work
that you might not even want to do, you
get ahead because you stand up. So, I
think it's you work as hard as you can,
have as many experiences as early in
life as possible, and it prepares you
for the rest of your life. And the other
thing that I've always thought of is
like for you even doing this video or or
anything you've ever done in your career
when you are 70 you still have that
video clip right so I I even posted
today a clip of me 10 years ago speaking
to one of the original audiences of
school in an auditorium talking about
how one summer in high school my first
internship I made a thousand cold calls
selling phone auditing services made no
money for the company I didn't like it.
I was sitting next to customer service.
Everyone was chain smoking. So, it was
depressing. But I learned a lot about
myself, the importance of sales and that
companies require it. And that I wanted
to figure out how to sell myself in a
new way because this was not how I was
going to eventually build a business.
And that's part of how I got so good at
publicity. It's interesting when you
were talking, the most fascinating thing
that you said was that you learned a lot
about yourself doing those thousand cold
calls even though they weren't
effective. And I think to really
understand
Dan Shabel, we're going to have to
really dive into this self-awareness
thing. I need to know like how much of
that can be turned into process. I know
some people think that you either have
self-awareness or you don't. Um I am a
massive cheerleader for it can be
developed. But I want to know if you
have any insights from a process
perspective cuz right now people are
listening to this and if they're really
paying attention to your story, dude,
it's insane what you've done. And it is
those moments of, oh, I learned a lot
about myself there. And and what I know
means is that translates into strategy
that you shift, you learn something new,
like in that case the PR thing, but what
is your process for developing
self-awareness? And if you can package
that from that time, that would be
really helpful. Yeah, I think part of it
is you take notice of what people say
about your work. So, a lot of people
back in my early career were like, "Oh,
wow, Dan, this marketing flyer that you
developed is really good." So, in my
head, I'm like, "Oh, maybe I am really
good at this." Because you don't know
how good it is unless you get that
feedback. That's why, you know, when
you're giving feedback to your team and
you say, "Hey, what you did or the idea
you came up with in the meeting is so
great." That validates them. So now
they're they have more courage to give
you the next idea and they and it
validates their way of thinking of
saying, "Oh my god, like maybe I'm good
at strategy and coming up with ideas."
Simple as that. For me, the more
feedback I got, the more I realize what
I'm good at and what I'm not good at.
So did you strategically seek out
feedback?
I strategically did as much as I could.
Let me develop this marketing piece. Let
me do cold calling. Let me do all these
different things because I don't know
any better. So when I am performing
these actions and getting this feedback,
it tells me what I'm good at and where I
should put more of my energy to and
where I should divert my energy.
So I think that's really important is is
knowing not only what you're good at and
what you like, but what you don't like.
And so look for models, get feedback,
and then really really think about
what's gone right, what's gone wrong.
Almost do a self assessment. Pretend you
are a company in a sense and do a real
analysis of where you are, what's
worked, what's not worked, what you've
liked, what you haven't liked. Do you
have people write this down?
What excites you? I think you absolutely
have to write it down, right? Because
when you write it down, you internalize
it more.
Do you just sort of flow style journal
or do you go, "Okay, here are the things
that I know like known personality
traits or known likes, known dislikes."
Do you have things that you break it out
like that?
Yeah. So, I I write down values. I write
down goals. What I do is I break it out
into a year and then I have future goals
and then I have what I'm what I need to
do within a quarter, within a month, uh
within a week. I I don't go past a week
and I don't I don't really go too far
past a year because things change so
fast.
And then I take stock of what's working,
what's not working, where I'm getting
business results, what you I'm writing
this down. I'm saying, okay, you know,
my business partner said this about me,
customers are liking this. So, it
changes how I sell, what I work on, uh,
and where I spend time with. And the the
real thing I do in terms of energy, I
like the word energy a lot because if
something's working, you should put more
of your energy across that. I'm not
going to keep on going against a wall
and hurting myself, right? So, if I know
that's not working, then I need to
switch strategies and focus on something
else that works if I want to continue to
do what I want to do and move forward.
Or I just stop it all together. So, I
think that for me it a lot of this is
trial and error. If I really examine my
life, what has it been? It's been trial
and error. And trial and error allows
you to gain self-awareness and get to
know yourself. And I think you can break
it down and write down what turns you
on, what turns you off, what you like,
what you don't like based on the
conversations you have. It's the human
element that is so important. You know,
if you only spend time alone, it's going
to decrease your your creativity.
actually you're going to not be as
thoughtful about your life and come up
with new ideas. Um I we've done research
that shows that people are most creative
in conversations with other people.
People make you more creative, not
sitting and looking at a wall, not
looking at your computer all day or your
device. It's being around people. It's
those brainstorm sessions that you have
where you get the best ideas because if
someone brings something up, another one
of your teammates can be like, "Oh, I
like that, but have you thought of
this?" And that creates the conversation
that helps everyone. And I think in
terms of self-awareness,
self-awareness is not just doing work on
yourself and really figuring yourself
out, but it's also understanding
yourself in the world you live in in in
your set, in your home, in your
community, in the world, right? as you
travel and speak around the world, it's
it's coming to grips with who you are
based on putting yourself out there in
an authentic way, collecting the
feedback, writing the feedback down,
internalizing it, and then investing in
areas that will bring out all of your
best qualities.
All right. So, I think you may have a
superpower in this area, and I want to
know how much is just sort of that's how
you are, and how much is you've really
developed it and can help other people
do it. So I keep hearing stories where
um you do this massively powerful thing
where it's you take something negative
and you find a way to learn and grow
from it rather than be destroyed by it.
So how have you gone how do you get
stuffed in a locker? How do you get told
it's never going to be successful? How
do you get rejected? Dude, the number of
publishers that rejected you even after
you're a bestseller is is crazy. So you
clearly have some mechanism by which you
either
I didn't even get into my college and
early decision that I applied. I
interviewed on campus. I wrote them a
letter. I got straight A's. You know my
last semester my internship at Reebok
took me a year and a half. I had to like
meet someone who knew someone in the
company because only the executive sons
and daughters got the internships. It's
that's the through line of my whole
career is is at first you don't succeed,
try try again.
So how do you deal with that though as a
as a narrative about yourself? like how
are you not going this can't be this
hard for everybody and which of course
would be self-defeating and then you get
in this negative loop how do you stay
positive so I know you learn the early
but right so um I don't fit in I'm an
outcast but maybe that means I'm special
and I'm meant for something great okay
is that is that it like every time you
encounter that like it's really hard for
me but maybe that means I'm special and
I'm meant for something great
the mentality changed slightly now now
it's I've done all of this everything
else is just a bonus but That's only
because I've accomplished a lot.
So when you were in that struggle
period, was it always that phrase that
you came back to over and over like I
meant
I needed a model. A model means I had to
go through it at least once. So let's
say getting into college, I struggled to
get into the college of my choice, but I
got in. And then the the Reebok, it took
me a year and a half, but I got in. EMC,
when I wanted that job, I it took me
eight months, but I got in. And I always
try and find a way in. And every time I
do that, it reiterates, okay, things are
not going to be easy, but you will
eventually get what you seek, right? And
so with all the rejections in
everything, in every area, there's been
so many rejections, but it gets me
through it because I see models. I've
tried enough things that have worked
that it's it serves as a model of me and
an example of what's possible. I believe
you always try to learn that yourself or
do you go find a model that you've seen
work somewhere else and and start from
there? I do a lot of research of course
like I'm always looking and seeing okay
this person they're an author but
they're a speaker like how they build
their lifestyle to reflect what they
enjoy and I take something from everyone
but I always at the end of the day have
to do something that feels unique to me
right so if I post on social media it
has to be original if it's a quote from
someone it has to be part of an
interview I've done it has to feel
unique to me and the more the the more
you live the more you grow, the more you
fall into who you are actually are. So
people don't change, they become more of
who they are. So keep doubling down on
yourself and by by believing in yourself
and being authentic and putting yourself
out there. What really happens is not
only do you become the best version of
yourself hopefully, but you'll attract
the right people in your life who like
you for you. If you continue to uh copy
other people or try and be someone
you're not or live up to society's
expectations, your family's
expectations, you lose sight of who you
are, and you end up falling in with the
wrong crowd that doesn't appreciate you
for you because you weren't even you to
them. Um, talk to me about productivity.
This is an area where I feel like you
really have some powerful ultra usable
insights. How can people be more
productive? And maybe on the tale of
that, cuz these felt kind of related to
me in in the book, productivity and
creativity, um, how do people be more of
both?
Yeah. So, I've talked to a lot of people
about creativity. And in order to change
your mind and open yourself up, a few
things need to happen. One, you got to
change your environment. So, for me,
it's walking meetings. It's uh working
in different places, traveling to
different countries. That opens me up.
It makes me see things different. You
know, both of us, we've interviewed so
many people. So we we are you know we're
able to uh think differently uh you know
have people who might have conflicting
opinions which makes us smarter and
sharper and more open. So I think that
it's who you're with having people
around you who challenge your beliefs
makes you smarter and sharper and
changing your environment. I think
that's the core of creativity in terms
of productivity. The f the most
important thing is the night before
you're planning out the next day. The
worst thing that happens is when you
wake up and you're like what do I do
now? You do not want to do that. So
construct your day so it reflects what
you want to get out of it. So I believe
in work life integration. It's you have
let's say three person one to three
personal one to three professional goals
in a on a daily basis and then you look
at your calendar and you build in those
activities that are going to let you
accomplish those goals. The problem that
people have is they look at their
calendar, it only reflects their
professional life, not their personal
life. So if you are if you want to go
bowling or to a movie with a friend, put
that in the calendar.
If you want to have lunch with your
business partner, put it in the calendar
because people view their calendar and
they say this this is my life. I live
and die by the calendar. If it's not on
the calendar, it doesn't exist. So the
calendar has to represent what's going
to make you fulfilled.
So all the stuff is connected. I'll
have, you know, a research goal. I got
to do five studies at least a year. I'll
have a speaking goal. I want to do at
least 10 speaking engagements a year. I
want to have a travel goal. And so I to
have a travel goal is very easy. All you
have to do is before the next year
starts, you book a trip. Like I just I'm
I'm going to Cuba that was booked last
year. So that once you put money down on
something, it's a it's a sign of
commitment and it locks you in for
actually accomplishing the goal for the
next year. And so it's understanding
your own psychology and then putting
together a work schedule, personal
activity schedule that best reflects
what's going to make you fulfilled and
being honest about that. Not just doing
work for the sake of doing it. The
problem in our culture is it's a burnout
culture. People are working more hours,
especially with technology. People are
working nights, weekends, and vacations.
Not having your phone is a new vacation,
right? Because there's a guilt feeling.
There's a convenience feeling and and an
addiction. And so you need to realize
that and you need to have time set apart
for things that matter to you. And so
true productivity is on an individual
basis. And if you waste too much time
doing things that are not giving you the
benefits just because it's a distraction
or fun that could hurt you and you
shouldn't be complaining if if you do
that. So it's it's getting to know
yourself. That's why fulfillment is
important. It's the self-awareness and
then it's putting together schedule to
reflect what you want to get out of your
day, week, month, quarter, year.
Dude, listening to you talk like the
subtext is what's fascinating and I
really hope that people use this
interview as a jumping off point to go
way way way into your world. It is so
interesting to me the way that you
approach things. And what what would you
say to somebody who hits a roadblock,
their attitude is woe is me, things are
against me. And if you look at the
situation, it's like, yeah, things
really are against you. What do you tell
them?
I think that you need to stop for a
second and look at all the positive
things, right? Because you need to get
it yourself out of the negative mode. If
you're thinking negative, it's going to
be very hard for you to step into a new
environment, whether it's a new job or
or relationship, and make that work
because you'll bring that negativity.
You won't have the self-confidence to
make it work. So, it's about being
grateful and thoughtful about everything
you have done and being self-aware of
what's worked, what's what hasn't
worked. And then the most important
thing and this has gotten me out of
depression. It's really helped me
because the last book was rejected by
all the publishers and it was ruthless
and it put me I was depressed for 4 days
and it it sounds like oh only 4 days but
like shut the no lights nothing complete
blackout. Didn't want to talk to anyone.
And the way I got past that was
small steps before big leaps. You know
small winds digs you out of big ditches.
meaning that well I wasn't going to have
a book deal in the next few weeks but
what could I do to at least give me more
validation self-confidence I wrote one
article got that published wrote a
second article got that published and
then I started to get a little bit more
traction and excitement for what I was
doing again and then I hit up my agent
was like okay I'm going to I'm going to
redo the book proposal for the fourth
time and a book proposal is like 50
pages at least right and so it's the
small little wins that give you the
confidence to put yourself out there so
if you're looking to get a new job, why
not do something small first to give you
yourself more confidence so in the
interview you have a better success
rate? So that one small thing you can do
is maybe a freelance gig, maybe do
someone a favor, something small. And
then bit by bit by bit by bit, you gain
the confidence and you're showcasing
your skills and maybe that person you
did the favor for wants to hire you. You
just don't know how that plays out. But
the most important thing is those small
wins add up and give you the confidence,
make you more positive, and then when
you have to interview, when you have to
talk to someone, maybe ask, you know, a
girl or a guy out, you're going to
perform better. So instead of trying to
take this big leap, do the small steps.
That's amazing. I'd be super remiss not
to talk about loneliness. Um, after
reading back to human, one of the things
that you talk about like the that it's
actually costing governments money
because of the ailments for lack of a
better word that it brings out in
people. One, just give us a brief
overview of the pandemic that is
loneliness, which is actually really
interesting. And then anybody watching
this that's in that place, like what do
people look out for and how do they get
out of it?
Yeah. So, I spoke to the former US
surgeon general and he said that
loneliness is an epidemic in the United
States and abroad and that loneliness
has the same health risk and reduction
of lifespan as smoking 15 cigarettes a
day.
It's crazy.
So, it is crazy. And then in America,
half of Americans are lonely. 40% lack
uh meaningful relationships. Younger
people are actually more lonely than
senior citizens. In the UK, it's really
bad. They had a minister of loneliness
because uh loneliness is costing in
terms of productivity companies in the
UK over 2.6 uh billion pounds. Uh 9
million people are lonely. Over 200,000
adults haven't spoken to a close friend
or relative in the past month. Uh it's
just a major problem in Japan. 20,000
people die of loneliness every year. Uh
so it's it's a global problem. uh we
lack community sadly and I think that if
we want to bring each other closer
together if we want to prevent
loneliness because the people who are
the loneliest or will suffer the most
are men because they're less emotional
they have they have weaker bonds because
of that they're less vulnerable which
will hopefully change with Louiswis
house and many of our other peers who
are you know focused on that um I think
ending loneliness is tough but doing
something about it is essential to our
living a healthy and fulfilling life.
And how do you do that? It's you put the
energy in to harness the relationships
you currently have. Parents, siblings,
friends, take stock of what you have.
It's like customers, right? It's easier
to serve customers you already have.
Serve the customers you currently have.
You know, make them less lonely and as a
return, you'll be less lonely. I think
one of the the tough things and the
reason why we have such a loneliness
epidemic, too, is because a third of the
global workforce works remote. And I
think working remote is great. I work
remote, but because of that, I
personally have to figure out how to get
the human touch because I know it's
important clearly. Um, so I think the
social engagement is important. And the
research shows that people should have
some alone time and then some time to
collaborate or be with other people and
the healthy balance of both is really
important. If you're constantly around
other people, right, the the new
research shows that open offices are bad
for human interactions. So, if you're
not getting your alone time, if you're
always hearing and seeing people in the
office, you're very distracted. Um, but
if you're not getting that and you don't
get any human interaction, that extreme
can hurt you as well. So, it's a healthy
balance. It's going to be a little bit
different from everyone. Like, if you're
introvert, you probably need a little
bit less. Uh, so men are lonely,
introverts are lonely, uh, and then
younger people are are lonier than
senior citizens. It's really remarkable
and I think it's partially because of
technology because I think it's hard to
be very empathetic and have a strong
connection if you don't see and hear
someone for a long period of time. And
people default to using their devices,
right? And so people tap their phones
over 2600 times a day. They look at
their phones every 12 minutes. Um
they're using their phones all hours or
sleeping with their phones, which isn't
healthy. And so we just have to be
really smart about how we're using this
technology. And what I say in the book
and the core of what I'm trying to get
across is use technology as a bridge to
human interaction. Don't let it be a
barrier to the very relationships that
you need to survive. It's not just about
work, it's about survival. So I make a
huge case for work friendships. Uh
because 7% of the global workforce has
zero friends at work and half have five
or fewer. Yet we're spending so much
time at work. The average work week in
the US is 47 hours a week and using the
technology that expands it. We have work
creep into our nights and weekends. And
so if you don't like the people you work
with, if you don't have a leader you can
trust, if there's no sense of belonging,
if you don't feel like a family like
this feels, you're going to be detached
and it's going to you're not going to be
able to grow business if you're so busy
replacing employees all the time.
So we need to start to think about that
of creating a really healthy environment
for our teams. And then from a personal
standpoint, it's about taking ownership
of your calendar. It's about thinking
about who you want to be friends with
forever, who you want to support
forever.
No man, that it it's so important the
area that you're dealing in. And I, as
somebody who has now been in the
entrepreneur game long enough to watch
millennials really come into the
workforce, um it's it's been really
interesting to see the change from my
generation, which is Gen X, um you know,
growing up in the 80s with the you know,
the the hype around work yourself
essentially to death. Um and then to see
the shift happen and to see a new
attitude and the death of the autocratic
leader and coming into something that's
much more collaborative.
Yeah. Transformational leaders
for sure. And seeing the the birth of
like purpose and meaning which
unfortunately in the beginning of my
career that wasn't a thing, right? So um
I didn't have a model to you use your
words. And so that led me to living the
cliche of money can't buy happiness and
and then having to fight my way out of
that. Um, so it's it's really been
fascinating to to see the changes and
um, yeah, so hopefully, you know, I'm
hoping that this generation, like you
said, when technology becomes a tool and
not the barrier that we're able to
present so many more ideas that people
can get the model that they can
hopefully avoid some of the traps. But I
I think what you lay out for people is
just absolutely critical about how to
avoid the traps. Um, before I ask my
last question, tell these guys where
they can dive into your insanely rich
world online.
Yeah, danshell.com.
Uh, so it's s ch a wbel.
Cool. Final question. What is the impact
that you want to have on the world?
I want the world to
take the time to experience as much as
they can, to be thoughtful about their
interactions, to come from a positive
place of giving, even if there's some
dark motivation. Try and turn it light
as soon as you can. And think about when
all said and done, the impact that you
personally want to have in the world.
and use the content, the role models,
the um models that you have in front of
you to think about how you can achieve
that for yourself. Because once you
achieve this for yourself, you are going
to be a role model for other people and
it creates that cycle of helpfulness,
the cycle of impact, the cycle of
everyone becoming better together.
I love that, man. guys. All right, I'm
telling you on this one, as you dive
into his world, you're going to see
something that gets bigger with every
like page you turn, every book you
encounter, every interview he's done,
every article he's written. It really,
really is astonishing. And he's got this
laundry list of accomplishments because
he's really done things that are worthy
of celebration. And watching him grow
with the people that he's trying to
serve is really pretty extraordinary.
and you see the truth of what he says is
his mission to go with his generation
from being the, you know, the student
all the way to being the CEO. And it's
it's really really fascinating because
he makes it so tactical and reading the
books and seeing that he has scripts and
seeing that there's actual language,
questions to ask yourself, interactions
to have with other people, it's it's
really phenomenal. And it's clearly
somebody that is using data, is
researching this stuff, is putting
things forward, not just as sort of um
hypothesis, but is really saying, "We're
doing the research, and here's what the
data is showing, and letting that guide
where he goes and the way that he
approaches problems." So often it's very
counterintuitive, but when you read it,
it just makes sense. And because he's
growing as his audience grows, you
really get a overarching toolkit that's
going to allow you to go in any
direction that you want. And I will say
as somebody who's actually slightly out
of his demographic, I still found it all
insanely useful. And so I don't think
that by any means um it speaks to
anything more than really the title of
his book, which is Back to Human, which
is something that we can all tap into
and all relate. Um I think it's
incredibly powerful, man. I will
aggressively put a stamp of approval. I
think as you go down that rabbit hole,
you're going to find just a countless
treasure trove of things that you can
immediately put to use in your life. So,
check it out. All right. If you haven't
already, my friends, be sure to
subscribe. And by the way, if this added
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you know that's what I'm driven by. All
right, until next time, my friends, be
legendary. Take care. If you like that
episode and you want some more amazing
content on mindfulness and connection,
be sure to click the link below to see
the J Shetty interview. Enjoy and I'll
see you guys there. Look at yourself in
10, 15, 20 years time and ask yourself
the question, is that where I want to
be? And if the answer is no, then you
need to find a new path.