Sean Hehir, BrainChip | theCUBE + NYSE Wired: Physical AI & Robotics Series
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Sean Hehir, CEO of BrainChip, discusses how his company is revolutionizing artificial intelligence by shifting focus from massive, energy-intensive data centers to the "edge," where intelligent processing occurs directly on devices like robots, drones, and wearables. At the core of this approach is neuromorphic computing, a brain-inspired architecture that mimics the human brain's efficiency by only activating when necessary rather than constantly processing streams of data. This event-driven or sparse computing method drastically reduces power consumption, solving one of the biggest constraints in deploying AI on mobile devices and in harsh environments where battery life and energy availability are critical limitations.
The technology enables a wide range of transformative applications across defense, healthcare, space exploration, and consumer electronics by allowing devices to make real-time decisions without relying on constant network connectivity. Hehir highlights specific breakthroughs such as wearable glasses that can predict epileptic seizures with 98% accuracy an hour in advance, enabling users to seek safety before a crisis occurs. Similarly, the technology is being utilized for silicon chips designed for spaceships, where latency issues and unreliable networks make local computation essential for mission success. These examples illustrate how BrainChip's solutions allow products to do significantly more with less energy, opening up possibilities that were previously impossible or economically unfeasible.
Beyond the hardware innovations, BrainChip emphasizes the importance of making advanced AI accessible and easy to adopt through a comprehensive toolchain that supports industry-standard frameworks like PyTorch and TensorFlow. The company employs a team composed largely of scientists and engineers with PhDs from top universities, focusing on optimizing models for edge deployment while supporting emerging architectures like state space models. Their business strategy involves licensing intellectual property for royalties alongside selling ready-to-use chips, ensuring that companies can integrate high-performance AI capabilities without needing to build custom silicon from scratch. This dual approach accelerates the adoption of complex models at the edge, driving growth across various sectors as industries seek to enhance their products with intelligent features.
Hehir concludes by addressing the polarized public discourse surrounding AI, arguing that much of the fear and confusion stems from a lack of understanding about how innovation actually works and is heavily influenced by political narratives. He compares the current AI revolution to past transformative shifts like the agricultural and industrial revolutions, asserting that while risks exist, the overall impact on humanity will be overwhelmingly positive due to tangible improvements in productivity and new revenue-generating use cases. As the industry moves toward 2027, BrainChip plans to continue expanding its roadmap with new offerings and global partnerships, reinforcing the belief that injecting intelligence into the physical world at a low cost is the key to unlocking the next era of robotics and autonomous systems.
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Palo Alto studio connection Silicon
Valley and Wall Street. I'm John F co
here with Dave Volante my co-host.
Hello, I'm John Furry host of the cube.
We are at the cub's NYC studios here in
New York City. Of course, we have our
Peloto studio connecting Silicon Valley
to Wall Street. This is our physical AI
robotics series. We talked to the
leaders who are making it happen in
physical AI and robotics which also
includes a little bit of defense tech
which we have a whole another series on.
But this is part of the AI
infrastructure that's booming and we
expect to see more action and more
growth in 2027 as AI factories come on
board that's going to open up the edge
that's going to open up robotics,
drones, devices. Sean Harris here, CEO
of Brainchip. Sean great to see you.
Thanks for coming back. It's been a
while been on the cube. Good to see you.
Good to see you're running Brainchip as
CEO. you guys doing great. Uh tell us a
little bit about what you guys are doing
and where the action is.
>> Sure. I could talk a long time, but I'll
be brief so we can ask some follow- on
questions. So at its simplest level,
most people know AI and think of the
data center, John, right? These kind of
large centralized thing. I know you and
I are going to talk about the edge. What
we do is enable the edge and everything
always starts with silicon, right? So we
provide chips. We also IP for those
companies that want to build custom AS6
or SOC's. Of course, we have a tool
chain to put models on there.
comprehensive models, zoo, developers,
etc. things like that.
>> So, brain chip is there is it a chip for
the brain or is that a metaphor because
you know Elon loves the the brain chip?
>> Explain the the name.
>> Sure. Brain chip comes from the idea of
being neuromorphic. If those who are not
familiar with neuromorphic is it's
really event or sparity. If you think
about things on the edge, they're
typically streaming data. They're
typically sparse, not a lot of activity
till something happens. So, it's ideal
for that. What normorphic means, it's
brain-like, brain inspired because your
brain is the most efficient
computational engine known to mankind.
Right? If nothing is happening, your
brain's not firing. And I like to use a
very simple example, right? Most people
we meet in in our daily lives have two
eyes, nose, mouth, you know, hair color
and things like that. The only thing we
notice when we meet new people is what's
different. The skin color, facial hair,
and things like that. That's what
norphic is. Nothing challenging. We
don't compute. So on the opportunities
you mentioned the edge obviously you're
starting to see the formation of what AI
factories are doing the big data centers
gigawatts there's geothermal going on so
energy is being worked on but still a
constraint uh power and money is the big
constraint in the AI infrastructure but
when you have intelligence tokens that
that they're doing it has value and
everyone's talking about that that's
kind of what's happening now right but
you connect the dots to the edge those
AI factories are just a node in the
work. They're smaller. Maybe they're
different footprints.
>> Y
>> that's going to be the next land grab
for chips,
>> the systems that are around those chips.
Uh what's your vision on that? Because
it, you know, every enterprise I talk
to, the word basically comes out every
time like we need a brain for our
company.
>> Mhm.
>> Graph databases are popular, systems are
being organized around the resources
like a brain.
>> Yep.
>> The edge is the perfect scenario for
that. Well, that's a really
comprehensive question. I'll give you a
kind of a little bit longer answer,
right? So, you talk about data centers
and power and all that. You know, most
compute models start centralized and
then they decentralize. And so, what
what the industry is finally realizing
is the right tool for the right job. So,
you're going to have that data center to
do some things, but you're also going to
do some edge stuff. And the edge can
take form itself as discreet. Maybe it's
a standalone medical device, maybe it's
something mobile in defense, or maybe
it's a wearable device. And I can give
some examples a little bit later. Or it
can work in that federated way or
orchestrated way with the data center.
Now our technology we certainly we
announced something not that long ago
with IBM with Symphfony which is a
product they have what goes out is kind
of an orchestration layer that looks and
uses collects up what we call a key
which is our brand name for our chips
and uses all that kind of data and
brings it into a centralized. So the
right compute happens on the edge the
right the uh right compute happens in
the data center.
>> Who are your mention IBM so who are your
customers? Who do you work with? What's
what's their application?
>> No, no. Our our technology is horizontal
enabling across all industries. But I'll
answer your question directly. The hot
markets are ones that you could expect
or markets. Mobility that matters.
Change matters. Defense right now. If
you think about what's going on with
defense, it has changed from these kind
of large monolithic fixed mobile
position systems to mobile, right? Look
what's going on in Ukraine. Look what's
going on in the Middle East right now.
So, you're going to do that with
technologies that require mobility. And
mobility requires long battery life. You
require long battery life. You need good
edge technology. The best edge
technology is neuromorphic. So defense
is really really strong with us right
now. People examining cases they need to
do. They get decisions quicker. Latency,
fear of security, going back to the data
center. Defense is ideal. I mentioned
wearables a moment ago. You enabling use
cases for things that you couldn't
possibly do. You can't afford the
latency. Maybe you're concerned about
security. There's a lot of things. If
you're putting a thing on your hand,
your wrist, your face, you need long
battery life. So those are the kind of
hot industries. Of course, IoT and
others, but the use cases are limitless.
And I I'm going to make one more
comment. When I became CEO of this
company four and a half years ago,
usually the conversations were like this
really [snorts] interesting technology,
breakthrough performance. Help me
understand what I do with it. Now all
day I hear, Sean, here's my use case.
Here's my performance KPIs. I need you
guys to do this. And it's coming from
all industries.
>> Battery life's huge. You mentioned that.
So talk more about that because energy
is the bounding function. Whatever
conversation you want to have, but on
the edge and mobility specifically,
drones have distance limitations because
of battery.
>> That's right.
>> As an example, what what is the
prerequisite
for really strong battery life in your
system?
>> Well, is it's really the underlying
technology how we do it. Because we're
neuromorphic or event based, we ignore
everything. So basically more
conventional computing I've been in this
industry for a long time. Most
conventional computing it's all around
you know brute force matrix
multiplication right the von Newman
architecture just multiply multiply
zeros and ones zeros and ones if it's a
zero the way to look at it we do
nothing. So just that fact alone if
there's nothing happen that saves huge
amounts of powers. Secondly we have our
our memory right next to the compute
elements. So it's called a near-term so
you're not moving a lot. So very little
energy there and of course the way we
quantize models to do that. basically
blacklist all the zeros basically you
only compute on relevant
>> events data that's called event driven
or sparity or normorphic exactly right
>> where's this going uh connect the dots
because you know what's happening we
know in AI is state which I I do have a
couple questions on that but like it's
booming
>> we kind of know the impact what it means
lower battery more power better better
efficiency where does it go what's the
next
connect the dots
>> well it's one of these things that I
have the great privilege to lead a
company where use cases come up every
day. Phone calls come in say, "Sean, can
you talk to this customer for me?" I'm
like, "Sure." And I'm like, "Hm, I never
would have thought of that. Never would
have thought of that." And I'll give you
a good example. One is a company we're
working with out of Oman right now,
which has wearable glasses for epileptic
seizure prediction, not detection. And
it has a little sensor up here on your
frame of your glasses and says you're
going to have a seizure. 98% accuracy in
1 hour. What that allows you to do is
get off the road if you're driving or go
seek medical attention, things like
that. So, the use cases are limited.
They I mean limitless. They can go
anywhere. What this can do basically
enabling any kind of product, any kind
of technology to do more with less.
>> These are breakthroughs.
>> They're really breakthrough.
>> I mean, when you think about that, I was
talking to an entrepreneur. They have
this, it's in R&D, but it's getting
commercialized. Basically, the eye is a
the eyes are a lens into the brain.
>> That's right. So the neurological
pathways from the eyes can predict and
without AI they never would have been
able to do anything.
>> That's right.
>> They were using old statistical samples.
That's right.
>> But they're doing real time eye tracking
to look at certain things that AI can
predict.
>> Sensors on the glasses. What other
things are you seeing out there that are
kind of I won't say fall out of the
chair, but like not obvious.
>> Well, we have another lency some a
company that licensed us out of Sweden
called Front Grade Geyser. They make uh
silicon for spaceships. Now you think of
space that's the ultimate harsh
environment, right? You you cannot rely
on a network, right? Because it could go
away and you certainly can't the latency
could kill you. You need the ability to
do the computation, do it quickly and do
the inference and that's what's
happening in space. So there a whole
bunch of missions going on in space
right now that are enabled by our kind
of technologies. So things like that
that just were not possible or
conceivable now can be done. So
basically the environment of what used
to be a data center application could be
space edge human wearable
>> defense.
>> So you're seeing that kind of capability
come in.
>> Yeah. This is it's basically the right
tool for the right job, right? Depending
on what the requirements are. The other
thing that's driving it is people, you
know, the whole world is more and more
competitive every single day. So every
company's out there looking for more
feature functions in their end product,
right? And if this enables a feature,
function, something allow them to sell
more things. It's incredible.
>> Talk about the business that you're
running because talk about the some of
the momentum you have. Where is the hot
areas? What's working right now?
>> It's literally across the board. The
industries I talked about right there.
But one of the things that's really
important about the edge is anything in
AI, the models keep changing. They go
quickly. Brainchip is mostly scientists
and engineers. We hire from the best
schools in the world and we're following
very closely model trends and we're
building the technology to accelerate
that at all times. So we've got some
really interesting offers that we have
now and we got some incredible offers
that are coming even later this year and
early into next year. Things that seemed
impossible LLMs or SLMs on the edge with
incredible performance couple billion
parameter models doing you know very
rich functionality are very real in
today's time. A lot of successful
companies that we interview here on the
cube and the ones that we see in the
industry all the time that that are in
AI and winning have deep bench of labs.
>> That's right.
>> Technical people. Even uh one company I
just interviewed this week got a half a
billion dollars. A bulk of it going to
go to R&D.
>> So having a technical team matters.
Speak to that nuance because back then
oh 10% R&D maybe 20% if you were
aggressive. Not anymore.
>> No. No. I don't you know I don't have
the numbers in front of me but I can
simply say the vast majority 70 80% of
our people all scientists engineers
mostly PhDs from the best universities
in the world doing breakthrough research
following the model trends looking at
the best way to optimize the edge
technology.
>> It's interesting you went to hire great
people you got to have hard problems to
solve. That's right.
>> What are some of the hard problems that
you see out there? I mean money follows
constraints. Entrepreneurs follow
constraints. businesses enter new
markets through constraints that they
solve. What are some of those areas that
you guys are eyeing down in the market?
>> Well, it's just the point I said
earlier, the ability to do more complex
models in the edge. Most people thought
of the edge as relatively simple CNN's
and things like that at one particular
point. Now, very aggressive breakthrough
type of models. So, if you're familiar
with a state of models called state
space models, we're we have an offering
to support them. You know, a lot of uh
companies project that it'll surpass
transformers as the LLM choice of the
future. Uh we of course we will support
both, but we put a tremendous amount of
energy into state space models,
supporting them, developing them because
they they are really compelling reasons
why there'll be better kind of
morphic ways the the benefit.
>> Absolutely. The noramorphic way is
finally catching on. You know, it's
interesting about norphic and it's same
thing. you know, you're you're a
longtime veteran in Silicon Valley as I
am too. Breakthrough technology is
wonderful, but if you make it too hard
to implement, it doesn't go. So, what we
strive to do is make this incredible
breakthrough performance, but make it
really easy to adopt, meaning the best
tool chain to port models on there. Make
a model zoo for people to try and buy.
We have a whole plethora of kind of uh
form factors for people to try and buy.
And of course, I put a real customer
focus in. I know when customers engage
with us, we're enabling their revenue
stream. The entire company knows that
we're here to make those companies
success.
>> It's it's all of that, but it starts
with the right leadership. And I believe
my view of this when I came in was we
have got to make this implementable
super easy and that means every part of
it whether that's documentation customer
interactions the tool chains itself make
it more intuitive the guies and things
like that also to support industry
standard frameworks. So as an example, a
lot of people think of normorphic as
overly complex analog. It's fully
digital. You can put this in any fab in
the world, right? You know, we have
chips that are in global foundaries,
TSMC, we're part of the Intel foundry
program. So you can move it. So that
makes it easy. Models today, a lot of
them develop PyTorch, TensorFlow. You
don't have to learn a new framework. If
you got a bunch of scientists,
engineers, you develop those models, use
a tool chain and put them on. So it's
those kind of thinking. Let the
engineers who are familiar with the
framework develop it and make it easy to
port their models.
>> Yeah. And get value quickly. What's the
growth strategy? As CEO, you got to look
at the northstar. You got to look at the
market. What's your execution plan?
What's the growth strategy for Brain
Chip?
>> Yeah. It's it's really on two vectors.
We sell both IP and chips. Now IP, if
you're familiar with the IP business
model, which I know you are, is very
very powerful because you go in with a
license and a royalty. And so we've
seated the market with key licenses and
we've got more coming. And as those
chips go out, you know, you get you
virtually get a revenue stream that's
100% margin at some point. At the same
time, we have silicon because silicon
matters for companies who cannot afford
to build a chip, right? And say, hey, I
want to maybe add a co-processor. We
have co-processors to add it on and
integrate it. Back to the ease. We
integrate the runtime very simply. Any
engineer in the world can do it. So you
grow on both of those and make it easy
to adopt. And that's when you look then
at the at the industries that are
uptaking and you lean harder on those.
We mentioned a few earlier. We we enable
them all, but when we see one, we lean
really hard like defense right now.
>> Yeah. And it's it's hot and we think
robotics uh and is going to take on many
different
>> and drones.
>> And drones and again hor it's a
horizontal play
>> as you pointed out. So it's not like the
old classic well it's a vertical
industry in a way. Robotics is going to
be infused everywhere.
>> Of course it is.
>> And AI will be everywhere and injecting
intelligence is the key at a low cost.
good power envelope or battery and get
that intelligence kicking. Um I have to
ask you because you're a Silicon Valley
veteran. We both are. Um the narrative
right now on AI is half the world
oversimplified. Half hate it, think it's
dangerous, it's going to kill us. Other
half are like so bull and there's also
fringe. You get the purists on the left
say it's the best thing ever going to
save the world. And the other half wants
we're going to get killed by it. But a
bulk of the 50% that are kind of doomers
on AI are really normal people
influenced by the media, don't know the
Silicon Valley playbook, they don't know
what innovation looks like, and they
don't really have confidence. So they're
confused. They need clarity, right?
>> And I want to ask you specifically what
your thoughts are on that because
>> if you look at all these revolutions,
they didn't just start overnight.
>> I mean, you had a background in in chips
systems.
>> There are people that have come before
that have built a lot of stuff.
>> That's right. maybe oneoffs, maybe for
pioneers, first movers. Yeah. But now
that we're going to a scale market,
what's your view on this whole AI
debate? Do you agree that the confusion
on the doomer side is lack of clarity or
they're being influenced by the politics
of it? What's your view on this?
Because, you know, normal people are
scratching their head asking me all the
time privately, what's going on with
this AI thing? I'm like, guys, this all
overblown, even Jensen, but Jensen's
biased because he sells sells GPUs, he
sells infrastructure. But of course,
he's right. At least my my opinion.
>> Yeah. Yeah. I I think I think it's all
those things I think is is influenced by
politics, lack of knowledge. In the end,
this technology is amazing. If you think
about what's happened to our world, you
the agricultural revolution, industrial,
the internet. This is going to make all
those look small. I see this as nothing
but great for humanity. Clearly, there's
always risk with anything. There was
risk of when you did, you know, the
internet. There was risk when you did,
you know, agriculture. But I I I think
it's way overblown. I see nothing but
goodness for society. The bubble
question comes down to like where's the
where's the financing coming from.
There's real use case unlike the dot
bubble or other bubbles. There really
wasn't visibility into the unit
economics. We're starting to see already
productivity numbers. You're starting to
see literally transformation projects
that have revenue tied to it. So this is
like realworld first of course
>> horizontal scale.
>> Of course I mean the customers I talk to
on a daily basis are very you know ROI
oriented right? What's the cost? Look at
it. that they do their analytics in
here, but usually it's because they
already have products in the market and
they're looking for that next generation
to enable. So, it's very very very
clear. The only other exception to that
is where you got to have it regardless
of the cost and that is defense, right?
When somebody else makes a first move,
you got to make a move to make it
better.
>> Great. Well, what's what's next for you?
What's on your agenda? I know you travel
a lot seeing customers. Uh what's your
plan for the second half of the year
going into 2027? Well, we've got a
tremendous roadmap that I'm highly
focused with our team on executing on
and announcing that later this year.
You're absolutely right. I've got a lot
of customer meetings I've got to do and
I look forward to chatting with
everybody around the world here because
I'm going to be leaving here. I'll be
doing some trips to Australia and Asia
in the second half of this year.
>> All right, Sean, great to see you.
Congratulations on on uh taking the helm
at Brain Chip and congratulations.
>> Always a pleasure, John.
>> I'm John Furrier at the cube. We are
here for the robotics AI series.
Physical AI is the hottest area. has not
yet gone fully mainstream, but you're
starting to see the signals. You got
robotics, you got drones, you got all
kinds of impact across all industries.
This is where intelligence meets the
physical world, and that's where you're
going to start to see new things emerge,
new use cases, breakthroughs on the
science side, of course, a lot more that
affects humanity. I'm John Furrier.
Thanks for watching.