Open Belgium 2021: Success through openness in digital design
Watch on YouTubeVideo summary
The video presentation, titled "Success through openness in digital design," is delivered by Johan, a designer from the small studio Mono Company. He begins by highlighting the significant improvements in software quality and user experience over the last few years, contrasting the poor usability of older Belgian government portals with modern, well-designed interfaces. A central theme of his talk is the shift towards open sharing within the design industry, where major companies like IBM and Shopify now publicly release their design systems. Johan argues that this openness allows designers to learn from established patterns, avoid reinventing the wheel, and collaborate more effectively, citing tools like Figma which prioritize community building and permissive licensing as key drivers for innovation.
Johan draws specific attention to successful models in other regions, particularly the United Kingdom's Government Digital Service (GDS) and emerging efforts in the Netherlands. He explains how the UK unified over two thousand government websites under a single design system called GOV.UK, a process supported by extensive community discussion, usability testing, and transparent documentation on platforms like GitHub. In contrast, he notes that while Belgium has strong open-source initiatives in software development, there is a notable lack of similar collaborative efforts in digital design. He proposes the creation of a Belgian design system as a necessary step to improve the consistency and quality of public services, suggesting that such a project requires a collective community effort rather than being developed by a single individual or entity.
During the Q&A session, Johan addresses the challenges of implementing a national design system, acknowledging that Belgium's complex federal structure with multiple regional levels presents significant hurdles for alignment. He discusses the tension between creating a unified standard and accommodating the diverse needs of different sectors, such as content-heavy informational sites versus complex data-entry applications. The conversation reveals that while copying an existing system like GOV.UK is not viable without local adaptation, the most effective path forward involves fostering a community where designers from various organizations share their work openly. Johan concludes by emphasizing that taxpayer-funded projects should yield public goods through open sharing, urging the audience to start small by publishing their own assets and gradually building a broader ecosystem of collaboration across Belgium.
Read the full video transcript
[Music]
i'm not using
screen sharing uh to make that large
uh it would be cool to click if you can
read
slides and it would be nice somebody
could confirm
that that it's working and that you're
hearing me correctly and
if technical things are out of the way
we can get get get started
okay um
the quality is perfect but um
don't know what to do about it
start the audio
if it's very annoying
so without hitting for a second
[Applause]
what about now this is
okay
what's up
okay so i'm trying with the airpods
maybe this is better
all right okay thank you apple
um so i'm going to
share my screen again
so it helps to click the blue button on
the top right
of the slide height presentation and
then you can see
the presentation in full and with all of
those audio problems
out of the way we can get started
my session is called success through
openness in design
and my name is johan i'm a designer
i work for a company called mono also
known as
mono company on twitter
and we are a small design studio we are
seven people strong and we've been
around for
uh seven years we designed digital
products and services
and um it looks like the work we do
on the left side you can see a
video editing application on the right
side
you can see a planner application for
schools
to plan their lessons and i sometimes
jokingly say that um all i do every day
is draw boxes and arrows and connect
things together as a designer i'm always
thinking about where should the button
go
what is the content of the screen how do
you go
from screen to screen and i find that
overall
the last few years uh the overall
quality
of um software and digital variants has
has been getting much better so
if you're belgium belgian and you have
to do your taxes you might remember
uh the screen on the left which is the
eid middleware
and um it um it was a terrible
experience
to log into the federal government your
eid
and now things have gone better uh
through its me
and i think overall the last few years
there's been like a
big baseline quality improvement in uh
design um so um
general level of things that are being
put out there is much
bigger and firms companies have
also decided uh to share their design
more
so on the top left you can see ibm's
carbon design system
on the bottom right you can see
shopify's polaris design system
and these companies have decided to
share their code publicly
to share their um design system publicly
so that anyone can access it learn from
it
and uh maybe use some of it in their own
work either as inspiration or sometimes
completely with uh very permissive uh
licenses
as a designer i always encounter
specific problems for example
a few weeks ago i was working on a
system where
it was about dates so i had to find a
way
to ask someone for their birth date and
this is a similar pattern on golf.uk
where they ask the question when was
your password passport issued
so you see that the design solution that
they have is to ask for day month
and year in three separate fields now
there are so many ways you can tackle
this problem
um if you look at how other companies
did it like for example linkedin
they have this very complex picker where
you can
pick between first a range of dates
and then depending on the range of dates
you will also get a double date picker
so the question is what is the best
pattern
at the right time and as a designer i'm
immensely thankful
to have all of these design systems out
there that i can reference
and check their research i'm also
begun sharing myself as a designer uh on
the bottom right you can see a photo
from a design systems event that we held
in gent
you know when we could still hold real
life events
and on the top left you can see my
github profile where i post a lot of
open source projects and things that i'm
playing with
and i think um i i like this
sharing because it allows me to learn
from others it gets me into a
conversation
with others and i strongly believe that
our work becomes better when it's
discussed so when there are multiple
eyes
on on a problem when there are many
people discussing something
that's when work can get much better
and there's a certain evolution in in
the sharing of work
we had open source code for a long time
but now there's also
more more and more design being shared
one of my favorite
apps is called figma so that's the app
icon for one of my favorite
design apps figma they
they decided that it's um super
important
to uh to focus on community so figma
it's an application that you can use to
design things it's
like photoshop or sketch you can use it
to design but you can design together so
it's a bit like google docs
but for design if you've used middle
mirror the platform
it's similar but it's more like a
professional design tool
where you can work together but figma
decided that community is so
important that they made it one of their
pillars for their product to design last
year
um focusing hugely on community and
sharing of design
remixing other designs work and whenever
you
publish something on the figma community
you do it with a permissive license so
creative commons license
cc by attribute for those uh who know
their ic
license and it means that
whenever you share something that others
can use it as long as they credit you
and we've also been publishing as a
company uh some
design things on uh on our admono
account
and uh for for now we've published mono
icons
we've published mono devices which are
device frames
and another resource and i think
um the sharing of design is is is so
important so maybe for those who don't
know what a design system is because i'm
talking
design system here design system there
and you might wonder
what what is he talking about what is
the design system
it's a cohesive set of principles
design patterns and guidelines that
allow
people to work together to work on
digital
experiences so for example the people at
ibm so that's the top left or the people
at shopify
that's the bottom right they have this
documentation website
that uh tens hundreds of people maybe
worked on
together to unify what a shopify app
looks like or what does an
ibm app look like and it doesn't
um it's not only uh private companies
that do this
governments uh do it as well um in the
netherlands
there is uh projects that's that is
starting that it's about
um starting a netherlands design system
so if the
dutch government has to make an
application um
what uh what does it look like how would
it work um it's an early phase
this is a website to promote the idea
um and on this slide you can see like a
previous version of the design this is
not what it's gonna be in the end it's
one of the projects that started the
idea of
why don't we take this work and why
don't we
share it with a wider community um
what they did was set up a slide where
they are discussing
the design system and uh the community
is quite active holding round tables and
events and um and talking to each other
uh to try and figure out how to do this
i think that's quite interesting
and it reminds me a lot of the golf.uk
um
design system so golf dot uk um
the redesign of graph.uk is about 10
years old
2011 uh they launched this uh this
website
and if you compare it to uh in belgium
it's a bit uh comparable to the
vilandro.pe website or
federal level belgium.be website uh so
you go there to get information about
your passport about
driver's license about gathering you
know
live stuff and then um on the right side
of this slide you can see
uh the home page for the golf.uk design
system
so from that project a design system was
born
which is now used uh to um to to
power uh a lot of government projects in
the uk
so i think um they are quite sad when it
comes to implementing a
government-wide design system in the uk
and the theme behind this is called the
gds government digital service
and they have been quite prolific in
sharing
everything that they learn so they built
up a community they have
a lot of blog posts i remember a time
when someone from gds
came to speak in antwerp and
to to promote uh what what they learned
as a group
about the government names of a design
system about
how to do this in general and
um i think um the
what they achieved uh is brilliant uh
they
unified over 2000 websites with a
different look
a different experience uh to to use
the uh uh made
a design system so the graph.uk design
system
and if you look a bit uh deeper it's
really cool what they do so for example
if you look into a design pattern or a
component they have
a cookie banner i don't like cookie
banners so it's just an example
but if you if you uh think if you look
at how they do things
i think it's quite mature they have a
design page about the cookie banner
where it says that in this case that
it's an experimental component
you can get the code there you can get a
design for that
um component there but there is also
like a whole github discussion about
that component
so if you want to know why the design
is the way it is you can read the whole
discussion on github which is
i took the screenshots um more than 20
pages long if you would print it out
and that's all the research that people
put behind this
all the opinions on the page so the
um if the design is effectively being
tracked and
this prevents people from reinventing
the wheel all over again
uh based on the research you get to a
pattern the pattern gets validated maybe
it's validated through testing usability
testing user testing
and through community discussion and
then this pattern
is ready to get shared with a wider
audience
but i want to bring this back to belgium
um
in belgium i think there are a lot of
strong open source initiatives in the
development world
but if it comes to design there's not
that many
in the development world there's there's
foster a yearly conference about open
source
initiatives there's a drupal which was
founded by a belgian
there are initiatives like open summer
of code and apps for gent
there's an upcoming initiative from the
government about working with the solid
and data faults but if i look at uh
design or open design uh initiatives in
belgium
there are initiatives and i think that's
a bit of a shame
if you look at where things are going um
where we're going with uh with uh with
the review plan from
europe uh where we're going um
politics-wise with the plans
um from the the federal government about
uh making things more digital then i
think uh
we have a lot of work on the table so my
proposal would be
to um take a cue from golf.uk and also
from the dutch people who already
started their project
and think about maybe we should create a
belgian design system
and one sunday i was very ambitious i
think
i just started uh creating it i made a
proof of concept
for the federal level uh brand
guidelines belgium so that was the start
because i thought
uh we first we need the brand uh right
and uh i was a bit overly ambitious i
think uh
i worked on it a few hours and i
realized that
um this is not gonna gonna be a one one
was like i don't like this logo maybe we
should change it
and then i looked at the info
coronavirus website
um and i was like why is the line length
so long and what is that ugly uh banner
doing there
uh we should really uh focus it a bit
more and work on the typography and
try to to take my designer's eye and
and look at things and and think about
uh where we could go and this is by no
means
um a finished work of course as you can
see there's a lot of placeholders and
it's really a start it's really nothing
it's only a couple of hours of work
but i quickly realized that this is not
a weekend
project this is a community effort and
this is something that
we will have to do together uh with the
whole of belgium
so um i reminded me of this proverb
if you want to go fast go along if you
go far
go together so i believe that we need to
work
on putting more
uh design out in the open whether it's
or from private companies and this open
design documentation
will really help us forward to increase
the level of design
in belgium i want to talk about
community models
so that we can have a wider community
that contributes to a bigger system
uh like the gulf dot uk i would like
that people think about reusability
that we don't reinvent the wheel all the
time and then we think about reusable
components that are accessible that are
performance that
people can take from a system and that
they don't have to
start from scratch anymore a final point
i want to make is that i think taxpayer
money public money
should lead to a public good where
i believe at the moment not enough of
the work that we're doing
is being shared out in the open even
though it's paid by public money
so i i have a question uh for the whole
audience
uh next up there's gonna be some
discussion where i also have some uh
some questions for you
but in general i think my message is
what are we waiting for
let's make a belgian design system and
let's make it awesome
thanks
okay so these are my my slides
and now i can invite everyone to um
to connect their audio if they want to
maybe astrid
you have to uh to set up something for
that
um and i
everyone should be able to connect with
the audio
all right cool i hope you and enjoyed
the presentation um and
if you want to say something uh don't be
shy
uh let's uh let's get the conversation
started
um to uh to talk about um
design can we can we you can also put on
your webcam if you want
that's a feature right
uh yes but i i will enable that right
now
all right cool uh so uh audio or
video you can choose um
and uh if you have a comment about the
presentation that would be welcome
or um and uh an answer to the question
here how can we encourage sharing design
across companies and organizations
that's
that's the first thing that i'm
wondering like why why don't people
share their designs uh more
encourage that sharing
in order to say something you have to
unmute yourself
it's the first button in the row
where you have the microphone and if you
are too shy you can also put your
question in the chat
i am wondering yuan what do you think
are the main obstacles
for people not share or for a belgian
open design
system
so that's actually um my my
my further point uh i think uh main
obstacles for a belgian design system
are
that there are different levels um
so federal regional level um
and they have to work together so that's
a belgian problem
but i thought about it and actually
every country has this problem
um in the uk there are different parts
of the uk
wales england uh scotland northern
ireland
um so i mean
they they did it um and uh
then they're in in in dutch um in the
netherlands there's also the rex
overhead
and then the local governments different
levels
so i think different levels are the main
problem
another problem i think is that people
don't really value design that much
so it's a bit of an unknown that we
should invest in it
that's also something
thanks
i see that connected to their audio
maybe they want to ask
a question hi
uh i'm not sure if you can hear me right
yes uh all right perfect uh first of all
great presentation thanks a lot um i
have a question
where do we sign up um
uh i am jokingly of course but no i
think it's a really nice initiative
um i was also i had a question
um because you you know
you mentioned there are a lot of uh
design systems out there
a lot of group big companies uh tech
companies publish their own design
system uh what
would make a belgian design system a
belgian design system
for example if the uk has a great system
uh maybe
[Music]
why not borrow their design system for
example maybe it's a
bit of a hypothetical question but
maybe something to what would make what
make belgium's design system unique in a
way
is perhaps my question uh
i think uh if you look at it objective
there are
good parts to the uk design system
but if you copy paste it you don't have
anything yet
because i think what we need to do is
work on a wider community
that uses the same system so the real
product is the wider community that uses
the system
um it's not about that like i had my
sunday experiment there and
it's not about the perfect design file i
could theoretically work on it for six
months and come up with a perfect design
but it's worth nothing if
if it's um shared and it should also be
built together
um so um people in the netherlands i had
a chat with someone they really
thought about this and they they already
went
through that route of making the perfect
thing on their own
but they realized it's more like a
community effort
and they had agencies different parts of
the government
they they have to get on board with this
community effort
uh first it doesn't matter if you have a
perfect system it's more about
creating the system together and then
then it's it's becoming a viable
thing i agree um
i think that's the biggest hurdle i
guess
thanks
all right cool does anybody else want to
ask a question or
chime in with their
question hi um hi
um there's something i'm wondering and
i've
thought about it a lot if you talk about
design systems
and most of the things we see are
actually like component libraries
and like ui it
i think it's more interesting to think
about about the design system as the
governance and the community
um especially if you talk about
uh something like a belgium design
system
but how would you like organize that
is there somebody maintaining the
community is there
who's in the lead that's mostly my
question
um i think it's quite an interesting
question it's also the most
difficult question how to do it um i
showed a bit of governance stuff with
the github issues where the cookie
banner was being discussed
but i think it's much wider than opening
it up
code wise or design file wise
there's gonna need to be community
events there's going to
[Music]
need to be people who who are backing it
up
and who think within their professional
position that
putting time into it makes sense um
i think if people realize that if over a
longer period we will invest
in about design system as a group or
like a good
flemish design system a good wallown
design system
then we can really go further and
having those conversations talking to
each other about it
using it and and and perhaps already
starting with sharing things more
publicly when we do work
can already help i think it's uh it's
the the governance aspect and who's in
the lead
is quite a difficult one um
ideally it gets decided uh top down by
the government
by the government themselves that they
want to invest in
but another uh it could happen is that
it's bottom up
that enough people decide that uh it's a
good idea and
the uh result could then uh be
um uh overhead if uh how to
it could be used as a base for the the
real belgian design system because there
was already a community effort
that's the two two approaches that i'm
thinking about
i think that like the bottom up is
interesting
um yeah
the community is missing i guess and
i wonder how you can create it without
somebody from the government leading it
um because you know there's obviously
some sort of
design system or component library um
if it's very close so maybe if you can
show
by example how it could be done it would
be interesting
um i have another question but
maybe somebody else wants to maybe i'm
gonna answer raphael's question first
uh he says um i don't have mic
access let's say we end up with a very
solid system worked on by lots of
designers and
how easily do you think it will
translate to government
government use um i think it will be a
real challenge
um and uh
not not super clear on on on
on what the question is there but
getting a
system adopted i think that's the
question we are getting it
adopted uh for real uh that's gonna be
the real challenge
because you can make a system but you
have to work on
adoption and uh one difficulty is that
everyone has their own needs um the
maybe there are uh um already
requirements in place uh that um
different uh people want you have
differences between local government and
government and regional government and
federal government
and they all have different requirements
uh so working together um and finding
a way to maybe have variance of the same
system
uh that will be a challenge but i think
uh
if we get it started we can improve the
overall quality of the websites that we
visit if you
now visit uh the um financials website
from the federal government or the one
from
public health or corona virus
they are all different and i think it
could work if they all start from the
same
idea the same design system
um if anybody else has a question
i'm just gonna wait uh then 20 seconds
and then
you get your question if nobody responds
if that's all right
okay so no uh no new people are coming
in with a question
if you want uh go ahead i'll try it's a
little
follow-up of what rafael's question was
um a call like regarding adoption
of design yeah like the components
um because everybody has different needs
it will be difficult to align like
there's lots of opinions
um like how could we get along
building different versions of things
that still have like uh
sharing those because we have
somebody needs a very complex upload
field for example
another one it's very simple one um
like size applications will change so
i'm thinking maybe towards something
like spotify this
with their like approach on the things
i wonder what your thoughts are i think
there's there's different different
needs uh there's content website needs
there are application like needs uh
there's also something in between which
is like where you
um maybe register for a driver's license
so that's like a usable form
on on a website and i think
um you will need variance of your design
system for those
let's say the backend type of app where
you have a lot of data entry and where
you are working in every day
it will look different than a public
website which is about
information and it looks slightly
different
from a form type website where you have
to
where you're interacting with a with a
service online so i think all of those
can be split up into different design
systems
if you look at shopify they realized
pretty quickly that
they have a design system for the back
office of the shops
but they also have a separate design
system for the point of sale
for mobile um so i don't think
uh one one design system um is the
answer
but sharing of design systems definitely
is the answer so if it's close to a
closed source if it's locked behind
doors
then nobody can remix it nobody can take
inspiration from it
so i think to to make it more like a
natural evolution
let's say somebody makes a an app for
the federal government
and they happen to make a design system
while creating it
why don't they uh put it online publicly
and share that idea with other people
who are working with
uh federal government it's maybe a bit
idealistic
that uh they could merge the two code
base or use the same
uh design as design logic as a base but
i think
maybe if people start doing it it could
uh
something good start that's uh
what i'm thinking um all right
um thanks
so um that's all about belgian design
system um maybe i want to take it a bit
broader and talk about how open design
could help in belgium maybe people are
working in a specific field
where it would help if there is more
open design
so if anybody has a comment on this one
feel free to to let me know
and then we can discuss it
for me personally the the icons that you
published with mono
uh were already super interesting um
and i use um
i forgot the name of the
of the tool for for icons um
but these guys yeah yeah with these
kinds of um
open design is really useful for at
least
my work with an open knowledge belgium
and as a non-designer
so that's more like free assets that you
can use
uh which are helpful right
um so torah has a comment um
a non-design example uh on the bottom
um on the bottom up approach
right okay very interesting i'll
definitely read a
written article
so maybe people are working in different
fields
medical fashion government
um something else and uh if you have any
any idea about maybe how design is
opening up
within your space if you have a comment
about it feel free to put it
in the chat um
if there's a general question about uh
the other three topics um how can we
make
belgium design system a reality or the
one
that has not been on the screen so far
much
how can we encourage sharing and design
across companies and organizations
they are welcome we'll be closing the
session
in eight minutes or if there are no more
questions
uh we will just uh stop it here
so i'm just gonna give it a few
moments if somebody wants to say
something
i will take that as a no um so
i want to thank everyone for attending
the session
i hope that i'm inspiring a little bit
uh to start uh this idea of a belgian
design system
i hope that people will maybe think
about okay
i have this project here why don't i put
the source code on github i have this
design file here in figma
why don't i share it on the uh
on the community page on figma
um a street if you want to you can also
uh
take over and and talk about open
belgium
and the coming sessions um but
um if um
if uh we're closing it down i hope
people will
get some inspiration from this to maybe
if we can get back together physically
maybe we should have a hack day
uh anthony asked how can we sign up
um there's no sign up yet but i hope
that the
idea becomes something that
people start thinking about
thank you johan and i can just refer to
our website openbelgium.pe where you can
see
the full program and you can still sign
up for
all the other sessions
and thank you everyone for for joining
this session and i hope to see
you at a later one as well
scene of that recording
you