NEMO Webinar | Cross-border cooperation: EU funding insights & Creative Europe spotlight
Watch on YouTubeVideo summary
This webinar features facilitators Margarita Sani and Lea Stöver providing a comprehensive overview of EU funding opportunities designed to support cross-border museum cooperation, with a specific focus on the Creative Europe program. The session establishes that since the 1992 Maastricht Treaty, EU cultural heritage support has been structured under multi-annual financial frameworks currently extending through 2026, where funds are allocated based on projects aligned with strategic priorities rather than direct funding of abstract ideas. Key resources such as the Culture Compass for Europe and NEMO's toolkit are highlighted to assist applicants in conducting organizational checks, defining SMART objectives, managing risks, and drafting applications that meet these rigorous standards.
The presentation details several major funding schemes available within this framework, including Creative Europe, which is divided into media, culture, and cross-sector strands to support projects addressing digital transition, greening, inclusion, gender equality, and international relations through European Cooperation Projects involving partners from at least three of the 41 eligible nations. Other significant programs mentioned include Erasmus+, which focuses on education and mobility for museums; Horizon Europe, where museums can participate as associates or beneficiaries in research topics like cultural creativity; and Culture Moves Europe, implemented by Goethe-Institut to fund individual artist mobility and residency actions aimed at exploring, creating, learning, and connecting across borders.
Successful applications are distinguished by their highly detailed work structures that clearly define specific activities and outcomes for each year of the project duration, rather than relying on vague or tentative plans. While AI tools can assist with writing text to improve clarity and coherence within an application, evaluators caution against using them as a sole replacement for human creativity in generating project ideas, noting that submissions detected as purely AI-generated are often rejected; furthermore, despite good initial concepts, projects frequently face rejection due to poorly thought-through execution plans. The speakers also address the reality of high competition and limited budgets, which contribute to success rates hovering around 7–10% per round, advising applicants to tailor their content so it remains accessible even to non-specialist evaluators who apply subjective criteria during selection.
Read the full video transcript
Hello and welcome everyone to NEMO's
first webinar in 2026 on a topic that
remains relevant. Cross-border
cooperation,
EU funding insights and Creative Europe
spotlight is the topic of today's
webinar.
We have two facilitators, great
colleagues from ours, Margarita Sani,
based in Italy, a project officer at
NEMO with many years of experience
managing large-scale EU projects. And
she's also the author of the toolkit
cross-border cooperation for museums.
And Lea Stöver, head of the Creative
Europe Desk Kultur in Bonn, Germany, who
helps cultural organizations understand
the EU funding jungle.
My name is Mira. I work for NEMO, the
Network of European Museum
Organizations.
This webinar is one of NEMO's offers.
It's for free for the museum community
in Europe and beyond. And NEMO has much
more offers,
capacity building programs, such as
mentoring scheme for educators, hands-on
trainings,
workshops, study visits. And if you're
interested in becoming a member of this
supportive network, then please get in
touch.
At the end of this 1-hour webinar, we'll
have a Q&A session, so please use the
chat function to write your questions.
We are now looking forward to hearing
more about practical strategies for
museums to access Creative Europe
support, updated program developments,
and complete opportunities for museums
to collaborate across borders.
Welcome, Margarita and Lea. The floor is
yours.
Thank you very much, Mira. And
I am the first one to go.
So,
as Mira said, I've been working in
European projects for many years.
At the beginning of 2000, the
organization I was working for, the
Institute of Cultural Heritage in the
region of Emilia-Romagna, started being
involved in European projects, and after
a quick participation
in a project as a partner, we started
leading projects, and I started writing
applications and managing the projects
that were funded.
Um, okay. Uh, today I will walk you
through very quickly, uh, first of all,
um, into the background to these, um,
possibilities for, um, cultural heritage
organizations to be funded by EU funds,
and it all started here, um, in 1992
with the uh, Maastricht Treaty,
circulation of people, circulation of
artworks, and and goods. And uh, in the
Maastricht Treaty, there's a mention
also to cultural heritage and how Europe
should, um,
make sure that it is safeguarded and
enhanced.
Um,
cultural heritage is also defined by the
European Commission, and I'm not going
to go through this uh, definition, which
is very wide, but uh, the most important
thing to underline is that, um,
it is the European, uh, member states
that are responsible for cultural
heritage, as well as they're responsible
for education. Um, so, what the EU can
do is, uh, simply support, uh, with
measures that that help preventing,
preserving, and promoting uh, cultural
heritage. Um,
and how does it do it? It does it, uh,
with with funds that are organized into
a multi-annual
financial framework, which is renewed
and uh, rediscussed, renegotiated
every 7 years. So, right now, we are at
the end of the multi-annual uh,
financial framework 2021-2026.
So, it's going to
to end soon.
The EU funds
are divided up, let's say, into indirect
funds that come to us as member states
and the citizens
through our national or local
authorities, for instance, the European
Social Fund, which funds training
initiatives, the Cohesion Fund, and so
on. And
and through direct funds. And this is
what we're concentrating on this
morning. So, and especially
on the grants, which are these financial
supports that come to projects that
present themselves in in replying,
responding to a calls that are regularly
sent out by by the EU. So, there are
calls for proposals that make it
possible for
partnerships, for consortia to present
their their project ideas. One thing I
always mention when talking about
European funds
is that Europe does not fund projects,
but finances its policies through
projects, which means that the European
Union has its own priorities, its
policies, and selects for funding the
projects that are aligned
with these priorities and and policies.
So, in other words,
they are Europe is pursuing its own
objectives
through also the
the the ideas of member states and of
consortia that
submit
submit proposals for funding.
How do So, it's it's extremely important
to know what these policies are, what
these priorities European level are. So,
this is
one of the starting points. And where do
we find them? We find them, of course,
you can, you know, Google them and you
can browse and just there are many, many
European documents that one should be
familiar with, starting with the very,
very high level, of course, EU
Commission priorities. For instance, we
now have the the ones relating to the
referring to the period 2024-20 29.
There are, of course, in the field of
culture, the the European work plan
for culture with priorities normally
covering 3 years. Right now, we have
this work plan, which will soon expire,
but you see, you know, they're very
clearly detailed.
And and then also because we are
approaching, as I was saying, a new
funding period and so a new new
programs, and new possibilities for
funding. We have this very new
overarching
policy document, which is the culture
compass for Europe. I'm not going into
this because, you know, it takes You
should go and look for these documents
and become familiar. What I find very
useful is this
funding guide, the culture EU funding
guide,
which again, it's soon going to expire
because it covers the the financial
programming and funding period
2021-2027.
But, I'm sure that they will release a
new one, and it's very interesting and
important because it does not only refer
to
the possibility for cultural projects to
be funded through the typical
or traditional
EU funding programs for culture, to
which we will refer in a moment, but it
looks at all the different
directorates in the EU and different
programs that fund
cultural projects and and it also
provides examples
case studies and so it's it's very I
think it it's very important to have a
look at publications such as this one
to become familiar with the
opportunities.
So
going straight into the
toolkit which I wrote for Nemo
in in 2020. So again it's a bit dated to
be honest but because it's also a
methodological
say toolkit it still has its value
and so this is a starting point
for anyone that starts
with European projects for the first
time. This is the front cover you can
download it
free of course from the Nemo website.
This is the table of contents
and we will go into detail
into the second section getting started.
But all the other sections are equally
relevant. They also include comments and
insights from
grant holders of EU funding from also
from the evaluators because your project
is going to be funded is going to be
assessed evaluated by experts that the
EU involves and so there are also the
opinions of evaluators of what a good
project application should contain and
so on. So please
have a look download it and
and and and and make good use of it. So
[snorts] very very first step is an
organizational check. So if you are
willing if you've never done it and
you're willing to embark on a European
adventure let's say pre first of all
have a look
at the at your own organization. It's
mission, it's vision, also the the the
staff you have, the international
relations that you or maybe your funding
body, say if you are a local museum,
maybe your municipality has with other
international
bodies or organization and so on. So,
have a quick look.
Can you allocate money to to buy some
external services for consultation? Is
your staff trained? Do you have enough
staff and and so on.
Second and very important step is to
build a network or make sure that you
are in a network because this is the
place where ideas develop, where, you
know, these projects that we are
referring to, they are cooperation
projects. So, you need partners
or you need to be in a partnership. So,
it's either you going and look for
partners or someone looking for you as a
partner. So, it's uh, it's very
important to be in a network. And how do
you
enter into a network? Sometimes, I mean,
this is a long-term process.
Uh, it takes years,
uh, but you can start small by attending
international conferences and workshops,
travel to another country and visit peer
organizations,
participate in study visits or staff
exchanges,
but also I one of the very effective, in
my opinion, way of being starting being
involved in
initiatives at international level, EU
funded projects, is to be a small
partner, minor partner or an associate
partner in an EU funded project because
that really gives you an idea of what it
is all about. And then you might have an
idea that you think would be really
worth funding. And you have to, first of
all, think if this idea is in line with
your organization's mission and and
objectives because otherwise it's really
a waste of time and also money if you
embark on a project that it is totally
foreign to what your organization does.
EU funded projects
are
very can be very
heavy going. They can be
very ambitious. They take up a lot of
time of staff. And so if it is something
that really does not align with your own
organization's objectives, it's it's a
wasted opportunity.
It should stem from needs from a needs
analysis of the context. We will come to
it in a second. It should also resonate
with the interests and priorities of
peer organizations in other countries
because you have to
work and to operate in a consortium.
Of course, it has to be in line with the
priorities of the funding program. Very
very important to read and analyze the
calls
and the EU funding calls. It has to has
is has to have an international value
because one of the questions
to you will be
why is this relevant for Europe? Why is
this What is the European added value?
Why is this project not funded at
regional national level? Why does it
need to be funded at European level?
Now, so we we come to funds. So now you
have this idea
bright idea and you're looking for
funds. And
where do you look for funds? There is a
very useful
webpage
which is the entry point also to the
funding
opportunities at European level which is
the EU funding and tenders portal. You
find the call they opened calls for
proposals, the ones that are
currently open. You also find the
results of previous projects, which are
also interesting to to look at and to
consult because you can see what's
already been funded. There's also a
functionality which is the partner
search. So, if you are building a
consortium and you're looking for
partners,
this is also
a possibility, although I would
recommend to do this along with a more,
say, direct partner search. Something
which is quite recent that you can also
download from from Google Play Store is
this
this app. It's called EU Funding and Me,
which is pretty much
includes the same information that is on
the EU Funding and Tender portal.
But, it's in in a different, say,
way of consultation. The planning phase,
first of all, yes, have a look at the
context from which your project starts
because you you have to give evidence
that this is something that is relevant,
that is going to benefit
say, stakeholders. So, who are your
stakeholders, your target group,
who can be your partners? And again,
very important at this point to have a
network to consult and to to draw
partners from.
Starting also with with a planning and
detailing of project activities, what
their outputs would be,
tentative risk management plan, and
building of a work plan.
The analysis of the context is
important. The objectives should be, as
you probably know, smart, so specific,
measurable, achievable, realistic, and
timely. And the um analysis of the
context is important because
it sets the backdrop against which the
project idea can gain strength and
relevance. And here it's also where you
give evidence of the innovative uh
content of the project. Um
If you are at this stage, and for
instance you are the project uh
coordinator, you will be the lead
partner in your project, it's also a
good idea to draft uh a one-page concept
note to disseminate, to send around, uh
uh and to share with the ones that you
think uh would be your possible uh
partners. So, very very I mean this this
is something that is uh in the toolkit,
so I'm not going through this, but it
should be uh a quick uh concise um
abstract of what you are intending to
do. Um and and also um
the the details of the contact person in
your organization that will take care of
this project, and the deadline for
potential partners to adhere to this
idea of yours. Uh
the
toolkit is also leading you through the
drafting of the project plan, which um
should be um
quite detailed. Uh but the the the the
the application form also uh forces you
to be detailed because it asks you to um
uh describe the activities, to describe
for each activity the output, the
timeline, the the milestones, and also
to visualize this uh through a Gantt
chart, which is a a a chart of uh
of say uh describing, you know, the the
um the way in which the uh project is
going to play out um
uh along the timeline. Um
It also asks you to break down the work
into smaller components called work
packages. So, activities and tasks,
which can also be assigned to different
partners. They also have to be costed.
And these work packages normally
include, but again, the application form
will guide you through this. Project
management, development, these are just
ideas. But in some cases, they they call
asks you to to provide a specific
specific work packages. Some of them are
compulsory. The project management is
one.
The quality and evaluation plan can be
another one. The dissemination can be a
third one and so on.
Now, you we until now we have
encountered many
many terms that you might not be
familiar with.
So, the EU jargon is something else to
get acquainted with. And in this case,
the toolkit can help you because there
is a glossary at the end of it.
So, once you've done all this, it's time
to write your application.
And
the toolkit gives you just a few ideas
or requirements of how your proposal
should be in terms of language and also
leading thread, let's say. So, the
proposal should be coherent, clearly
written.
It should be simple, explicit,
evidence-based,
rigorous in the planning. They what you
write should align with the budget that
you propose, should be realistic and and
so on.
Just
before I close and and give the floor to
Lia,
a mention to the main programs that fund
culture. And again,
I underline they're not the only ones.
So, the EU culture funding guide
provides you with a list of other
of other programs that might
to you sound more far away from culture
but can fund
cultural projects. So here normally one
refers to Horizon Europe which is the
program for innovation and research and
um
of course it covers
many fields all fields among which also
cultural creativity and inclusive
society. These are very big
projects that are funded through Horizon
Europe
normally led by universities so it is
not impossible
for museums for instance to to be
partners
in these projects
also for research institutions but
normally you know if if you go for it I
mean you couldn't go for a Horizon
Europe project for the first time
because they are millionaire projects
from say 1 million upwards. So normally
also because they are focused on
innovation and research they are managed
by university but it's possible to be a
partner and also more recently Horizon
Europe projects can fund smaller
projects through cascading grants and
and this is very important for smaller
organizations and smaller museums.
Erasmus Plus is the EU program dedicated
to education training youth and sports
and it covers not only
Erasmus Plus exchanges at university or
higher education level but also
cooperation projects and exchanges
in the adult education sector. So for
instance I personally
wrote and and coordinated several
projects that were funded by it was not
called Erasmus Plus at the time it was
called the lifelong learning program
um focusing on museum education,
intercultural dialogue, and so on. So,
this is also something that you should
keep in mind. I thought I would just
mention some of very of the very recent
or current
uh projects um
funded by Erasmus Plus
uh next museum EU stimulating
digitization of small and medium-sized
museums through the enhancement of
digital curator so of a of a
professional profile in museums focused
on the digital technologies, the
inclusion project uh again uh focused on
uh developing um cultural experiences
for people with disabilities, museum
plus staff uh staff training through
mobility. So, this is something that
indeed uh the Erasmus program allows to
to um
have mobility activities funded. So,
digitalization
uh
inclusion, accessibility, education, and
training, and international
collaborations are the the key uh themes
in museum projects uh funded through the
Erasmus Plus uh program. For me, this is
a very good starting point uh if you are
new to EU funding because you can start
small, there is this mobility uh
component, and also this learning
component through mobility.
Um and having said this, uh also uh
Erasmus Plus um is now funded these
smaller cooperation projects and
mobilities are funded at national level.
So, this is again something that can be
come can come in handy because they're
funded by national agencies. So, in your
country, you can look up uh where your
national agency is and and consult them
because of course they speak your own
language and it would be easier to, uh,
to relate to them. Um, and because I
also mentioned the Creative Europe
program among the ones
that fund cultural heritage and cultural
museum programs, I will now hand over to
Lea to walk you through the Creative
Europe program.
Okay. Perfect. Thank you, Margarita, and
um,
also good morning from my side. I'm Lea
Stöver from the Creative Europe Desk in
Germany.
Um,
so I'm speaking now from, um, from Bonn
in Germany. Um, um, I had some internet
connection problems earlier. It all went
fine the last 20 minutes. Just in case
I'm getting a bit of struggles here, I
will switch off my video. So just I'm
just announcing it so that you're not
surprised in case, um, I disappear, but
I will continue speaking.
Okay. [snorts] Saying so, I will do now
what Margarita already announced. I will
give you a bit of a deep dive into
Creative Europe, which is the, um,
[snorts] only program which is
exclusively exclusive exclusively
dedicated to the cultural and creative
sectors. But as Margarita has already
said, I can, um, definitely recommend
you to of course have a look at Creative
Europe, but also the other funding
programs such as Erasmus Plus for
example, um, and of course the toolkit,
uh, which, uh, Margarita just, um,
presented. But now let's speak about
Creative Europe. Um,
I guess some of you already heard about
it. This is just a, uh, a quick overview
here. So Creative Europe actually, um,
uh, is divided into, um,
three different, um, strands: media,
culture, and cross-sector. Um, we are
today speaking about the cultural
strand, um, because I'm an expert for
that and you are all coming from the
museum or, um, heritage sector and the
cultural strand, um, um, and this
sectors are part of the culture strand.
We always say culture is everything from
architecture to
to circus art.
Just a quick word on media. This is the
funding for the audio visual sector and
within the cross sector we have some
funding for journalism projects and also
projects which are between media and
culture.
>> [snorts]
>> But let's let's have a look at what
actually Creative Europe wants to
achieve.
The program and the EU
built this program in order to support
the cultural and artistic creation in
Europe
to promote European content but also to
strengthen innovation and mobility
and
especially in this
Creative Europe program from 2021 to
2027 inclusion gender equality and
diversity
highlighted by the European Union
and in general also the program wants to
develop competitiveness within the
culture and creative sectors.
As I'm speaking today as a Creative
Europe desk from Germany, I also want to
let you know that we are not only in
Germany.
So there is a community of Creative
Europe desks actually in 41 countries.
You see us here in the middle because
the Creative Europe desks are in each
country. We are here to inform the
culture and creative sectors about the
funding of opportunities to also help
applicants in applying and also in very
generally speaking in finding out if
Creative Europe is
is a good funding opportunity for you.
And as you see here we are a bit in the
middle between the EU level and then the
culture and creative sectors in Europe.
So the EU
and saying this I mean the European
Commission and then also the executive
agency which is let's say the the
operational
part or the operational um
level of the European Commission. They
are actually managing and also
developing the program. So, if ever you
get a Creative Europe funding, you will
be in touch with the Executive Agency.
If ever you apply for a Creative Europe
project, you can get in touch with your
Creative Europe Desk in your country.
>> [snorts]
>> Um and that's the good news. So, it's
not only us in Germany, but there are,
as I said, in 41 countries in Europe, we
have Creative Europe Desk. I will later
show you a map um of the 41 countries.
>> [snorts]
>> Um
Okay. Yeah, that's just a quick
info about us. So, if you are from
Germany, feel free to get in touch with
us. You can if you're not from Germany,
you can also get in touch with us and I
will also help you to find your Creative
Europe Desk.
So, of course, we're also happy to help
everyone from Europe.
Um
Yeah. But now let's speak about funding.
So, Creative Europe Culture actually has
a couple of funding schemes, but today
we will speak of two and I will present
the European Cooperation projects and
then also Culture Moves Europe because
those funding schemes are, from my
experience, the ones which are the most
open and most accessible for people who
are maybe starting with EU funding or
maybe not only who maybe did a first
project and now
want to start a second one. So, let's
[snorts] talk about European Cooperation
projects. What are they about? So, we
always say it really Cooperation
projects are
what they say. They are about
cooperation. So, [snorts] you should be
um
either you yourself in your organization
or you are already part of a European
group.
You should be looking for a shared idea
or you are identifying a challenge which
you not only have in one country but
maybe in several countries. And starting
a European cooperation projects means
that you want to find European answers
to your challenge, to the problem you
identified. And then you can think of a
project which is about, for example,
producing, cooperating, experimenting,
creating, innovating, learning. You can
even add more to that list. So, the
important thing is that it's really
about cooperating, meaning doing things
together in Europe.
And you should you should have the
vision to really create a positive
impact for the European cultural and
creative sector. And of course, that can
be only for a part of that European
culture and creative sector. So, of
course, you can do a project which is
dedicated to the museum sector, but
also, for example, to the visual arts,
to to dance, to theater. So, the program
is very open to all parts of the
cultural and creative sector.
Um, yeah, if you, let's say you are
already part of such a group, you're
coming up with different ideas, you can
have a look at those categories.
Um, you see here, um, we have three
different categories, small, middle
scale and big scale cooperation
projects. Speaking about, um, content
and, um,
let's say the general rules of the
funding, it's the same for all three
categories. It's just a difference of
size.
Um, you see here, uh, for small scale
cooperation projects, you need at least
three organizations from three different
countries and the funding is, um, 80% of
the eligible costs or maximum 200
200,000 euros. And it goes then up to a
1 million euro for a mid scale
cooperation projects or 2 million euro
for a big scale cooperation projects.
And you also, of course, need more
partners. Um what is important um when
we speak about partners
is um that they need to come from an an
eligible country. And here again, we
speak of the 41 countries which I just
mentioned earlier. Um of course, the 27
EU member states are part of Creative
Europe, but you see here also a list of
more countries. Uh so, in total, it's 41
countries. Uh most of them coming from
uh neighboring countries to the EU, from
Southeast um
Europe, for example, but also, for
example, Georgia and Armenia, and also
Tunisia are part of the Creative Europe
um countries. So, if you are coming from
one of those countries and you're based
in one organization, you can also apply
for a for a cooperation project.
Um speaking of that, um I always said um
I always spoke about organizations um
what is very important to know is that
them for a cooperation project, you can
only apply as a legal person. For
example, an association, a company, or a
public institution. It doesn't matter
what sort of uh legal person you are. Um
so, it can be profit, it can be
non-profit, it can be public, it can be
uh private. This doesn't matter. It's
important that it is a legal person. So,
saying this, it means that, for example,
single artists or um single cultural
professionals cannot apply. But don't
worry, I have a second funding
opportunity uh for for this group um at
the end of my presentation.
Um yeah, speaking of funding, it always
means there is a timeline. Um at the
moment, um we don't know yet the exact
dates of the next call for cooperation
projects, so this timeline is um needs
to be confirmed by the European
Commission, but this is what we expect.
Um we expect a next call in February
2027 with a deadline approximately in
May 2027.
>> [snorts]
>> Um then normally you wait 6 months until
you know if you're funded or not. And
then you should wait another three uh
maybe even four months until you can um
really start your project. So actually
this is a very good moment now to think
about a European cooperation project
because now you have much time until the
next deadline. And it's it's not uh it's
not uncommon that you need uh six or
eight or nine months until you really
can apply for cooperation projects
because you need to do uh what Margarita
just explained to you. Um you need you
need to find an idea, you need to find
your partners, you need to come up with
a joint idea, you need to build your
application. So all this takes time. So
if you after today or maybe you already
[clears throat] came with that idea of
applying for European cooperation
projects, I would say this is now a very
good moment to start thinking about an
application.
Um yeah, and I will now highlight two
more um
two two more things about European
cooperation projects. First is the two
objectives um
which are which your project needs to
address. So you only need to address one
of this or you can only can address one
of this.
Um and the first one is about
transnational creation and circulation.
So you can choose this objective if your
project is mostly about um co
co-creating with European partners. For
example, you are co-producing, you're
maybe coming up with um
one or several exhibitions you want to
um
uh you want to produce during the
project duration or you're for it can
also be about training of um
for example staff. Um so it's really
about um
creation but also circulation of of
works. And the second objective is about
innovation, and this is about enhancing
the capacity of um the the the sector
you're working in. So, um you can choose
that objective if your project is about
nurturing new talents, if you want to
innovate, if you And innovation here
really comes as in a broad sense. It's
not just about technological innovation.
It can also be
social or cultural innovation. So, it
rather about let's say developing um
the cultural and creative sector when we
speak about innovation here.
>> [snorts]
>> Um
Yeah, and then one second important
thing is the overarching priorities.
Um and this is also something very
important which the EU introduced a
couple of years ago saying that all
projects which are funded under Creative
Europe need to address those overarching
priorities.
So, each project, um no matter from
which cultural sector coming, no matter
which topic it chooses, uh no matter
which target or audience group, you
always need to think about those
priorities which you see here on the
slide, which is digital transition,
greening, inclusion and gender equality,
and international relations. So, your
project always needs to address um all
four of them. Of course, some of them, I
would say, normally projects are very
strong about two, and about the the
other two, um
it's maybe a bit more superficial.
That's completely fine, but you need to
think about all four of them when you
apply for a cooperation project.
Well, and to give you a bit of a d- idea
what a cooperation project could look
like, I would like to quickly present
you two funded projects. The first one
is Metamorphosis of Workwear.
It's a small-scale cooperation project.
I think [snorts] it's just about to come
to an end right now and it's
it's coordinated by a museum in Germany
museum on Indus
industrial heritage and I think they're
in
Dresden or Leipzig or in Saxony um
and the idea is they are partnering they
are
together here with a museum from Poland
and also from Bulgaria and what they
have in common or what what let's say
their starting point is that they are
all coming from cities which are
influenced highly or were influenced
highly by industries and they want to
rethink the industry the history of of
the industry and also develop the the
development of their cities by looking
at the work wear of
of the last centuries. So what they did
is a couple of trainings they worked
together with artists and created new
work wears so that was the metamorphosis
and they used those exhibition to tell
the history of industry and labor.
Um and the second example
is called preserving the past and
securing the future a sustainable
approach to cultural and remembrance
heritage and I think I why I really like
to present you this project because it's
shows that
it's a project from cultural from from
from the heritage sector but it really
brings together two let's say big
topics. First of all it's a project
which works with
remembrance
spaces traditional from traditionally
from from World War II. So
they invite
institutions and staffs from different
um
um remembrance um places um to trade
about sustainability.
Um and that's what I said, they bring
together, I would say,
two big topics, which first is the
heritage sector, but then they really
want to think about sustainability in
the sector. And speaking about
sustainability, they really mean the
three different layers of
sustainability, so the social, the
economic, and the ecological. And they
offer trainings um um
and um moments of co-creation and um
uh also um
uh workshops on communication strategy
for those um
uh for those staff members in those
places.
So, as you see, you can really
let say become creative about who you
want to be part of your project and what
the project is about. Um and I think
that's the beauty of Creative Europe, as
I always say, that it is really open to
different parts of the cultural sector
and also to very different topics.
Um yeah, and that's
that's it about the uh cooperation
projects. And as I promised, I will also
present a second um funding opportunity,
which is called Culture Moves Europe,
>> [snorts]
>> um which is also funded by Creative
Europe and implemented by the
Goethe-Institut, um the Goethe-Institut
based in Brussels.
And this program um is mainly about
funding individual artists and cultural
professionals and to give them the
chance to um
travel uh in Europe, uh to build new
connections, and to start uh new
projects. And it's uh Culture Moves
Europe um has two uh sorry, four
different objectives. And if you want to
apply for Culture Moves Europe funding,
you at least need to address one of
those.
You see them here on the slide. Uh they
are to explore, to create, to learn, and
to connect.
So, you need to at least choose one of
those and demonstrate that your project
idea really addresses us addresses it
addresses it it. And um
yeah, then there are two options for
you. First is the individual mobility
action and I think that's maybe the more
interesting one for you
because this is about really giving
individuals the chance to travel
throughout Europe and to build new
connections and to start a project. So,
as you see here on the slide, you can
either travel as an individual or you
can even um
travel with a group um up of up to five
people and you have can have um
you can travel up to 60 day as an
individual or up to 21 days as a group.
Um and I think what is really nice about
that funding that um it's it tries
really to be not so bureaucratic when
applying and when also building this
partnership. Because you also need a
European partner for that funding, but
um again that's quite easy I would say.
Your European partner can be for example
another museum, but it can be also
another single artist in one of the
Creative Europe countries.
And from your partner from your European
partner, you only need a confirmation
letter. It can be an email saying
um
hey I invite this person or that group
of five people to our um
to our venue to our place in order to uh
implement the the the joint project.
[clears throat] So, I would say that's
very easy and that can be if you are at
the moment really at the start of
building uh your European partnership,
your European network, that could be a
great idea to start with.
Um but you have to wait a little more
because the next call um will be
published in autumn this year. We don't
know yet when exactly, but I expect it
for maybe October or November.
Um
so all the information I gave you still
need to be confirmed. Um and then the
also very nice about the this funding is
that you can apply every month. So let's
say the first the call opens in October,
then you can apply for end of October,
but also end of November and end of
December. So there are there's not only
one deadline, but there's a couple of
them. Let's say maybe until
April or May next year.
Um
yeah, so that's um the individual
individual mobility action. And then
there is also a second strand um in
Culture Moves Europe, which is the
residency action. And this is um might
be um
interesting for you if you were coming
from an organization and you want to
invite artists or cultural
professionals, cultural practitioners.
So that let's say that's a bit the the
the the um
the second side of the coin. So one is
when you want to travel by yourself and
the other is when you want to invite
other people. And then this is the
residency action. Here you can invite up
to five people also for a different um
length up to 180 days even.
And same again here, the next call is to
be accept expected um again at the end
of this year.
And then also this information needs to
be confirmed. So everything I put here
uh
on funding, the details, they that might
be adjusted um in the next call. So if
you're interested in that, um please um
follow um Culture Moves Europe. Um they
have like a very nice communication
work. Um they are on all social um
medias. Uh they're very strong on
LinkedIn, but also Instagram.
And um yeah, of course you can also get
in touch with me or with one of my
colleagues. As I said, we are based in
Germany, so our main um
our main task is to help German
cultural organizations and cultural
professionals. But of course, if you're
from another country and you need some
help or some direction for your Creative
Europe Desk, then
feel free to get also in touch with me.
Yeah, and that's it from my side and now
I'm happy to to answer some of the
questions which I
I expect are in the chat now.
Yeah, first of all, thank you very much,
Margarita and Lea,
for this clear and actionable insights.
I really hope this webinar supports all
of you in taking your first steps
towards a European collaboration. And we
have time for
for a few questions.
If you don't
think about questions now and they come
later or um
whatever, yeah, you can always get in
touch with Lea and Margarita later. And
also this video will be made available
in a few days on Nemo's YouTube channel.
Um maybe we start with one question I
was curious about
because we were also talking about this.
Lea, if we look at the growing role of
AI and we haven't mentioned that today,
um
how far is it already reflected within
the EU funding programs? And also
this big question, can AI help write
applications?
Yeah, well, I think yes. It's it's
definitely a yes.
I
I would say if I
if I write an application now, I would
let me help from AI because I think what
an AI really can do well is working on
text, helping you with with text
writing, text understanding text.
What I would say what I would not say is
that it can replace you because of
course you need to come up with your
project ID. You are still have all the
ideas in your head and the AI needs this
information from you. What do you want
to do? Who are your partners? What are
your objectives? Everything Margarita
and I also spoke about. So, it cannot
replace you, but I think it can help you
writing a good or
a very good application. Um, but of
course for that you really need to take
some time to of course develop your
project and then also to
let you help with AI in a very specific
way because you cannot just simply write
an a prompt and write me a nice Creative
Europe
project application. I think we all know
that this is not how AI works.
Um, so I think that would be my answer
to the question of how AI can help you
in an application writing. And when we
speak about the programs,
for I can only speak for Creative
Europe, it is already at the reflected a
little bit. Um,
as I said, there is this overarching
priority which all projects needs to
address and one of them is digital
transition. And when you read the
details, then this is also about AI and
the question of how your project
can contribute using AI.
So, I I don't know the the the the
wording by heart. It's just it's not my
words. Um, but how AI can also help the
cultural and creative sectors to develop
and to work with it. So, you can if your
project already works with AI or one of
your partners or maybe even your you
want to come up with an idea of how to
better use AI in the cultural creative
in the cultural and creative sectors, I
think this is very much welcomed by the
program. Um,
yeah, well, I think that's what I can
say from my side.
Yeah.
Thank you.
So, I see a lot of questions popping up.
A lot of smaller ones also. I think we
just pick out two or three more and then
I think everyone has to get in touch
with someone to
get a clearer picture of all this.
One is do you have tips for finding
partners to cooperate with in the other
countries?
Margarita, maybe this one. Yeah, shall I
go [clears throat] for that? Yeah. Well,
this this is a a key question, isn't it?
Because uh
I mean, so much of the success of a
project really depends on on the and
also of the fund the funding, you know,
the part there is a question in the in
the application form you have to provide
evidence that this is a good
partnership. This is a good consortium
that the partners complement each other
with their expertise and so on. So,
there is not just one answer. There are
of course, as I was mentioning, there
are these mechanisms for finding
partners, the partner search. If you
look closer into the EU funding and
tender portal, you will see also
organized by call the the the the
function partner search. Okay.
To me, it always goes down to having a
network and having actually
um
worked or cooperated with other
organizations over some time. Um it it
might take year, but you know,
you really need to to look for
organizations that
you share something with
that might be complementary with what
you do, but nevertheless also
organizations that you trust to some
extent. In my experience, I normally had
like
core
group of partners,
not always involving the same, but
organizations that I trusted and then
sometimes I I went out to look for
additional or new organizations. That
worked sometimes it worked and sometimes
it was not so successful. But um
I think that there is not just one
mechanism. You really have to reach out
to to organizations and and try to start
a dialogue and see how compatible you
are also.
But nevertheless there are these these
functionalities for searching.
And as Lea was saying, we have a bit of
time now before the next period starts.
So it's a good moment to start looking
for partners.
I think
someone asked a basic question, but I
think it's also quite relevant. Does the
European cooperation project funding
also include budget to staff people?
Yes.
Yeah.
Simple yes, but this is important of
course. And I think also
if you have an idea and maybe Lea more,
could you give some examples of the
applications that were not accepted and
the reasons why? Is there Do you have
experience in that?
Yeah,
I think
there
it's always very individual because
projects are so different.
I think what maybe is
is something which
happens often is that you can really see
that there is a very nice idea. Let's
say they have a good starting point, but
then project didn't think it through.
And you can see it in in in the
application. Meaning that for example,
they don't they they come up with a very
nice idea. Maybe they they even do a
nice needs analysis. But then you can
see if they they are about to describe
what actually should happen during
during the project like Margarita say
and describe you need to come up with
work package with activities. You really
need to give detailed information of how
you plan the project. And then sometimes
projects or those write the the the
application, you can see that they they
they come up with like, okay, it could
be like this or like that.
And maybe we do this and but let's see.
So you can really feel that they didn't
think it through and I think that's very
important for an application.
I would say generally and especially for
the EU
that the EU really demands to to come up
with a very detailed and very yeah,
well-made project structure.
So you really need to know what happens
in year one, year two, year three and
year four if you have a four-year
project. So I would say that's maybe a
mistake which which many do. And apart
from that
I'm not I'm not sure.
Margarita, do you do you have an idea
something to add?
Well, why projects are rejected.
You know, sometimes, I mean, writing a
project application takes a lot of time.
And so some people say
you know, then if you're really
disappointed if you're not funded. But
it's also a problem of how much money is
available on that call. So sometimes,
you know, the threshold for being funded
is very high and there's a lot of
competition. So it's not only about the
value of the project. It's also about
you know, the competitors or how many
competitors plus the individuality of
the evaluators. That's why I think it's
very important when you write an
application to be very clear, to really
put yourself in the shoes of those who
will be reading this application because
they might not be a specialist in your
field, in your area. So you know, the
content really has to come across very
effectively.
So,
but inevitably, there will be a
subjective
element, uh
you know, inevitably, the subjectivity
of those who read and evaluate your
application. But you should not
consider it as a failure if you don't
get the fund because again, sometimes
you read the the the ratios, I don't
know, Lea, if you can help with this,
the percentage of funded projects
against the number of submitted
applications.
>> [snorts]
>> Yeah, it is it's different every year
because of different reason budget
mostly. I think the last round um
So, we had a deadline 2 weeks ago. We
don't know the results yet, but the year
before, so 2025, I think the funding
the the success rate was between
something between 7 and 10%, which um
yeah.
>> You know, you know. Okay, so I mean this
don't get discouraged, you know, but
so it's very competitive. So, it's not
only that you have
done something wrong, it's also that
there is a lot of competition. And with
AI, even more so,
as I hear that, you know, more more
application are submitted simply because
some people think that it's easier to
write them. And as Lea was saying, you
shouldn't do that.
>> [laughter]
>> I mean you you as an evaluator, you spot
the the applications that are written by
AI alone, not only as an assistant to
improve clarity, to improve coherence of
the application, and so on, so.
Yeah.
Yeah, thank you very much. It just shows
it's a very complex
uh
thing to write an application. And yeah,
I really hope that today's session um
helped you a bit to understand more of
the procedure
and where to start. This is always the
first thing. So, please get in touch
with our great facilitators from today
or with us.
And
yeah, wishing you a great day. Thank you
very much, Margarita and Lea. And for
the rest of you, good luck with your
future EU applications.
Thank you very much.
Thank you. Thank you. Bye-bye.