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Mightycause GivingTuesday Platform Walkthrough 2026

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Mighty Cause presents its comprehensive platform walkthrough for Giving Tuesday 2026, an annual charitable event scheduled for December 1st with early giving beginning November 17th. Participation is free and grants access to essential tools, training resources, live support, templates, and prize opportunities that previously awarded $20,000. Organizations can manage their presence by customizing their "About" section, adding tabs for volunteering, and featuring specific campaigns within the dedicated givingTuesday.mycause.com portal. The platform supports three primary campaign types: individual pages for specific programs, team pages designed for peer-to-peer fundraising such as board challenges, and event pages that aggregate multiple teams with optional integration for ticketed events via Eventbrite. Financial processing and reporting are streamlined through a Donor Advised Fund (DAFF) structure, ensuring all donations receive immediate tax deductibility while keeping Eventbrite ticket sales separate. Users can configure matching grants based on percentages, dollar amounts, or donor counts, which automatically update fundraising statistics, alongside automated emails for new donors and recurring reminders. The system offers robust reporting capabilities covering all donations, recurring gifts, offline CSV imports, and retention data to help identify lapsed donors for re-engagement. Integrations with Zapier, Mailchimp, and Google Analytics facilitate automation and tracking, while general settings allow for the management of searchability, social sharing images, legal information, and direct deposit setups to expedite payouts. Beyond technical features, the platform emphasizes strategic planning and donor engagement through its Contacts CRM tool, which enables segmentation by criteria like donation amount or date for targeted outreach. A recommended campaign timeline suggests developing stories in September, creating content in October, and conducting testing in November to ensure readiness. Financial best practices include setting up Electronic Funds Transfer (EFT) over checks to avoid a $5 fee and leverage faster processing, with options to connect directly to QuickBooks Online via Zapier or manually import reports for accounting needs. Tax receipts clearly indicate transactions are advised to specific charities through the Mighty Cause Charitable Foundation, and checkout flows are designed to articulate specific donation impacts to donors. The session concludes by highlighting additional utilities such as Text-to-Give keywords for live events, volunteer management systems, and customizable thank-you pages that enhance the donor experience. Administrators can manage user roles and permissions directly within the platform, while disbursement reports provide transparency on fees and prize winnings. To further support organizations, Mighty Cause invites participants to complete a post-webinar survey to request future topics like advanced peer-to-peer strategies or matching grant configurations. Attendees are encouraged to register for upcoming webinars, follow the organization on social media, tag them in campaign posts, and schedule calls with experts for personalized guidance to maximize their Giving Tuesday impact.
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Uh, I'm going to go ahead and get started. Uh, welcome everyone. I'm so excited to do a platform walkthrough um of Mighty Cause for Giving Tuesday 2026. Uh, we have a ton to get through. Um, my name is Lisa Galpin. I'm the senior marketing communications manager at Mighty Cause. Before we jump into the walkthrough, just a couple of housekeeping things and information about Giving Tuesday. Uh first this webinar uh if you have any questions I will try my best throughout the webinar to pause and ask for questions. There is a zoom uh questions tool and that's the easiest way for me to see questions if you can enter those there. But I'll try my best to keep track of the chat as well. This webinar is being recorded so this will be added to our Giving Tuesday toolkit so you can access it anytime. um and utilize it whenever you need. So, we'll send a follow-up email as well with the slide deck um and the recording. All right. So, if this is your first uh Mighty Cause webinar, uh this is your first time dipping into Giving Tuesday, it's your first Giving Tuesday campaign, welcome. Um Mighty Cause has been in the nonprofit space since 2006. We're one of the largest technology providers for giving events like Giving Tuesday across the country and we are an official partner of Giving Tuesday and we host our own event. If you are not aware yet, Giving Tuesday uh it this year lands on December 1st. The easiest way to remember that is it is always the Tuesday after Thanksgiving. Uh and every year, Mighty Cause, we have hosted uh an annual Giving Tuesday event. It is a 27-hour marathon that starts midnight of Giving Tuesday and goes into Pacific time um midnight, so 3:00 a.m. East Coast. And as well, we util uh there is early giving, so donors can start donating to your Giving Tuesday campaign starting November 17th. Registration is completely free. Uh so it by registering I'll go through what you'll have access to but it is completely free to register. And just a note for everyone that's on here uh Mighty Cause as I mentioned we're one of the largest technology providers for giving events across the country. If you are taking part in a Giving Tuesday event that Mighty Cause powers, you do not need to register for our event. Now, the what I'll go through in the walkthrough will still be useful and helpful for you. Uh, but again, you do not need to register for our event if you plan on participating in a giving event that mighty cause powers. So, what do you get by registering for our event? So, you'll get access to all of our tools and features that you can utilize for Giving Tuesday, and we'll talk about those today. free trainings like this and as well as a library of recording webinars that it's dedicated to Giving Tuesday in particular. We have live and human support that you'll have access to um on Giving Tuesday, before Giving Tuesday, after Giving Tuesday, free Giving Tuesday resources. So, we have templates, planning guides, um checklists, etc., and graphics that you will be able to utilize for your campaign. And then as well a chance to win prizes. Uh every year we la we award prizes of during our Giving Tuesday event. Um last year we awarded $20,000 in prizes to participating nonprofits. Uh so stay tuned this year for our announcement on prizes. So, some of the tools that you'll have access to that we'll be going over is our donor donor management tools, integrations, reporting, peer-to-peer fundraising, donation processing, etc. If you haven't registered yet, it takes 5 to 10 minutes, maybe even shorter than that. Um you can go to giving Tuesday.mycost.com just click register your nonprofit and then there are two components to registering. So first is submitting the registration form and then the second part is completing the to-do list on your organization page and we'll talk about that as well in a second. All right. So let's get through or let's go to the platform walkthrough. All right. Um, so let me pull up quickly the Giving Tuesday site. Um, so to access your organization page on Giving Tuesday, you're going to want to uh go to giving Tuesday.mycaus.com and make sure you are logged in through there and accessing your page through this link. Um, if you are a first-time Mighty Cause is this is your first time utilizing Mighty Cause, easiest way to get to your ORC page after you've logged in is to select uh your name and then you'll see organization and then you can click your organization name. If you do not see organization uh when you select your login name, then you are not yet an approved admin for your organization. So, you will need to be an approved admin in order to access that information. Or you want to just double check that you're logged into the correct email. You'd be surprised when people accidentally log into the wrong email. Um, it happens to all of us. All right. So, um, so this is your organization page. This is the hub of your page on the platform. Many nonprofits utilize their organization page for their Giving Tuesday campaign or in general giving event campaigns. Um, so when you are if you are a returning organization, some things to consider about your page when you're revisiting it are your fundraising stats. So, uh, you can enable fundraising stats so that donors can see on your page how much you've raised as well as your goal. As you see, I have not updated this since last year. So, what I want to do is select this pencil icon and then select calculate from a specific date. As I mentioned in the beginning, uh this year's uh this year's early giving starts November 17th. So, I'm going to select November 17th. I'll just keep keep this time. Bet you want to or let me set it to another time. I'm going to save this. And so then my metrics have been recalibrated. And then I'm going to also edit my goal on here. So if you're ever confused about what you're seeing on your orc page in terms of the metrics on your page, double check uh first of all that uh are you including offline donations or are you just including online donations and as well as the time period it is calculating from. If you want to remove uh the number of donors or amount raised, you can also remove that as well or you can hide the section overall. All right. So, your about page is where you're going to share all of your information about your organization. If you're returning organization, you want to make sure that you are going here and reviewing your content and is it up to-date? Is it telling your story? Is it explaining the impact a donation would make for donors? You also on your organization page have the ability to add another tab if you want to add any additional information. Maybe you want to have a section that's all about how to volunteer for your nonprofit. Um, whatever you want that to be, you can add an additional tab. As we scroll down, as you can see in the inline editor, you can add photos, videos, a button underneath your story section, we have featured campaigns. So, if you have fundraisers that you want to specifically highlight, so for example, I want to highlight our board challenge. I'm going to search board challenge and add that in here. If you would like a giving activity timeline, uh so if you would like for anyone who makes a donation to your organization to pop up here, you can enable that um to be displayed. If you just want all of your campaigns, any campaigns for your organization to pop up, um you can enable this section. This is so the featured campaigns, the difference, this is you curating what campaigns you want people to see. campaign supporting this organization or the supporting campaign section. It is just automatically all of the fundraisers tied to your organization. We have a media gallery, volunteer and event opportunities, which I'll talk about a little later, and then your organization data. I would also recommend reviewing this information uh to make sure that your contact information is up to date. If there is a donor that reaches out to mighty cause support um and we need your contact information to provide uh the the donor, we will utilize your public facing um contact information. [snorts] So make sure you have listed there how you want donors to reach out to your organization. All right. So um as you see on the top we have uh actually before I get into donate and fund raise one other section just to highlight is your overview. So your overview is going to give you metrics uh regarding your last 30 days, last 90 days, last 12 months. You can decide what metrics you want displayed there and as well what time period you want it to show you so that you can have a quick glance as to how your nonprofit fundraising is doing. What also will be important in terms of participating in Giving Tuesday is knowing your registration status as well as seeing if your to-do list is complete. Um, if you are approved for Giving Tuesday, it will say here that you are approved for Giving Tuesday. If you are pending, it will say you're pending. Right now, it just says registration's open, which means that my organization hasn't yet registered for the event. So, I know I have to go and register. If you click this to-do list, it will follow you throughout the page, but you will see a breakdown of your to-do list. What is required in order to get your organization approved for Giving Tuesday. All right. Um, one thing also to add about this page, uh, if you want to see what it looks like to donors, you can just toggle this off and it will show you how it will display to donors. And as well, this link at the top, this is the link when you're on your organization page. This is the link if you're utilizing it for your Giving Tuesday campaign that you can share with your donors. Um, so if you're ever confused about what link exactly do I share, it's always going to be um givingTuesday.caus.com/organization slash and then your unique URN furryfriend.co in this example. All right, so I talked about this is one type of fundraising page that you can utilize for your Giving Tuesday campaign. And I would say majority of organizations utilize this type their organization page. However, there are a couple of different other fundraising pages that you can create. So if I head to fundraising tools and select campaigns, this is going to give me a list of all of the fundraising pages that are tied to my organization. And that could be peer-to-peer campaigns or campaigns that me and my team have created for our organization. You can easily create a new fundraiser by just selecting selecting fundraising here or if you click campaigns, you can select create new campaign and then it will take you to a fundra solutions page which will break down the three different pages that you can create on the platform. So, the first being essentially an individual fundraising page. Um, this is ideal for if you have a specific program. Um, if you do want just a dedicated page for Giving Tuesday outside of your organization page, um, if you have, you know, if you want a dedicated campaign for something else, I'll show you an example, but um, you would create start a fundraiser. If you want group fundraising, you would select teams. And if you want event fundraising, you would select events. Uh, and I have a couple of examples. So, um, if I were to create a individual fundraising page or a a campaign page like this, um, as you see, this is my dedicated Giving Tuesday campaign. I want something that's going to have a unique URL and it's going to be completely separate. It's my chance because for my Giving Tuesday campaign, I want to specifically highlight our second chance fund. We have a specific goal here that's maybe different than our year- round goal that we want to emphasize. And as you see here on the left side, you have a dashboard where you can customize your checkout experience, uh your donation amounts, um you have reporting, etc. Now, if you want to create a team page, this is what a team page would look like. And this is a great example of a team page for an event like Giving Tuesday. Um, so a board challenge is a really common type of peer-to-peer campaign that nonprofits utilize on the platform. So, as you see here, the goal of a team page is to bring individuals who want to fund raise individually, but bring them together for a common cause. So, here we have a board challenge. Each board member has their own fundraising page and this fundraising page they will send to their friends and family and their network so that their friends and family are specifically supporting Donna's fundraising page because she is the board member of furry friends and I want to support Donna and so they can go directly to Donna's page and read about her story maybe why she wants to why she is a board member of furry friends etc and support there and all of that is tied into your team total so that you are working collectively but individually together. Now um an event page brings both of these concepts together. So an event page would be if you need multiple teams participating. So for example, this is an annual readathon for Inver Grove Heights. They have multiple teams that represent each of their grades. And then within each team, uh I don't know why that's uh not showing. Let's see. First grade team. Okay. So within each team, you'll see that each student within that grade has their own fundraising page. And again, this page then allows for each student in this case to share that with their friends, family, etc. to support um the their the student that they want to support. So all of that ties into the grade and then that is all tied together for the overall event. And you also have your own dashboard here that you can utilize to customize your uh manage your page and customize your page with event uh pages. One additional thing that you have access to and I have another example is the ability to link to Eventbrite for registration. So this is an example of an annual doggy dash and if I have some sort of I want people to register for a ticket or purchase a ticket etc. and I'm utilizing Eventbrite. I can set up that integration here and that will direct the individual to go to Eventbrite, register, and then it will redirect them back to their event to your event site to continue creating a fundraising page and fundraising. Now, if you don't utilize Eventbrite, I know a lots of organizations, they do not utilize Eventbrite. That's perfectly fine. You can include information here on your page about where people can go to register that tool. Uh just this register tool is what we have a direct integration with Eventbrite for. But if you don't utilize Eventbrite, you don't have to utilize that direct integration. All right. So, um let me go back. Where was I? Any questions so far just about campaign pages? Does Eventbrreate put funds into a foundation that then distributes donor advice fund via DAFF? Um, no. I Eventbrite would be if you just need, you know, for example, like ticketing processing if you uh wanted to charge people for your event $5, $10, etc. Um, it's not I'm not too familiar with the backend of Eventbrite, but from my like limited experience. It's just direct. It would you would just set it up with probably a Stripe account or some sort of, you know, direct banking system, but it is not a donation. But that is a good question because all donations um on mighty cause are processed through a donor advised fund. Um, if you are participating in a different giving event that Mighty Cause provides the technology for or that Mighty Cause powers, that may be a little bit different. But for our Giving Tuesday event and in general on Mighty Cause on our general site, all donations are processed through a donor advice fund, which makes the donations immediately taxdeductible for donors. And so we handle the tax receipt and I'll cover kind of what your role in the the receipt is. But um that is all automatic. All right. So don't see any other questions. I'll continue. So within this fundraising tools area, you also have a lot of additional tools that I really recommend utilizing for your event or at least checking out um for your organization. So the first being embeds. Um so embeds is the uh donation um is the ability to embed a donation button, a small form or a full form to your website or to any website that you have editing ability to. So I will show an example of kind of what that will look like and just how simple and easy it is. So, let's say I want to create a specific Giving Tuesday form because I'm going to have specific amounts that I want to relate and I also want all donations that I receive from my website that are related to Giving Tuesday to count towards my Giving Tuesday totals for any prizes. So, I'm just going to say GT uh donate page and I'm going to say donate page on site. Uh so the embed location is just for uh you know if you start embedding in a lot of different places just for you to be easily keep track of where you are putting this embedible form. All right. So I'm going to continue. So now I have the ability to customize this checkout form. So I can add um I can change the amounts. I can add donation descriptions. I can hide monthly giving or I can set monthly giving to be the default. So maybe you want a giving Tuesday campaign that is really centered around monthly giving. You can set that up to be the default setting when donors come and u make a donation on your site. So I'll just do that as an example. If you want donors to have the ability to designate their gift, so or to a specific fund, you can enable that. You can also have a section where they can dedicate their gifts. But most importantly, uh you want to think about are you collecting the data that you need? Are there any questions that you want to ask donors throughout your donation flow that you haven't asked quite yet? So, let's say you want to know, are people interested in volunteering with our organization? You could add a question that um provides donors the ability to answer that. And you can decide whether to make that a required question on your donation flow or not. So, I already have volunteer interest as a question I've pre-populated. So, I'm going to have that here. And it is a required question. So, every donor will need to tell us if they're interested in volunteering or not for the donation to process. All right. So, um two other sections that you can edit then are your thank you page. So, this is the page that pops up once a donation is completed. So, you can customize that content and add video, photos, another SCTA, etc. And then you can customize your the top of your donation receipt. So this is what the receipt preview will look like. Um and then you can add your own information that will be at the top if you want to have your, you know, direct them to another place, you know, have a personal thank you, etc. And then you can test your receipt. So, I recommend testing out your receipt and making sure it the language that you have there is is what you want donors to receive. All right. So, I'm going to go ahead and copy this embedible form. So, all I do is select copy embed and then I head to my website. So, I already have this website that I've built on a free website builder. I have my PayPal donate button here and I will show you how easy it is just to add the embedible form. So if you have an embed built a website builder like this, it just takes a couple steps, but if you have someone that manages your website, you can send them the link and it should be really easy for them to add that to your site. So I'm going to select uh embed code and then embed HTML. So I select I already selected the copy button. So all I have to do is just paste update and then the form is automatically here. And so I just want to make sure my entire form is displaying on here. And I am going to remove uh remove my PayPal button and just have my donate page here. So, uh just an example. It's very quick and easy, very painless. Um so, if you are utilizing um you know, a a a Giving Tuesday um you know, if you have a section on your website that talks about your Giving Tuesday campaign, I definitely recommend to do that. Um because any donations that come through your Giving Tuesday form will count towards Giving Tuesday prizes. All right. So the next section uh is matching grants. Um so we will have a dedicated webinar about matching grants. I'm not going to get into a lot of the nitty-gritty of what matching grants are and the different types of matches, but I'm just going to guide you through of if you do have a match, how do you add it to your site? Um, so you're going to go to your matching grant section. And as you see within matching grants, it's divided up into three areas. Your live matches, upcoming, and past matches. So, I'm going to go ahead and create a match. So, um, let's say my, uh, the person who is providing our match is Annie Miller. She does not want her name to be public, so I'm going to hide that. The match amount is, let's say, $5,000. I'm going to include my match value and page metrics. And what this means is that, let me pull up the organization page again, my fundraising stats. Um, so what that means is that your donation amount here will then automatically update based on your match. So it'll make more sense as we go through. All right, I'm going to add a title, superstar match. We can add a photo. I'm going to add an icon here. I want to set my date. So, I'm going to set it to the start of early giving and then the end of Giving Tuesday. And what is automatically set for you is um the match type match a percentage of each donation 100 100%. So what this means it's the most common type of match you'll see which is one one. So if someone makes a $5 gift their donation is match so it is a $10 gift. So when you have this enabled include match volume page metrics, what this is saying is if you have that 100% or that that type of match, it will automatically update when uh if someone makes a $5 gift, it will update by $10. So it'll be included on here. Now, one thing to know about this is you want to consider how your granter is planning on making their gift to your organization. So, for mighty call, our giving Tuesday event for prizes or leaderboards, it only counts online gifts. So, gifts made through the platform. So, if there is a particular prize um or competition that you want to win, you just want to make sure that if you're planning on having a granter make it online that you may want to enable it or you can disable it later and I'll show you how to do that so that your metrics are counting it correctly. There are different types of matches you can enable here. We have apply match when total dollars raised equals match value. So meaning let's say your match is not it's one to one but your granter says you will only receive this total amount if you can raise in total $5,000. So you will only receive the $5,000 if you raise $5,000 um as opposed to you know up to $5,000. I will match total match when a certain quantity of donations is received. So you need to receive a 100 donations in order to receive your match or a certain unique donor. So you need 10 unique donors to receive a match. The email you add here is for your granter. So it will send them an email that the match has been um completed and they can go ahead and fulfill it. Many organizations uh prefer to just add their own email like an their own admin email because they want to receive that communication so that they can directly communicate with the granter and so you can just add your email here. Um so once it's added it will be added in your upcoming matches. Once that November 17th date that I showed you, um, it will be then added to your live match when it becomes live. Now, after you set up your first match, the second match that you do, um, let me actually quickly just create that match. Let me create match here. Oops. All right. So, let's say we're starting our match today and we want it to go until tomorrow. I'm just going to create this match really quickly. Oh, uh, see, I already did something that I should have known, which is that I said a time where donations were already counting. So, let me just do this again. So, this organization already received donations today and they already received $2,000. So, that's why it immediately closed. So, let's do it. Starts at 400 p.m. today and goes until tomorrow. All right. Create match. All right. Right. So, as you see, it's an upcoming match. Now, now if I go to create a second match, let's say I do have a second match available, what I can do is cue the match to start when that last match ended. Um, so what this essentially does is as soon as that last match ends, it this one will immediately start. And then what you just want to do is then set this one to end, you know, after the the one you stated were was going to end. All right. So, let's say um your granter if is planning on making their gift online and you want to make sure that you're kind of keeping track through the platform if it was fulfilled or not, you can go to your past matches and click fulfillment link. and you can generate a fulfillment link to send to them that will direct them to make their gift. One thing to know is if you have matches enabled throughout your campaign, you want to make sure your granter is not making a gift when those matches are enabled. For matches, can we manually add a donor's check? Yes, you can manually add a donor's check. You just want to make sure if you are planning on doing that, um, one, if you are to add the offline gift, which we'll talk about offline gifts in a second, when um, when you don't have a match currently going, or you disable this if you do have another match going that so that it doesn't count towards that other match. But yes, you can add it as an offline gift if you want to. Um, just to note though, it just won't count towards any leaderboard surprises. All right, so let's talk about automated emails. Um, so this is a section that I think is underutilized by a lot of nonprofits, but I would definitely recommend to enable this area um because it just makes your life easier. So this is automate automated communication that will be sent out to donors that meet the specifications. So, if you want to send an automatic kind of welcome page or thank you page to any peer-to-peer supporters, you can enable this so that within 48 hours of page creation, they're going to receive a welcome um email. If you want to start welcoming your donors after they've made a gift, you want to start that welcome journey of your nonprofit. This is that's such a important com component um to giving which is having a process of after a donor makes a gift especially a new donor how are how are you going to maintain them? How are you going to engage them? Um so this one is within 48 hours it will an automatic email will be sent to your first um donor or sent to the donor and then a yearly donation reminder um that is approximately 1 year. So if you want to then customize this communication, you can select edit and then you can customize this communication. Here you can add uh certain fields that will customize the language for your donor so that it feels more personal. So for example here I have dear first name and it will populate that in their message. All right, next section text to give. So, text to give um essentially allows you to add a key uh create a keyword that donors can then text and that will automatically send them a link to donate. So, this will ideally be for a situation if you are at a live event, if you are in person with people and you don't want to have, you know, a station where people have to uh use a computer to make a gift. Um, you can just uh have people text the keyword uh text this number and then the link will automatically be sent to them and you can just click create keyword and go through that process. And I'm just speeding up a little bit here just for sake of time. All right, opportunities. As you saw on this ORC page, there is an opportunity section. If you have any volunteer opportunities that you want people to sign up for or any events you want people to register for, um, you can create that here. And then fundraiser templates. So, if you do want to encourage peer-to-peer fundraising for your nonprofit, um, I would recommend creating a fundraiser template. Um, essentially what this does is fills in the blank for fundraisers, um, so that they don't have to add in details that might, you know, um, take more time for them to complete than it would for you. So adding a goal, an image, a story. Um, so for example, if you are do have a team challenge, um, there is a fundraiser template tool here. So, as you see here, anyone who joins our team, I've added here pre-save things so that this is already populated for them. They don't have to think of a description to write, but if they want to customize it, they can customize it. any template that you have that you have chosen to star. That means that if anyone comes here and clicks fundra and get started, it's going to automatically uh enable the template that you've um designated. All right, reports. So, you have a couple of different reports available to you. You have your all donations report, your recurring donation report, which lists all of your recurring donors. You can manage them in your all donations report. You can uh utilize these filters to look up um certain donation amounts, search for donors, uh look up donation types if you just want to look up your offline donors, and as well as if you want to search by specific campaign. Um there's also a time period. So if you want to look at a specific time period or just this year to date, you can do so. Um if you download this list, as you see here on the report itself, it gives you the primary details of maybe what you'll need if you just wanted to take a look of who's donating and how much and where. But if you want more details on the gifts, so for example, what did they answer for volunteer opportunities? You can download this list and all of those answers will be in a CSV file for offline donations. Just like the adding a manual check, you would simply add an offline donation and that would be added to your report. And if you have multiple offline donations, you can import um your offline gifts um via CSV file. I would recommend that you download this data template. And I've just kind of pasted some here as well because this will tell you how you should format your form in order to up uh or your your your report in order to upload all of your offline gifts. One of the most important reports that I think um you should definitely utilize are is your retention report. So, if you're participating in Giving Tuesday, you'll be able to select this and you'll see um Giving Tuesday 2026 or Giving Tuesday 2025. Um so, if you're past participant, you can keep track of okay, last Giving Tuesday, who donated and who hasn't donated yet this year. Um I have a better example here, retention report. So I can see who how many donors I've retained this year to date. Who are those donors? And if I select all right, who have I not retained this year? I can uh select that and then I can download this report and this can be an easy contact list for me to reach out to for Giving Tuesday. Hey, you donated last year. I noticed you haven't or you know this year you can make an even larger impact. Make a donation today. So, this can be a really helpful list if you're not sure who to contact for your campaign outside of, you know, your contact list. This is a really great segment of people to reach out to. And then lastly, your dispersements. Um, so I apologize. Um, you will have a dispersement report that will break down all of the donations included your report, any fees associated to your transactions. Um, it will explain completely everything as well. If you've won any prizes, it will be included in here as well. Uh, an email will be sent out to you for your dispersement. All right, check out. Um, I'm going to skip this section just for the sake of time, but it is essentially what we talked about for the embedible form in terms of the ability to customize your donation page and your thank you page and your receipt. However, this uh checkout section is related to your organization page donate button. So, if you're utilizing this page for donations, you want to make sure that you're clicking checkout donation form, reviewing this. Is it up to date? Is this how you want your information presented? Is your thank you page updated? As well as your receipt right here from last year, I said on behalf of 3,000 homeless cats and dogs, maybe that number's increased. You want to make sure you're in here and reading that information. All right. So, we also have a couple of integrations available to you. Um, one of them that I'm going to highlight is Zapier. So, if you're not familiar with Zapier, Zapier is a third-party system that essentially allows for different programs and platforms to work and talk to each other and so that you can automate tasks. Uh, so I've just pulled up Zapier here. Um, if you are utilizing any type of platform and you want to see, oh, does Zap year support this, it's really easy on their site to see if the tool that you're interested in um utilizing and automating something with is available here. So, right now I'm put in uh, you know, how mighty cause via zap year, what you can connect it to. So for example, if you also utilize little green light, you can select that and see how it pairs. So you can see, okay, well, what I ideally want is just every time I get a donation, I want it to be immediately imported into a list within little green light. Now, the world is your oyster of what you can do. Um, so for example, if you want a list of all of your donations in a Google sheet because you're all volunteers and you want a list just automatically in your Google Sheets because you're going to divide and conquer with your volunteers at the end of the campaign and you're going to send thank you notes to all those people. You could set up an integration where all your donations go into a Google sheet. Um, so there's a lot of things that you can utilize in here. I recommend checking out Zapier. We have a direct integration with um Mailchimp. Not sure why that's not being selected, but if you utilize Mailchimp, you can um set it up so that again new donors are or donors are directly added to a specific audience or segment that you want within Mailchimp. And then the other one I will highlight is Google Analytics. Um so if you utilize Google Analytics, you can add a tracking ID here so that you can keep track of you know your page views and um how your page is performing. You can keep see okay well we receive this amount of visitors. Does that translate to dollars? All right. So the last section is settings. So your general settings not sure why it's not selecting. Let's try apologize. Okay, we'll utilize this example. All right, so in your general settings, um you want to make sure that these are enabled. This is your searchability on the site and also your ability to accept gifts. Sometimes for whatever reason, especially if you're returning organization, um if you you may have accidentally disabled that and that's not going to allow people to donate or find your organization through our search. If you go by an um alternate name um that you want people when they're using our search to be able to easily find you. So maybe instead of giving foundation, many people know us as G Foundation. Just making that up. Um you can add that here so that if someone searches that name, you can it um they will be able to easily see your organization show up. Here are your search categories if you want to enable that. And then probably the other most important thing within this section is your social sharing. Um so this is you know if you've shared a po a link on Facebook or on you know social media accounts etc or text you probably will see an image pop up with some text already autopop populated. This is what that section is essentially. Um so you want to make sure that this is updated and that this has the language that you want it to say for your campaign. organization info. This is just your display information um that you can also edit here in this section. But the bottom area is your legal information. So your legal mailing address and your legal name and you will need that for your dispersement settings. So, if you're new to the platform, you want to make sure that you are um setting up AC um to for your organization. There is a $5 fee for checks and you will receive funds also faster twice a um twice in general on Mighty Costa platform twice a month. Um and you will receive it also faster after the giving your Giving Tuesday campaign if you set up direct deposit. Um, you may be asked for additional information when you're adding your direct deposit information. We have a whole security check system. Um, and so sometimes it requires for us to get additional information um, just to make sure that you know you are who you are and the banking information that you're providing us is actually your nonprofit's banking information. So we always triple check that um information. Um so you may be asked to provide more information or you could just be auto approved. All right. And then the last section are your admins. So you want to make sure that take a look here. Is this updated? Do people need to be removed? If you want to remove them, you can simply select remove. If you need to edit a a title or you want to add a phone number in case there's a urgency, um you can add that here and you can add additional admins here as well. All right, before I jump back into the slide deck, are there any other questions about the platform that I could go through if there is a section that you're still unfamiliar with that I can walk you through? Okay. All right. So, um just back to Um, back to the slide deck. Um, so here is just a brief timeline. Um, if you want to know kind of where you're at and what you should be building towards. So this time period and September still, this is the time where you should be thinking about your story. What are you going to be? What are you going to be communicating to donors for Giving Tuesday? Start collecting videos, photos, or start thinking about what you want collected. What do you want to display for your campaign? And start slowly building your page. Um, this is also the opportunity to start looking for matches or peer-to-peer fundraisers. October is when you want to start writing your emails and your social posts. So, those are pres-scheduled and ready. November is when you're going to want to make sure that you're testing your donation page and auditing your website, your page, making sure everything works the way it needs to work. And then Giving Tuesday, you're going to want to make sure that you are communicating when it starts midday at the end of the day and then thanking your donors at the end and making sure that you have a plan set in place for all the all the new donors that you are going to receive for Giving Tuesday. All right, I have a checklist here that is a tools checklist so of where you can get started. So, first updating your organization page or creating your campaign page, reviewing and updating your admins, customizing your checkout flow, building a fundraiser template. Oh, I missed contacts. I have to go through contacts. I apologize. uh building a a contact segment and send a message, enabling auto emails, adding a matching grant, embedding your donation form, and then downloading your retentions report. One important section that I missed, and I apologize, are contacts. So, this is your donor management CRM tool. Um, so this is a place for you to be able to collect any critical donor information. um and that for you to be able to keep track of your relationships. So, I just pulled up just a random contact. If, let's say, you know, we had an Inerson event and I met Andy. So, let's say he's interested in providing a matching grant. He noted that. I'm going to note that. I'm going to say we I'm going to define that as a meeting and I'm going to note that on here so that I can keep track of that. You will also have a list of their donations, average donations, total donated, their overall transactions, any campaigns that they've created, if they've signed up or volunteered for anything, and then any communications you've sent out. So, one of the most helpful things with um contacts is the ability to create segments and then communicating to those segments. So, let's say I want to make a segment of all of our major donors. So, I'm going to look up the largest or the the largest donation that someone has made to us. So, I'm going to say I want it to be over $500. And then I also want to define it as I want it to be between let's say this year and I'm going to set it to end of year. So that this is going to be a 2026 list. All right. So I'm going to save this new segment. I'm going to label it my 2026 major donors. I'm going to save this. And anytime I want to pull up this list, I I can easily see, all right, here are the donors that have donated their they've made a donation over $500 and they've at least made a donation within this past year. And let's say I want to know, well, when was that last donation date? I can click on properties here and look up last donation date. Enable that. And so that or that's last donation amount. I apologize. Last donation date. So that that is automatically listed here. So I can see easily. Okay. These are this is another group of donors I should export and reach out directly or simply select all. And then I want to this is the group I'm going to message subject. And then you can customize it here and add again those customized uh fields like their name, the total donated etc. Uh so on my list it says we are missing EFT setup. Is this necessary? I see there is mail check option. Yes, for to participate in our Giving Tuesday event you do need to set up EFT. I would recommend that. Um, with checks also, there is a $5 fee as I mentioned and EFTs, it's just a much smoother process. So, I would recommend setting up EFT. It is just a much more streamlined option to receiving your funds and you receive them faster. Any other questions? Okay. So, uh just for next step, so I will send a recording of this webinar so that you can um access it at any time as well as these couple of slides on here. Um, if you want to learn more in general about Mighty Cause, um, there is going to be a post-weinar survey and you'll also be able to in the follow-up email within the survey. Also, we ask what other topics you're interested in learning about for future webinars. If there is a Giving Tuesday topic that you really want to learn more about, we're going to have a webinar on peer-to-peer fundraising, matching grants, communications, etc. If there's anything else, please let us know in the survey. Registration is open, so make sure you register if you haven't registered yet. Signing up for a future webinar and then following us on social media and as well tagging us for any with for any Giving Tuesday content or in general any campaigns that you um are utilizing the platform for. I love just seeing them and we'll make sure to also share them through the platform or through our socials. Are you able to download the donor am and [clears throat] amount to import into QuickBooks or do charities usually just a lump sense, uh thank you and tax letters you do? Um so with Zapier um you can they do have the ability I believe to let me pull back up to connect to QuickBooks online. uh QuickBooks online. So, I know some nonprofits, they don't have the online version, but this is a way for it to automatically happen so that if you have a donation that is added to your QuickBooks account. Um, otherwise, you would then um just go to your reporting, your donations, you would just download this report and then you can import it into QuickBooks. Um, yeah, as I mentioned, we on the tax receipt, I'm not sure if this will fully um answer your question, but um the receipt here, I'm not sure why that's not displaying um but because donations are processed through donor a donor advised fund, the receipt will say the donation is processed to mighty cost charitable foundation with it being advised to going to furry friends. Um, how will these steps produce more donations? Yeah, that's a great question. So, as I showed with some of the reporting tools that I shared with you, this is for example your retention report, your contacts. These are all all great tools to utilize if you are in particular if you're a returning organization or you have imported your donor's information into contacts as well to be able to easily and quickly see okay who are the people that I want to specifically target. Um, this will also provide you the ability, for example, within the checkout flow of just being able to articulate your uh donation amounts and your um impacts related to your donation amounts. That is really impactful for donors to be able to see, okay, what am I what impact am I making or what am I actually giving to? What is what is going to happen if I make a $25 gift? What is the cause of it? I hope that helped answer your question, but if you're looking for anything more specific, let me know. Do you need to register annually for Giving Tuesday? Yes, you need to register annually for our our Giving Tuesday event. So, you want to go ahead and register if you want to participate in this year's event. And Karen, just uh also I I'm not sure if my question if my answer answer your question, but if you still want to learn a little bit more or talk to someone on our team that are more experts on um kind of the the maximum way to utilize the platform based off your specific needs as a nonprofit. We can set you up on a call with someone and they can help answer any questions or guide you through based off your nonprofit. Um, you know, how best to utilize the platform. Okay, I don't see any more questions. All right, I hope this walkthrough was helpful in getting you acquainted with the platform, what you have available to you, what you can utilize, um, etc. So, please let us know if you have any other questions. We are always here to support um, you guys and make sure that you have a great Giving Tuesday. Okay. Thank