Meet The Teenage Millionaire Living Alone In New York City | Mai Pham

so my fam is a lifestyle entrepreneur with almost 3 million subscribers who dropped out of school at 15 years old moved alone to New York City and built her entire career with just a camera today she opens up for the first time about a rocky upbringing I've actually never told this story ever and how she was able to turn her passion into a million dollar business while being a teenager so with that said enjoy and let's get to the podcast wait hold on one sec hey Jack what's up yo Graham just calling to let you know I will not be back in town for a few more days since I'm still visiting family also dude I've been spending a ton of time with my brother and his girlfriend and I feel like I'm just consistently third wheeling and it's making me realize I really want a girlfriend but I also don't really know where to find the right one well Jack luckily for you match reached out to sponsor today's episode match is a dating app that allows you to customize your profile to meet people that you're actually compatible with unlike other dating apps where you can match with someone whose profile is limited to two blurry photos and no bio match actually gives you useful information about the person and their personality Jack get this being in a relationship can actually help save you more money match recently did a study of over 5000 singles and found that being single has gotten significantly more expensive over the last decade in fact over 30 percent of singles said that they prefer a chill easy and most importantly free first date uh Graham I'm still here having the match app is one of the best ways to put yourself out there while also maintaining a busy schedule the best relationships tend to come about once you're focusing on yourself and there's never been a better time to try match so feel free to use our link Down Below in the description to get started today hi welcome back to the iced coffee chant no welcome back to the iced coffee hour not Channel hour thanks so much for coming on bye oh thank you for having me I'm so excited to be in Vegas and also in this crazy podcast room thank you so much for coming it's funny how this turned out but uh I watched a video of you living alone in New York City that I reacted to I really enjoyed the video your videos got so many views for the living alone series yes and I reacted to it and I think I apologize for this my video reacting to your video got more views in your videos don't rub it in my face I'm sorry if you wouldn't notice oh really yeah it was a good video though it was a good video yeah yeah your reactions really made it what do you think though I enjoy listen I really enjoy your content you have a very like Emma Chamberlain sort of style where it's where it's it's entirely personality based and the fact that you could be home like doing nothing but still making entertaining for 10 to 15 minutes for people to watch and a lot of people watch I think is really cool thank you how did you start with with this my channel dates all the way back until I think 2010 so in 2010 I think I was seven years old or something like that and growing up I had like Asian immigrant parents so they're very like musical like you know what I mean piano guitar you always hear that kind of stuff so they always put me in these classes so I would have to do singing lessons and I was like oh okay I'm gonna be a musician one day I always knew as a kid I wanted to be in some sort of entertainment so I started a YouTube channel because I didn't know how to express myself so I started making like webcam videos of me singing and covers and they're still on YouTube to this day and then after that I progressed into like more I don't know like Minecraft like MCSG PC gaming because my brother used to build PC so I did some streams and all that stuff and then it kind of progressed into High School Vlogs and then I guess where I am now that's right so hold up your parents are okay with you making a YouTube channel they didn't know that's the thing like they had no idea but the thing is like I was always on my laptop inside and like learning like new things and this is when YouTube just came out but the reason why I had a laptop was because my parents were like okay well they're well they were very strict parents okay so they were very strict in different types of ways I wasn't allowed to go outside and hang out with friends and I wasn't allowed to go on walks outside I wasn't allowed to like you would hang out with go on Halls yeah like they said too so safe right very safe like I grew up in a small town um and like there was not very much like you know what I mean not it wasn't dangerous basically but they just didn't let me outside because they were traditional and like you should be driven around like you shouldn't walk like I never walked anywhere as a kid because my grandma it wasn't my parents taking care of me it was my grandma my parents were always at work so she was there and she would always drive us everywhere which was super nice but you know you lose the freedom of being able to go to the park or being able to just like be a kid and be outside you know which I know that sounds crazy but that's how my YouTube channel started was because since I couldn't talk to like friends um like I don't know like in real life because I wasn't allowed to do the things that kids do I went to like Minecraft and I went to YouTube to like talk to people and I would add people on Skype and like literally be on my computer all day long as a kid it's interesting that they were so strict about you not going outside or seeing friends but uploading YouTube videos as a kid was okay yeah I think honestly they didn't even know that stuff existed do you know what I mean like they were so in like they are like Asian immigrant parents like they're not thinking about the internet you know what I mean so they didn't realize like what a laptop could have they just think oh like you know what I mean games but they honestly didn't even understand YouTube until maybe like four years ago three years ago but I've been doing this like 12 years so how do you think that upbringing shape to you today I think it really correlates to my YouTube videos like there's a lot of living alone and what people don't understand when they view those videos is that like the reason why I've had so many of those series is because I was kind of like forced into being independent because like I didn't voluntarily like want to live alone at such a young age obviously like I'm so grateful and I love it like I wouldn't have chose for anything better like this is like a life that I like have always dreamed of doing but I didn't choose to like move out when I was 15 you know what I mean so it's just like people don't see that kind of side of me yeah could you tell us about that experience moving out of 15. yeah I've actually never told this story ever wow I've never told this story because like I don't know like why would I make a whole video about like my upbringing like that just sounds sad and like sappy you know what I mean yeah but I think people would really respect that and like really I feel transparent people want that from you and just and feel that connection with you because of because of how open you are really yeah I'm like you girl like why like in my head I'm like if I made a whole video about that being like the real reason why I moved out of 15 like that's so dramatic it's just like girl like we're here for some entertainment tell us some jokes like we don't want to hear yes that's what goes on in my head I think it's the demeanor so like you could title it something kind of sad but then in the video yeah it's whatever you know I moved out when I was 15. it's not a big deal right I'd kind of make up for it no but that's like what I always say I'm always like yeah like I was sleeping with my friends couch it and I always joke about it but people were always like what like they don't actually understand because I joke about all the time because I don't want to get sad about it but okay but all right let's spill it oh you guys want to know yeah we want to know yeah yeah 100 no you guys wanted to know yeah uh should I get the tea grit don't say that I'm trying I'm learning oh wow you're doing good I I am really proud of you no you're really reaching my demographic you know like the 18 to like 24 year old girls you're really reaching I'm trying 18 to 24 year old girls are watching yes interesting no but then like I like that audience it's interesting wait what's your guys's demographic 18 to 35 85 guys yeah guys okay so maybe like we can do like the like a bachelorette like kind of dating show but like show art demographics that's great Finance Bros and like um Wellness girls in heaven yeah all right I like that so okay I'll not use the word tea anymore no I I you know what I'm proud of you I think it's a good chance just trying decision there just trying you'll see me at 50 like you know we're still going all the cool kids yeah I'll copy their outfits and stuff that'll be great man anyway out of you okay you guys want to know why I'm your dad when I was a team okay I like made a video once when I was younger when I was actually like I don't know 16 so there wasn't like not a lot of time had processed and people were just wondering why I went from like living with my parents to living on my own so I put out like a [ __ ] video it wasn't [ __ ] it was so truthful but I was just basically saying like oh yeah like I just choose to move out when I was 15 there was nothing wrong with me my parents because like I'm they're still my parents like why would I say that you know and like it was just freshly happening so a lot of people were like oh that's the reason why she wasn't actually kicked out so that's what's been servicing for the past couple years that I've never actually told people why sit back relax put the Buckle seat on okay Buckle seat seat belt seat belt buckle seat buckle CC belt okay [Music] um the airbag turned on the airbag turned on okay turn on the aircraft in case I feel like this is like a story time that I'm doing right now I'm excited to hear that yeah this is a podcast not a story time y'all you know what you know you if you want to share this okay basically just sum it up like I didn't have a very good upbringing with my family so we would always get in arguments and stuff like that or just like you know people have family issues and I remember me and my dad hadn't didn't have the best relationship so like we would just get in arguments over the littlest things and one day he was like oh clean your room in the morning and all this stuff which is so funny because now I make I have this series called cleaning my room at 2AM so it's so crazy that the reason why I got kicked out was because of this but you know it just kind of like got to the last straw where it was just like there was so many underlying problems that like this one thing just really ticked him off and he was like oh like um you know like then you should like leave the house basically and it was literally like a school morning so I packed my bags and I just called my friend and I was like hi like can you and your mom pick me up and they picked me up I have my backpack all my clothes in there like what I packed my school stuff my binders and I went to school that morning and then I was like I'm never going back so then I just slept over at my friend's house that night and it just continued and continued and I just never went back home and I was still going to high school at this time in my town and I got to a point where like I was kind of just trying to navigate my family life where I'm living school work and mental health and doing YouTube because I was making like maybe like 400 bucks a month that's like a lot of money you know what I mean for being a 15 year old making YouTube videos so I'm trying to do all that so that's why I started making clean in my room at 2AM videos is because that was a popular series while I was like going through all this stuff you know what I mean wow and my room was messy because my mental health wasn't there either yeah and it got to a point where actually my school one time well no not one time my school literally you know usually you have to get like your mom to call in when you're in school to be like hey they're going to be absent today and get your parents approval right right did you guys have that yeah I have a funny story on that later absent slips yeah no the Colin oh yeah but they were like oh like my your parents don't have a call anymore like we trust you like you we know that you know what you're doing like it got to that point where I was like so self-navigating my life at that age that like even the teachers were just like do your own thing but like I just never went back home and I was just like all right I can't be in this town anymore like it just reminds me so much of like like all my past and stuff like that and I'll say I need to move on because there was just like so much that happened in my life at a young age I feel like but that's like a whole other thing to dive into that I like felt like I needed to change my environment if I wanted something to happen and I'm so grateful that my friend let me stay on our couch for two months um and I like grinded my YouTube from that point I was like all right like I need to be able to make my own money to be able to support myself you know now for the two months did they give you two months or did they say you could stay here as long as you need to you could stay here as long as you need to but that was the summer so it was in the summer when I was staying with her but then I was like I can't start this new school year which was going to be grade 11. I was like I can't start grade 11. like I just don't know if I'd be able to do it like my mental health just wasn't there you know what I mean like I was like I need something to change because I was just genuinely like I was clinically depressed when I was at that age so you know I was just like I know that I need to change something because I can't keep living like this so I saved up my YouTube money and I moved to two hours away the news in the new school year and I moved two hours away away from my parents and my sister lived there I have an older sister so we got an apartment together and split rent and I think it was like 600 Canadian a month which is like 400 and at that point I was making 400 a month from YouTube but I could barely pay my rent man hold on Jack we're filming a podcast right now what's up yo Graham sorry for calling again I just really wanted to tell you about today's sponsor epidemic sound the best tool for all content creators to soundtrack their content 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don't miss out on this exclusive offer right here on the iced coffee hour and now with that said let's get back to the podcast yeah I'm curious Are there any legalities about not going to school and being underage like how does that work in Canada yeah there's actually a lot but I I don't think they did anything about it to be honest actually yeah no they didn't do anything about it okay now what about for your parents do you feel like oh wait I know now I know why I know why because when I um actually stopped going to school so I was still going to school actually when I moved when I was when I moved to the new city I moved into my new apartment I was still in grade 11 I went to a new high school and I went from a school of 300 people in high school to like 4 000 people in high school because I moved from a small town where everyone knew each other grew up with people for like years and years and years same teachers and everything to a school of like three thousand four thousand people so it was just a lot to juggle I was like going to new high school and all this stuff so um yeah so I was curious when your father said for you to leave do you think he was bluffing do you think he didn't think that you would actually leave um yeah because you said it other times you know what's so funny is you know when like you were a kid and like your parents made you mad you're like I'm gonna run away and you go to your closet and you patch your backpacks and be like all right this time I'm actually gonna do it and then you never leave the house like you know when your parents I don't know if y'all had those moments ever as a kid sure I did were you like I'm gonna run away but you never actually leave the house but in your head you're like I can do it yeah right so like I I've always had those moments where I'm gonna do it but I actually did it one day and I was like like after like that night be like all right no seriously my mom did I love my mommy my mommy called me um and she was trying to get in contact with me but I was like kind of presenting my mom because you know in correlation it's your parents you know you you right right if one of those bad both of them are bad you know so I was just like she called me she really cared about me this during this whole process she's always been there for me but we just like weren't like we just didn't have that close of a relationship because she was working all the time as I was a kid growing up so it was never like that so imagine I'm not living with her anymore it's even more distant but she's always been there for me so I'm super grateful for her wow what a story yeah that's incredible how do you think your life would have been different had you stayed that night and not left well I've never had that question before I'm curious yeah that was a good trying I'm trying trying to expand between like uh that and like what's your credit scores zero I know yeah we'll get into that later my credit score is zero stay tuned to the end if you guys want to know why I'm almost 20 years old and I have zero credit score if I stayed in White Court Alberta which is like a small town in Canada I'm Canadian by the way I grew up in the countryside like there's no we had a Walmart a McDonald's in Tim Hortons and what we did for fun was when we were in high school we would drive around in trucks and go to the hockey rink parking lot and hang out in trucks in each drive through food it's very Canadian yeah I mean I think that if I didn't leave that night like I didn't think of like Plan B I didn't think plan C I didn't think like oh maybe this is one of the options I could finish it out here and go to college I could um do this you know what I mean it like I wasn't thinking about stuff like that I was thinking more like in the moment like what can I do right now to make me happy because I need this to even think about anything else five years down the line you know what I mean yeah and so I was kind of just thinking very impulsively and like what should I do next what should I do next so I never really ever thought about anything other than the life that I Live Now which is so crazy to think about but like I was very like this is my only option I have to just make it happen like and that correlates to like what I do now as a job which is YouTube like I knew that I needed to make this happen you know and that sounds like so like what do you mean you knew that you needed to make this happen like I knew that like in order for me to um be able to move out and you know be happy and be able to pay these bills and stuff like that because I couldn't be living back at home I knew that like I had to be able to make my rent and like you know what I mean yeah we'll be successful because I had no one else to rely on it's the best way I could put it was that a lot of your motivation for making YouTube videos no not at all I started back when I was seven years old and that was when YouTube just was fresh there was no money behind it and I always just knew that I loved to create as a kid like I was doing it for eight years unpaid like and I wouldn't say consistently I would definitely wasn't posting once a week but I most definitely was posting every three months every four months at least at seven years old I was consistently doing that cycle until now up I do three videos a week it was genuinely out of purely I love to make videos and then eventually YouTube became what it is and you could monetize your videos and do all that stuff and I was like oh my God this is a bonus I love to do this and I'm making money and for me like you always hear people say do something you love and the fact that I knew that when I was in grade six because I could see YouTube growing obviously I wasn't making money back then but I was watching people like Bethany Mota and um Alicia Marie and all these people doing like these Aeropostale brand deals and all this stuff and obviously not to the place that it is now but I was like this is something people are getting like like money off of this and I was like oh my gosh wow like this is so cool yeah what was your favorite part of the process of making a YouTube video the fact that I could be myself and talk to people and reading the comments like have friends that's the thing is like that's my favorite part still to this day is like I feel like I have friends and like that was my favorite thing back then as well because I didn't have I wasn't allowed to hang out with people how strategic were you though because in addition to making friends and being yourself there's also an element of like you have to properly title and thumbnail and hit on trends like how much work went in on that behind the scenes zero really zero yeah now though now zero zero like if you look at all my thumbnails there's not one theme that I follow maybe I'll use the same text but I do all sorts of different types of videos and all these one like a couple months ago I just turned the video camera I've done this a couple times I turned the video camera on I just start talking for 15 minutes no Cuts nothing and I'll just put it up there and I'll be talking about the most random stuff or I'll sit and cry and be like guys like I'm about to burn out and I won't cut the video that is crazy or I'll do videos like um staying at the worst rate in the most expensive hotel in New York City and have it all like highly edited or I'll just like do like a regular Vlog you know there's all or mukbangs like anything do you think you're more comfortable in front of the camera than you are in a group of people oh my God a million to ten percent yeah I see this all the time that's why I don't go to any like group events I don't do any group brand trips I don't go to Coachella like for me I feel so anxious and like awkward in a group of people like I feel like I can't talk so being in front of just the camera like that's my being my full self it's hard to picture you being like shy in a group of people because you seem so extroverted when we're talking right now really yes yeah oh it's fake it's all fake it's impressive I like think that I'm so terrible in groups of people like that's actually one of my biggest insecurities is that yeah I'm not good in a group like I can't that's what it is maybe social anxiety but yeah I thought it takes a lot of practice like the more I stay home and make YouTube videos the more I go out and realize like what am I doing it's a muscle it's a hundred percent I forget how to talk yeah and then I get so self-conscious like am I holding my arms the right way and am I am I looking am I making it too much everything yeah whereas when you're filming all the time you get really used to filming you just look at the camera and just talk and now this is easier than going out and then no you just go out all the time and then right that yes it is like a muscle and then I can film see this is the thing for me I have something called the spam account on my Instagram and I go on there and I will spam the stories and put 20 on there a day because I will just record and just talk about all my thoughts which is crazy I have friends too now like I've made friends now okay like it's not just this stuff but you know sometimes it's just more convenient to just go on there talk about everything that's happening that I'm feeling in the moment be like oh I'm so upset because I forgot that she's at the grocery store and this man said this to me you know that maybe you tell your mom about but I posted on there and then I get instant people dming me and telling me their thoughts and I feel like I'm just texting a bunch of friends at the same time I did one video it was spending one thousand dollars because I got suspended from high school and like I um did I actually spend a thousand dollars no I didn't actually spend a thousand dollars it was just a clickbait title you don't even got to do what you're gonna do I I can't remember anymore I can't remember but I did that and I got my hair dyed for the first time and that's actually how the spam account started was because I got my tattoo but I didn't want my parents to see my tattoo so I was like Hey guys if you guys want to see my tattoo I posted it on my private Instagram and you have to request to follow it and so every single request I accepted because I had to make sure it wasn't my siblings or my parents you look through everybody yeah because what was it keep in mind I only had like I wasn't at the scale that I am today so I could see everyone you know we were really close yeah so I posted my tattoo on there and that's what the spam account is now today it started that's how it started but anyways yeah I did all of that and then I made another one an Instagram batty one and then that one I remember got like 2.5 million views in the first I don't know like week or so and I was like oh my gosh wow and then it kept going and it kept going it kept going and my Instagram picture hit a hundred thousand likes and I was 15 years old with only maybe 15 000 followers on Instagram like that's crazy you know this is my first blow up I'm used to getting maybe like five thousand four thousand on Instagram which is a lot but to get a hundred thousand the next week like what the how are you mentally prepared to handle that at 15 like so many people and so many eyeballs watching you and feeling that pressure to make everyone happy see I never I still to this day don't feel like anyone's watching me so I never felt a pressure of like oh my God that many people are now are watching me it was always like I still read every single comment like I try to read every single comment now still like if you go to my YouTube channel all the likes I mean all my recent videos my comments will always be hearted because like I actually love feeling there's some like there's somebody there anyways so when that all happened like it didn't feel like there was more people it just felt like I was just reading more comments I don't know how to explain it and it was just so supportive you know what I mean so it never felt like it was like more eyes on me it was like oh my God like more love Yeah my rebellious phase was gonna tell you earlier when you're talking about like calling in I I know I've done this before Jack but um when I got my driver's license I'd pretend to be my mom on the phone so I could ditch and go to work because all I wanted to do was work I didn't care about going to school so I would call in I'll do I'll do the impression hi I'm calling on behalf of Graham he's not feeling that well but uh he'll be in tomorrow thanks to like like that's kind of leave a little voicemail yeah yeah actually one of my goals this year that I really am actually holy crap it's almost the end of the year now this was one of my New Year's resolutions was to uh tap into minimalism more and stop getting like buying so many new things and because I used to have a room yeah full of clothes shopping mall right uh yeah I do wear some shopping hauls and stuff like that but I literally used to have a closet that was dedicated to a room you know what I mean but now I only have like maybe like 20 shirts and like 10 pants yeah why did you want to do minimalism just because I used to have a series that was cleaning my room at 2 A.M and that was on like reflective on my mental health like I was just all over the place you know what I mean and so you know what I mean like when you're thinking about so many things you can't keep your room clean personally that's me and I was like oh my gosh you always hear that people say like oh your environment is what matters a lot for your mental health and I was on a mission to make my mental health so I was like okay like I need to stop making a mess so I was like how do I stop making mess maybe stop buying so many things maybe stop keeping so much clutter around your house because you're making a mess so then I was like okay let's get into minimalism interesting when did you move to New York I moved to New York the beginning of this year so when I was 18. how was that process how did you find out where to live and moving to a new city in New York uh I knew one girl from Tick Tock I had like one friend yeah but that's it so how did you go about moving to a new city I wouldn't have the courage to have done that at 18. I'm moving in the past like three years do you think that moving to New York has helped your channel in what way it's so crazy how much my life has changed in the past year just from living in New York City and that doesn't mean just because I'm in New York City I make New York Vlogs just like people commenting they're like oh my God you seem so much happier in New York than you did living in La like I can see it in you and that reflected on like my videos I've noticed New York is really good for Content Elliott Choi too yeah I saw you guys podcasted him yeah yeah so cool there's something magic about New York where I feel like it's good for Vlogs everyone just wants to know what it's like to live in New York right yeah before I moved to New York I was like okay I need to make sure I Vlog in New York because I tried to search up Vlogs and I was like nobody really captions captures New York I want to know what is it like living there yeah I feel like that was pretty instrumental for Casey neistat though yes it was like the whole New York thing because he really accurately documented I don't know I've never been there but I feel like it was accurately documented yeah I've seen the Venice Vlogs not the same yeah yeah I never watched them but I'm so glad he's back in the city now yeah something about that I love Casey neistat he inspires me so much yeah why do you think so many people resonate with the living alone aspect how did you come up with that were you the first one to do living alone I'm I'm definitely not the first one to be living alone um but like but posting that in YouTube is a title because I noticed once your video took off living alone I see everyone else now putting living alone yeah maybe it is a trend now but I think that it's just like we've transitioned so much in YouTube from I don't people just love to see what people do every single day now you know you don't have to do some crazy stuff you don't have to have anything High productive uh production it's just like we want to see what you do day to day and what's your schedule like my schedule oh now we're getting into the gram questions it's different every single day this is different every single day um I would say the only thing that stays routine not right now though because like I'm traveling but uh usually when I'm back at home I'm not always on it I want to say I'm not like but I try to wake up early there's no strict bedtime or anything like that but one thing that I've been doing every day for a while is like going on a run but I can't even say that I go on a run sometimes I'm so lazy I'm like early just go down there on the treadmill for a minute you know but routine um and then my day starts and then it ends that's literally the only thing that I make sure I do every single day is those two things and how do you decide what to film like what do you feel yeah because you post three times a week how do you decide in this is there ever a point where like oh man I gotta do something today do something in what way like film a topic or I have to coming up with the video ideas oh come in with the video ideas yeah oh I have a vault of them I've never ran out of a video idea in my life oh that sounds so cocky I've never run out of a video to do my life guys so that's it yeah what's an example of like some ideas that you have my brain literally is always flowing with video ideas I can look at anything and be like all right let's do that let's do that let's yeah I have a whole notion page that has all these videos ideas in it and every time I've actually never looked at this because I never draw blank but it just is nice to just write it down to have the safety of like oh I have that written down I know never really do it like that anyways it's more like I just look at anything and there's a video idea in my head so let's say you're in this in this podcast room right now you're like looking around analyzing the room you see these light fixtures you see whatever what type of video idea would you come up with well I feel I feel like okay I'm a robot like tell me how this process works um like right now I wouldn't I would be thinking oh I need to start a podcast I don't know it's just like no shipping so I'm like I think I need to start a podcast that's what I'm thinking yes do it you'd be great at like Graham said you'd be great yeah 100 no yes yeah I just talk myself in circles that's great well that's people will love it sorry why do you think you'll be bad because I just feel like it's just like really who actually gives I feel like everyone's starting podcasts now but and I think about it and I'm like everyone else's podcast would be better than mine like why would who would want to hear me just like Babble for an hour straight like let's be real here my like don't do that well the thing is you don't have to babble like you can talk for like just don't Babble and cut it down to 30. yeah like that's what we do it's like okay so obviously there are different styles of editing podcasts some people leave up the entire raw podcast that's crazy what we do is we treat it like a YouTube video so we have like segments we cut it up and we try to have a little hook like Graham said every 10 or 15 minutes so you can Babble for 90 minutes and cut it down like you would edit a YouTube video and structure it right you can make anything out of 90 minutes of Rob sometimes I like the like the weird pauses in between and the fully uncut version of a podcast because it seems like a conversation yeah oh also people's expectation of entertainment value is severely diminished in podcast and I will say that openly having a podcast their expectation of how much they need to be entertained way lower because they're listening to you at the gym they're not going to change it it's really yes they're listening to you in the car when they're driving it's it's like a different style of commitment than actively watching a YouTube video that needs to have like visuals jumping out at you every few minutes seconds or tingling right now I'm like because I think about it I'm like no because I don't want to talk for an hour and people listen and be like oh I didn't think I I'm so used to my being entertaining like she's so [ __ ] boring because they watch a 15 minute video and they're like wow because it's just like five hours of footage go into 10 minutes so the fact that you're listening to me an hour straight like what am I doing yeah what I would do is try three episodes and just see if you like it and maybe you try it and you realize this sucks it's just like I don't enjoy this case no I don't think so yeah but I would do it everyone is starting podcasts now but I believe that that is uh just it's gonna be moving in that direction really yeah that's kind of what stops me is because I'm like oh like no we don't need another one no but here's what I'm thinking here's here's where it's going it seems like we're going in the direction of the middle content of like five to 20 minutes is disappearing people either want 30 to 60 seconds or an hour I agree that's and so it's like you have to adapt so what I would do for you is do the the podcast and then a lot of these little shorts but throw in obviously don't stop the videos you're making but just supplement them with shorts y'all heard that here when I stopped posting YouTube videos go to Graham Stephen's comments because he reads every single one of his comments and tell him why is she did you say that I thought was that very ground yeah but grin but anyways yeah like I don't I don't know I've never ran drive an idea which I'm so grateful for but I think it's also because I don't think of YouTube videos as a job like I think of it as what fun am I gonna do today and take people along with me so she's like I just went to the middle of the ocean um for like six days I got stuck in the middle of the ocean because I thought it'd be so fun to get go to the middle of the ocean and like be alone again then I was like let's take them with me make a little challenge for both of us yeah but but how has it changed now that this is your way of making money because before you're doing it for fun how has that changed the dynamic between the content that you make your audience but it's also like supporting you too I mean I think that there's just a lot more business behind it now you know what I mean there's like brand deals and all that stuff so you know I got to think of like that side and like my clothing line and like I would still be making these videos without the money side of it so I don't try to think about that part too much to me I don't think of it as oh I need to not post this video because it's just not going to get as many views or it might flunk my channel to me it's like put out whatever I want because the more content the better so it doesn't really matter how strategic I do it because I'm not gonna not put out a video because I think it's not going to do well who cares if it doesn't well I have two more videos going up this week that may do well anyways I just want to do whatever I want that's so interesting because at least in in the finance sector at least what I've noticed across the years uh you are only allowed for the algorithm two bad performing videos in a row before it diminishes the return of the third video so all of a sudden now I can't reach as many people in the third video because I have two bad ones in a row and I tested this throughout five channels now and so every time I get one bad performing video that's pretend I know the next one has to be at least like a five oh so you have to strategically think yes wow that's so crazy but I'm a numbers person so I like I look at the algorithm throughout the day like I don't even have YouTube Studio on my phone really I don't check my analytics what I'm just like to me like I make the best videos when I'm happy and like if I'm checking my analytics I'm not gonna be happy and I'm gonna think too hard so like if I'm happy I know my videos do well so all I have to care about is if I'm like liking my videos and if I'm having fun if I'm having fun I know my videos are doing well and if it doesn't I have faith that like people will always come back one day you know what I mean well that's way more sustainable than my math yeah yeah so much mine is mine is like a race where it's like at the 15 minute Mark I check it I analyze the click-through rate I I look at the number of comments I'm getting I I compare that to the last 10 videos that I posted I'm like how could I improve it I tweak videos throughout the first few hours to I optimize everything well because I think sometimes with YouTube it's just like you post a video and it's 10 out of 10 but then a month later it's one out of ten and the reason why is because you post content that people aren't used to so they don't want to click on it initially but it broadens your audience and next you know that video is viral but I think the thing with me is I've posted now I think almost 1500 videos across oh wait yeah your thing is different though so yeah I was talking about my category yeah so I know like if this video is a 10 but it should have been a two I messed up and then I had but some of my posts I'm like I know it's gonna do really bad but over a year it'll do fantastic so I know that going in like how well like for for me it's weird real estate videos always do incredibly well stock market videos do okay any sort of long tail video like index funds or passive income dude horrible so I have like a ranking system in terms of topics that people want to watch yeah you have this whole algorithm in your head of how your channel works yeah that's so cool no for me my most viral video was ranked a 10 out of 10. like it bumped its way up yeah which one is that uh it was my Euphoria cat like I recreated Cassie from euphoria's um routine and the reason why I got that video idea was because I was watching Euphoria and I saw her use all those beauty products and I was like that's the video I was gonna do but it took me four months to actually act on it but I had that in the vault and I was like right now's the time and I filmed it all and then I like just knew that I needed to post it now because it was the Euphoria season finale and I posted it and boom from zero to like 10 million views in wow like a couple weeks so use your exact products basically yeah her exact products like your makeup uh no it went from like I literally from shaver to um curlers to face ice rollers to lotion to like the exact motions to the exact time she woke up at 4am like the exact editing like I literally edited the big intro of that video to be exactly like how Euphoria was produced I put the same it was like everything 15 minutes how much did you make from that video do you know no I don't know okay I actually don't have your YouTube studio app I would say oh let me check a million views I'm gonna guess too Beauty I'll say 70 no 80. it's not Finance it's not finance my guess was probably 45 000. no makeup's probably a four to seven dollar CPM it's my guess CPM yeah or RPM RPM oh why what's CPM of beauty probably four to seven dollars so for every thousand views you get what why what do you think whatever it is most likely YouTube Studio I'm genuinely curious now I don't have it I tell everyone delete YouTube Studio off your phone because as a YouTuber if I hang out with YouTubers we're all always on the YouTube Studio refreshing the 10 out of 10. and I'm just like y'all stop checking it's so funny what I love to do is get together with everybody and be like yo I'll show you mine you show me yours and then we we all SWAP phones and we're like we look at it like sift through it I'm like okay I want okay that one let me see yours and we'll swap phones around and we'll look here I love it oh my gosh yeah I would be like oh my God [ __ ] I'm doing [ __ ] ah how is your income sources broken down like how does it work is it is it sponsorships at the top and then ad Revenue I would say sponsorships is like uh 90 okay and then 10 is AdSense which is actually so good because and that means that like I'm not motivated to make a viral video for the AdSense I'm just motivated to make videos because I want to make videos that I want to make yeah but that's how my YouTube is broken down but like overall everything um I don't know do you like stocks count and stuff like that absolutely I think so right now I'm not making money off stocks making money off stocks you asking me on my portfolio when I get my paycheck I would say 85 of that gets invested and I've been doing that since I was 18. and what does it get invested in index funds so when I was first 18 though the first thing I invested in was crypto for six months I put like 100 of my paycheck into crypto because I knew that like it was gonna it went down even more which is worse but I just knew that like that was the first thing I wanted to do just try to get in it as early as I can because everyone always says like just stop waiting you know what I mean so I did that and then I stopped which I haven't looked at that in a long time because for me that's something long term like I put it away it's gone it's out of my head it's not even my money anymore and so I plan on having that in there for I don't even know how long you don't even know how long but the people in the crypto are gonna be like could you tell us what you bought I'm just guessing Bitcoin ethereum Bitcoin and ethereum okay yeah I didn't play around with any of that small stuff because like I'm not somebody that's like into that that much you know what I mean I kind of just want to yeah yeah I five percent in Bitcoin ethereum 50 50 split if it does nothing I don't care if it goes up then hey a minute right yeah you just kind of put in and forget about it that's how I feel and then um I would say mostly just index funds is like 80 of my portfolio that's great because I can't buy real estate I don't have a credit score yeah and what's your team look like is it just do you and editors I have me I have my manager Charlie she's been with me since I was 16. um I have my coordinator I have my graphics editor Kaylee she does all the drawings on my videos I have my two editors that do the rough cuts and the music Libby and Daniela and then I also have you know I actually just onboarded a lawyer because I feel like now as things get a little bit crazier maybe I should be protected I feel like people always yeah like you don't even feel that I've been an industry longer tell me that and then I have like my YouTube manager and my assistant so yeah wow there's a lot of people and like I know a lot of people like usually don't have people but for me I'm just like like no there's so much help that goes behind here like I want to be able to be the person I am it's so odd because there's someone just like looking in your channel I just imagine it's you on a camera just vlogging and then just like at night uploading rough cuts for like three hours four hours post no not at all I've I've had like my I've had an editor I've had a team obviously not to this size but I've always had a team since I was like 16. wow and it that doesn't mean that I've always had an editor though like I've always I just like slowly um as like I like it progresses um I'll edit a little bit less but like yeah I've always had people helping which I'm so grateful for are all of your employees in New York or do they work remotely no I actually only have I only just got an assistant like um a month ago but my editor is one of them's in Spain one of them's in Canada one's of them San Diego all over the world but you don't talk to them too much you probably have someone that stands in between you like you and them or no I talk to all of them directly really so you don't have somebody that's just kind of like running like the Ops of everything and it's just I have my whole entire iMessage is literally every single one of my employees it's so bad it's not my mom or anything sorry Mom but it's every single one of my employees my uh this is my group chat for my managers my group chat managers assistant assistant editor editor editor manager business managers YouTube manager wow that's crazy that is crazy I should probably get another phone I do actually yeah oh my God Jack and look see it's not there that makes me feel good I have I have Alex amazing you pinned my assistant and then I don't know what this is my assistant Jack has more people working for him than I do oh wow wow yeah I love having a team it's so nice yeah I really love it yes I like just having a small like little family Grim you don't like the stress of hiring that's the thing he doesn't like giving someone else his responsibility because he's so nervous it will not get done because he says he runs a tight ship to the to the quality and standards that he has well the thing is you used to edit your videos you handed off the editing and you haven't regretted it you love it so it's just the the nervousness of going taking that first step taking that first step I'm also on that's the hardest once the step has been made and you're you're on your stride yeah you know that's true then it's nice yeah for me I always think about it like you know what if I'm juggling a million things I can't actually be good at anything if I hire somebody that's good at one thing they're gonna do a better job than me that's true that's how I always think specialization yes so where do you want to take this over the next like 10 years like what what's your grand and plan for everything I feel like you have to have some dream or vision of where you see yourself like 10 years from now I don't really do you not think about it much no I never do really not really I don't really care I am in 10 years because I'm like I'm happy right now I keep living today over and over and over again I always say like oh I wish I was 17 or did it uh like I don't know I really like I don't I don't try to think too much of the future because why would I think about that when I'm enjoying it right now you know what I mean and I feel like a lot of people think too 10 years later actually we're not even getting to that but yeah I just really enjoy my day-to-day life right now yeah do you have any goals um yeah of course I have like career goals and stuff like that like I would love to be able to take um alcohol like my clothing and was gonna develop more into like wellness and mental health and stuff I want to develop that Adventure into something bigger and like I want to be able to one day make a mental health foundation and also like do a beauty brand and courses and all that stuff but I don't want to get in this for six specifics of what my goals are now you mentioned New Year's uh resolutions earlier do you have anything coming up for 2023 that you could share oh oh I haven't thought about that yet actually but I think one of my biggest things is um my two biggest things would be to be a better leader um and create a really good team and also Build a Better Community those are my two biggest things because my goal ever since I started my YouTube channel way back then was you know hit the 2 million subscribers and then I was like okay average this many views of video like that was always my dream and after I've hit those numbers I'm like okay I can't keep chasing numbers like I'm done with that like let me do other things now so how do you think you could be a better leader um honestly just a lot more communication I feel like because I feel like since doing YouTube it's a very self-employed thing so a lot of things are in your head and you know the certain way you want to do it you know and people aren't in your head so being able to convey that to other people but also just like yeah I would say that's that's it yeah what I've observed that I really admire because it's something I've actually personally been working on for a long time in my life I've never mentioned it on the podcast something I've always been working on is trying to be present in my life because it's hard for me to enter a room and to not be thinking about so many things other than just what exactly is happening in that exact room at that time and it seems like you've done a good job about that you don't think too much about the future you don't think too much about the past you said you could relive this exact day over and over and over again and I think that's cool and I definitely admire that something I would like to get yeah and that's actually one of the reasons why I'm such a uh I don't think that I'm a very good leader right now is because I don't think too much in the future at all so people will ask me when are you gonna get this done when you get this done like you know um do you need me to come in tomorrow all this up and I can't tell them because it's just all in my head and like I just know that I need to do it and it's just gonna happen when I in the moment I'm gonna do it you know I don't be thinking too much about how it's gonna happen I just think your biggest weaknesses I think that my biggest weakness is I've never thought about this I feel like it's a job interview wow what is your biggest strength yeah what are you saying no no let's start with the weakness yeah you're too giving mine's my calves your calves are your biggest weakness my babies that's why I will maintain that I cannot get my calves bigger you don't try this guy never hits Leg Day Ever he makes fun of me if I hit leg day I love will you guys weight lift yes yeah I used to weight lift I love fun it's great yeah yeah it's very therapeutic it's my favorite form of working out um okay anyways my biggest weakness oh this is so cliche but I'm a terrible communicator terrible in what way like I can't convey my thoughts like I'm very bad at telling somebody what I'm thinking so a lot of the times I will bottle it all up and I'll be something like let's say you're working in a team and the problem will happen or like you know what I mean there's a block in the road I will just literally stare there and like analyze everything in my head and try to fix all these problems in my head without telling people that there's a problem or like communicating how I feel which like in a team setting that's important you know like if you don't think something's going well being able to explain hey I think that this maybe needs to be changed I won't say anything it's just gonna be all in my head and I'll try to figure out on my own so you don't know what a team is I'm not confrontational at all that's where I think you need to hire somebody to be confrontational for you because then it's not you it's the other person they make it that's a good point but I want to be somebody that can do that you know what I mean okay because like let's say your boss was gonna like like me like wanted to tell you to do something better imagine your boss got like I mean I say your boss but like we're all here doing this but was like oh like you need to I don't know fold this better if he got the manager was like hey um Derek said you need to fold this better it's just gonna be like oh well they don't say Derek they say hey you need to build this bed they're not going to throw someone under the bus so if you're out at a restaurant and you order the salmon okay and they bring you like the white fish oh 100 I'm gonna be able to be late excuse me ma'am I'm so sorry but like yeah I'd be like sorry I'm so sorry like I don't know if you heard but like I must have said it wrong but I could I actually get this I will do that but when it comes to directly to somebody about something they've done or you know something that I've done I can't do it I don't know why so great I am the exact opposite I will if something's going on between my friends and I I will go up to him it's super uncomfortable but I will have that talk with them but at a restaurant if I order something and I'm with my mom or my Jewish Grandpa game over they will just start raising hell in the restaurant if something's going on we're completely opposites that's funny yeah I had no problem with that without a restaurant yeah what if you got that from Jason oppenheim he's very much that he is yeah he's he's Cut Throat when it comes to that if if the temperature but here's the temperature yes but it was freezing cold Jason could walk into a restaurant and I I don't want to make it seem like I'm talking anything back because I I respect it a lot you really are Jason yes but he would walk in and sometimes it would be just too cold and he had no problem saying like hey it's kind of cold in here could you raise the temperature wait tell me why I don't know what's too hot or if you've done that before yeah not in a restaurant or anything like with that like in my friend's house oh okay oh okay okay okay okay you know my proudest moment is when the music is too loud I'm sorry but I'm somebody who that is a sucker for Ambiance yeah like that affects me so much it's like the background music anyways but yeah that's my biggest weakness what's her is Jack my biggest weakness I have to think about that you answer first and then I'll answer um I'm probably I probably overthink everything and I'm probably too Hands-On I'm too micromanaging of everything but so it gets it done stupid deadlines I'm really hard on really I miss every deadline of mine oh no mine has to be done like you know I'm getting better but uh I'm very much a sticker and now I like deadlines ahead of deadlines I'm like if we don't hit this deadline we're gonna miss this one so we gotta like hit this probably bad but no I'm like um hey so I actually can't do this can we move it till next week end of week that's I do similar things I figured out my weakness I think it's I can I can't really do something like half effort I'm either 100 000 effort or no effort I either care about something a ton or I don't so it's hard for me to like find that middle ground and be like you know I'm gonna allocate like a few hours my day to this it's either like my entire day spent doing this or I don't even think about it yeah so I feel like I'm kind of the same way All or Nothing person yeah oh yeah I have a house viewing tomorrow because I'm going to actually by the time this podcast is up I will probably be living in my new apartment um I just moved into a new New York City apartment and I have to go View and meet with the owners tomorrow yeah I'm excited moving in part of your team yes I'm my editor is gonna live with me as well and I'm super super super excited wow so you're no longer alone no longer alone actually I'm gonna be alone for a little bit because they don't move until they're out of college because they're both still in college okay but and next thing you know I'm going to be living with roommates he said it was a penthouse yes it is the penthouse wow which is so crazy this is like literally insane like I never thought that this would happen so I just want to say thank you to everyone watching oh my God yeah but it turns into like now an office too that's the way I look at it when I was like I need to do this I'm gonna start my podcast now because I have enough room for it do it yeah do it how about this start the podcast if you actually do it by the time we post I will link it in the description my podcast the podcast uh should I start a podcast yeah start the podcast just try a couple episodes okay just a couple we'll see just do it all right you're not gonna regret it by the way guys I literally I just want to say this is that I was having real estate problems and didn't know because I didn't have a credit score and I was having so many issues and I was like ah and I caught ground got on a phone call and he coached me through the whole thing so we need to think oh yeah yes I was like literally having a crisis and I was like Graham I don't know what to do I think I'm gonna get screwed over and help me with everything and he got it it was a very simple solution to that um no it's not a complicated it wasn't complicated very easy so thank you guys everyone everyone give this video a thumbs up and say w gram in the comments if we want to thank Graham now you gotta adopt that W's W gram in the chat I don't know all right anyway so with that said thank you so much oh I really appreciate it uh make sure to get a free stock sign up at public.com Jack JLS check me ma'am thank you so much for tuning in and until next time thank you bye