Video summary
Anne-Laure Le Cunff argues that obsessing over finding a singular life purpose often leads to misery and comparison, suggesting instead that individuals should adopt a scientific mindset of experimentation rather than relying on self-knowledge or prediction. She explains that humans are poor at predicting future preferences because our identities evolve through experiences and relationships, making the "follow your passion" narrative unreliable. To counteract this uncertainty, people unconsciously follow cognitive scripts—such as maintaining a cohesive life narrative based on past education (SQL script), seeking social approval from peers (crowd-pleaser script), or pursuing grandiose legacies to feel significant (Hollywood script). These external mechanisms provide an illusion of control and certainty that feels safer than admitting confusion, effectively outsourcing decision-making to societal expectations rather than internal fulfillment. The core issue driving this behavior is the brain's evolutionary design to reduce uncertainty at all costs, a trait rooted in ancestral survival needs where unpredictability equated death. Modern society exacerbates this through metrics like KPIs and social media leaderboards that measure worth via productivity, creating an addiction to visible output even when it harms well-being. Le Cunff introduces the concept of "liinal spaces"—transitional periods between old identities and new ones (like being engaged but not married or walking in a corridor)—which are often feared due to their inherent uncertainty. Rather than rushing through these gaps, she advocates for embracing them as opportunities for growth; by staying present in these liminal states without judgment, individuals can discover new directions and turn potential anxiety into self-discovery rather than fleeing toward rigid routines that compensate for a lack of control. To navigate the inevitable burnout associated with pursuing long-term goals, Le Cunff suggests cultivating "self-complexity," which involves maintaining multiple identities (e.g., entrepreneur, parent, writer) so that if one area loses momentum or interest, others can sustain a sense of purpose and belonging. This approach prevents the all-or-nothing mindset where abandoning a passion feels like total failure. Furthermore, she distinguishes between "Kronos" time—the quantitative, box-like measurement of life often causing anxiety—and "Chyros" time—an elastic perception of moments that allows for deep experiences. By intentionally carving out Chyros time to focus on the depth and aliveness of a moment rather than filling every second with productivity, individuals can mitigate time anxiety and align their actions with what genuinely energizes them, even if it means pausing current projects temporarily. Practical application involves using tiny experiments to hack one's brain against negative habits like morning phone scrolling or evening doom-scrolling. Le Cunff illustrates this with her own YouTube experiment: despite external pressure from friends to start a channel, she discovered through small-scale testing that recording videos drained her energy and caused severe procrastination on other tasks. Recognizing this mismatch allowed her to stop the behavior without feeling failure, freeing up mental resources for pursuits she actually enjoyed. She emphasizes that novelty activates the dopamine system in healthy ways when framed as self-discovery rather than risk-taking, while also noting that morning brain states are highly permeable and susceptible to whatever stimuli one encounters immediately upon waking. Ultimately, Le Cunff concludes that by designing environments to support good decisions during vulnerable times like early mornings or late evenings, accepting uncertainty within liinal spaces, and leveraging multiple identities, people can live more freely without being puppeted by the need for external validation or rigid narratives of success.
Read the full video transcript
What's the problem with people obsessing
over finding their purpose in your
opinion? It makes them miserable. When
we try to find our purpose, we feel like
if we haven't found it yet, something is
wrong with our life. Our life doesn't
have meaning. We also spend a lot of
time comparing our life to the life of
others. We wonder, why is it that this
person seems like she knows where she's
going? Why is this person um so excited
about what they're doing? Why do they
have a passion? Why is it that I don't
have my purpose? I don't have my
passion. And because of that, we become
so obsessed with figuring out what is my
purpose that we end up not giving
ourselves the time and uh the
possibility to explore and maybe
figuring out in the end what that is.
What is a better way to look at creating
a direction in life then?
A better way to figuring out your
purpose is just to experiment. It's uh
thinking like a scientist. When a
scientist wants to learn something new,
they don't start with a specific outcome
in mind. What they do is that they start
with a research question, a hypothesis.
They wonder, hey, what might happen if I
tried this? If you do that, if you keep
on asking questions, if you keep on
trying new things, if you keep on making
mistakes, learning from them, and
iterating, this is how you figure out
your purpose.
How good do you think we are at
predicting what it is that we like? This
seems sort of in the discussion around
having a purpose that there is a
inherent sort of self- knowing. I know
what's best for me. I am the master of
this universe. And you know, I didn't
know, but now that I do have a bit of a
grasp on a purpose, everything else can
go and [ __ ] itself.
There's a lot of research showing that
we are absolutely terrible at predicting
what we'll like in the future. We change
a lot and uh we think that we're going
to be a lot more similar to who we are
today than what we actually end up being
like in the future. We also think that
whatever we like in the future will
follow a nice progression, a logical
progression, like a nice narrative based
on who we are today and what our life
looks like today. But we change quite a
lot. And a lot of the things we like are
based on our experiences, the people we
hang out with, the work we do, the
failures we experience, and the growth
that we have as well. There are lots of
things that you might hate today because
they're hard that you will enjoy in the
future because you've mastered them. And
this is something that's really, really
hard to predict. So deciding what you
want to pursue based on what you think
you will enjoy is not necessarily a
great way to go about it. Yeah, it seems
like I don't know a lot of people are
probably living somebody else's dream.
I don't know whether they're following
their own, but this
they're probably following something
that they think is their own, but very
well might not be theirs and very well
might be somebody else's.
Yeah. What you're talking about actually
has a name in psychology research. It's
called a cognitive script. And uh this
is based on really interesting research
coming from the late 70s where
researchers asks people okay if I put
you in this this specific situation how
do you behave how do you act and what
they found is that most people if you
put them in a similar situation will
behave in a very similar way and that's
okay for a lot of everyday situations.
So let's say you go to the restaurant
and you know that you're supposed to,
you know, go there and wait for a member
of staff coming and telling you this is
your table. If you go to the doctor, you
know, you wait in the waiting room and
then you go in the doctor's office.
That's okay, right? This is how we don't
overthink every single decision. But the
problem is that we follow these scripts
not only in everyday situations, but
also to make way more important
decisions in our lives. And that
includes the dreams that we pursue, the
careers that we follow, the way we
manage our relationships, the topics we
decide to study at university. And uh
those cognitive scripts are kind of the
invisible threads that actually
determine a lot of the decisions that
we're making in life. What's the
mechanism of how these things work? Is
it that we outsource learning to the
example of people around us and then try
to imitate that? Is this mimemetic
stuff? How does this work? There are
different types of cognitive scripts.
Some of them are based on so I I call
them the the SQL types of scripts and uh
this is based on the fallacy that
whatever you do today needs to make
sense based on what you did in the past.
So we feel like our life needs to have
this nice narrative that is legible and
that makes sense. So this is the script
that we follow when for example after
university will only apply for jobs that
align with whatever we studied. This is
also why you've probably seen a lot of
people rewrite their CVs before they
apply for jobs. So we can have this nice
narrative where they can say it all
makes sense. And because of that, when
we follow the script, we don't open
ourselves to doing things that don't
make sense on paper. It needs to make
sense. So that's one one script and
that's one mechanism. Another one which
I call the crowd-pleaser script is
similar to what you were talking about a
bit of a mimemetic desire and that
social pressure. It's the script we
follow when we make decisions based on
what we think is going to please the
people around us. So, we only go for the
most impressive projects. We want people
to say, "Wow, you're working at this
company. You're working on this project.
You're so cool." And this is how we make
our decisions. And here we might not go
for the project that's a bit weird, a
bit different, uh, or that might fail
because we're following the
crowd-pleaser script. So, that's the
second mechanism. And the third
mechanism, I think this is the most
insidious one. It's linked to what you
were asking earlier about purpose. It's
the the Hollywood one, the epic script,
the one that says follow your passion.
The script that says that whatever you
do, it needs to be big. It needs to be
impressive. And anything less than that
is failure. And this script is really
the one where we want to be part of a
tribe and we want to feel like we
matter. We want to feel like if we're
gone tomorrow, people will notice. There
will be a hole where we are. And because
of that, we want to take space. We want
to be noticed. And again, we're making
decisions here not necessarily based on
what would be fulfilling to us, but
based on what we think other people are
going to perceive as impressive.
All three of those have a sense that
somebody else or something else is sort
of puppeting our desires. That we're at
the mercy of our past, you know, that we
need to make this cohesive narrative
that ties together very nicely. Uh that
we're at the mercy of the opinions of
others, what they're going to say about
us. uh that we need to do something
which is part of the course or would
look impressive uh or something which
has like cosmic impressiveness, you
know, not even to a person. It's just
this vague sense of legacy uh and and
contribution, but not specific
contribution. Um, so yeah, it feels to
me like all three of those are tied
together by outsourcing
what it is that you think to something
or someone else.
Yeah, exactly. And uh this is this is
because it gives us a sense of control,
a sense of certainty.
Following a script makes us feel like we
have a sense of direction. And even if
that sense of direction we we get from
the outside, still that feels a little
bit more comfortable than admitting to
yourself that you have no idea what you
want. That what you like today might be
completely different from what you will
like tomorrow and that you're a bit
lost. That's scary. That's scary to
admit that to yourself. And so that's
why we follow these scripts and that's
why we externalize our decision making
in this way. What is the issue that
humans have with uncertainty? What
what's our cognitive relationship to the
uncertain?
Our brain is designed to reduce
uncertainty as much as possible. So if
you think about our ancestral past, the
more certainty you had, the more likely
you were to survive. If you didn't know
what was that weird noise in the bushes
over there or where the resource res
resources were or who was your enemy in
the tribe, you were very likely to die.
So you needed to feel like you knew. You
needed to feel like you had enough
information to survive. And because of
that and our brains haven't changed that
much, right? In the past few thousands
of years, we were still very very scared
of uncertainty because we associate
uncertainty with death. A lot of the
risks that we were facing in nature in
our ancestral path, those existential
risks of death don't exist anymore. And
still we're reacting, we're responding
exactly in the same way when it comes to
uncertainty. And so it does take an
effort and it does take really trying to
elevate yourself above those natural
automatic instincts in order for you to
not just respond to that uncertainty on
autopilot.
To try and fill the gap, there's a uh I
I wrote something last week which I
think I know might might be interesting
to you. So, somebody asked on uh
Instagram, they asked ChatGpt for a
genuinely novel insight that most people
don't understand. And ChatGpt said,
"Humans never genuinely pursue
happiness. They only pursue relief from
uncertainty. Happiness emerges
momentarily as a byproduct whenever
uncertainty briefly disappears." And
then I build a little bit a little bit
on it and I said, "If you feel like you
can't predict the future, you will
default to fear, worry, and rumination.
Your mindscape will eclipse reality's
landscape. Worrying about the thing that
you can't predict usually involves a
nightmare fantasy which is way worse
than anything that could happen in
reality. However, this imagined
nightmare briefly collapses the chaos of
the world into certainty. And this is
how much humans hate not knowing what
the future will hold. We would rather
imagine a catastrophe than deal with
something unpredictable.
This is this is amazing. You know,
there's actually research that aligns
exactly with what you wrote and that
shows that people would rather choose
self-inflicted pain in an experiment
rather than the uncertainty of not
knowing when the pain will happen,
including the possibility that there
might be zero pain. Right. So, they
would rather press the button and say,
"Hit me now." Yeah. Rather than waiting
and not knowing. It's the same reason
that Uber is successful. You know,
Uber's great because you can order a car
from anywhere from your pocket and
there's safety and reliable drivers and
such. But the real reason that Uber is
good is that it reduced down the
uncertainty of not knowing when the car
was going to arrive. You know, it's 10
minutes away, 7 minutes away, 4 minutes
away, 1 minute away, right? I need to go
outside. That was what it was good for
as opposed to permanently having to look
out of the window to work out how long
whether the taxi was there. And you see
the frustration people get when the time
keeps on changing. When it tells you
it's going to be here in three minutes,
now it's 5 minutes. Now it's back to two
minutes. Right? You prefer when it's
telling you 10 minutes and it doesn't
change. So we'd rather have a negative
outcome that is certain and where we
know what's coming rather than this
outcome that keeps on changing. There
was a great behavioral science
intervention done at Heathrow. So, there
was an issue with the wait times for
people getting connections in terminal
5. It sounds oddly specific if you've
never been to Heathrow, but so many
people that fly through Heathrow have
been through Terminal 5, so they know
exactly the pain. And classic
engineering, logistics, operations
mindset. They said, "Well, let's spend a
hundred million pounds on faster
scanners and more conveyor belts and
we'll retrain the staff and we'll fit
them in a different sort of shape and
we'll be able to speed things up." And a
friend's company was actually the one
that said, "Well, hang on. Before you do
that, just let's see if we can not spend
quite so much money other than our
consult consultancy fee." Um, and they
fixed the entire thing just by putting
signs up. So they put signs up down the
queue that said 30 minutes from this
point, 45 minutes from this point. And
all of the signs were about 5 minutes
longer than the amount of time that the
actual wait was. So someone got there
and they said, "Wow, I mean, you know,
it's been 25 minutes, but they said it
was going to be 30." Like that's so
great. Like we beat it by 5 minutes.
like what an amazing and it reduced down
uncertainty and it actually played with
this sort of uh I guess surprise a
pleasant surprise of I thought it was
going to be 45 minutes. Oh, it was
actually 38 minutes. Um yeah, I just
thought that was a a lovely little
intervention. This is genius. This is
absolutely genius. I love that. And and
I love how it is actually not trying to
fix the cognitive bias that we have
here, but actually use it, which is the
simplest approach and the most cost
effective here too.
What are some other ways that we can use
that cognitive bias uh in a a positive
manner sort of day-to-day life?
I think the first step is doing a little
bit of work when it comes to knowing
yourself and and just self-discovery in
general because we talk a lot about
cognitive biases as if they applied
equally to everybody. But again,
depending on your experiences, depending
on the amount of selfwork that you've
done, depending on whatever challenges
that you've faced in the past, it is
very likely that you have cognitive
biases are a bit stronger or not as
strong. And so I think just having this
honest conversation with yourself and
knowing which ones you have and then
playing with these. So for example, in
my case, I know that if I'm very anxious
about something, I'm going to
procrastinate a lot. So if I have a big
keynote, a big presentation I need to
give, I know I'm going to uh actually,
you know, procrastinate last minute to
present this. And so every time I have
something really big coming up, I book a
meeting two weeks before with a coach
that I'm paying to review my content and
because I don't want to show up
emptyhanded to this and I I also know I
hate disappointing people and so I know
I will show up with something and so for
me this is creating a pre- deadline to
the deadline and I will usually prepare
for that meeting 1 hour before. That's
how bad my procrastination is. But
that's one hour before this meeting, but
that's two weeks before the actual
presentation. And you know what? I think
since I've implemented this, I'm a lot
more, you know, I'm I'm much happier
than when I was trying to fix that bias
that I have. And now I've accepted that
this is how I respond to anxiety. and a
little bit to, you know, similar to what
your friends did at Heathrow. I just
created a system where it ends up
happening. It ends up working and I
don't have to change everything and I
don't even have to change myself too
much when it comes to that specific
bias. I've been thinking about this to
do with uh partner choice and how people
choose different relationships. You
know,
we like to think of ourselves as totally
selforrable,
that there is no skill or characteristic
or trait that I can't gain or rid myself
of or whatever. And you know, for the
super agentic personal growth people out
there, that actually might be true. But
you have the choice between dating
somebody who compensates for your flaws
or somebody that you need to fix your
flaws for. And it just seems like
getting into a relationship with
somebody who actually addresses your
flaws as opposed to you having to go
through the very long and arduous
process of fixing them or getting rid of
them is kind of what you're doing there.
It's like look, I could just white
knuckle my way through not
procrastinating or I can use my fear of
social judgment and this sort of sense
that I need to show up for people that
I've paid and that are going to expect
work from me. I can just use that to my
advantage. I don't need to fix my flaw.
I can find someone that compensates it
on my behalf. Yeah. And uh actually now
that you're mentioning relationships, I
think you can even take it one step
further where the outcome is even better
in the end. I think my presentations now
that I have the coach are actually
better than when I was working on them
on my own. And same with relationships.
I I find that the relationships around
me that work the best are not even
necessarily the ones where the other
person compensates for whatever biases
that you have or weaknesses that you
have, but where both people actually are
more than the sum of each of the both of
them and where they elevate each other.
There's something that happens. is
almost an alchemy that happens between
the two where whatever is the weakness
of one of them becomes a superpower when
they're together. And this is kind of
what you want to you want to find where
it's actually even better doing being
together than trying to fix whatever
issue that you might have. It's not even
compensating for somebody's
shortcomings. It's turning your
shortcomings into a strength. You know,
exactly. Um, you are a person who is
very sensitive and emotionally in tune
and your last relationship was you with
somebody who didn't really like that or
they didn't really respect that or it
made them feel uncomfortable or you were
made to feel shame for being that
sensitive. And then your next
relationship isn't just with somebody
who is able to soothe your sensitivity,
but someone who's actively attracted to
the fact that you're so sensitive. And
this has now turned from something that
was kind of a bit of an ick or an
obstacle or an issue that needed to be
worked around and something that you
maybe felt shame about beyond something
that was acceptable and now to something
which is actually a green flag or an
attractor or something that's a a real
positive part of the the relationship.
Yeah. And that also frees up attention,
energy, uh, and whatever kind of focus
that you want to dedicate to the parts
of yourself you actually want to
improve. Cuz there are always going to
be parts of yourself you want to
improve, where you want to grow, where
you want to explore. But having a
partner who not only accepts but loves
and celebrates those parts of you that
maybe not everybody would like and
knowing that you don't need to change
those and you can focus on whatever
really matters to you. This is also a
superpower when you think about it.
There are so many people who are wasting
so much time and energy trying to fix
things that they maybe don't need to fix
because they're in the wrong type of
relationship. And uh you see that you
see that in so many successful
researchers, successful entrepreneurs.
They have a partner who has their back
and who supports them and loves them the
way they are and they can focus on
improving whatever they actually want to
improve. Talk to me about the usefulness
of liinal spaces.
Let me first define what a liinal space
is just in case people have haven't
heard the term because I actually
discovered the term fairly recently a
few years ago while I was working on my
book. The word liinal means in between.
It's the same uh it comes from lemon
Latin and it's uh the same word that you
find in sub liinal under the threshold.
So it's the in between. It's the
doorstep of change. It's the
transitional space. And uh liinal spaces
uh are those spaces of very high
uncertainty where you're not back there
anymore, but you you haven't made it to
the other side yet. So I'm just going to
give you a couple of very concrete
examples. So um let's say that you are
engaged but not married yet. Or you have
graduated university but you haven't
started your first job yet. Maybe you
have accepted an offer for a new job but
you haven't started that job yet and
you're in this in between. You're you're
not quite sure what's going to happen
next and it's a space of uncertainty.
Our automatic response when we find
ourselves in those liinal spaces is to
try and get out of them as quickly as
possible. We've talked about how much
our brains hate uncertainty. And this is
why we want to get out of those liinal
spaces as quickly as possible. But if we
allow ourselves to stay in those liinal
spaces to actually see them for what
they are, spaces of opportunity, spaces
where there a lot of self-discovery can
happen, a lot of growth, then you can
learn a lot about yourself, about the
kind of work that you might want to do,
about the kind of directions that you
might want to explore. And it will still
be uncomfortable. The uncertainty will
still be there, but it will also be very
fulfilling.
Given that
we are in a time where people are more
anxious than ever before, it seems
difficult for people to want to
purposefully put themselves into a
situation which causes even more
uncertainty, even more of a threat
response in their mind. What's the
solution to working around that?
Well, liinal spaces are inevitable. So,
you can either when you find yourself in
one, embrace it and make the most out of
it, or you can fear them and experience
anxiety. You don't necessarily need to
seek and create liinal spaces for
yourself, although a lot of people do
that, but they tend to be uh a little
bit more comfortable with risk. If
you're not someone who's very
comfortable with risk, you don't have to
seek liinal spaces. But you have to know
that you will find yourself in those
spaces at some point in your life. And
several times over the course of your
life. Whenever you change jobs, whenever
you change relationships, whenever you
lose someone, whenever you meet a new
person, whenever there's something new
and there's a change and a transition in
your life, there is a new liinal space.
And so the only thing you can do here is
really practicing and training yourself
to first recognize them and say, "Okay,
liinal space, uncertainty,
discomfort here. I know what's going on
here, but also
let's take a deep breath. What can we
learn here? What can we explore? Is
there anything I can discover here about
myself? Is there any way I can grow
while crossing this liinal space?" M
what are some liinal spaces that people
find themselves in that they might not
realize? What are some examples of
those?
So this it's it's interesting like at a
if you look at the research around
liinal spaces um researchers consider
that any space of transition is a liinal
space. And so we talked about airports.
They consider that airports are a liinal
space because you're not at home. You're
not at your destination yet. Your sense
of identity is kind of blurry. Nobody
really knows who you are. You are,
right? You just have this number on your
plane ticket. And then when when you're
on a plane, um you're kind of
disconnected again in this in between.
Same here.
You can decide that you want to get out
of this liinal space as quickly as
possible. And some people have this
mindset. They want to go from point A to
point B as quickly as possible. Other
people actually really enjoy that liinal
space. They love that they have this
little space of of in between where
things are kind of in transition and
where they can maybe open a book that
they've been meaning to to read or
journal or listen to a podcast they
haven't had time to listen to or just do
nothing. Close your eyes, do nothing and
let your mind wander, which is also an
activity that's really good when you
find yourself in a liinal space. So
really think about any type of liinal
space. Um, another one which to me I
find a little bit extreme and not that
helpful but talk to your researcher in
that space and they will tell you this
is a liinal space a corridor just a
corridor. So when you find yourself in
between meetings for example walking
from one room to another again some
people they just go from one meeting to
another whereas you see other people
take those two minutes that they have
walking from one room to another to
mentally prepare themselves for the next
meeting or make a couple of mental notes
and really use that space. Um so yeah
liinal spaces are literally everywhere.
Yeah. Talk to me about compensatory
control theory.
So compensatory control theory is a
psychological theory that shows that
whenever we feel like we're losing
control, we try to overexert control to
feel like we know what we're doing and
to know where we're going. And so
whenever we find ourselves in a space
where there's a lot of uncertainty, we
might cling to the first decision, the
first solution that seems the most
obvious and that seems to have very
clear steps. This is also when a lot of
people try to control a lot of their
behaviors and start having rigid
behavioral patterns. So they will maybe
have a more rigid routine, more rigid
way of managing their time, their
energy, their tasks and uh yeah, you
basically turn into a little soldier
because you feel like that's going to
give you the courage that you need to go
through whatever moment of uncertainty
you're facing right now. So there is a a
degree of unpredictability about the
world around us and we try in an attempt
to get some order from the chaos. We
overcompensate and we try to apply more
effort more sort of deliberate routine
in the areas that we do have that
control over. Exactly. And very often
that leads to negative effects on your
mental health because a lot of those
strict regiments that we create for
ourselves when we're trying to
compensate for a lack of control are not
sustainable because they're not coming
from uh you know a place of of wanting
to grow or fulfillment, right? They're
again coming from this place of wanting
to be in control. And this is very
rarely something that people can keep up
with for a very long time. When uh their
little system breaks down, a lot of
people respond with self-lame and self-
judgment. And so that creates this
vicious cycle where then they then try
to be even more in control to prove to
themselves that they can be in control.
It seems like we're always unconsciously
seeking structure in one form or
another. Is there a a neuroscience
explanation for why people have an
addiction to productivity even when it
hurts us?
So, it's not necessarily a neuroscience
explanation. It's more of a
psychological one, but it really comes
back to the fact that we are social
animals. And again, if you go back to
our evolutionary past, being rejected
from the tribe also meant death. And so
in order to not be rejected from the
tribe, you had to prove that you were
useful, that you were not dead weight,
that whatever resources you needed, you
also contributed back to society. So
there is already a natural tendency to
prove your worth to the people around
you. That's the kind of that's already
embedded as part of our human nature.
And then you have today's societies
where we have actually created metrics
to measure that. We have metrics of
success. We have KPIs, OKRs,
leaderboards. We have social media. We
have so many ways now to publicly
measure how successful a person is and
how good of a contributor they are to
society. And so that exacerbates that
anxiety, that natural anxiety that we
have already of saying, "Hey, I I
matter. I'm a good contributor. I'm
productive."
Yeah. That um public productivity or
sort of conspicuous effort uh a lot of
the time I think causes people to I mean
it's the same reason why there's some
I'm sure you probably know this. I think
it's organizational psychology. If you
have a meeting that's got more than four
people in it and everybody agrees on the
outcome, the chance of one person
objecting to the outcome, even if they
don't fully believe it, goes up. It's
like, oh, well, you I I certainly think
that we could do with having another
look at the It's like, dude, everyone
was happy with this. But there's just
this sense of if you think a little bit
deeper, even if your first instinct is
this thing's fine, that sounds like
being thoughtful. It looks a lot like
doing the work and contributing, but it
could just be an unnecessary obstacle
that you've decided to throw in front of
everyone. Oh, absolutely. There are so
many incentives in today's society to
look like you're contributing without
actually contributing. And I actually
saw that when I was working at Google at
the very beginning of my career that a
lot of engineers that were better at
showing the the work that they done
they've done even if it wasn't a big
thing who spend 20% of their time
building typing code and then 80% of
their time telling people that they've
done the thing were promoted a lot
faster than the engineers that were
doing the reverse where they spending
80% of their time actually fixing the
product and making it better. Yeah,
there's an interesting blend, I guess,
whenever you're in a team. You need to
spend enough time contributing so that
people don't think you're a freeloader,
but you also need to spend enough time
reputation managing so that people
actually see that you did the work. And
if you can work a little bit and then
multiply it by doing more reputation
management, then why not?
Yeah. No, exactly. And uh I would
recommend that anyone who's doing good
work is actually also taking the time
and making the effort to let other
people know about their good work
because nobody's going to know what
you've contributed if you're not telling
them. Nobody's following you and paying
attention. You need to let them know.
But it can become a problem at a larger
scale when the that ratio is out of
whack and when people are spending more
time actually talking about their work
than actually doing work. Yeah. On the
sort of compensatory control, reduction
of uncertainty,
uh this need for experimentation and
exploration. Does that mean that it's
sort of inevitable for people to run out
of steam after they've pursued something
for a long enough time, even if it was
something that once was superbly aligned
and missiondriven and highly motivating?
Is it it's just going to happen that
there's a life cycle to your desire to
do that thing?
It really depends on how much
self-complexity you have in your life.
Uh so self-complexity is basically the
number of identities that you have and
so you know you could be for example an
entrepreneur and a father and a writer
and a marathon runner. So you have those
four identities. Uh what's great about
having a high self-complexity, so you
have several of those identities, is
that when one of these identities is not
something that is working really well
right now for whatever reason, and those
reasons could be external, I don't know,
maybe you hurt yourself and you can't
run. Uh or or it could be internal.
Maybe you lost interest in in one of
your hobbies or maybe you keep on
fighting with your spouse or whatever it
is. Then you have your other identities
where you can still thrive and and
explore. What's really nice to you is
that when you do this, you can actually
pause some of those identities that you
have and not put as much energy into
them and come back to them whenever your
level of curiosity and excitement uh and
all of that is replenished and you
actually want to start again. Uh, a lot
of people burn out of their ideas or or
get bored or or decide to stop fully
because it's the only one thing that
they're pursuing. They put all of their
eggs in the same basket. And so, at some
point, when they feel like they don't
want to do that thing anymore, they just
move on to the next thing. And so, for
these people, not being interested in a
current idea anymore means that you have
to move on to a new one versus actually,
you know what? I'm taking a break from
this. I might come back to it later. And
so the people who have this high level
of self-complexity, you could see them
actually still pursuing a hobby that
they started in their 20s and now
they're in their 60s. And if you ask
them, have you been doing this
consistently every week for your entire
life? They'll tell you, no, absolutely
not. Actually, I had five years when I
didn't do any woodworking or whatever. I
was more interested in something else.
But then I came back to it. So
self-complexity
allows people when they begin to run out
of steam or they get a little bit bored
with something
because there are other places that they
can be kept busy uh take a sense of
purpose, pleasure, belonging from as
opposed to completely having to exit the
position because there's only one
position. that position is able to stay
open and they can do some other stuff
and then go back to it as opposed to
people whose entire identity is wrapped
up in one thing. I suppose there's an
interesting
there's an interesting tension going on
there between wanting a routine because
you know that iterating and consistency
and habits are where most progress comes
from. uh and boredom because by doing a
small number of things more consistently
you are speeding up the pace at which
you're going to get sick of doing them.
Uh it feels like there's a a little
tension going on there. Yeah. No,
absolutely. And I I think the idea here
is not necessarily to start new things
and abandon them every two weeks, right?
Uh it self-complexity is based on
different senses of identities. And so
if you want to have those identities,
you need to inhabit them for long enough
that you actually develop an identity
here. So it's really not about having a
thousand things going on at the same
time and barely paying attention to
them. Uh it's more about maybe having
four or five different kind of routines
going on, but also allowing yourself if
at some point you feel like your heart
is not in it right now to pause this and
come back to it later. It's uh it's
really the idea of almost like instead
of being mono passion and and then when
that passion is gone, you feel like
that's the end. This relationship is
over. I'm moving on to the next one of
having a more of a you know being poly
passionate where you feel like okay
that's like I'm more interested in
someone else right now something else
and I I'll come back to this
relationship later on. What about time
anxiety? Talk to me about that.
So time anxiety is the fear that you're
not making the most of your time and uh
it's uh it's based on um it's based on a
very quantitative definition of time. So
there's something I find really
interesting is that in English there's
just one word time and uh in French my
native language is the same just and a
lot of languages only have one word for
time but in ancient Greek they had two
words for time Kronos and Chyros Kronos
is our definition of time quantitative
where it's the time of of seconds and
minutes and weeks and months and uh
there's really this feeling that you
have this limited amount of time and you
need to fill it with as much stuff as
possible and that living a full life is
filling all of these boxes with as much
stuff as you can. Um I don't know if
you've seen you're familiar with uh Tim
Urban's your life in weeks visual,
right? It's gone viral so many times now
that I think most people can see it. And
it's really showing your life as this
series of identical boxes which a lot of
people report gives them anxiety to look
at and and seeing this that could fit on
the little post-it note with all of
these little boxes and feel like oh I'm
already halfway and and those are the
boxes that I have left. This is time
anxiety. The ancient Greeks had another
word again for time which is chyros
which is a more quantitative definition
of time and it's the idea that time is
elastic that it's not a series of
identical boxes but that some moments
can stretch forever where some moments
can go really fast and um and an example
I can I can give you I think we've all
experienced is when you're chatting with
a friend and uh all of a sudden you look
at your phone or your watch and you see
the time and you feel like what happened
where has the time gone and that's a
chyros moment that experiencing chyros
where you can't you don't know was it 5
minutes was it 2 hours you have no idea
and this is because we experience this
this depth of time and when you focus on
chyros you have a lot less time anxiety
because you're not so obsessed with
doing as much as you can with your life
you're instead really trying to optimize
for having really deep experiences is
what does focusing on Chyros mean from a
tactical perspective?
So,
it's really about being intentional with
how you spend your time, not based on
the quantity of work that you want to
produce, not based on your productivity,
but based on the depth of the
experience. And so to give you a few
examples, focusing on Chyros is knowing
that maybe right now the most the best
way to spend your time is actually to
read a bedtime story to your kid instead
of finishing that presentation. Maybe
the best way to spend your time right
now is taking a nap or reading a book or
going outside and stretch or taking a
walk. Maybe the best time to spend your
work your your time right now is
actually to get into hyperfocused mode
and finish that piece of work or that
essay that you're working on and that
you really want to get done. And so
really focusing on each moment, the
depth of the experience and uh really
which I'm very aware is hard to measure
um but your your sense of aliveness, how
alive does this moment feel for you. The
more robotic you feel, the more you're
in Kronos time. The more organic and
alive every moment feels in terms of the
decisions that you're making and the way
you're spending your energy and your
attention, the more you're in Chyros
time. Um I think a lot of people feel a
sense of shame when they let go of
busyiness and sort of driving forward uh
maybe toward their purpose, maybe
towards some sort of undefined,
undetermined sense of progress. But uh
yeah, there's a lot of a lot of
discomfort and shame around that.
We live in a Kronos society and so even
though we know that for our mental
health and well-being the the more we we
spend we live in Chyros time the better
it is for us it is the reality that our
entire society is designed around the
rules of Kronos. So we all use our
calendars to know where we should be at
what time. This is how we're having this
conversation right now because we say
let's meet at this time and have this
conversation. We all have deadlines. If
you're working at any kind of company,
you have projects with a project plan
and you have deliverables. And in
addition to this, there is this Kronos
timeline that we have all created for
ourselves that says that you are
supposed to have achieved certain things
by a certain age. So, you're supposed to
have children by this age. You're
supposed to have bought your first house
by this age, to have found a partner by
this age. You're supposed to have saved
x amount of money by this age, right?
So, it's really no wonder that people
have this time anxiety that you just
described where this pressure and this
sense of of shame if they're not ticking
all of the boxes in the right order at
the right speed. I think this is
completely normal. And so
again, in an ideal world, we would all
be in chairos time. But instead, what I
really recommend is just trying to carve
out a little bit of Chairos time in your
life. It doesn't have to be all the time
because again, not always possible, but
what would it look like if on the Sunday
you took a couple of hours and you said,
"That's my Chyros moment." Just
listening to yourself. what what do I
actually want to do right now? If I
forget about success, productivity, if I
forget about the timeline, what do I
want to do in this moment? And just
practicing doing this even though it
will feel a bit uncomfortable at the
beginning. What would be your advice for
someone who's very burned out,
struggling with passion, and doesn't
even know what to sort of start
experimenting with? Where would they
begin?
It always always starts with
observation.
And uh I I see a lot of people suffering
even more when they're in that situation
when they feel stuck because they're a
little bit like people drowning and
moving a lot and trying to get back to
the surface. They're they're just trying
everything. They feel like they need to
find a solution right now. And what
you're describing here, being a bit
lost, not knowing where you're going and
feeling a little bit burned out, that is
actually a liinal space that we've
talked about. So this is exactly this is
an example where you can practice
instead of trying to get to the other
side as quickly as possible, instead of
trying to find a solution as quickly as
possible, really staying in that space
and observing.
So just like an anthropologist that's
going to go and study a new culture, you
can observe your own life without any
kind of judgment. You're just observing
this life which you can pretend you know
nothing about. And you can ask questions
like
why do I care about this? Why do I spend
my time like this? Why do I spend my
energy and my attention like this? What
am I curious about? What am I excited
about? What gives me energy? what drains
my energy? And you can take little
notes. You can do that for just 24
hours. And really remember that you're
not trying to find a solution here.
You're just observing the current
situation. And it's only when you've
started observing the current situation
that you can start noticing little
patterns, little things that you might
want to experiment with. And so things
that you've been doing maybe on
autopilot for years, routines that you
have that have become deeply ingrained,
ways of thinking that seemed obvious
before you started actually observing
them. Those can be the seeds of tiny
experiments where you can say, "Okay,
wait a minute. It doesn't necessarily
have to be this way. So what could be
different? What could I try here?"
From a
brain science perspective, what does
novelty and experimentation do? What
what's the effect that it has on the
brain?
It basically gives you not that I want
to say there's no good or bad kind of
dopamine but a more positive type of
activation of the dopamineergic system
uh in the sense that it gives you this
sense of reward through novel
experiences and uh what's you know
what's really addictive with social
media a lot of modern experiences is the
the variable reward schedule. So the
idea that you don't know what you're
going to get next. When you scroll on
social media, you don't know is it going
to be interesting or not. I'm not sure.
I keep on scrolling. When you
experiment, you're actually creating
that kind of variable reward schedule
for your life. You try something and
you're not quite sure whether this is
going to work or not. And especially if
you keep your experiments tiny, you're
not taking a really big risk here,
right? you're just trying something new
for a short period of time, seeing
whether that's going to work or not. If
it works, it's great. And if it doesn't,
you can tweak something and go for
another iteration. And so, in a way,
it's it's really a way to almost cook
your brain on personal growth where you
want to know what's going to happen
next. You want to try and you have this
novelty seeking, but that is targeted at
self-discovery.
H okay. So
given that you've done an awful lot of
these different experiments, which one
in your opinion has had the most
surprising impact or which one could you
have not predicted the most?
Um
probably my YouTube experiment. I um so
a few years ago, I don't know why, but a
lot of my friends decided to start
YouTube channels and they were all super
excited about it. Everybody was saying,
"You need to do you need to create a
YouTube channel. You need to be on
YouTube." And uh up to this point,
just kind of doing what other people
around me were doing when it came to
creating content online and those kind
of things. It kind of works, right? It's
just people say, "Start a newsletter." I
experimented with that, liked it and I
kept on going. Um, had a blog and all of
that. I created a Twitter account, etc.
And so I felt like, okay, my friends
like it, let's experiment with this. And
so I did a tiny experiment where I said
until the end of the year, I'm going to
record myself and post a video on
YouTube every week. And uh, in terms of
external results, it was okay. People
liked it. Uh the the growth was okay to
the point where if I had only looked at
that, I probably should have kept going,
but what was surprising to me is that I
absolutely hated recording those videos.
Really hated it. Uh to the point where
any time I had to sit down in front of
the camera one day, if I knew on a
Thursday that in the afternoon I was
supposed to sit down and record myself,
my level of procrastination on
everything else was through the roof. I
was not able to work on anything else. I
kept on thinking, oh, I have to record
this thing tonight. And um that was that
was surprising to me in the sense that
up to this point there hadn't really
been anything on the internet I felt
uncomfortable doing. I had been sharing
all of my thoughts, learning in public.
I'm I'm I grew up with the internet, you
know. I've always been really
comfortable with it. And that one thing
somehow is not my thing. And so I I
learned I you know again just discovered
that about myself. And the great thing
about this experiment is that some
people might say oh it's a failed
experiment. She didn't continue with her
YouTube channel. But to me it's a
success because now I know I'm not
wondering anymore. When I see my friends
who have very successful YouTube
channels I'm not looking at them and
feeling like oh should I do that? I know
that I shouldn't because I don't like
it.
Yeah. I suppose that's the
unseen benefit of something not working
is that you know that you don't need to
try it anymore. Yeah, exactly. I've
literally been there, done that, not for
me. And again, it really frees up a lot
of your mental energy to focus on the
things that actually matter and that you
actually enjoy working on.
What is the science of what actually
makes a habit stick in the brain then?
Well, you you need to do it enough times
first. Uh there contrary to what a lot
of people are saying, it doesn't take 21
days. We actually don't know how long it
takes. It varies a lot across people and
it varies a lot depending on what habit
you're trying to build and where you're
starting from. But we know it does take
quite a few repetitions in order to
build a habit. So that's one thing.
Second, enjoying it does make it a lot
easier. We form habits a lot quicker if
we actually like what we're doing. Uh
and a third, a sense of progress, uh in
the sense that if there's a habit that's
a little bit difficult to build at the
beginning, feeling like every time you
do it, you get a little bit better and
it's a little bit easier is going to
make it a lot stickier because again,
you want to see where you're going to
go. So if you're trying to build a
walking habit, for example, you want to
go for a walk every day, just noticing
that every day you can walk for a few
more minutes, so it's a little bit
easier to get started. That's also going
to help you build habits faster.
What about uh I mean it's I'm in Austin,
Texas. It is the home of the cold
plunge. Uh
what's the physiology behind why cold
works so well?
So, I actually don't know. I haven't
read anything about that. And I've tried
the cold plunge once in my entire life.
Okay. And yeah. Um, and uh I can I can
see just from personal experience like I
I could tell why people got addicted to
it. It felt actually it felt really
really good. But yeah, I don't know. I
haven't read any of the research about
that. Uh I see. I could have been that
might be the next one. Uh, I know you
looked at, uh, posture and how posture
is sort of related to mental health and
and the way that our bodies respond.
I thought power poses had been
completely debunked in a replication
crisis, but I don't know, maybe all of
that's actually been double debunked.
No, no, no. It's been debunked. So I
actually it's interesting because this
is an example I give all the time about
my blog uh where I actually I wrote an
article about power posing and then read
an a research paper then someone replied
and said hey that has been debunked I
hadn't seen it so I posted then another
newsletter saying that's been debunked
and I left the previous one and and
linked to the new one saying hey I'm
sorry basically uh and this is something
that I really like about learning
learning in public is that you can
actually make mistakes and then say I
was wrong and that's okay. Um, so yeah,
I did write about it and then I wrote
about the paper where it's been debunked
and I don't think it's been double
debunked. It's it's fully properly
debunked. Right. Okay. So what should we
do with our posture? Does it matter at
all? Well, I mean it does matter for
your back. It does. So
So yeah, good posture is important. uh
and uh you know I if if it makes you
feel more confident, there's no problem
with that. But there's no difference
between that and in between feeling like
you want to wear a nice shirt or you
want to feel like you have a nice
mustache or a nice haircut or whatever
it is that makes you feel confident. But
you don't need like a psychology study
to tell you that whatever you do to make
you feel confident can can help. Right?
I have been hopping on for a while about
the
challenges of caffeine early in the
morning. Uh especially with cortisol
response and the way that cortisol and
adrenaline sort of contribute to each
other. Uh that also
kind of got replication crisis but it
seems like might actually be true. So
what have you learned about the sort of
cortisol response on a morning and uh
the way that caffeine interacts with
that? Yeah, this is still debated. Uh so
yeah, you're right that there is a bit
of a replication crisis around it. Um
but there are enough other challenges
around uh using caffeine early in the
morning that it actually might be worth
it for anyone who's wondering, oh, can I
can I get back to drinking a lot of
coffee as soon as I wake up? Uh I think
a good incentive to wait for more
research is that drinking a lot of
coffee has also been linked with higher
anxiety with trouble sleeping in the
evening. There's there are a lot of
other issues that are less debated in
general that have to do with consumption
of caffeine in general, not necessarily
in the morning, but consumption of
caffeine in general that I think are
enough of an incentive to wait until
there's more research. If you're one of
the people who has managed to stop
drinking coffee in the morning, I'm more
I'm not one of these people. And I I
know about the the research and I still
drink coffee first thing in the morning.
It's a bit like the doctors that are
smoking cigarettes, you know? It's just
like um so do as the research maybe
says, but I'm not too sure, but not as I
do. Yeah. Yes. Exactly. What about uh
dopamine loops on a morning? It seems
it's strange. Morning times are really
weird for me. Evening times, too, but
morning times especially. Um, I've woken
up either to classic music, like
classical stuff, uh, or talking NPR
style radio for probably the best part
of a decade because I found that if I
woke up to music
and it was even the most
marginally memorable song, my brain was
like super permeable first thing in the
morning. I don't know what it is about
it, but for some reason, you know, oh, I
guess it's just Miley Cyrus party in the
USA for the rest of my Tuesday afternoon
because, you know, I woke up and the
radio station decided to play Miley
Cyrus this morning. So, yeah. What's
happening with with dopamine in the
morning with the state of the brain when
we first wake up? Yeah. Uh what you're
talking about, by the way, has less to
do with dopamine and more to do with the
fact that you're still half asleep and
uh and when we're we're we're asleep,
we're still processing a lot of
information, but in a very open way,
we're the you know, we're we're not
consciously processing information. And
so whatever comes in and whatever we're
we're dreaming or thinking about, our
brain takes at face value basically. And
so those first couple of minutes,
anything that you hear or that you
listen is going to be integrated as part
of your memories. Um, so so actually
Yeah. So good good intuition to to go
with something you'd rather put in your
brain rather than meas. Okay. What about
dopamine loops? What else is happening
in the morning? So dopamine loops. So in
the in the morning, the the problem that
a lot of people have experienced is that
whatever source of dopamine that you're
getting in the in the morning is then
going to be something that you're going
to keep on seeking over and over again
throughout the day. Uh and so this is
why I think a lot of people know that,
but it doesn't mean they're using that
information and acting on it. Uh we all
know that opening your your phone and
scrolling through social media first
thing is the in the morning is one of
the the worst things that you can do.
And if you manage to delay doing that as
much as possible and wait until you're
fully awake and that your prefrontal
cortex is fully active a little bit
later in the morning. This is when you
have then more willpower and so you're
more likely to be able later in the day
to open social media, have a quick look,
do whatever called whatever stories of
your friends that you want to check and
then close it. If first thing in the
morning, well, again, you're in that
very vulnerable state, you start
scrolling on social media, you're going
to make your brain crave that same
source of dopamine for the rest of the
day. It's going to be a lot harder for
you to to control yourself and to
control those cravings.
Can you think about
an adaptive reason for why that
mechanism exists? Why would it be that
the first thing that gives us dopamine
in the morning would be the thing that
we try and chase for the rest of the
day? I I not denying that that's a a
pattern that happens. I can certainly
see it in some areas of my own life, but
I cannot work out
why we have that. This is fully fully
hypothetical, but to me a potential
evolutionary explanation to this is that
in the past and if you even look at at
tribes nowadays with this is where they
do most of the evolutionary research,
you have days dedicated to certain
tasks. So there is a day where people go
hunting or gathering. There is a day
that is for resting. that is a day that
is for like batch cooking or or mending
their clothes or whatever it is. And so
I wonder if in a society where we used
to have, you know, each day had a
purpose where you knew that's what you
had to do that day, there wasn't more
value in being primed in a way with
whatever it is where where you supposed
to get your dopamine from today. And uh
so if you started your day focusing on,
you know, talking about hunting and and
whatever and then you were ready and
primed, then you could go and do that
for the rest of the day and you would
get really excited. Whereas today we're
doing a thousand different things
throughout the day. And so that
mechanism doesn't really work as well.
And also the source of dopamine that we
get early in the morning might not
necessarily be the one we we want to be
craving for the rest of the day. And
it's hypernormal. It's at a dose way
higher than we would have ever got
previously.
Yeah,
that's very interesting. I like look,
this is the home of bro science. So, you
are among friends here. If you want to
speculate and pontificate about
different potential reasons for why this
theory might exist. What about at the
other end of the day then on a nighttime
um how can we trick our brain into
better sleep?
So again,
I think a lot of people know that
already. Blue light, avoiding being on
the screen, having an evening routine.
I think the the one thing really to keep
in mind, which is going to sound so
obvious when I say it, but somehow
people ignore it, is that by the end of
the day, you're tired. You're tired. You
don't have enough energy to make good
decisions anymore. So, anything you can
do earlier in the day to facilitate good
decision making in the evening is going
to help you sleep better. So, you know,
maybe don't have a TV in your bedroom if
you can avoid doing that. Maybe have
your phone charger outside of the
bedroom as well. Um, maybe
this, you know, I'm saying I'm just
thinking about screens because I see so
many people who literally watch TV while
having dinner and then they go to the
bedroom and they watch more TV while in
bed. Get rid of the the screens, but as
I'm saying this and I know not many
people are actually going to do it. Uh
it's definitely one of those things
where again because your energy stores
are so depleted in the evening, it's
actually really really hard to make good
decisions. So envir environmental
design, anything you can do to design
your environment where even if you have
one brain cell that's still working in
the evening, you're still going to make
the right decision. This is really the
best investment you can make. Yeah, it's
uh you know the the two ends of the day
seem to be the areas that people make a
ton of bad decisions. Um it you know
look everybody [ __ ] up and we are in a
world that's designed to capture your
attention but you do have these two
windows that are weirdly absorbent uh or
kind of influential. And you know, if
you were going to spend your time on
screens being stimulated by dopamine,
you know, bundling that into the middle
of the day is if if that was a, you
know, a decision you can move around the
proportion of how all of this different
stuff happens. Uh, but yeah, I like the
idea of making easy decisions better. I
think putting the phone charger outside
of your bedroom is a very easy solution
for this. And for anybody that uses
their phone for their alarm, radio alarm
clocks have been around for a hundred
years. So I think the that excuse I'm
not convinced quite works. Uh
yeah, I it's it's a very strange thing
to think about how much
what we consider of as ingrained thought
patterns or a part of our nature is
actually some weird reflection of a
habit or an activity or an action that
we keep on doing to ourselves and before
we know it we're kind of being puppeted
internally by a thing that we did
externally.
No. Absolutely. And there's uh also I
think
you know we need to have a little bit of
a self-compassion also when it comes to
these things because a lot of the being
on our our screen scrolling through
social media watching TV in the evening
for a lot of us this is a numbing
mechanism a coping mechanism to deal
with stress and anxiety. Uh a lot of
people come back from work tired and
stressed and the only way they can
disconnect that they know of because
again they it's so easy, right? You just
turn the TV on or you go and you scroll
through social media. And so I think
also giving ourselves a little bit of of
grace and knowing that this is what's
going on is important. And so as you
said, maybe start implementing
easy small changes. It doesn't have to
be perfect. Uh so charger outside of the
room and also putting a timer on in
terms of how long you stay on social
media in the evening after or maybe
saying no scrolling while I'm eating.
I'm going to eat and I'm not going to
look at any screen when I do that. There
are small changes that you can do and if
it's not perfect, it's okay. I love it.
Uh, where should people go? They want to
keep up to date with all of the things
that you're doing.
So, people can find my book, Tiny
Experiments, anywhere books are sold. I
talk about a lot of the topics that we
discuss together in it. And, uh, I have
a newsletter at nestlabs.com, which I
send every Thursday. Heck yeah. I
appreciate you very much. Thank you for
the day. Thank you. Congratulations. You
made it to the end of the episode. And
if you want more, well, why don't you
press right here?
Come on.
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