"How To Get Rich Starting From $0" - Master The 3 Laws of Money In 2025 | Wallstreet Trapper
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The podcast opens with a critical examination of three primary money habits that keep individuals financially stagnant: failing to invest, spending beyond one's means, and lacking the financial fortitude to avoid purchasing unnecessary items. The host emphasizes that relying solely on labor for wealth growth is inefficient because human time is limited while capital can work 24/7. A significant portion of the discussion addresses inflation, noting that money sitting in a bank account loses value over time as interest rates often fail to keep pace with rising costs; historically, $100 spent in 2019 now requires approximately $109 to purchase the same goods. Consequently, the speaker advocates for making capital work through investments rather than letting it depreciate due to inflation or stagnation. To build wealth without necessarily becoming an entrepreneur—which is described as a high-stress path suitable only for those with specific visions—the host introduces his "wealth pyramid" consisting of stocks, business ownership, and real estate. He explains that while entrepreneurship involves creating solutions like Amazon revolutionized shipping or Tesla advancing electric vehicles, the average person can achieve similar wealth by investing in these successful ventures rather than building them from scratch. The concept is illustrated through historical examples such as J.P. Morgan acquiring Thomas Edison Electric to form General Electric; this demonstrates how buying shares allows individuals to participate in a business's growth without managing its daily operations or bearing all the risks alone, effectively democratizing wealth creation for those who cannot afford significant upfront capital. Beyond financial mechanics, the conversation shifts heavily toward the psychological and behavioral foundations required for success, specifically focusing on values like honesty, integrity, and discipline. The speaker argues that trust is built through a system of "deposits and withdrawals," where doing good deeds without immediate expectation of return fosters reciprocal altruism essential for business relationships. Integrity is defined as acting correctly even when no one is watching or expecting anything in return, such as directing someone to the correct event organizer rather than trying to profit from an association with a friend's work. Furthermore, the host discusses his personal journey from homelessness and prison to wealth, attributing this turnaround not just to financial knowledge but to shifting value systems—moving from valuing being perceived as "smart" to obsessing over acquiring skills that have utility, such as investing or architecture. The discussion concludes with strategies for maintaining momentum against comfort zones and fear of failure. The host shares his practice of unfollowing social media influencers who trigger comparison traps, instead focusing on a curated list of mentors like TD Jakes and fitness experts to maintain high standards. He stresses the importance of studying "film"—analyzing what top investors like Warren Buffett do well as well as their mistakes—rather than trying to freestyle one's way to success. Ultimately, the message is that wealth accumulation requires unlearning victimhood regarding past traumas or systemic disadvantages and instead using those experiences as fuel for empowerment. By compounding knowledge daily, adhering to strict values of honesty, and surrounding oneself with high-integrity individuals, anyone can navigate economic recessions and build lasting financial freedom regardless of their background.
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Wall Street Trapper, welcome back to the
show.
Man, I love it, man. It's like a family
reunion, man. Welcome home. Thank you.
Welcome home.
All right.
Thank you.
Real fast, what are three things that
people do, habits, money habits that
keep people broke? Mhm. Three money
habits that keep people broke. I would
say the first thing is not investing at
all.
And the reason why not investing at all
in? So, the first thing is outside
investing in yourself because
the reason why you are, people are
broke, or people don't have, lack the
money they should because they don't
know how to operate money. They don't
know how to spend money. They don't know
how to invest money. They don't know how
to save money. They don't know how to
lend money. Okay.
are four important things. In investing?
In Well, just money principles. Learning
how to save, learning how to spend.
Right? So, I always say that if you have
more money under your
bed or in your closet than you have in
your bank account or in your investment
account, you don't know how to spend
money. Mhm.
Right? So, one is learning how to spend,
learning how to save, learning how to
invest, learning how to borrow.
Right? So, those are four important
things. Just in money lessons, money
principles. Right? So, if you don't
invest your money, then you're now
saying that the only way that I can grow
my money is based on what I can
physically do.
Right. Time for money. Right. Time for
money, which is never an even exchange
because you can't work 24 hours a day,
but your money can. Mhm. Like you need a
break, you need rest, you need lunch,
but your money doesn't. So, the one
money was the most
uh powerful one is just not investing at
all. Right? The next one is spending
money that we don't have.
I read a stat that said most people
spend a dollar and four cents for every
one dollar that they make.
So, now we're spending more money than
we actually have. At that point, you can
never catch up. So, I remember when I
used to work my job, when I was working,
right? I remember when I would get
overtime. I will always
figure out
how much of that overtime was, and I
will always account for it in my head.
So, most people do that. If they get
overtime, they've already spent that
money before it hit the paycheck. Yeah.
They already They already know what
they're going to spend it on. So,
spending money we don't have, and then
most importantly is just buying things
we don't need. Right? Most people don't
have the financial fortitude to
be strong enough to say, "You know what?
I don't need this." Right? Most people
impulse buy.
Right? So, impulse buying after that uh
gratification is gone, after that uh you
you release those endorphins, now it's
like, "Damn, I really didn't need that."
But, it's too late cuz you've already
bought it.
Mhm. Right? So, th- those are three
important things. Just before you even
dig deep and just going into other
things that are anchoring us to like
poverty and and not being where we want
to be in financial abundance and all
those amazing things, those three things
are most important. Not investing,
spending money that you don't have, and
not having that financial fortitude to
not buy the things you don't need.
Right? Like, if you buy some shoes,
like, do we need every pair of tennis
that come out? Every pair of J's that
come out? Right? Do you Do Does the
woman need every dope bag that she sees?
Right? I'm not saying that it's not
cool, but do you need every one? Right?
So, I think having that financial
fortitude not to spend on those things
that you don't need. That will like
catapult you on a journey. Cuz the
moment you don't spend on things you
don't need, now double back to the more
things you can invest in.
Right? And that's That's truly the key
to wealth. Not entrepreneurship, which
is dope, but b- building wealth is for
everybody. All right, so hold on. So,
not entrepreneurship, everybody thinks
that's the path.
Yeah. Like you, I don't think that's the
right path for everybody. It's way too
hard. It's way too stressful. You should
only do it if you can't bear to not do
it. But, how is wealth for everybody for
real for real? Cuz right now as we're
recording this, we're in a recession. I
don't know if you would say that, but I
will and I'm angry at the government for
playing word games.
Yes. By the normal metric, we are in a
recession. I think things are going to
get worse before they get better and I
think people need to understand how to
navigate money to make it through this
or it is going to be a bloodbath in the
streets. I've heard you say and this is
just factually true, the people that
suffer in a recession are the middle and
low class.
100%.
So it's like the people who know the
least about money are the ones that are
going to get battered by what we're
about to go through. So
how do we navigate this period? How What
is it that So we know the mistakes that
people make.
Mhm.
Why do they make them and how are you
going to help people out of that? All
right, so first let's just double back
to
um entrepreneurship. Right? So I
you don't have to be an entrepreneur to
build wealth. Right? So we know that
entrepreneurship is the is the
underlying catalyst to America. Right?
So someone having a a brave idea to step
out and say I want to build this
business and then that business
contributes to humanity. How do you know
that? How do I know what? That You just
said something that most people would
never in a million years put the
sentence together that America is built
on the back of entrepreneurship. Do you
look at history? Like where did you hear
that?
Oh yeah. Yeah, so you study history. So
for me, I think in order to build
wealth, you have to understand where did
it originate from. Right? And so if we
living in America, let's say okay,
how did America become America? Of
course we can double down and say
America's built on the backs of slavery
and you know, people did corrupt
business and all that, but at the end of
the day, it's built on entrepreneurship.
Someone having an idea, someone having a
vision and being willing to do whatever
it took to make that vision come
through.
Right? Being able to say I'm not going
to quit, I'm going to keep going, I'm
going to persevere." This is how we get
here. So, we can even look at someone
like J.P. Morgan, right? So, we look at
J.P. Morgan, his daddy was a banker,
right? His dad was a banker, but he had
this idea that he wanted to step outside
of his daddy's like shadow. He wanted to
do his own thing. So, he partners with
Thomas Edison, right? He partners with
Thomas Edison, has Edison Electric,
right? And then, at the time, Thomas
Edison was giving us electricity, we had
Nikola Tesla saying, "Yo, we have
something better than what he has." So,
they get this uh this world fair is
going on, and Thomas Edison and J.P.
Morgan Chase are bidding against Tesla
for the electricity bid to run this
fair,
right? Tesla wins the bid.
Te- uh Thomas Edison is like beat. J.P.
Morgan is like, "I thought you said no
one could beat you in this." So, he
comes back and says, "Okay, I'm going to
prove that what he's doing is wrong."
So, he does the first actual electric
chair execution,
but it goes wrong.
It wind up literally burning the man
alive. So, here's what J.P. Morgan does.
Just to sum it up, J.P. Morgan buys all
of the shares in Thomason and Edison
Electric.
Uh I think the guy name is Whittenhouse
who funded Tesla.
He tells him that Tesla stole the idea
from Thomas Edison.
He brings him to court. The guy says,
"No, you didn't." J.P. Morgan says,
"Well, I know you don't want to go to
court with me cuz court costs money.
Your money is all tied up in this.
Here's what I want to do. I want to just
buy from you."
So, he gets the money from him. He buys
all the shares in
Thomas Edison Electric and then calls it
General Electric.
You know what I'm saying? So, when we
think about entrepreneurship, it's
saying J.P. Morgan is saying, "You know
what? I have an idea,
right? I have an idea that I want to
take come from under my father's shadow,
but I may not have This is the dope part
about investing. I may not have that
actual business, but if I can buy the
business
If I can buy the business, pioneer it
the way that I want, give it the
integrity that I want,
then now this business can reshape
America.
This is an American business and my
idea.
Okay, so this there's a several things
going on here. So one I Dude, every time
I'm with you I I have this screaming
sense that you're one of the most
important voices in America right now.
you. Thank you. So but I want to say
why. Mhm.
You've said and I couldn't agree more
there's never been a time in human
history where more free information has
been available.
You've shown what happens when you avail
yourself of that information. You go
learn and then you can deploy that
knowledge. So my favorite quote on earth
is Kobe Bryant, booze don't block dunks.
That you can get so good at something
people can't stop you. So you've gotten
good at investing and thusly people
haven't been able to stop you from
continuing to excel despite felony
conviction, going to prison for 10
years, all the hardships that you grew
up in. If people don't already know your
story, they can watch the first
interview that we did together.
But so
that's incredible. You you are the the
unexpected performer.
And the fact that you do it because
you're a student of history, you
understand the game. Okay, so all of
that so I want people to get rid of all
their excuses, which is something I'm
sure that we'll talk more about later.
But the other part of this, which is
really interesting, is you understand
how money works and once people
understand how money works, you can't
get tricked. So this even in
entrepreneurship, something I think
about a lot,
you have to know enough about the nature
of things, marketing, sales, whatever,
finance. You don't have to master it
all, but you have to you have to
understand the nature of it well enough
that you can't be tricked.
So, you just stated how money works, but
I really want to put a finger on it. So,
people build a business.
Yep. The business needs something
though. That thing is capital. It needs
money. Mhm.
So, the people building the businesses
in the beginning, they often don't have
the capital, and so they need a way to
go and get the capital. Or,
it's going to get a little bit
complicated fast, but I'm going to go
through it and see if people can hang.
So,
all right, you're building a business.
One of two things is true. You either
don't have money, and so you need
somebody that can help you get the
things moving that you need to then
generate the capital, okay? I'm sure
people have heard the phrase, it takes
money to make money.
Mhm. She isn't entirely true, but
certainly as you scale that is very
true. You have to pay employees and all
that. Okay, so takes money to make
money. So, you're building a business,
you need the capital. You can get
somebody to give you money early on. You
can make a little bit of money and
reinvest it yourself.
But, what most people do is either they
need that money, or they've managed to
get the company going. This is what
happened to me at Quest. So, you get the
company going. You don't have to take
money from other people in the
beginning, but all of your money is in
the company. So, I was worth hundreds of
millions of dollars, and I couldn't
access it. Mhm. I'm driving a beat-up
car. Mhm. And so, it's like, I'm rich on
paper, but in actuality not so much.
Mhm. Okay, so one of those two things is
true. Either need money to get this
thing going, or all the value that I've
been able to build is trapped in equity
in the company. So, to unleash some of
that value, they create shares. You're
now a public company, and this is what
you're talking about. So, hey, you've
got this JP Morgan realizes, I'm not an
entrepreneur, I'm not going to be able
to build something, but these
entrepreneurs are in a tricky situation.
They're maybe brilliant with business,
but they have another need. And so, as
they go public,
which is just turning creating shares
out of your company. It's a very
technical thing.
down to pieces. Exactly. Break it into
pieces. Now you're going to sell those
pieces to the public.
Mhm.
They can then buy a piece of
that entrepreneur's endeavor, right? A
piece of that company. And so now the
entrepreneur or the business, depending
on if they're selling their personal
shares or if the company's selling
treasury shares, either the company has
just gained a ton of money or that
individual has taken money off the table
and now they've actually got real
wealth, which always makes me laugh when
people think that Jeff Bezos has $190
billion.
His company is worth that. He doesn't
have that unless he sells the shares.
Right. So, anyway, so now it's like,
"Whoa, whoa, whoa." So, as an average
person, I can go buy a piece of these
storied companies. But what I really
want people to understand,
you just went and learned that. Yeah.
Like you
I can't tell you how late I came to this
game. You figured this out before I did.
I was building businesses already. This
is why I'm so [ __ ] in awe. When I
think about how far down the road I
went, I learned the game of building
businesses, you learned the game of
buying businesses.
Mhm.
Okay, maybe people don't want to do the
thing that I did. Some days I wonder.
Mhm. And you went down another road,
which is available to everybody.
100%. Okay, so now the people have their
little primer in how all of this game
works. Right. One,
how why don't people do it? In fact,
let's start there. We'll we'll
definitely talk about how to do it well,
but why don't people do it? I think
because America has
painted this picture that it is
dangerous. So, think about TV. I'm going
to lose my money. I'm going to lose my
money. Uh stock market crashes, right?
And then every show that you've seen
about Wall Street is about people that
are crooked that take advantage of
people's money and then get rich, you
know? And so people don't associate with
that, right? People feel like, "You know
what? I don't want to be a part of that.
I don't know enough about that, right?
When investing in the stock market isn't
an IQ game.
It's not about It's not about being the
most brilliant person in the world,
right? It's about understanding basic
economics. And basic economics is what
we know every day. You understand this,
supply and demand, right? Supply and
demand says that if Michael Jordan drops
a shoe, then the line is going to be
wrapped around the corner, right? But if
you find a way to get that shoe, hold on
to that shoe, and then later on, you can
now sell that shoe at a top-tier price,
right? Supply and demand, right? If we
can understand that, you understand
certain parts of basic economics, right?
You understand that. If Michael Jordan
were to release
100 million Yep. shoes
Mhm.
won't be worth much.
Won't be worth But if he releases
thousand Exactly. Now price going to go
crazy, and then over time it becomes
worth even more because most people will
wear the shoes, lower the value, but for
anybody that holds on to them. So, now
you've got decreasing supply,
which creates a even if the the demand
stayed steady, if the supply decreases,
now you've got um a positive dynamic.
100%. And so, that's And that's that's
the That's the most amazing part about
investing is everybody won't be able to
build a billion-dollar business,
right? But everybody can invest in one.
And that's why I love it, right? So,
the three the three things in my wealth
pyramid is stocks, business, real
estate. I believe you should have all
three, right? But you can get away with
two.
How are you differentiating between
stocks and business?
So, when I say stocks, it means like me
buying shares of a business.
Yep.
Business second is me creating a
business, and then real estate third.
So, you think everybody should create a
business?
No, no, no, no. That's why I say you can
get away with two out of the three.
Got you. Got you. You know what I'm
saying? So, everybody doesn't have to
create a business because this is not
for everybody. But, you can see what we
do know is as America evolves through
this business.
As business evolves, there are some
brilliant people that says
for that business, there's a problem.
For that problem, I have the solution.
That's a business you'd like to invest
in.
Right? And so, if we can invest in the
solutions, I always say that. If we
invest in the solutions, we cannot help
but win.
Investing in a solution, okay? Making
Amazon was a solution to so many things.
Getting us information faster, getting
us books faster, getting us It changed
the game. It revolutionized how we how
we got
packages. It It made somebody say, "You
know what? I could go to the store
today, but I'm willing to wait 1 day to
get this package." Can I just say for
the young people in the crowd who grew
up with Amazon, there was a time you'd
have to wait 4 to 6 weeks
to get something in the mail.
Exactly.
That's That's insane. You can order
something in the morning and get it in
the afternoon.
And some places you get it the same day.
And so, when we think about
revolutionizing the game, evolving,
that's what I love about investing.
Right? I'm Think Think about Tesla, and
I'm not advocating for anyone to invest
in these businesses, but I'm just
showing how the how the world has
evolved, and you can build your wealth
for me 100% if you're bold enough to bet
on the future.
If you're bold enough to bet on the
future and be patient enough to let it
take place, you will win and you will
win big.
That is That's what I'm all about. So,
we we see the evolution of Tesla, and we
see what's going on with this business.
Even if you don't agree with everything
that Elon does, you say, "Okay, well,
Rolls-Royce just dropped its first EV
car for $400,000.
Right? They're saying they're going to
be all electric by 2030. General Motors
saying they're going to be all electric
by 2032. Ford has dropped electric cars
now. What is that telling us right now?
The landscape of vehicles is changing.
Right? So, what do I say? Okay, I want
to be a part of this evolution. I want
to be a part of not only the electric
car revolution, but the charging
stations, the batteries, right? These
are the components, the supply chain
that makes this whole
um
sector possible. And so, for me, that's
betting on the future. And if we can't
understand if we can truly grasp that
that your money is not doing you no
justice in the bank.
It's not especially now. Right? It's not
doing you no justice in the bank.
Well, because the more they print money,
the more your money loses value.
Right? The more inflation goes up, the
more your money loses value. So, a $100
spent in 2019, that same $100 now takes
$109.
Right? So, your money has lost You need
that much to buy the same thing. Right?
So, if you bought this mug for $100 in
2019, I'm going to slap you in the mouth
if that's what you did, but yeah.
it now costs you $109.
Right? You need that much more money.
So, we understand that
one lie we've been told is sitting our
money in the bank.
So, that's probably should have added
that to the equation earlier, right?
Putting our money in the bank, thinking
that the bank is the safest place to
have our money. Right? That's probably
the most dangerous place because I
always say a dollar that's not moving is
a dollar that's losing.
Right? So, sitting our money in the bank
is not the place to be. Right? So, what
would be
you make your money move? How do you
make your money move? By making great
investments or just investing. So, I'll
give you an example. For me, personally,
I literally don't have but like $12,000
sitting in the bank.
Mhm.
All of my money is in the market. 90% of
it is in the market. So, I use what's
called the VOO, which is the Vanguard
Index Fund for the S S&P 500. I use that
as my savings account.
So, every month or every week I'm
putting money in there. Well, Trap, what
happens when the market is going down?
Well, my money wasn't making no money in
the savings account anyway. So, I'm
putting it in there, right? And then
what happens when the market rebounds?
Cuz we won't be here forever.
You won't be here forever. What happens
when the market rebounds? Well, Talk to
people about realized losses versus
unrealized losses.
Okay. Cuz I think this really messes
That's good. That's good. That's good.
So, unrealized loss is when let's say I
have $100 on something and that goes
down to $89, right? And if I sold it
today, I wouldn't be able to sell it for
what I paid for.
Mhm. Mhm. But,
it's there.
have to sell it. It's okay. So, so you
you buy something at $100, it goes down
to $80. If you don't sell it, you have a
unrealized loss of $20. Meaning you
didn't sell it, your equity just
decreased.
But, if you sell it, you realize that
gain. You've now made that gain
realistic. I mean that loss. You've
realized that loss. You've made that
loss realistic. So, you now essentially
lost that $20.
Right? That's a That's a realized loss.
Now, realized gain is is the is the
exact opposite, right? So, if you go up
to
uh I buy something for 100, it goes up
to 150, unrealized I have a 100 I have
$50 in unrealized gain. So, that it's
there, but I didn't sell it. It's there.
Realizing it is saying I've cashed out.
I've cashed out on it. Think about like
you talked about Jeff Bezos, right? His
net worth is what? 100 80 something
billion dollars? Something like that?
I Last time I checked,
60% of his money was in Amazon stock.
60% of it. So, this is why you wake up
one day and you say, "Damn, Jeff lost
18 billion dollars." Well, that's
unrealized.
Cuz he didn't cash out.
So, he didn't lose it. It's still there.
Once the stock get backs up, he recoups
all of that.
And so, that's the dope part about the
market. Yes, it fluctuate. Yes, it goes
ups and down, but that's also the most
scariest part about the market because
people who come from a lower income,
working class environments, the worst
thing that can come to their mind is
losing money that I bust my butt for.
Mhm. That's what makes the market so
scary for them, and that confusion keeps
them out of the market. Yeah, so this is
where now people have to get into the
intricacies of money.
So, it's probably worth
belaboring the point a little bit about
the people don't even get to the
starting line. Mhm. So, I forget the
percentage of households of people that
live paycheck to paycheck, but it's some
godly. It's astronomical. It's more than
50%. 72%? That's so ridiculous.
So, this is for people even making six
figures. Like most people live paycheck
to paycheck.
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the link in today's description. All
right, my friend, back to today's
episode. So,
if you're living paycheck to paycheck,
one, you're not going to survive any
difficulty financially. So, if you get
sick, and now your hospital bills, the
number of people that go broke because
they're already they have no savings,
and now they get sick, your car breaks
down. I remember that when I was broke.
And, your car breaks down, it's like,
well, then I don't have a car. It's not
like I can even choose to go get it
fixed.
Mhm. So,
of course, people in that situation are
not thinking, "Oh, I need to
go put money into the stock market. I'm
not saving money anyway." So, that's
number one. To your point about people
spend money that they don't have. So,
whatever a dollar for out of every
dollar that they make,
the only way I found where I could do
it, where I could save, I had to gamify
it. I had to make it fun. I had to get
myself obsessed over watching the number
go up so that I would get more of a
dopamine rush out of looking at my I
used to use Mint.
I don't know if they're still around,
but
Intuit, man. A stock that they got on.
Yeah? Yeah, exactly. Well said. Well
said.
So, I would because it connected to my
bank account, every time I made a
deposit into my bank account, my
dashboard automatically update and I'm
like, "Oh, damn. Like I've now got $500,
$527." And it was like, "Cool. Is it
going up? Is it going up? Is it going
up?" And so, people need to find that
hook, whatever that is, to get excited
about beginning to save money.
But, that's interesting. I like that you
use the Vanguard as the savings account.
So, do you Is your money automatically
allocated?
No, so I do it one because I have I
found that financial discipline in
myself. So, this is now is a is my
routine.
How'd you How'd you develop that?
So,
growing up you realize that there's a
thread that runs through
just through
especially poverty-stricken America,
right? And it is that we have no
financial structure. All right, if
everyone is living paycheck to paycheck,
right? So,
let me go back a second for a second.
Reaganomics
caused so much havoc
to that low-income black community,
right? Why? Why? So, let's think about
this.
In 1982,
yeah, I was born,
there were written around Reagan took 1
million people off of welfare.
He took another half a million people,
kids, out of uh free lunch.
Right?
The The economy went through a real
recession in '82.
But then, in '85,
when I was getting into all of it,
Ronald
65 tons of cocaine pillaged
blow income black America
in the form of crack cocaine.
85 tons that came from Nicaragua, which
then was a result of Ronald Reagan being
told he could not
put illegal guns in Iran.
So, he supported the South American
contra. Go look that up. It's an amazing
story. Right?
That wreaked havoc. So, a lot of times
in my culture, we look at slavery, and
we look at that, and that's cool, but
this generation can't identify with
that.
Right? They They It's too far.
But what we can identify with is that
everyone from '82 to now has been
touched by the crack era.
Cocaine, crack abuse, it separated
families. And so now, think about the
the mindset that came with money during
that era. Right? Everything was lack.
Right? You have people trying to work.
You have
functioning
families now broken up by drug abuse.
Fathers locked up.
Mothers now with the term crack babies.
Now, another way to separate black women
from kids. So, they pillaged crack
pillaged the black community, especially
in major cities, LA, Miami, New York.
Pillaged them. So, now the idea of money
is separate. I want you to think about
the the that you have to have as a man,
as a as a friend. I grew up with this
brother. I grew up with his mother and
now his mother is buying crack for me.
Right? For me to sell my friend's mother
crack.
What type of mindset monstrous mindset
that has to have? And then that becomes
the norm.
Right? And since then from that era, we
go to Bush when now the war on drugs is
important, but how can we have a war on
drugs if we are now pushing the drugs in
this community.
Right? And then
we get to now mandatory minimums.
And then we get to Clinton where we get
three strikes you're out.
So now before we can even deal with the
money mindset, we got to deal with the
pillage and the breakup of the family
that happened. And so now when a family
is in survival mode, we can't think
about money.
Because now we're trying to how is this
next meal possible?
Right?
Financial trauma.
Financial trauma now is anchored to who
we are. So for me, when I was in prison,
when I got exposed to
damn, I'm playing the wrong game.
I had to look at the pieces on the
board.
Like am I a knight? Am I a bishop? Am I
a rook?
I damn sure ain't the king.
So that means I'm a pawn.
Pawns always get sacrificed.
So if I'm always being sacrificed, how
the hell can I win this game?
Something got to change.
And so one of the things I knew that had
to change was my relationship with
money. Because that's how you change
what piece you are on the board.
That's how you change what piece you
are.
And then what happens with the pawn on a
chessboard is if the pawn can find a way
to get to the other side of the
chessboard,
he then can become whatever he want.
And for me, it's the two things, the
information and learning how to use
money. I can become any piece on the
chessboard.
And so now for me, once I learned about
money, once I started healing my own
financial trauma, it was easy for me to
now start talking to people about it,
but also improving my life. Because now
money is not the thing that dictates me.
It's the vision. It's the how do I
become successful for the next
generations? How do I help the people
that I know heal their financial trauma?
We can't even talk about money. We can't
talk about wealth. We can't talk about
winning in this world if we don't
disassociate ourselves from the things
that's keeping us
from being successful. And that is for
me financial trauma.
That is a hard pill to swallow. And just
a form of that is just think about it
like this.
Why is that a hard pill to swallow?
Well, because if you think about it,
most people like to reflect. I mean,
deflect, right? It's not my fault. Mhm.
Um, you know,
think about the years of slavery. Think
about this. People like to deflect. They
never want to take full accountability
for it, right? But healing that
financial trauma is saying, "Yo, check
this out." We talked about it earlier.
If you have more money under your bed
than in your closet than you have in
your investment account or your savings
account, then that's financial trauma.
If you are saying things if you're doing
things like you know you're barely
making it. You know you're living check
to check, but for Christmas you go spend
money you don't have to say, "Well, my
kids can have a great Christmas." That's
financial trauma because what you've now
taught your kid is
it's okay to spend money you don't have
to have a good time and then come back
later on and have to pay that with a
digging yourself in a deep hole. So,
somebody has to break that financial
trauma. If not, the family, the
generations that follow will all follow
the same suit. You need one outlier. You
need one person that's disrupt
disruption.
You need one person to do that. If
nobody ever does that, you can look at a
whole lineage of a people, of a family
and realize why nobody has ever changed
it.
And so for me the change was if I can
become financially literate, if I can
become financially conscious, if I can
increase my financial fortitude, then I
can not only change myself and my life,
I can lead by example and change my
family. And then that can have another
effect to people around me, my friends,
you know, so on and so forth. But it was
me being able to heal that financial
trauma in the beginning, man. That was
important. You're the only one I hear
talking about something that I think is
actually really connected, which is
values
Mhm.
and
knowledge Mhm.
to get the outcome that you want.
Mhm.
When did you start like hearing you talk
about the disruption of the family, um
the more I look so
I think you know my background, but so
my story, I start big brothering for a
kid in South Central.
Yeah.
And I'm I I was just too young to
understand what was happening. And so,
I've no idea why he's acting out, why
everything is just a mess.
And start getting older,
Start Quest, thousand employees that
remind me of the kid that I and I big
brother for him for 8 and 1/2 years. So,
long time.
Yeah. From the time he was 8 till he was
16. So, crazy.
Uh and
seeing then later when I was finally old
enough to understand what was going on,
a bunch of people that were growing up
in the inner cities,
it is
th- this is this is the fiery debate
right now.
Mhm.
Is it culture? Mhm. Or is it that the
deck is stacked against me? Mhm. And I
felt like a man screaming into the void.
Try You've You've given such a cool
analogy.
If people play chess, so you've got the
pawns, the pawns are always sacrificed,
but if you get to the other side of the
board, you can replace them with
something else.
Mhm.
That's the human condition.
Mhm.
Traversing the board is knowledge.
Mhm.
But if you learn, and no one can stop
you. This is the age of free
information.
That's right. If you can learn, then you
really can become whatever you want.
Booze don't block don't. No one can stop
you from doing the thing that you want
to do.
And so I was just like screaming and
screaming and screaming. Like, "No, no,
no. The only thing that separates you
and I are ideas." Mhm. I found a better
set of ideas.
And those ideas govern my life. It's
what I call frame of reference.
Mhm.
So, if your frame of reference is
poverty. And I remember saying this
before the internet was like really
popping off. And so there was nobody
there to freak out and yell. Uh but I
was like
the day I realized, "Oh, poverty isn't
about money. It's about mindset."
Mhm.
I was just like
"Whoa." And then you encounter the first
person that's like offended by that
idea. And I was like, "Whoa, whoa, whoa.
What do you mean?" I don't I literally
didn't understand why that was
offensive. I'm like, "This means that
you can set yourself free. You can do
whatever the fuck."
Mhm.
So,
getting people to understand, okay,
there's taking it back to the family.
For whatever reason,
the predictive nature of a two-parent
household is crazy. If you have one, the
odds of you doing well are really high.
And if you don't have one, they begin to
decline. Mhm.
Why?
Well, so
there is a disparity in
what
poverty is
lack of information, lack of resources.
Money is infinite. They never stop They
They've never stopped printing money.
The problem is
getting the belief to understand that.
Getting the getting the belief that
you're capable
of being something Nothing against
rapping and entertaining. But for a lot
of people that come from my culture,
that's the only way out.
It's the only way out.
Sit. If you can't rap, you can't play
sports, then you're probably going to
sell drugs or do something illegal
because
87% of crimes are behind money.
Or just live a mediocre life.
live and and so nobody wants that,
right? And so now we we understand that
there are better opportunities
and better segments just in white
America, just 100%. But what happens is
that can't be the defining part.
Like I know what I said, all right,
cool, but what stops me? Well, what
stops me is me.
What stops me is me playing the blame
game all my life.
What stops me is me keep saying, well,
I'm black, they white.
Well, that's you're not going to go far
doing that. What stops me is saying I
didn't have the opportunities they have.
That's going to keep you from going
there.
If you can get past the [ __ ]
and say, all right, these are real
issues, but the biggest issue is the
belief in myself. The biggest issue is I
need to spend more time reading and
researching than partying. I need to
spend more time reading and researching
than chasing women. I need to spend more
time reading and researching than, you
know, trying to go hang out, playing net
being on Netflix all day, playing a game
all day. I need to spend more time
developing a skill set. Okay, boom. As I
evolve, as I learn how the game is being
played, as I get exposure to the game,
my confidence builds up.
So, the reason why it is more the
success barrier is high in a two-parent
home, a healthy two-parent home.
That's important. I think though the
stats are
and I'm sure just because the sort of
average to healthy-ish
homes, it it just overwhelms
It is. the the number. But the the
statistics, and I don't remember the
exact number, but your odds of
living above the poverty line, it's
over 70%, over 80%, something like that
if you're in a two-parent home.
Structure.
So, in a two-parent home, there's a form
of structure. There's a hierarchy, and
then there's a you know, there's a man,
there's a woman, and then there's kids.
So now you have an infrastructure to
When you don't have When you don't have
This is good. When you don't have a
two-parent home, I'm not saying you
can't be successful, but now there's so
many other different influences in your
life. And I'll give myself for example,
right? Like
Again, I'm homeless at 16.
Right? But Was your dad around when you
were growing up?
I've never even met my dad.
Never. Ever in my life. Mhm. Right? So
now the influences became like ev-
anybody who I saw had So when I'm
looking at the hustlers, I'm like, all
right, yo, like he got the girls.
He got the respect. He got the money.
That's who I want to be like.
And so I'm getting that from him, I'm
learning, I'm getting it from the
hustlers, and then boom, debt, jail, but
because that's the only
image I have, this is what I'm holding
on to.
Right? And then when I go to prison, you
know, you get with the OGs, and they
start telling you, yo, don't do this,
don't do that. Okay, cool. Now I've
pivoted, right? I've pivoted from this
to this. Okay, so cuz this information
is what's going to get me through
prison. This the information that's
going to keep me alive. This the
information, this how I carry myself,
this how I talk, this how I maneuver,
this how you, you know, okay, cool, I
got it. But then
you come home, when I come home from
prison, I'm a 26-year-old man. But guess
what? I still never had a father, so I'm
still missing something in my life.
Still missing something. And honestly,
that void didn't fill till I had my
daughter.
Right? But then I'm missing that void,
so now I'm still influenced by anything
that I feel has structure. Mhm.
Right? So that two-parent home
even the father may not be the best or
whatever, but it's structure. You
understand his position in life. You
understand his position in that family
structure. You understand that mother's
position. Structure is so important. It
limits the mistakes.
The less mistakes you can make on a
journey, the easier it is to become
successful.
Let me run a theory by you.
Talk to me.
I'm reading a book now. I forget the
exact title. It's by Ben Horowitz of
Andreessen Horowitz, and it's about
company culture. And in it, he's talking
about the Haiti slave rebellion.
It's like the only successful slave
rebellion, I think, in history, or at
least modern history.
Mhm. And he's talking about the the
first guy that did it, and I I
unfortunately I don't remember his name.
But the the guy that started the slave
rebellion, um his whole thing was
you can't cheat on your wife.
And this is at a time where, you know,
you're fighting and taking over. Like,
why can't we do a little rape and
pillage?
Mhm. We've been [ __ ] slaves. Like,
this is our right. Like, why can't we
get back at people do all this? And he's
like, "No, no, no, because your word is
everything. And if you won't keep your
word to your wife, how can I trust you
to keep your word to the rest of the
team?" And I was like, "God damn." So,
when I think about So, marriage is hard.
When I think about why staying married
would be a predictor of success, there's
already a high level a high function
that you've shown by high integrity,
being able to maintain a relationship.
I'm not saying that everybody that stays
married has been faithful or whatever,
but
you're you're able to navigate the
difficulties of a relationship, of
compromise, of getting to know each
other. Of course, it's more complicated
than
having just two people to [ __ ]
structure watch your time. Like, that
you're not off doing something you're
not supposed to do. So, you know, kudos
to all the parents out there. You you
have my gratitude. But
I think I have a feeling that the being
able to commit to somebody else, being
able to have a rule set between you,
adhering to those rules, whatever they
may be, to have the integrity to um um
say you're going to do something and do
it. Like all of those things to your
point about
and I'll put different words on it, but
I've
what you were saying was you're
influenced by these people. When I think
about why we're influenced by people, I
get asked a lot like, "Hey, my I you
know, I love my kid, whatever, but
they're really struggling in life. How
can I help them?" And my answer is
usually you can't. And then the person's
like, "No, you don't understand. Like I
love them so much. They're my kid. Like
I can't give up." And I'm like, "Okay,
for real for real? You want to know how
you're going to change their life?"
Yeah, yeah, yeah, tell me. Okay, cool.
Uh you're going to have to kidnap them.
You're going to put trap and I actually
mean this seriously. This would work.
It's the only thing I know that would
work.
Talk to me. You're going to kidnap them.
You're going to take them to a
remote place in the [ __ ] desert,
whatever. You're going to take them
somewhere away from everybody else. I
usually say a deserted island. You can
take them to a deserted island, but on
that deserted island must be a group of
people that they respect.
If you are around people you respect,
you will want to win their respect. To
win their respect, you must conform to
their behaviors. If their behaviors are
honorable, you're now conforming to earn
their respect to honorable behaviors.
And now you get where somebody will turn
their life around to fit in. Now, they
can turn their life around to fit in and
go in the wrong direction, which is how
you get influenced on the streets, or
you can get influenced in the exact
opposite direction. So, you have to be
careful about who you emulate.
Come on. But, I like that before you go
I like that because that's even not even
in with kids, but even as adults, that's
what I had to do. Yeah. Like I had to
get around a different set of people who
helped me evolve.
Because even in that
where you're being influenced,
you don't evolve in that space.
Right? You adapt and you conform to
whatever that environment is. And so, if
you get around That's why the old saying
is, "Be around five, six millionaires,
you'll become the sixth one." It's
because you start to take on those,
uh, view values. You start taking on
those principles that they stand on,
right? Those conversations become like
impregnated in you. Those behaviors
like, "Damn, Tom gets up in the morning,
he does this, he does that. Damn, I need
to do that. Trap does this, Trap does
that. Damn, I need to do that." This is
why I love mentorships. This why I love
masterminds. This why I do that. I asked
you one time, "Hey, yo,
give me a mastermind I can get into."
It's because when I'm around successful
people, I'mma go into the room. I don't
care how much of success I've amassed,
I'm going into the room like I don't
know nothing. Because that's where I
want to evolve to. So, that is you're
not pushing a line, you're only touching
a hot stove to people who are fighting
for beliefs that don't benefit them. God
damn.
Most people fight for those beliefs,
dude. It's really interesting to me. So,
okay, I've thought a lot about this cuz
I spent a portion of my life fighting
for beliefs that didn't serve me. And I
really So, I
and I don't know if this is a useful
story to tell myself, but it makes me
chuckle, and it feels way too close to
the truth.
I'm just dumb enough that I have to
learn everything the hard way. And I'm
just smart enough to be able to figure
it out.
So, I actually do learn, and then I can
articulate it to people cuz I'm like,
"Oh, yeah, this is what I tripped on
tripped up on." So, for a long time, I
had a set of beliefs that were really
stupid, meaning that they moved me They
actually moved me away from my stated
goal. They were moving me towards a
silent goal. I know you journal. I
highly encourage people to journal so
you can figure out like, what are the
subconscious things that are driving
you. But I What I wanted out of life
subconsciously was to feel smart.
And I valued I had a certain idea of
what intelligence was, and everything
that lined up with things that made me
feel that I was intelligent in the way
that I subconsciously defined it I kept
doing. So, I ended up in smaller and
smaller rooms. So, after graduating
college I was working retail in a game
store selling video games.
And like
not minimum wage, but like not not a
long way from it.
Mhm. And
I remember thinking, why am I doing
this? Mhm. And I'm doing it because
the boss of the place is like, why do
you work here? He's like, you're too
smart for this. Mhm. And I was like
that makes me feel good. Now, of course,
I wasn't thinking that in my head. It
just made me feel good and so I kept
doing it. And I realized looking back,
okay,
what I do is I structure my life so that
people tell me I'm smart. Mhm. And that
is super dangerous. Mhm. Because it's
led me into these really small rooms.
Mhm. And so, things didn't turn around
until I was like, oh, wait a second.
I don't read a book so someone will tell
me I'm smart. I read a book so I can get
better at something.
And
I really want people to understand that
skills have utility. Mhm.
you do something. Mhm.
So, if you go to get good at investing,
you can make a lot of money. Yes. If you
get good at architecture, you can build
buildings. You can build a bridge that
people can drive cars across. Do you
know how crazy that is?
Yeah. You can be the next Elon Musk,
whatever.
And
understanding, oh, wait a second.
I don't need to be smart, I need to be
good at learning. Oh, yes. And that that
changed my life, but that becomes a
value system. What do I value in myself?
Do I value being smart? Or worse, do I
value people telling me I'm smart?
Because what if I was smart, but
everybody was telling me I was dumb? I
would have done different things back
then just so that people would tell me I
was smart because I didn't believe it
myself. And my value system was people
that have this
kind of intelligence, kind of the way
that people fetishize money,
I fetishized
being smart. And so it was like, "Oh, I
just want to be smart like that. That'd
be so cool." And
once I realized, "Oh, that's a value
system. I can change my value system and
now pursue something else and get all of
the sort of neurochemical rewards and
feel good and be excited about being the
learner."
And so then once I started doing that,
then I actually started getting good
because I was just obsessed with
learning, setting my ego aside, walking
in like I know nothing, and just saying,
"Oh my god, like make me better." Now,
the reason that I got so obsessed with
that was because I realized they
actually can make me better, and then I
can go do something somebody else can't
do, and I can get ahead in life, and I
can get wealthy, and I can build what I
want to build, and I can control my
time, and I can impress people if that's
a thing. And so it's like, "Whoa, this
is all about skills.
But skills are controlled by values."
So I I love that because
in setting yourself up for success and
setting yourself, I say you have to be
intentional about something.
Right? And so for me, the intentionality
was, "What do I have to learn that takes
me away from that?
Like what do I have to learn so I don't
go back to prison?
What do I have to learn so that I don't
become
dead before the certain age?" And then I
I got past that, and then I was like,
"What do I have to learn to become a
great father?" Like right now I'm
learning how to be a father, right? How
to be a great father. We talked about
journaling. One of the things I tell my
daughter right now is, "Okay,
write down how you feel, and then we can
talk about that."
Right? It's easier for her to do it that
way than sometimes having that
conversation with me. So write it down,
and then we can talk about it. Well,
those values now help me keep evolving
because if I want to be the best version
of who I am, if I want to be the most
impactful person, then I have to install
in me a certain set of values,
integrity.
Right? Honesty, the commitment to being
better. Why those? Well, because where I
come from Why honesty? You could lie,
lie, lie, lie, lie.
If you Honesty is so important because
if you tell people the truth
and if you are committed to um
understanding other people's truth then
people have no
People don't like the truth
because how it makes them feel.
But if you tell the truth, they have no
no other option but to face it.
Right? They have no other option but to
say, "Damn."
Okay, it's a it's
Truth is like a harsh reality that
everybody wants, but nobody wants to
give.
Right? But honesty comes in as saying,
"You know what? That's a value system
that so many people don't have."
And for me, if I can be honest, then my
name can go a long way. If I can be
honest, then my my
uh
presence will precede me.
Right? So, honesty is something that's
that people often don't want to do.
They'll say something like,
"I lie to you because I love you."
You know, uh "I don't tell you the truth
because I don't want to hurt you."
Right? Well, if you're honest to me,
then I can make that decision.
If you're being honest, I can make that
decision on whether or not I want to
move forward or not. If I'm honest with
you, then I know I can do business with
this man cuz he's an honest man. I can
do business with this woman cuz she's an
honest woman because I know there's no
uh
back-end stuff. There's nothing they're
trying to do behind my back. Honesty is
something that's so underrated, but for
me, even in the streets, like honesty is
so
not there
because everyone wants the edge.
Everyone Everyone want Murder is not off
the table.
You know what I'm saying? It's not off
the table. Most people in the street get
killed by somebody they know.
You know what I'm saying? And you feel
me? And so that honesty part is not
there. Yeah. So for me it's it's it's
heavy on my list of just being an honest
man, man. What is up my friend? Tom
Bilyeu here and I have a big question to
ask you. How would you rate your level
of personal discipline on a scale of one
to 10? If your answer is anything less
than a 10, I've got something cool for
you. And let me tell you right now,
discipline by its very nature means
compelling yourself to do difficult
things that are stressful, boring, which
is what kills most people, or possibly
scary, or even painful. Now, here is the
thing. Achieving huge goals and
stretching to reach your potential
requires you to do those challenging,
stressful things and to stick with them
even when it gets boring, and it will
get boring. Building your levels of
personal discipline is not easy, but let
me tell you it pays off. In fact, I will
tell you, you're never going to achieve
anything meaningful unless you develop
discipline. Right, I've just released a
class from Impact Theory University
called How to Build Ironclad Discipline
that teaches you the process of building
yourself up in this area so that you can
push yourself to do the hard things that
greatness is going to require of you.
Right, click the link on the screen,
register for this class right now, and
let's get to work. I will see you inside
this workshop from Impact Theory
University. Until then, my friends, be
legendary. Peace out.
One thing about honesty that I find
incredible
is So, you said you can do business with
somebody that's honest.
Mhm. That's where I think people really
get why honesty is so critical.
Mhm.
If I So, a relationship
to work well, to be a high-functioning
business-friendly relationship,
Mhm. I need um a sort of
deposit and withdrawal system.
So, no, you should never do it for the
deposit-withdrawal, but that there is a
reality to be faced in human
relationships. If all you do is give,
give, give, give, give, and the person
never reciprocates, it just humans are
not wired for that. And so, it it won't
work. The relationship will go your
separate ways.
But if when I make a deposit, I'm like,
I'm going to be able to make a
withdrawal here at some point. In fact,
Trav, you know where I think this comes
from? This is [ __ ] interesting. When
I heard this laid out, I was like, "Oh
my god."
Think from an evolutionary standpoint.
There's no refrigerator.
Do you know how you store calories?
Talk to me. So, let's say that you take
down a a buffalo. Okay. You you can't
eat it. E- Even if you said, "Ah,
everybody back off. This is my buffalo.
Get away from my buffalo. I will kill
you and your whole family if you touch
my buffalo."
You can eat it as much as you can,
literally until another bite and the
lining of your stomach will tear, okay?
You're stuffing your face.
It will go it will rot before you can
finish eating it. So, now you have this
dilemma. Even if I want to be selfish,
I can't eat the whole thing.
But if I let other people eat it, I
don't get anything out of that.
But you do.
Because by feeding them, you're now
storing calories in them.
They're eating their full. They've got
fat. Well, what happens when you don't
kill the buffalo, but they do?
Now, they're like, "My brother, please
come to my table and eat."
So, it all That I'm going to say that
again. You can store calories in another
human being by feeding them when you
have an abundance.
They get to eat and now they will do the
same for you.
That's honesty.
It builds trust. That word, if I feed
you, you're going to feed me next time?
And so, this is where you get into
reciprocal altruism, where yes, you're
doing something nice, but
it just comes back to you. And people
are I think they they feel icky when
they say, "Part of why I do this
is to make sure that I'm taken care of."
But that's awesome. That's how people
cooperate as a as a group. That it's
give and take always.
So,
honesty, I think the reason so many
people gravitate towards it is when I
can trust you, one,
evolution has made that feel good. So,
it just feels amazing. I've told I tell
people in the company all the time, it
really hurts to tell somebody something
hard. It really I don't like saying it,
and I know you don't like hearing it.
But, if I tell you the hard things, you
know you can trust me because you know
exactly my mental map of who you are.
And so, now there's no like unease about
what's what. And so, I know if you're
quiet, it means you have nothing to say.
Versus to your point, murder is not off
the table, it's like, well, is this
going somewhere bad? So,
you can do business with somebody when I
know if I make a deposit today,
that I'll be able to get a withdrawal
later at some point. Huge. Okay, so
honesty, integrity was the other one.
One, how do you define integrity? I This
is the one thing I tell my daughter,
doing the right thing when nobody is
looking.
If I'm willing to do the right thing, if
I can do the like Thomas my guy. So,
I'll give you an example. So, a couple
of friends of mine had a huge event that
they put on, and somebody hit me up and
was like, "Yo, I would like to be a part
of that event." Big person. And I would
because they thought it was my event.
And I was like, "Yo, that's not my
event. I'll put you in contact with who
that event is for. That's integrity."
Because I could have kept that to
myself, try to do something in the
middle, try to make some money off it,
be the middle man. I didn't No, look,
these are my guys. Here, here's the
information. Y'all do that. Don't put me
in the email no more. Handle your own
business. Integrity.
Integrity is me being able to do
something without me even expecting
something on the back end, but on the
strength that I know Thomas a good guy.
Hey Tom, here's my people, man. Here's
the alley-oop, yo. I don't need nothing
from it. That's integrity. We talked
about business earlier, and I'm sure
we'll get to it, but we talked about the
human capital part. I mean the capital
part that people need in in building a
successful business.
The next thing next to building a
successful business
that's more important to me than money
is building integrable relationships.
Building relationships with other
successful people or building
relationships with people that's based
off integrity can help your business get
to another level because some rooms you
can't get in with money. Some rooms you
can only get in based on who you know.
There's some rooms I can only get in
because time says Trav is my guy.
There's some rooms that that I don't
care how much money you got, that's not
the value system here. The value system
of getting in this room is based on the
people in here do good business, the
people in here are integrable. This is
the room you need to be in. Money can't
get you here cuz everybody here got
money. What do you do when money is no
longer the option?
It's going to be based on what?
Integrity
and honesty truthfulness. Those are the
things you can be based on. And so, even
in business, integrity and honesty is
important. Massively.
Yeah. It's
uh
it's it's really interesting. I mean
this again goes back to culture rides in
the back of values. What do we think is
good? What do we think is right?
And
when I look at you, so it's interesting
for people that haven't seen your show
Come on, man. Trap and Tuesdays
Come on, man. uh
watching it was really interesting
because you you're attacking it from the
point of values. So, you'll talk about
your family, you talk about your
daughter. I heard you tell the story
about your daughter and there was
friction at school and how you helped
her through it and you're like like I
know I haven't talked about stocks yet
and I was like, you haven't, but this is
why your show is doing well because
getting the value system right,
understanding how to think, knowing how
to sort of move becomes really
important. And so, that idea of that A
culture is malleable, that you can
create a new culture.
Um
being a part of your group will have its
own culture, right? Same with Impact
Theory. It's like there's a culture
There's a culture to being an employee.
There's a culture to being in the Impact
Theory University.
And when you think about you've got your
your frame of reference is being built
around all of these things.
It's the funhouse mirror that we all see
life through. There's a guy named Donald
Hoffman who says everything that you
experience is real life, the only thing
I can tell you is it isn't true.
At all. And so we were sitting at this
very table when he explained to me Tom,
when you see the surface of this table,
what's true about the surface of this
table is its mass, the number of photons
that are reflecting off of it, all that.
If you try to live life by going, "Oh,
that has a mass of this and there's this
many photons bouncing off in this part
of the light spectrum." He's like, "You
you can't get anywhere. Way better to
go, 'This is a table and it's sort of
gray.'"
And he's like, "That's what humans have
evolved to do. But that actually isn't
the underlying reality. Okay, so your
brain is creating a wild simplification
of the truth." And this is my favorite
example that he uses. And I am going to
answer the question about reading.
Uh but
the example that he uses is is let's say
that you're in a VR game of um Grand
Theft Auto.
You think, "Oh, when I turn the steering
wheel in the game, the car goes left. If
I turn left, the car goes right. If I
turn right." He said, "What's really
happening is electrical volts are
toggling back and forth a trillion times
a second or whatever inside of your
PlayStation.
But if you had to go toggle the
individual voltages to get the image the
pixels on the screen to move in a
certain way that it looks like a car uh
going left." He was like, "You'll never
be able to play." So, you need the just
ridiculous level of simplification in
order to play the game. Mhm.
That's life.
That's your frame of reference. But, it
is so abstracted
from the reality that So, uh I'll put it
into my terms.
I grew up lower middle class
in almost rural Tacoma. So, I didn't
have cows, but my neighbors did.
Yeah. To to give you an idea. Uh and I
was taught to be a good employee, to
keep my head down, do as little work as
possible, and avoid punishment at all
costs.
Mhm. Um that it's all about make as much
money as fast as you can, you know, uh
trading time for money. Like, they
wouldn't have even known to say don't
trade that you are trading time for
money. That's just the only way they
knew how to make money. Mhm. So, that
was my frame of reference. Part of it.
The other part was, "Ooh, I feel good
when people tell me that I'm smart, but
I don't realize that." So, this is the
distortion that my brain is creating
over time, and I don't realize that
these are things that I've chosen to
believe, that they aren't accurate
representation of the way that the world
really works. And that I can get so good
that people can't ignore me, that even
if I am uneducated today, that doesn't
mean I have to be uneducated tomorrow.
That even if I'm frustrated that I'm not
as intelligent as I would like to be,
which I'm not, by the way, but I can get
a hundred times better at anything,
which anybody can. So, my frame of
reference began to shift from I'm stuck
in this brain and body that I'm not very
impressed with to oh, actually, you can
grow and get better. That change in
frame of reference took me from
scrounging in my couch cushions to find
enough change to put gas in my car to
building and selling a billion-dollar
business.
Come on, man. So,
ideas, frame of reference. So, I now see
the world through a different funhouse
mirror. It still isn't objective
reality,
but it's really useful. Mhm. Okay, so
you've got this frame of reference.
Critically important to understand.
All right. So, because I know frame of
reference is so important, I'm
constantly trying to get new information
to alter my frame of reference. However
useful my frame of reference has become,
I have not reached an end state, right?
So, you can constantly
rewarp that glass to show you the world
in a way that's more effective. That's
the easiest way to think about it. So,
effective as defined, I have a goal. Is
my behavior, my beliefs, and my values
moving me towards that goal? Yes or no?
If yes, you are operating in a way that
is more true or accurate, right? You You
can predict the outcome of your
behaviors. That to me is truth. Mhm.
We could really derail on that. I won't
for now.
Uh so, all right. So,
my I'm trying to shape my frame of
reference so that the way that I think
and act moves me more efficiently
towards my goals.
Mhm. You get what you celebrate. I think
about this a lot as a CEO. That's good.
Dude, you get what you celebrate.
That's good. And so, if you celebrate
being a badass, this is the same with
inner city, same with being in prison.
It's like you get all these different
cultures,
Mhm. and you're going to get what you
celebrate. Oh god, I'm going to keep
derailing.
Have you read Up from Slavery? No.
I have not. Booker T. Washington. I have
not. Controversial figure. I like it. I
can't figure out why,
but that book, he was born a slave.
And he was like,
there's a way out of this.
I can get so good people can't stop me.
Becomes the punchline,
but he starts a college.
Trep, he was born a slave. Mhm. He
starts a college
that's still running today.
Let that sink in right quick. Uh-huh.
Right. When I think about will Impact
Theory University outlive me? But not as
of yet. Mhm. Insane. How does he do it?
Culture. Do you know that he made the
students in his university
the students in his university had to
learn drum roll, please
brick making. Mhm. They had to learn how
to make bricks, Trap. Why? So that they
could build the buildings so that they
would have respect for the knowledge.
Cuz he was like, if they just roll up
and this is all easy and he was like,
people would show up outraged. Outraged,
you're going to
I was a slave, I'm sending my kids to
your university and you're making them
build bricks. Like, what the and he was
like, I'm telling you right now, if
people build this stuff themselves, the
level of respect that they will have for
the hall, the way they will hold each
other accountable. And I was like,
forget what the culture was cuz it's
different now and of course it's going
to change.
Structure. Certain somebody said that at
the beginning of this episode.
Structure? There are things that we do
here and there are things that we don't
do here.
He instilled a value system that allowed
them to say
cuz values tell you who's in and who's
out.
Oh, you made the bricks and by the way,
they they became known in like that
region of the South for making the
highest quality bricks. So now they can
sell bricks to fund the school. Dude, it
was so insane. I'm reading the book and
I'm like, this is [ __ ] genius.
Values.
Creates a culture. You reinforce the
culture by what you celebrate and what
you tolerate. That culture becomes so
profound that you can defeat
nations. So going back to the slave
rebellion in Haiti, I need to memorize
this guy's name. Forgive me, I'm in the
middle of reading this book.
No, please, please, please. No, no, no,
no, I'm just even as people
I I don't want to say it wrong.
I remember cuz I went to DC. So I don't
I to say it wrong. Say it as wrong as
possible. I can't even remember. It's
kind of French sounding, as I remember.
It's a French name.
I don't want to say it wrong.
Uh
I'm not going to say it wrong. All
right, fair enough. Let me say this
though.
Please.
We were talking about You were talking
about Watch this. The bricks, the people
who build the bricks
for
the college.
They'd appreciate it more.
The exact same thing goes with building
wealth.
The person who builds the wealth
in the beginning, so I'll use myself as
an example.
I become the pioneer.
I become the trailblazer. I become the
person who says that
my family will eat for a lifetime based
on the decisions that I make today.
Based on the information that I've
gained
and applied.
Because I'm the one in the beginning
stage building it,
I will respect the wealth more.
If I don't install those values in my
daughter,
if I don't install in her the respect
for money,
if I don't install in her why investing
is important, then what happens is she
inherits a lot of money, but don't know
what to do with it.
And so now,
she may live well,
but the generations behind her don't
benefit from it because they never had
an attachment to the money.
They never had attachment to the wealth.
They just got the wealth.
They obtained it.
And so when I think about Cornelius
Vanderbilt,
we never talk about him in
the pioneers of America, the richest men
in the world. We never talk about him.
Why? Because after he died, his son did
enjoy the money, but no generation after
that did because they went broke.
T-shirt to T-shirt in three generations.
They went broke. But we still talk about
J.P. Morgan. We still talk about the
Rockefeller. We still talk about the
Rothschild. We still talk about Sam
Walton who has five of his
grandchildren and kids on the Fortune
500 list. Always. Why? Because there was
a culture there.
And the culture was about building that
Walmart brand. But then what we don't
realize about passing wealth down is
it's not just about passing money down.
It's about passing down information.
It's about passing down bylaws. It's
about passing down structure. It's about
I just So I just lost my great aunt.
Um
And I talked about her on my last show.
I I just lost And she was the matriarch
to my family.
Right? She was the matriarch. She held
it together. And 11 months before that
we lost her sister.
Right? So those were They were the last
two.
And I honored them. They did so much for
me on my journey.
Um
And now that both of them have now gone,
our family now has to be restructured.
We have to now install new traditions.
Not saying the old ones weren't well,
but for instance, we were all good at
her house for Thanksgiving.
Right? We were all Everything she put
things in place.
So now that whole entire generation is
gone.
So the generation that's available now
is my mother's generation. So it's my
mother, her brothers, and then I'm the
next generation, and then my kids, so on
and so forth. So now we have to do now
is we have to now put new values in
place.
We have to put new traditions in place.
We have to put a new structure in place.
And because I now have the financial
literacy now, I was talking to my uncle
the other day he like trap like yep, I'm
the leader.
But you're up next.
And that meant a lot to me.
And in a minute I got scared because I
thought about yep, I teach people about
financial literacy all the time. I talk
about being a CEO of my family. I talk
about turning my family's last name into
an asset, but now I am now because once
you I always say this once you get the
information you are now responsible.
Like it's okay. It's not okay, but I'm
saying it's using this figuratively.
It's okay that I mean literally it's
okay, you know, you blowing money cuz
you don't know no better.
Right? But once you become cognizant and
once you have the information now you
are held accountable. And so for me now
more than ever I am held accountable one
because I went from homeless to being
where I am now. Right? Nobody else in my
family went through that. I went from
not just once but twice.
To building a business to learn how to
invest to giving my daughter custodial
account who I'll she'll be a millionaire
before she's 15.
Right? Damn.
That these things are so important to
me. So now we set new rules. We set new
rules of engagement. What are those
rules of engagement? Okay, so now
everybody my my little cousin just had a
a little boy. I said bro, we got to open
up a custodial account now.
Like now. He's a couple weeks old. We
got to open a custodial account up now.
Well, why do I got to do that? Cuz
because if we start investing now, we
can now increase him being a
millionaire, but also we can start
implementing impregnating him with
certain things. Right? We can start
talking to him about money once he gets
2 years old like my daughter she's 6.
Her ABCs for me come in the form of A is
for asset, B is for bank, C is for
credit.
That is genius. Right? right. is the
ABC's coming to her. Does she know the
word fiduciary? She know what it means.
Dude, that's incredible.
Right? So, that's how the ABC's and now
I'll talk to her. E is for equity. Like,
this how we Now, you got to give me a
Okay, so what does it mean now? Not just
a norm, what does it mean now? Right?
And so, now we go to Disney World. You
You know you own stock in this, right?
When I bought for her birthday, she made
six I said, "What do you want, babe?"
She's like, "I want to buy some Roblox
stock." Right? So, normally for me
it's
breaking down the business, the the the
the the the the the the the the going
through my whole process, but for her,
it was like let her get the exposure to
it. So, yep, let's buy the Roblox
stocks. How many shares you want? She
said, "I want 16." And then when I
pulled it up on my phone, she said, "No,
I want 100." Cool. We bought 100 shares
for her birthday. It don't matter that
the stock is down right now because it
was her identifying that instead of
getting me this, this is what I want.
So, now for me, it's
that my great aunt is gone, this now has
to be a she's transitioned, this now has
to be the value system that we stand on.
So, everybody that has a kid, as soon as
you have a kid, we opening up a
custodial account, but then we going to
double down with it and say, "When that
person has a kid and open a custodial
account, everybody now is responsible of
putting the first $50 to it."
Right? So, now we implementing new
rules. We implementing things now that
every family member now has to take on.
Right? And now everybody embraces it.
And so, changing that dynamic of my
family, implementing new rules, becoming
a leader. If we look at a lot of
people's family, no one has a real
leadership in their family. But when we
look at successful families,
there's leadership there.
I don't care how much you want to like
the Kardashians or whatever how you feel
about them,
that mother leads that tribe.
Right? And then when we look at it,
okay, she leads that We look at the
Waltons, somebody leads that tribe.
Like, we look at every rich family, and
then after the leader is gone someone is
groomed to step up and take place. So
the family structure doesn't fall. The
Vanderbilts didn't have that and so now
their family is never talked about.
Right. So for me is how do,
you know, just with my family, how do I
now implement those rules
because I am now the leader.
And the most the most scariest thing
anyone can do ever coming from lower
class, middle class, poverty is the the
most important financial decision you
ever make is how much of your money that
you make from your paycheck you're going
to get to work for you.
It's the most important decision you
ever make financially. Because if you
never know how much money from your
paycheck that you worked hard for that
is going to work for you, then you're
always going to have to work for every
paycheck.
And if you got to always work for every
piece of income that you have physically
put in that labor, you have a cap on
what you can make. Mhm. That's just the
truth of the matter. And so, you know,
just changing that when you just gave
that Booker T. Washington scenario,
that's what just jumped in my mind of
you the family members don't appreciate
the wealth if they didn't contribute to
building it. So now how do we set a
culture
that makes everyone contribute to
building the wealth of the family. I For
me, I don't want to focus on closing the
wealth gap. I'm not That's not my focus.
My focus is how do we now contribute to
every person's family increasing their
purchasing power. Right? Interesting.
Yeah, like I don't Tell me more about
it. What do you mean? So you're not
interested in focusing on the wealth
gap. That's just the wrong thing to look
at.
that's the wrong So how can we how can
we in in So I'm always
Because it's about comparison, why not
focus on that?
So well, you think about this. So you
say, "Okay, the wealth gap is growing."
Okay, well, when you look at it, if
someone has a someone has
a 200-year
America as it was built, right? So, the
slaves now have to catch up to where the
slave master was. If we looking at it
like that, like that's
that's hard. It's It's a race you can
never win. So, if you coming from poor,
you trying to close a some amount of a
group of people who had a 300 year head
start on you. Like, if you even if you
looking at it like that, you can't win.
Cuz you coming at it from a defeatist
from a the victim viewpoint. Man, they
had 4 years head start on me. I can
never catch up. No, that's not my thing.
Like, the wealthy people already know
how to build wealth. They going to keep
on compounding their wealth. They going
to keep on
making sure they make the right
investments. They going to keep on
making sure they build businesses. They
going to keep on making sure that
they're ahead of this curve. Okay, the
the economy is going to crash. Guess
who's going to win
more money than all in a recession? The
wealthy people. Why? Because poor people
are panicking right now.
If we talked about inflation going up.
Well, guess
the the average person in America spends
more money on transportation,
bills, and food. No matter who you are,
those are the big three, right? Well, if
you are poor, then now, because
inflation is so high, that instead of
eating up 50% of your paycheck, now it's
eating up 75% of your paycheck, right?
But, if you're already in the upper
echelon, you was going to do that
anyway, it didn't matter.
Cuz you still have investments. You
still know how to maneuver in this type
of market. So, why waste time, to me,
why waste time on saying, "Yo,
how do we close the wealth gap?" No,
that's not my fight. My fight is, how do
we get the information that help us
participate in the game?
And the values.
How do we get that? Yeah, I
I see you
pushing both, which I think is really,
really interesting and super important.
Not closing the wealth gap. So, it's
interesting. I also think it's the wrong
place to look. I won't deny. So, when
you look at right now baby boomers have
a lot of wealth
Yeah.
in their bank accounts. There's about to
be a huge transference of wealth. 26
trillion. Since my since I was how old
was I? That's a lot That's a big number.
That's a big number.
When I was 21, I received the last dime
from my family that I ever received.
And I graduated with college debt. And
my dad literally did a countdown. I'm
actually grateful to him for this.
So, he did a countdown. Five more
months, four more months, three more
months, two more months. Every time you
send my rent check. So, basically he
paid my rent through college. And then
that was it. And he wanted me to know,
the day you graduate, that's it. There's
no more.
And so, when I think about, okay, after
that, I got an education. 100% fair
enough. But this is why my punchline is
going to be it's the information, not
the money. Oh, wait. So, I was literally
broke. The scrounging in the couch
cushions is actually a real story. At
the time I was so traumatized, but now
it makes such a good story. I'm so glad
that that actually happened.
Um imagine being so desperate, which I
know you will not struggle with. Being
so desperate to put gas in your car,
you're like, maybe change has fallen out
of people's pockets in the couch. And I
can get 75 cents or whatever to put gas
in my car. Crazy. Uh and
So, I was super poor.
And then turned my life around. I should
say I was broke. Mhm. I was broke and
then completely changed my financial
situation with information.
So, I struggle a little bit with the
idea of um
the the wealth gap is increasing. What I
would say is the compounding effect in
any one life
of knowledge and the the knowledge
that's driven from the values that you
have.
That's where this gets problematic
because any one person, maybe
statistically, but any one person,
barring a big inheritance, which my
parents are boomers and I will have
I have given my parents more money than
they will ever be able to give me. So,
that certainly is not something that I'm
going to reap any benefit from.
But,
in my own lifetime,
I was able to,
you know, gazillion X my own return.
What was that switch, though?
When I went from thinking of myself as a
finite entity that what you know is what
you know. You're as smart as you're
going to be and so that's that.
To realizing that I could learn and get
better.
And so, it's a little bit like imagine
so in in poker, I forget the type of
poker where you start In fact, it's it's
just like um
Texas Hold'em.
So, you're dealt two cards and then
they're going to lay three cards down in
front of you. That is life. So, now
you're like,
okay. The river.
100% I've got something and this this
may suck. What I'm holding in my hands
may suck, but how do I play it? Am I
good at reading other people? Am I good
at bluffing? Whatever. So, some ability,
some luck. That 100% is life. But,
according to the science, 50% of who you
are is hardwired, 50% is entirely
malleable. I agree. And so, it's what
are you doing to make use of the 50%?
And so, I just want people to obsess
over that. Like you can get 100 times
better at anything. I'm never going to
be better than LeBron James at
basketball.
Right.
But, I can be 100 times better than I am
today if I completely gave myself over
to it and was like, I'm going to get
good at that. 1% better every day.
That's that's literally my thing. Like
how I'm always So, this is a switch I
had to make in business.
So,
I had to
because I see So, we have this thing
like because so many people have has
have
gained so much success
um doing these last couple years.
One of the things I did on Instagram was
I unfollowed everybody.
I unfollowed everybody because
I started seeing how it was shifting my
vision. Mhm.
I started seeing how I started comparing
myself.
I started seeing how like we were doing
great things. I was we building a team
up. Like I'm I'm stepping into the CEO
mode. You know, I'm going out I'm going
to the different conferences. I'm going
to the different masterminds. I'm
getting the information. I'm applying it
and I'm seeing a 10x results. But then
I'm saying, damn, I'm comparing myself
to this person. Damn, what I just did.
Damn, this ain't enough. And so, what I
started I just unfollowed everybody and
I said, I'm only following fitness
people and TD Jakes. That's the only
person I follow.
All right.
Because fitness is important to me right
now. And then TD Jakes because I love to
get that what I think he is the greatest
speaker of our era. Just for me. I think
he's the greatest speaker of our era.
The way he can deliver a message. He's
not just a pastor about God. He talks
about life. He talks about business.
And what I did what happened to me in
that moment was
I was able to lock in on me.
Because what happens is we can get
comfortable. I always talk about this
fear, finally exiting average reality. I
always talk about that because even if
you amass so much success or you amass
hitting different levels, after a time
that becomes your average. And you'll
get comfortable there.
And if you get comfortable there, you
can only stay there for so long before
you lose it all.
Because comfort nothing happens in a
comfortable space but sleep.
Sit. Once you get comfortable, you get
tired.
You get comfortable, you doze off.
And so, for me
it allowed me to
gather all my information and apply it
and then just build and then become
better and then I started looking now
again looking at people like you
studying what you doing as I build out
this platform. Studying people like you
studying what CNBC doing. Studying
people who are operating at a high level
and saying what I know is nothing
and being better than who I was
yesterday.
Like how do I be better than the trap
from yesterday? Mhm. What did I do? And
I do this every day now. I've been doing
this for the last 90 days. At the end of
my day I analyze what I did in that day.
How much did I do that help me? What did
I do that didn't tell me go nowhere? And
then how do I get up the next day and
attack full throttle?
And then I came up with fail.
Fear always interrupts legacy.
Fail.
Be willing to do it. Be willing to get
past the fear because the fear
interrupts the legacy that you're trying
to build that you're going after. And so
if I'm going after legacy, I got to do
more than be consistent. We talked about
this earlier. I got to do more than be
consistent. That is part of the
equation, but in the consistency, how do
I keep growing? How do I stay motivated?
And what are those tweaks that I have to
make along the way? I can't make those
decisions if I'm always looking at
everybody else.
And so I've learned to be like, all
right, this is how we operate high
octane.
High level. 93.
This is what we doing every day. And so
now not just being a great communicator,
but building wealth for my family.
Mastering the markets. Like in my mind,
I read a thing that Warren Buffett said
he reads 500 pages a day. That pisses me
off because after about 30 pages, I go
to sleep. Right? I get tired. I'm like,
how does he do it? Right? So he's
listening to audible books. So now
that's the challenge because he's the
apex investor.
Right? He's the apex investor to me.
Like he is top of the food chain in what
I'm loving to do. I love the stock
market. So if he's apex and he does
this, it shows that I have a lot of I
have a lot of stuff to grow toward,
right? Because he's 90 something years
old and he's still learning. Again, we
go back to information.
Right? He's accomplished something that
most people would never He's the richest
man in the world at one point in his
life. Right?
How that means at 40 years old, I have a
whole bunch of learning to do.
And so I become the learning machine.
How can I read as many books as I can to
become better? How can I can easily
become comfortable with what I learned
in investing? Like I We've done great
things. We've amassed We've taught a lot
of people, but how do we get better?
And if we focus on getting better every
day, the compound effect. How do I not
only compound my wealth, but how do I
compound the information? How do I
compound my growth? Because who I am
right now
is a compound effect of what I was 3, 4,
5 years ago.
And everybody needs to understand that.
Who you are now is not because of the
decision you made yesterday. These are
compounded decisions that you've made
that evolved in what you are right now.
And so now I want to compound. What do I
compound into into the future?
How do I compound the best version of me
in the next 3 years, 5 years? How I
become the apex trap?
How do I do that? Like that's that's the
goal. That's that's who we're shooting
and aiming for. And then how do we
impact as many people as we can?
How do I go in every hood? How do I go
in every ghetto? How do I go in every
prison system and say, "Yep, I was
homeless, too, family.
Yep, I got shot, too, family. Yep, I
went to prison for attempted murder and
robbery, family. Yep, but guess what I
did? I learned how to play the market.
It's the best game you can ever learn.
Cuz it don't care what color you is.
It don't care about none of the excuses.
Don't care if you got three felonies.
Don't care if you got two felonies. It
don't care what you got. Can you play
the game?
And if you can play the game at a high
level,
the return on investment is infinite.
And if we can play that like that, and
if I can do that, and if I can keep
being that that person that people see
and be like yep, he did it.
He relatable.
That's why he talk about stocks but he
do it in a hoodie, he do it in a
t-shirt, he do it with the sunglasses
on, he talking in a way that we can
understand it, then I could do it too.
And that's representation. That's me
being the best version of myself.
That's me showing that wealth is
attainable one share at a time. Why? One
becomes two, two becomes four, four
shares become eight shares, eight shares
become 16 shares. People don't invest in
the stock market because they don't feel
like they got enough money.
That's why my mantra is one share at a
time.
Right? And then and from that
it's it becomes attainable.
People would people don't want to go out
the world because they feel like it
ain't fun.
The belief system, we talked about the
financial trauma. What are the beliefs
that you anchor to that keep you from
being moving forward? How do we cut
those beliefs? How do we un-anchor
ourselves from the lack of the scarcity?
How do we un-anchor ourselves from that?
Well, we got people in this world worth
billions of dollars. That mean the money
is there.
They got the information. They got
structure.
They got community.
Right? When I look at you, I look at
your team, you got people around you.
You ain't just building this by yourself
and I'm pretty sure you thankful for
them all the time.
More than you know. I'm becoming more
and more obsessed with this.
Yeah.
So look, I've I've built things in my
life and so I know the power of people,
but the longer I stay in the game, the
more I'm just like
dude,
you the amount that you can do by
yourself is amazing. It'll startle you.
But as you get into real scale, you
realize wow, the amount I can do by
myself is really paltry compared to what
I really want to do.
And it it really does come down to
people. Like how awesome are your
people? And this is the hard part, man.
I love to see people succeed.
Mhm. But the problem is that leaves me
open to creating space for B and C
players Yep. to
make me feel like they're going to make
it. They're going to change.
Yep. And then I'm I'm fatiguing myself
by carrying them.
And that's hard. That's hard.
Cuz it's like, damn, you don't want
people acting out of fear. You don't
want them being um
you know, thinking that
you want them to know that you care
about them.
Mhm. Right? People don't care how much
you know until they know how much you
care.
Mhm. Word. KI subscribe to that.
But let me tell you, there's an advanced
class to that.
Mhm.
And people don't perform until they know
that there's [ __ ] standards and those
standards are going to be met. Culture,
values, what you celebrate.
I like
tricky line to walk, man.
I like that.
tricky line to walk cuz I want one, I
attract people that have seen the
content. So, some ungodly number of our
team here
saw the content first, came on board.
So, they they saw me as a a beacon of
hope and then they get in and I'm like,
"Yo, we're [ __ ] warriors here. We
don't play around."
Yeah. Yeah. And so,
man, it's uh it's so important to make
sure the people around you adhere to a
standard. It's important to give them a
chance to grow and get better.
You got to have a standard, man. That's
a fine line.
have a standard. It is. It's it's hard.
Like even now at this stage of my
career, you'd think I like have this
down pat.
It's hard. Yeah, cuz I I I know as I'm
building, you know, just on my journey,
I think again, I'm never comfortable.
Right? Because I always again, when I
see you, I'm like, "Yep, he he's still
going." And I study the game and I think
everybody should study the game that
they play. Mhm. Right? Study the people
even I tell people that's in Wall Street
like study the game, study the rules,
and study the plays.
Right? What I mean by that is study the
game. What is the broad goal of the
game? What is the goal? What is the
ramifications?
That's it. Then study the players. Who's
playing at a high level in the game that
in the field that you're going because
that's going to be what you're looking
at.
You can see their strengths. You can see
their weaknesses and then what plays do
they love to run?
Right? Like every team, when you think
about the Lakers, you go like you're the
head coach for Impact Theory. You know
what I'm saying? And then your team
everybody has strong suits. So when I
look at when you look at the Lakers
under
Phil Jackson, triangle offense, mastered
it. Right? When you study Bill
Belichick, he did what's called um
Damn, I forgot what it's called, but
like every he didn't run plays. They ran
plays based on whatever wherever they
were on the field and how much time was
on the clock. That's how he called
plays. And so you look at the players in
the game, what are their strong points?
So when I look I'm looking at okay, bam.
Damn, Tom's doing a million views. All
right. Like what is the sauce that he's
doing? What is it that they're learning?
What is it that he How is he impacting
people? I'm always looking when I'm
looking at investments. What What is
Warren Buffett really good at? What is
Joel Greenblatt really good at? What is
Peter Lynch really good at so I can
study it and then I want to study
everything they told me when they messed
up, the mistakes they made. Like that's
how you get better. This is why football
players and athletes get better cuz they
study film. We want to become successful
investors. We want to build wealth, but
we don't want to study the film. We want
to freestyle our way to wealth. I'm
putting $100 right here. It's going to
make me a million dollars. Nope, that
ain't going to happen, fam. I can
guarantee you that ain't going to
happen. Right? But how do I study the
film? How did you compound to success?
Right? It wasn't one thing. How did that
10 years turn into overnight success?
Because that's what people don't know.
You see the successful Wall Street
Trapper, but what happened when I was
homeless? Like real homeless, not just
I'm moving out of my mama's house
because no homeless cuz you don't got
nowhere to go. Because my mama went to
prison and because my family members at
the time, they had their own thing going
on. So I didn't have nowhere to go. What
did I do when I was sleeping in the
abandoned house? What did I do when I
was sleeping in the corner in that crack
house where everybody smoking crack out
of Coke cans out of crack pipes? I'm in
the back room. Like, what did I do in
those moments? Right, what did I do when
I was sleeping in an abandoned house?
What did I do when I was sleeping in
abandoned cars? What did I do in those
moments? Those are moments you don't
see, but those are the moments of when
I'm figuring out, damn, where do I go
with my business and I'm stuck. Those
are the moments that give birth. Boom,
here we go.
What do we do then? We never gave up.
Right? And so, being able to use
those dark moments in your life
as a moment of empowerment
instead of victimizing yourself.
How long will you hold on to the victim
mentality?
And most people are so great at that.
Most people are so great at holding on
to the victim aspect of anything.
When it comes to building wealth, you
can put it up right. I put up a clip on
my Instagram the other day
where
um guy was saying that
um you know, white white Americans are
successful in America but not because of
anything other than they know how to
maneuver during certain economic
um
environments, politics,
um
recessions. They they understand. And I
was like, and so many people in my post
was like, well, let's not forget about
slavery. That you'll never become
successful if you hold on to that. Yep,
that did happen, but are you going to
hold on to that for 400 more years?
Are you?
Cuz if you are, stay there.
But if you can say, hmm,
how can I learn how can I learn from
something that maybe the people before
me didn't learn from? Where is the gap?
Where is the where what did they didn't
what didn't they get? Hmm. When I look
at civil rights leaders, like every
generation has to transform into
something else. I was civil rights
leader when you look at Malcolm X,
Martin Luther King, Fred Hampton, two of
my favorite black men of all time. They
didn't even have time to get into the
money component cuz they fought about
civil rights.
Right? And so now when you evolve, we
those leaders no longer exist, no
there's no leadership. And so now
everyone is trying to freestyle their
way to success, freestyle their way to
freedom, and all they have to look at is
the past.
Damn, slavery. We can't keep going back
there.
Right? We can acknowledge it, we can get
history and culture from it, but we
can't anchor ourselves to it.
We cannot. I can't anchor myself to the
fact that my mama did drugs, my mama was
a soldier. I can't let that be a reason
why I don't be successful.
Yep, it's painful. Yep, I went through
it. Like imagine what it looks like to
see your mom get shot in front of you.
That is a painful, traumatic experience.
Right? And then to come back up maybe 5,
6 years later and you see your mama
overdose on drugs. She didn't die.
That's another painful
traumatic experience that I can anchor
my life to that. And then we can add on
to the fact that I felt abandoned.
Right? That nobody was there for me. I
can hold on to that. I got all the right
to hold on to it. Right? I got another I
never saw my father before. I don't know
my father. Well, let's hold on to that,
too.
Right? And so now I'm anchoring myself
to all of these traumatic experiences
and now I'm giving myself an excuse not
to be [ __ ]
I never had a father, so I'm I'm I'm not
going to be a good father to this
beautiful little girl I gave birth to.
I can I can hold all of those traumatic
experiences in a ball and let that be my
core. Instead, I cut that and released
that [ __ ] And said, "You know what?
Because I didn't have a father, I'm
going to be an amazing father.
Because I saw my mama do drugs, I saw
saw my mama sell drugs, that was her
traumatic experience. I went through
some of it, but guess what? I'm going to
be better than that. And I'm going to
show my mama a better life.
I'm going to show her that I appreciate
everything she went through. Here's a
better life.
Right? Because my people went through
whatever they went through,
I'm the reason to say I want all of my
ancestors, my I want them to be proud
and say, "You know what? That's it right
there.
He stood on integrity.
He stood on it. He was honest.
He built a different type of culture.
Not just his family, but for the people
around him.
Somebody got to be the pioneer. Somebody
got to be the trailblazer. Somebody got
to be willing to take the risk
to change.
And so that's what I represent. That's
what I won't stand for. And I'm going to
do it my way.
I'm going to do it my way, man.
Where can people follow you as you do
that?
So right now, man, just the Wall Street
Looks Like Us Now Network
on YouTube. We're just building that. Um
I want everybody to just see it every
Tuesday.
Everybody to fall in every Tuesday 7:00.
Just follow on YouTube. That's it. Come
there.
We We just being impactful. It's not
just about stocks. It's about stocks.
It's about information, but it's about
setting new normals. It's about helping
you free yourself by understanding the
information and evolving mentally and as
a person, man.
You know I love it. Love it, man. All
right, everybody. If you haven't
already, be sure to subscribe. And until
next time, my friends, be legendary.
Yeah. Take care. Peace. If you want to
hear more on mistakes that people make
that continue to keep them poor, check
out this earlier interview that I did
with Jaspreet Singh. Why financial
education is so important is because if
you don't understand this, you are going
to get screwed over by the system.