Video summary
The video introduces Elementor One, a comprehensive new subscription model that consolidates various tools into a single unified experience for creating, optimizing, and managing websites. Unlike previous plans, this service operates on a credit-based system where features such as AI generation, site accessibility fixes, image optimization, and email deliverability consume shared monthly credits that renew every month. The tutorial clarifies that purchasing Elementor One involves acquiring a plugin rather than web hosting, requiring users to have their own WordPress installation. It also notes that existing users on lower-tier plans do not need to upgrade immediately, as the new subscription primarily offers additional features and higher credit limits suitable for agencies or those needing extensive use of advanced tools like AI.
A significant portion of the demonstration focuses on the practical application of these new features, starting with the accessibility tool designed to assist users with visual impairments, dyslexia, or tech fatigue. This tool allows real-time adjustments to text readability, font sizes, line height, and color contrast directly from a floating widget. Additionally, an accessibility assistant scans the website for errors such as missing heading structures or poor color contrast, providing actionable fixes to ensure compliance and better usability. The video also details the image optimization process, which offloads processing to Elementor's cloud servers to save local resources while offering high compression rates without sacrificing quality, with options to clear metadata and convert images to efficient formats like WebP.
The tutorial further explores the integrated email deliverability system, which simplifies the traditionally complex setup of SMTP plugins by bundling everything into one interface. Users can configure custom domains, manage bounce lists, and track delivery logs to ensure marketing emails reach their intended recipients effectively. The video also highlights two distinct AI capabilities: Angie, an experimental beta assistant that allows users to chat with the editor to make structural changes like removing menu items, and Element AI, a standard tool for generating images, rewriting text, translating content, and refining code. Finally, the presenter demonstrates the new visual editor in beta, which utilizes an atomic approach to generate cleaner code, improve site loading speeds, and streamline styling through variables and states for a more efficient workflow.
Read the full video transcript
Hey, welcome. In this video, I'm going
to dive deep into the new Element One
subscription. I will talk about who is
it for, how to get it, how the credit
system works, and some of their new
applications. Now, as you can see,
they've had a full rebrand, which looks
great. By the way, if we go to products
and click on Get Element 1, this brand
new subscription is basically one
subscription with the complete
experience. You will get one tool that
will help you create, optimize, and
manage your website into one unified
experience. If we click on see pricing
super quickly, you can either build for
yourself, basically get a license for
yourself, or if you own an agency, you
can click on build for clients and then
you have two plans for agencies. This
essentially will give you unlimited
sites and the features will be exactly
the same as the build for yourself, but
you will get a lot more credits. I'll
talk about the features in a second. At
the moment, if we click on build for
yourself, you will see that they do have
a launch trough on this and I will leave
my link in the description below.
Something very important that I want to
talk about before we talk about the
tiers here is that when you buy this,
you are actually buying the plug-in
which will allow you to create your
website. This does not include a web
hosting. So, you're basically buying a
plug-in, but you will need to have your
own web hosting. Obviously, you will
need to have a WordPress website
installed and then install this plug-in,
which I'm going to show you how to
download and install on a WordPress
website that I've already created.
Another thing that I feel like it's very
important to mention here is that if
you're currently on any of these plans
and you're happy with the functionality
that you get, don't worry about
upgrading to one. In terms of like
development features, you'll get exactly
the same building features. Obviously,
you pay annually. So, you will be kept
up to date and you're going to get the
latest features regardless. But, of
course, this new tier will have a couple
of more features which I'll talk about
now. If you go down a little bit, you
will see that they've added this
creditsbased system. This is very
important to know because the new
features like AI, site optimization,
site accessibility, email deliverability
will use those credits. All of these
credits will be shared between those
tools. For example, if you use a lot of
AI, then you can easily use all of those
credits and then not have enough for
image optimization. This is just an
example. Those credits renew every
single month and if you have something
left it doesn't stay in your account.
They just renew at 25,000 every single
month. And another thing that I wanted
to mention here is that email also uses
it. So what this means is that if you
run out of credits, you won't be able to
get email deliverability and you'll just
have to wait till the end of the month,
which isn't perfect. Maybe they need to
have some allocation where you can just
stop or something. But I don't know,
that's for Element to solve, but I just
wanted to stress that out because you
want your emails to be delivered. Uh for
most businesses, emails are very
important. Let's do a super quick
breakdown of the credit usage per
action. Here we have the two tiers,
whether you go with one license or
whether you go with an agency license.
An agency license will obviously give
you a lot more credits because you can
create unlimited websites. If we look at
the capabilities, we have editor pro
which takes no credit. Accessibility
scans takes no credits. Accessibility
fixes for each accessibility fix that
will be 91 credits. Image optimization
that will be 23 credits. Email
deliverability that will be 10 credits.
And for AI actions, which includes text,
code, image, and container generation,
and more, each action could cost you
from 10 to 400 and potentially even
more. Now, they do say that the credits
per action might change from time to
time, applying to all plans regardless
of the purchase date, and as I
mentioned, the AI actions could vary.
Now, let me do a super quick breakdown
for you of how you might use those
credits. Let's say you have a single one
license which gives you 25,000 crates.
This will give you accessibility fixes
of 274
a month. Obviously after that they renew
and you can do it again. For image
optimizations you can optimize up to
1,086 images. For email deliverability
2500
emails delivered. If we look at the same
stats for one agency, which is the
unlimited websites one, for
accessibility fixes, you can get 3,846
actions. For image optimizations, you
can get 15,217
actions. For emails, you can get 35,000
actions. Now, in terms of site
management here, I believe that this is
going to be a centralized hub to monitor
the performance across all of your sites
if you have one or more. And this is
going to be obviously great for
freelancers and agencies. Quick pause.
Element is generously giving away five
free Elementor one subscription. And I
want you to win one. To enter, like the
video, subscribe to the channel and drop
a comment below telling me what you're
planning to build with Element. It could
be a portfolio, a client site, a landing
page, anything. I will randomly pick
five winners from the comments on the
31st of March 2026 and announce them
right here in the comments below. Good
luck. Okay, so for those people that are
interested at having a look at some of
those features, let's get going. I'm
going to leave my affiliate link in the
description below, which should
hopefully give you some extra discount
and you don't need to worry because it's
30 days money back guarantee. You can
test it out, see whether you like it or
not. So, if you wish to try it out, you
can go here, buy now. I've already done
this. In fact, I'm going to have to blur
my details, but essentially it's just a
normal checkout process. Enter your card
details here or use PayPal and then make
sure that you have the one launch
discount for now and pay for it. Once
you pay for it, this will lead you to
download the plug-in for me. This will
be under my.element.com/ebsites
because I've already done this. And to
download it, here on the top right
corner, you'll get the icon. And the one
that I need is Elementor one. So, let's
click on this.
Okay. Now that I have Elementor Pro
downloaded, let's go to the WordPress
website, which I've already installed to
save time. It's basically a blank
WordPress website. If I go to the front
page, you'll see that it has the default
theme installed. And that's it. Let's
change the theme super quickly. Go to
appearance. And I'm going to install the
Hello Element theme from here. This is
basically a blank theme that we can use.
It's quite popular, I believe. And let's
just activate it. And basically, now
that we installed this theme, it's
asking us to also install Elementor,
which is a plug-in that allows you to
drag and drop elements on your page in
order to build your website. This is
actually going to be from plugins here.
Let's do it this way. Uh, just so people
understand. And if we add a new plug-in,
search for Elementotor.
Here it is. Click install. Now
activate it.
We have Element which is the free
plugin. And now we need to install the
Element Pro plugin which I've already
downloaded. So add plugin and we can go
upload plugin and then choose file. From
here, let's select it and install. Now,
this is now installed. Let's activate
the plug-in.
And here we go. We have Element and we
have Elementor Pro working together. The
last thing that we need to do is to
actually connect our website to our
account. So, we need to connect and
activate. It's just going to say ready
to use Elementor. We need to click
connect and continue. Here we go.
Welcome to the new Elementor. Let's get
started. This is going to ask us whether
we want to install the accessibility
plug-in, image optimization, site
mailer, and an which is currently in
beta. I'm going to put everything on and
I'm going to click install and continue
because I want to show you some of those
plugins. Okay, these are going to take a
few seconds to install and then here we
go. I think they all done now. Okay,
great. So, if I was to go and look at my
website now, not much would have changed
because we have an empty theme and we
haven't really built anything. To
showcase some of the plugins that we're
going to be using today, I'm actually
thinking of installing one of the
predefined themes from Element. So,
let's do that. I'm going to go back to
the website. In order to install one of
the predefined templates, we need to go
to editor and then templates. Maybe it's
not this one here, but it is under
templates and then website templates
here. And then you can find a template
that you want. In this case, I'm going
to look for photography. So, let's do
photo. And the one that I like is this
one here, wedding photographer. I'm
going to click on this. And I'm going to
apply this theme to a website. Let's
apply to all.
And here we go. What's included? We have
six navigation menu items, seven pages,
two tax, six menus, one popup, one arrow
page for the header and so on. So let's
see it live now. Okay, so this is our
fully working website now. It looks
pretty good. Let's have a look. We have
some pop-ups here. Yeah, it looks pretty
nice. I like it.
Okay, so I had to remake this part
because I kept discovering new stuff
that Elementor have built. And the first
app that I'm going to talk about in this
video is the accessibility. So as you
can see here on the bottom right corner,
we have this accessibility icon. If I
was to click on this, this will open the
accessibility menu here. And we have a
couple of options. This tool essentially
lets people choose how the website
behaves for their specific needs. For
example, if we look at some of the text
here, we have recent weddings. This text
in itself is not too bad to read. But as
you know, some fonts can get really
fancy and super hard to read. And if
somebody was struggling to read this
text, they can literally go open this
tool, click on readable font, and that
would make it so much better. And the
same goes for the bigger text. If some
of the text on the website was really
really small like a modern then you can
just click bigger text bigger and so on
and that will make the accessibility way
better. And the same goes for line
height text align and then you also have
visual contrast for people with visual
impairments. For example, if I click on
this that would change the contrast
quite a lot as you can see. Then you
have black text with white background.
And then you have some of the links
highlighted as yellow, which is pretty
cool. Obviously, you can always untoggle
this and use the website uh once you
select the settings. But uh this is
something I wanted to show you. Let's go
back. So, just to sum up this tool, this
is an accessibility tool that lets you
adjust your text, visual filters, and
navigation aids. This is great for
people who have visual impairment,
people with ADHD, people with dyslexia,
senior people, and anybody with really
tech fatigue because you can also
disable animations and so on. Now, let's
have a look at this tool on the back
end. If I go to element one here, this
is my website title, but basically go to
the dashboard and click on element.
This will lead you to the app dashboard
here. And we have accessibility. If I
was to open this app
here, you'll see that we have the
widget. This is what I was just showing
you. And if I was to click on design
from here, you can actually change the
way the widget looks. You can change the
icon, which is cool. You can also change
the actual size of the icon, and you can
change the corner radius and so on. Uh,
also you can change the color, which is
pretty cool. And then you can change the
position and you can choose to hide it.
For example, on desktop at the moment we
have in the bottom right corner. But on
mobile you can also change the position
to whatever you like and you can hide it
if you wish to. That goes to desktop and
mobile which is great. You can also
change the exact position. The those
options are probably going to work for
most people. Let's move on to
capabilities. From here you can actually
toggle what you want. For example, these
are the content adjustments like the
text. Then we have the orientation
adjustments and this includes stuff like
screen reader which you can toggle on
and that will be added to your widget. I
think this is just a demo. The other
thing that you can do is you can
actually hide uh the logo at the bottom
here. So if you don't want it, you can
hide it. You have a couple of more
options like the skip to main content
and widget activation. Okay. So this is
all good. I think this is going to be it
for the accessibility tool. Now moving
on, when I talk about accessibility,
there is website accessibility in
general. What I mean by this is for
example this text here, a lot of people
might struggle to actually read this
text and this is purely because of the
contrast. If this text was darker like
those two links, that would be a lot
easier to see. And what Elementor has
developed is an assistant which can help
you fix your website errors. So if I
click on the accessibility assistant
here, you can actually scan your website
which I've already done here. And this
will find some of the errors for you.
For example, it's found that some
buttons need alternative text because
this is great for screen readers. If I
go back here, we have a heading
structure problem. You see if I click on
this, it says that an H1 is missing,
which is actually correct. This heading
does not have an H1 tag, which is not
perfect. But ideally, this needs to be
reworked a little bit. Uh maybe the text
needs to be changed in order to work a
little bit better. Let's go back to
color contrast, which was I was talking
about earlier. So, as you can see, it
says this is a problem. So from here you
can actually change it and the contrast
level at the bottom either gets really
bad or if you go the opposite direction
it gets better. So if we go really good
this is just going to make the text
darker which has more contrast on this
background. So next time you scan you
should have one error less than what we
have now. In fact let's just do it. We
have 12 now. Let's have a look. We
should have 11. Here we go. We have
color contrast 11. And just like that,
you can go throughout your website and
this is going to help you manage your uh
issues. You can always reset stuff. You
can always look at what you've done so
far and so on. This is currently in
beta, but to be fair, it's worked fairly
well so far. And that's it for this
tool. Let's move on to the next tool.
I'm going to close this. Let's go back
to the dashboard. Let's go back to
Elementor.
And the next tool that I want to talk
about is the image optimization. Now the
way the image optimization works is when
you upload an image or when you want to
optimize an image, this is actually sent
to the element cloud server which does
the image optimization and then comes
back to your website. So the processing
doesn't happen on your server. Uh this
is good in terms of resources for your
server but also some people might have
privacy concerns here. What happens is
element doesn't actually keep your
images on their server. Once the
optimization is done the image is
deleted from their server. They don't
keep any of your images. Just to mention
this now let me uh show you how this
works. If I open it from here of course
they have some settings. For example you
can choose your compression level. You
can choose to optimize new upload. So
every time I upload an image to my
media, it will be optimized, which is
great. From here, you can resize larger
images. I've already set this to 1080
just to test it, and it worked pretty
well. We'll test it in a second. They
have some privacy options here. For
example, you can clear your metadata
such as the date, time, location. You
have backup original images. This is
great. And then you have different image
format. You have those three here.
Webpie is probably the one that I use
the most and like they said, this is the
best for high compatibility. I use on
all of my websites. You also have this
one which offers superior compressions.
That's true, but is not as compatible I
believe just yet, but it probably will
become at some point. And then you can
keep your original format and no changes
will be made if you wish to. And then
you have another file optimization here
which if I click on custom sizes
basically from here you can choose what
you want to optimize which is great. I'm
going to leave it to all. And the last
advanced option here is to restore your
original images and remove backups
permanently if you wish to. You can also
book optimize images. So basically I
believe that this is going to go through
your entire library and optimize them
all. But uh let's upload an image and
let's see how it works. So if I go to
the media here. Okay. So I've already
downloaded an image that we can use. And
this image is 15 megaby and it's
actually fairly large. As you can see,
as you can see, this image is 15
megabytes and it's super large. Normally
I would never upload an image like this
on my website. I'll scale it down. Um
and then obviously I optimize it myself
manually. But let's have a look whether
this works. So, I'm going to upload this
to my media library here. Here we go.
It's uploading. If I click on it,
let's click on it. And this is going to
say in progress. So, what's going to
happen now is this image is going to be
sent to the element
service to optimize this image for us.
And then it's going to come back
optimized. Let's give it a second and
see how long it takes. At the moment we
are at 1436
and it's already done by the time I
finished token. So as you can see it
says that the over saving is 87%
which is pretty good. So here we have
336 kilobyt and the dimensions did not
look correct because I wanted the max
dimension to be 1080 which was set in
the settings. So this is a little bit
strange. What we can do is to refresh
and let's have a look again. So let's
have a look. So suddenly the file size
has gone to 27 kilobytes which is
absolutely insane because the quality
hasn't changed much which is a little
bit weird. I'm going to have to download
this in a second. And then this is uh
1080 by 71 pixels. It's kept the
dimensions correct and it's made it so
it's 1080p max which is exactly what I
wanted. So this is actually brilliant. I
think this worked pretty well. And now
I'm going to download this picture
because I don't believe this. So, let's
download it in downloads. Um, the format
is clearly WEBP. Whoops. Yeah, the
format is WEBP, which is good. The image
in terms of quality, it looks great in
my opinion. And then if I was to I mean,
you can see here at the bottom, let me
just click properties and we should be
able to see. So, the size is 27
kilobytes, which is correct. And this is
pretty good coming from 15 to 27
kilobytes. This is a fairly chunky
optimization.
Let's move on to the next app. So if we
go back to element, the next app that I
want to talk about is the emails. So
here under element we have email
deliverability. If I click on this, you
will see that earlier I actually gave
this a test. Oh, let me tell you a
little bit about this. So, this plug-in
is basically created to deliver emails.
Normally, when you create a website, you
need to install a third party SMTP
plug-in in order to send emails. This is
just a standard practice, but obviously
Elementor here has bundled everything
together to make it easy for people. And
the other thing that I want to mention
is that you get 30-day retention to see
what emails have been sent successfully
and what emails have failed and so on.
Now, in order to test this, we can go to
general settings here. Of course, you
can add your custom domain name and I
would highly suggest this because
obviously this might end up in spam. It
doesn't look professional anyway, but
this is just for testing purposes. In
order to set up your domain name, all
you need to do is click add custom
domain name and you will need to update
some of your DNS record. They'll
[snorts] guide you through the process
and normally it doesn't take this long,
but maybe just to make sure they've put
72 hours. So, I'm going to close this
and I'm just going to test this super
quickly. So, the name is going to be
site mailer. The reply to is going to be
one of my email to is going to be my uh
business email.
And let's click send test. It says test
email has been sent. If I go to email
logs here, it says this is sending. And
now if I open my inbox, as you can see
the top email just now, 442 442.
Congrats, the test email has been sent
successfully, which is great. So this is
how you can test your email super
quickly. And as you can see, it worked.
Let's refresh the data here. And as you
can see, it says delivered. So two
emails I've tested with. and both of
them were delivered which is great. And
let's have a look at the supervisions.
So essentially email addresses that will
not receive emails from your site either
because users have unsubscribed or
because they have been added manually.
This means that you can use this for
marketing as well.
In this section I'm going to show you
some examples of Angie and also I'm
going to show you some examples of
element AI. Now, let's start with Angie.
If you go to the dashboard and then
click here, Angie. And as you can see,
this can help you create different
widgets. It can help you find news
media. It can help you customize your
admin dashboard and so on. The way you
can use this is by going to your website
and then you can click on here. You need
to sign in first of all.
And here we go. Okay, we are now back.
It's gone back to the dashboard. But if
I go to the homepage for example and
when we toggle an you will see it here
on the left side and it even gives you
some suggestions. So you can ask Angie
to do any of these things. It is
currently in experimental beta. So not
everything is going to work and
sometimes it can be a little bit slow.
One thing that I wanted to show you for
example is let's try to remove one of
those buttons from the menu here. What
we can do is just ask it. So, can you
remove the kind kind words from the main
menu? Press enter. And now this is going
to go ahead and remove this button for
us. Obviously, this is a very easy
example. I can do this in literally 2
seconds from there. But I just wanted to
showcase something that you can do with
Angie. So, we need to confirm now. And
hopefully it'll be removed in a second.
I've removed the words from primary
menu. It's giving me all these options,
but it hasn't removed it. So maybe we
need to refresh the page. Let me have a
look. Yep. So I refreshed the page and
the actual button is gone, which is
good. Earlier when I was testing it, he
actually gave me a refresh button. When
I clicked it, it refreshed the page
instead of me wondering why it wasn't
here. As I said, this is still
experimental, but it could be really
cool once it's a little bit more stable.
Now, let me show you Element AI, which
is different than IG. I actually got
them mixed up a little bit uh earlier
when I was recording this video. So,
they're totally different. But, for
example, with Element AI, you can do
different stuff. Let's say if we edit
this page with Element,
a simple example could be that uh let's
say we wanted to rewrite this text. I
can click on it here and I can click on
edit with AI and then this is going to
give me some suggestions. So for
example, you can simplify the language,
you can make it longer, make it shorter,
fix spelling and grammar, you can change
the tone and you can translate it to
different languages. You can even and
you can create a new prompt if you wish
to. And that's pretty much it. Let's try
to make it shorter.
And there we go. The text did become
short, which is pretty good. And now I
can use this text and it will update it
for me. So this is one example of using
element AI. And you'll probably see this
added pretty much everywhere now, which
is good. So you can use it. So you can
use it pretty much everywhere. As you
can see, you can edit this title with AI
and so on. Another example of Elementor
AI is generating images. So let me show
you an example. If we go back to our
admin dashboard
and if we go to media
and then here we have generate with
element AI. If I click on this,
this is going to give you some example
prompts in here that you can use or you
can create your own one inside here. And
you can uh say what type of image type
do you want. Do you want it to be
photographic, vector, background,
handmade, digital, 3D, and so on? And
then you can choose a style, landscape,
macro, portrait. And then you can choose
the aspect ratio. Let's go with a
landscape. And let's just say a cute
cat. Generate with AI. And let's see
what we get.
Okay, we get these two colorful cats.
Let's have a look. I can zoom in. It
looks pretty good to be fair. And let's
see the other one. I think the other one
is very much the same. It's just sort of
mirrored by the looks of it, but they do
look really nice. So, you can choose the
one that you like or you can edit it
from here.
You can expand the image, generate fill,
resize, you can do different variations.
You can remove the background, replace
the background, clean it up, isolate the
object. Uh if you're happy with this
image, obviously you can just click use
image. And now this will be inserted
into your library and you can use it
pretty much anywhere on your website. I
go back to my website for example I can
click with edit with element and let's
say I wanted to swap uh one of the
images uh let's say this one here and
then I can choose image from the library
select it give it an old text and then
here it is or AI generated image so
don't make the mistake like I did an is
totally different than element AI
as of now you can literally go to your
dashboard. Click on element. Go to
editor settings. And from here, version
4, you can actually enable and try the
new element editor. Currently, it's in
beta, so don't expect everything to work
perfectly, but this is meant to be a
much faster, more flexible visual
editor. They're using an atomic approach
just like any modern library out there
nowadays. is basically going to simplify
everything in terms of cleaner code and
obviously this is going to give you a
lighter code footprint meaning that you
hopefully your website will load faster
and they have included tools like
variables classes and states which is
very useful variables for example if you
had a blue button and you wanted to
update one variable that goes across the
entire website and changes all of your
buttons to I don't know let's say red
you can do that It's very useful to have
and which obviously then leads to
consistent styling experience and
everything will be fully responsive and
you get so much more. So you can
activate it today and mess around with
it if you wish to. I already did a
little bit but I haven't actually built
like a proper website with it just yet.
And that's it. I hope that I've made
everything clear in this video. Feel
free to ask any questions in the comment
below and I'll try to answer to the best
of my ability. Consider liking this
video and subscribing to my channel.