Video summary
The launch ceremony for the Creative Economy Grant Fund officially commenced with national protocols and remarks from key officials, highlighting a significant shift in government support for local talent. Initially announced by Prime Minister Philip J. Pierre in August 2025 as a one-time program with $350,000, the fund faced an overwhelming response that nearly 1,000 applications valued at approximately $8.2 million. Due to this high demand, the government secured additional funding to bring total resources to roughly $1.35 million, with about half already distributed to approved recipients. Deputy Permanent Secretary Mr. Calvin Lee outlined the application timeline and ongoing support commitments, while Dr. Ernest Hill addressed delays caused by bureaucratic processes but advocated for transforming the grant into an annual initiative despite economic challenges like fuel subsidies and supply chain issues.
The event showcased a diverse array of St. Lucian creativity through presentations from author Denzel James, designer Crystal Deise, and handbag innovator Noelina Setage, who emphasized the grant as an investment in local potential. Crystal Deise presented her "Verdant Vista" collection utilizing natural fibers and local botanical motifs, while Noelina Setage expressed gratitude for enabling her long-held vision. The ceremony also featured ceremonial check handovers to selected recipients including the Genesis Drummers, Denzel James, Crystal Deise, Shadria de, and Noelina Setage. These cultural highlights were complemented by entertainment from the Genesis Drummers and Mishadria of Moves for Days, a dance company dedicated to youth development in rural areas.
A unique moment during the evening involved Miss Kim Denise Mondesy, the 2026 winner of the Miss 50 Plus pageant sponsored by the Department of Creative Industries, who appeared to raise funds for the Help Age St. Lucia National Council Home for the Elderly. Her two-in-one dress was designed to reflect her cultural roots through a "warped duet" concept developed with Miss Lisa Bonet Voli, featuring a top that served as a corset before being inverted to reveal a different side. While the design could utilize various materials or floral interiors, she chose a specific tech fabric for this occasion, symbolizing innovation and resilience. The segment concluded with musical performances and singing focused on themes of survival, delivering hope, and ending suffering, specifically referencing Africa, leaving the audience with a powerful message of endurance and community spirit.
Read the full video transcript
[music]
Good day to one and all. Let me
officially welcome you to the
longanticipated
creative economy grant fund launch.
Let's begin with official proceedings.
That's the national anthem and it will
be played by one and only shs followed
by prayers.
Please stand for the national
>> [music]
[music]
>> Thank you, J. Unfortunately, he wouldn't
be able to stay with us. He's also our
grant recipient.
So, to bless today's proceedings, I'd
like to invite
a good friend, Alicia, to lead us in
prayer.
>> Heavenly Father, we thank you for
bringing us together today and for
giving us the opportunity to share this
time with one another. Thank you for
your goodness, your grace, and your
continued protection over our lives. As
we begin, we invite your presence into
this gathering. Guide our thoughts, our
words, and our actions.
Give us wisdom, understanding, patience,
and open hearts so that everything we do
today may be productive and meaningful.
In Jesus name we pray.
>> Amen.
>> Thank you, Alicia. You could have your
seat now.
A special thanks to
one and all in attendance. I am Sant
Justin your officionado
for today. Please allow me to begin by
establishing protocol.
Honorable Dr. Ernest, Deputy Prime
Minister and Minister for Tourism,
Commerce, Investment, Creative
Industries, Culture and Heritage.
Miss Don Donin Vite, Permanent Secretary
in the Department of Tourism,
Investment, Creative Industries, Culture
and Heritage.
Mr. Calvin Lee, Deputy Permanent
Secretary in the Department of Creative
Industries, Culture and Heritage, staff
of the Ministry of Tourism, Commerce,
Investment, Creative Industries,
Culture, and Heritage, representative of
No, sorry, we don't have a
representative. Grant recipients,
special invited guests, members of the
media, ladies and gentlemen,
thank you for coming.
In August 2025, Prime Minister Philip J.
Pierre shook the creative sector when he
announced a one-time grant assistance
program for the island's creative
sector. His promise was that of
$350,000,
which was expected to be divided amongst
applicants by the Department of Creative
Industries.
As expected, the applications flooded
the desks of the creative officers, by
which time it was realized that $350,000
would not be enough to even wet a taste
bud.
But I'm only here to do the mastering of
ceremonies. Permit me to introduce your
first speaker who will deliver the finer
details about the journey for the past
year leading up to now. Help me welcome
the deputy permanent secretary in the
department of creative industries, Mr.
Calvin.
[applause]
>> Uh, thank you, Miss Master Ceremonies.
Good morning, everyone. Good day.
Welcome. Allow me to adopt the I'm
supposed to hold it. Where's your All
right. Um.
All right. Allow me to adopt the
protocol established, but also to
recognize uh our deputy prime minister
and our minister for tourism, commerce,
creative industries, culture, heritage.
I hope I didn't leave out anything.
[laughter]
And our deputy permanent secretary.
Thanks. Um today is very special for the
department, for the ministry as it
signals the commencement of the roll out
of our creative industries grant. Uh the
process started just over a year ago
when the prime minister announced the
creative industries grant to spur some
uh movement within our creative sector.
Um as our master ceremony said mentioned
the response was overwhelming,
right? Um and rightly so. Um, but moving
forward with that, we recognized that we
had a lot to do to try to to deal with
that because a lot of the applications
that we we got were pretty substantial.
They were they made sense. Um, some were
able to refer to to other agencies
because of what they were. But in the so
since then what we had done was again
with the support of our minister um
searched for additional funding which
took some time and we are so happy at
this juncture um have budget having
being passed other um other processes
being having gone through and that we
have are now able to start rolling out
the grants. Um, so we received over a
thousand of them. Well, sorry, almost a
thousand grants uh in rolling them out.
Um, sorry, sorry, applications
applications. Um, and we've done our
best up to this point to to to roll out
what we could. Um, the application
process is ongoing. So, those of you who
have applied and not yet received a
response from the ministry, just bear a
little patience with us. It's the the
response is coming, right? Um
what was the other thing? Uh Ryan and
Yeah. Um so but going forward we will um
seek to to
engage most most persons engage most
persons. Um we want to thank all of
those who have applied for it. And as
you can see behind us are some of the
the the products uh on display here
today. Um we expect to continue to
support our creative industries and also
um to improve the the framework that we
work with to see as far as we can go to
make the economy the creative industry
sector a viable sector for all. So with
those few words, let me thank you for
all for being here. Um, and I hand you
back over to
>> Thank you very much, uh, DPS Lee. Uh,
two things to note from DPS Le's, uh,
statement. Today is the commencement of
the processing, so many more people to
be to be called. Um, did you speak about
I don't know if I missed it the amount
that has been spent so far. So, so we'll
leave that for Minister to John.
But just to let you know, you are among
roughly 60 people that have already been
contacted
and so far the bill, let me tell you, is
somewhere in the region of half a
million dollars spent on our creative
industry. Can we get a round of
applause? [applause] Thank you. Thank
you.
Secondly to note
the department of c creative industries
commits to continuing to support the
creative sector. So we encourage our
creatives to continue bringing the ideas
come up with the ideas so that we can
grow our creative sector.
I'd like to now take a look at a few of
the pieces on display today. Not sure if
you noticed, but behind me we have a few
pieces on display.
The first piece we're going to speak
about was done by Mr. Andrew Mis
Modisier. That is the big rectangular 3D
piece on on the table. So first about
Mr. Modisier, he's a St. Lucian artist
breathing new life into the traditional
art of calabash carving. He transforms
these goods into exquisite works of art
including
intricately carved lanterns, bowls,
jewelry and bags noted on the left side.
So let's speak about the the piece the
3D piece unite and take flight. That is
the name of this piece. The sculpture is
made of three locally grown wood types.
The suspended pieces are from West
Indian mahogany and laurel and the cage
is made of [snorts] salmon. Side view.
The side view shows five separated
suspended pieces. They represent the
five continents separated by borders,
politics and ideologies. Behind them are
the bars of the cage made of salmon. The
hardest of the three wood wood types
indicated
indicating their im imprisonment to
diversify
sorry imprisonment to divisive
ideologies and haphazard policies while
still providing some structure. The
front view unity is achieved by our
individual choice to align with our
creator's purpose. A change of our
perspective from selfishness to
community will not rob us of of our
individuality as shown by the different
wood types, but allows us to saw and
escape cap captivity of these barriers.
The hanging chisels represent the
creator's continuous work. So, I'm not
I'm not too sure if you notice, but to
view this piece properly, you must view
it from two sides.
First you view it from the front and
then from the left side which gives you
a different angle of the piece. So
before you leave en sure remember to
take a a good look at it. I'd like to
now call on Denel James. He is an author
and also a recipient. He's going to tell
us about his book also on display.
[applause]
Thank you.
Good morning everyone.
I would first like to thank the
Department of Tourism, Investment,
Creative Industries, Culture, and
Heritage for the invitation to be here
this morning and for giving me this
opportunity to say a few words.
As a writer and creative, I understand
that having an idea is sometimes the
easiest part. The challenge is finding
the resources, the support, and
sometimes even the confidence needed to
take the idea from something that exists
in the mind to something that other
people can actually see, hear, or read,
or maybe even experience.
Creatives invest a lot of themselves
into what they do. Whether it is
writing, music, visual art, fashion,
craft, film, photography, or any other
form of creative expression, there is
usually a great deal happening behind a
finished product that people never get
to see.
There are costs, there are sacrifices,
there are moments of doubt. And there
are many talented people who have
wonderful ideas but simply may not have
the financial resources to bring those
ideas to life. That is why an initiative
such as the creative grant
is something so special.
It is more than simply providing
financial assistance.
It is an investment in St. Lucian
talent.
That their work can contribute to our
economy and that creativity can be more
than just a passion.
It can become an opportunity, a
business, a career, and even a legacy.
As someone who has gone through the
process of taking my writing from words
on a page to a soontobe fully published
book, I have gained an even greater
appreciation for the amount of work,
investment, and perseverance required to
bring a creative vision to completion.
So, I encourage my fellow creatives to
take advantage of opportunities such as
this one. Continue creating, continue
developing your craft. And most
importantly, do not be afraid to put
your work forward. St. Lucia has no
shortage of talent.
Some sometimes, sorry, sometimes what
the talent needs is simply an
opportunity. I commend the government
and the department for continuing to
create avenues through which our
creative people can grow, develop and
contribute even more to our country.
Thank you and I look forward to seeing
what this initiative will help St.
Lucian's and St. Lucian creatives bring
to life. Thank you again. [applause]
>> [applause]
>> very true words spoken there especially
when he said St. Lucia is not short of
talent.
So next permit me to call on Miss
Crystal Deise. She is a designer and
she's going to give a brief description
of her piece which is to my left.
Thank you. Good morning everyone.
Thank you.
So I am the creative director and
fashion designer behind Privilege by
Crystal Deise and we are a fashion
brand, a St. ution fashion brand
with a particular interest in
contemporary design.
Um
so we specifically have emphasis on
natural fibers and
thoughtful design with our evolving
um revolution over sustainable
garments. Right? So I started Pvage
with a focus on swimwear. It was not
always resort wear and uh the brand
developed when I realized there was a
greater need to showcase St. Lucia's
culture, Caribbean culture and living in
the Caribbean.
And today privilege creates pieces
that are designed to feel luxurious,
wearable and expressive.
So as a designer,
I am particularly interested in
exploring how we can take things that
are naturally around us and create
something beautiful. for example, our
landscapes,
um, our oceans and our flora and fauna
basically.
Okay. So, moving into the collection
that I put more focus on in regards to
the creative economy, which is wooden
vista. It's a small collection I
developed while
putting together a Creole collection
over the years. And I normally use
Madras in my designs. And I was
thinking, hey, why not use
the things that we normally
um
eat during our Creole festivities. For
example, the bread fruit and the
avocado.
and that was right in my backyard. So I
went ahead and took the breadoot leaf
and the avocado leaf and created motifs
that I imprinted on the natural fibers.
It was a small collection. I wasn't sure
how persons would have
taken it, received it. However, it was
very wellreceived
and uh I am looking forward to expanding
on that. I only created four pieces. It
was the Breadford print and the avocado
print is on this one.
Right.
Okay. So, Verdant Vista, which is what I
named the collection, it explores the
relationship between fashion and St.
Lucia's natural landscape.
And the project allows me to experiment
with botanical inspired motifs.
So like I mentioned, we are an evolving
sustainable brand and
I am looking forward to working with
natural dyes.
So turmeric, beet juice and putting
these on the fabric. So, we're not only
we won't only be using natural fibers,
but natural plant-based dyes as well.
Things that can be found right here in
St. Lucia.
So I think that the Verdant Vista
collection demonstrates how creativity
can become an economic product
and uh it takes inspiration from our
natural environment and it transformed
it into design and into a collection
that could be marketed and potentially
be exported.
And what I also like about this
collection and this opportunity is that
it also allows me to collaborate with
other creatives like myself. So for
example, the prince I would love to find
a few artisans that are willing to
collaborate with my brand and create
something beautiful not just for my
brand but for St. Lucia. Right.
So for us the initiative by the creative
economy is about recognizing that our
ideas and our culture,
our creativity and skills have economic
value. It gives us the opportunity to
develop those ideas more intentionally
and to take privilege to another step
towards becoming a stronger more econom
commercially viable St. Lucian fashion
brand and not only recognized here in
St. Lucia but internationally as well.
Thank you.
>> Thank you very much Miss Deise.
August 2026 marked a year since the
grant was announced.
During that time, hundreds of calls were
placed to the creative industries
department with one simple question when
and I know I know at least one person in
here who placed about 50 of those calls.
We will explain or DPS went in uh he
spoke a little bit about um why the when
took so long, but I think we'll get a
little more on that a little later. But
first, I must extend gratitude on behalf
of the Department of Creative Industries
to the recipients. Your patience is
truly appreciated.
I'd like to call on one more person uh
from the first group of recipients.
She's also a designer and she represents
create she represents a group of
creatives in St. Lucia who don't wait.
They know what they want, find the
funding, and they go after it. She's
been around for for a while. Let's put
our hands together for Miss Noelina St.
A of Tisuk.
>> Good morning everyone.
Permit me to adopt the protocol that has
already been established. I am Noelina
Setage and I am the founder and creative
director of Tfizuk Scrio. TfiZuk is a
line of innovative handbags and we
specialize in creating novel handbags,
handbags that are different, bold and
hopefully unforgettable.
So my journey actually started way back
in 2016 when I invented
the world's the world's first
interchangeable handbag. And I'm proud
to boast that I was the first because
very recently other people have been
entering the interchangeable
field. I had a model who got shy so I
have to show you some of my skins here.
So the skins allow you to change bags in
seconds. No unpacking required.
And back in 2017 November, I launched at
the Singha Taiwan trade show exhibition
and it was wellreceived. I sold some
handbags and that really reinforced what
I already knew that people wanted my
product. But unfortunately, just having
a great idea,
it's not really enough to execute it
well, make it a reality because the
funding has always been an issue.
However, I didn't get discouraged. I
continued to design and in 2019,
I designed these beautiful shoulder bags
on the table behind me. their shoulder
bags with attitude and that is my moto
the bags with attitude.
So it has been a long journey
as I said just having an idea is not
enough to
make my bags available to the wider
public which has always been my goal and
this journey has brought me here and
that is why I'm so incredibly thankful.
I want to start by thanking you first,
honorable Ernes.
I've called you personally. You've
always listened and I feel like you've
heard my cries for help and by making
this grants possible. You have opened or
reopened
uh the door for me to make my dreams a
reality. I also want to thank you,
Deputy Permanent Secretary, Mr. Calvin
Lee. Thank you for your part in making
this grant possible. I know I've pitched
my idea to you personally and you've
listened patiently. I'm very passionate.
I want to take over the world with my
bags, but you've always you've always
listened. You've never made me feel like
I was delusional. So, thank you for
that. And I see him hiding in the back
there. I want to personally thank you,
Mr. Imran Emanuel. Like I said, I
started back in 2016, well over 10 years
ago. at the time you listened as well
and you were willing to help but with
not much funding or no funding available
there was not much you could do. So for
us I feel like this is a full circle
moment being able to receive the call
from you that the check is available at
Treasury means more to me than you
probably know. So yes, so thank you for
that this opportunity
in 2026. I'm proud to say that I have
again invented and designed
new handbags, trendy handbags. And if
you know Crocs, if you know the Stanley
Cup, if you know Lab Boooos, you know
how viral products can be with social
media. I really believe that my
products, they have that commercial
viability. I'll borrow from you. I
really believe that they will do well.
So, I want to thank you for this grant.
This grant is going to help me with
production. It's going to help me with
branding and it's going to help me make
my bags available to the the wider
world. I'm thinking big and I'm thinking
large. Uh yes. So my goal again is
simple. Wherever people purchase a
Tfisuk handbag, I want them to say where
is this bag from? And of course I want
the answer to be St. Lucia. And the name
being Creole, I feel like wherever it's
purchased, people will be able to share
in a little piece of our St. Lucian
culture. So, thank you once again for
believing in us creatives.
Thank you for investing in our ideas and
for giving people like me the
opportunity to turn my ideas
into reality. Oh, and one more thing.
Remember when you see a TV handbag,
remember we did it here first.
Thank you.
[applause]
Thank you very much, Miss St. A, and
everybody
who was brave enough to come up here and
speak. Everybody was brave enough.
[laughter]
So, we saw designers, we saw sculptures,
we saw authors. I think it's now to it's
now time for us to start moving a little
bit. You can get up if you want, but
it's time to bring bring on some
entertainment and bringing on the
Genesis drummers who are also
recipients. So, round of applause for
the Genesis drummers.
[applause]
>> [music]
[music]
>> Heat. Heat.
[music]
>> [music]
[music]
>> Heat. Heat.
[music]
>> [music]
[music]
>> Heat. Heat. [music]
[music]
>> [music]
[music]
>> Heat. Heat.
>> [music]
[music]
[applause]
>> So I I noted uh two three people
specifically who well two two left their
seat. That's who it
you wanted to. Okay. All right. Well, at
least you move in your seat. Yeah. I saw
I saw the minister holding on to his
seat as well. Yeah,
that's why I only told them two minutes
cuz I didn't want um us for to forget
where we were.
Our next speaker, we call him the brains
of the operation. He's the captain of
the ship and the one who said that we
were all He's the one who said what we
were all thinking. $350,000.
Really,
>> Dr. Ernest Hill is here today to give us
a more in-depth account of how we got
here today and how he was able to
convince honorable Philip Jpierre to
invest more directly into the island's
creative sector. Let's welcome the
deputy prime minister and minister with
responsibilities for the creative
industries, Dr. Ernest Hill. [applause]
>> Thank you very much. master ceremony.
I touched somebody's phone. I'm not sure
what happened to it. Um, let me
recognize protocol already established
and of course recognized the permanent
secretary, the deputy permanent
secretary. Um, creative officers and
staff of the Ministry
of Tourism, Investment, Commerce,
Creative Industries, Culture and
Heritage.
I think we
should well I I I want to start by
offering an apology to all the
applicants who had to wait so long for
them to finally get word on whether or
not they would be receiving a grant and
for them to actually start receiving
grants because in all fairness
um for some individuals who applied very
early it's been a long wait and in the
public service our duty is to serve and
of course we have to recognize that you
know some of you are waiting anxiously I
don't have to tell you I got so many
messages from creatives asking me when
the grant will be made available and
some people almost you know said some
very strong language use some strong
language you know in terms of the grants
and and even on Facebook a few comments
and they were not entire ly wrong in
being anxious and being frustrated with
the process. We too we were frustrated
with the process. But sometimes we just
have to understand that things take time
and processes have to be followed. So
maybe I can share with you probably how
we got to where we are today.
We received numerous requests at the
ministry for assistance from creatives
but we don't have an allocation that is
big enough to satisfy all those needs.
So in a conversation with the prime
minister I was complaining to him chief
we really need more money to be able to
support you know the groups and we have
so many brilliant ideas but we just
don't have the money to give it to them.
So he said to me, you know, Dess um let
let's you know
establish a creative grants fund to give
creatives some extra support. I tell him
well yeah well let's do it. And then
first of all I wasn't expecting him to
have offered as much as he did. He then
went on and announced he'll be making
$350,000 available. I thought he
probably will give us an extra $200,000.
in my naivity. Yeah. And I'll come to
that in a while. And but you announced
$350,000. So I was like, "Yeah, we get a
little raise. We'll be able to sponsor a
little more product." Cuz we were
getting a lot of, you know, proposals.
What I did not factor in is one thing
when you've not made an announcement,
people are sending regular requests to
you, but the day you go and make an
announcement that you have money and
you're giving people is a whole
different ballgame. So the day we made
the announcement and the PSNM
established criteria or whatnot, let me
tell you the literally
the ministry got flooded with
applications. So whereas before you
probably would get a little 20 30
requests, you probably can only fund 10
15, we now got almost 1,000,
you know, applications
and we had $350,000.
The value of all the applications we got
was $8.2 million in that region. So just
think about that. When we believe we
were solving a problem, we created a
bigger problem. So we had all we now had
almost a thousand applications over $8
million. Where we going to get that
money from? So the prime minister said
to me, you know what? Give out what you
you have as much as possible. When it
finish, we'll see what we can do. And I
was like, no, no, no. Let's cuz I real I
know the public service a little bit. if
we spend the money we have likely to get
more in a hurry. So we decided no. The
ministry sat down and they looked at all
the applications and set up a criteria
and scored them literally all of them.
So you can imagine the time it took to
go through all these proposals and then
to score them and rung them and then to
identify what would the which ones were
the most exciting viable you know
deliverable ideas and they came up with
350 out of the almost 1,000 and that 350
cost about $3 something million. Now
remember we have $350,000
so we still have a problem. Again spoke
to the prime minister he said you know
what in the next bud in the budget we're
going to put he'll put $1 million. Now
he didn't say more but I I take that to
mean more to the 350 he already had
promised. Isn't that fair?
>> Cuz you had to give us 350 and now he
put in 1 million there. That 350 we you
have to add it. Yeah. Um, so in the
budget he added $1 million for us to be
able to support the grants applications.
But then the money was coming through a
funding source, not government revenue,
not cash in the treasury. So we had to
wait on the funding source, prepare all
the documents. The ministry, the PS had
to prepare the documents to send it to
the funding source for the grant and
then it finally came through. It had to
go through the budget. Budget is in
April, but it had to be approved. Um so
it was approved in May and then sent it
to the funding agency and then you can
imagine you know so May it was approved
in the budget um then sent to the
funding agency and it was not until I
think July or so we got the approval and
the money was made available. Now we've
not collected the 350 yet which we have
to do very shortly. Um so it took some
time. It really took some time and it's
no fault of yours. It's no fault of the
ministry. We really was trying to get
more money to satisfy more of the
demands that we um we had. So we at a
point now where we can say we have the
million dollars and I'll be asking for
the 350 and we can start distributing to
as many of the 350. Now the $1.35
million cannot because I told you the
350 is just over $3 million. So that's
it's still not enough. So I now have to
figure out how I can say to the prime
minister, you know what, PM,
let's make the million dollars an annual
thing. So that's what I'm going to ask
him. You know, at least from now on, if
he agrees. Now, having said that, I must
tell you, we are living in some very
difficult times. The war and supply
chain issues and all those things are
really affecting us. Um, starting to
affect us and is having a a brutal
impact on us. the the cost of fuel going
up. So your light bill is going to go
up. Government revenue is down because
of we have to we cannot stop subsidizing
fuel. We cannot otherwise the price of
fuel will be too high for St. Lucian.
[snorts] Of course government might will
have to raise it slightly but we cannot
let you pay the full price of fuel
because it's going to be too much.
Likewise for cooking gas if government
stop subsidizing cooking gas how people
will afford to buy a tank of gas. So
government has to continue subsidizing
that. So it means that we have a lot
less revenue than we had this time last
year. But you know we've been through
tough times before. We will survive and
then we'll take off once again. But it's
a little challenging now. But I will ask
the prime minister to make the million
dollars available every year for
creatives. So at least you know rather
than just having a little $200,000 we
now have $1 million to be able to
support. I don't know if it will be
agreed to but I'm going to make the case
for it and I'm going to make the case
because I believe when we look at the
ideas that came from you they are
powerful ideas and we need to support it
and this government ever since 2021 when
I became of creative industries we were
very clear that we are going to give
priority to creatives it is an industry
that we have to build in St. Lushia for
like what Nolina said and somebody else
before that you can create sustainable
livelihoods through the creative
expressions of our people and we need to
give them more support. Creatives have
to feel comfortable that there's enough
space in the country. There's a
landscape and ecosystem that will allow
their talents to bring in [snorts] the
resources they need for a sustainable
livelihood.
and and we that's what we want to create
whether Nolina producing and exporting
whether the music that's produced you
know allows people to invite you to
perform overseas and you make a living
out of it whether the books although
these days people not reading like
before by books I I don't even know how
that works in that space but what can
you do the design of the dresses for
example and we're doing that a lot I
want to come to um the fashion um
industry in a Well, how we can work with
creatives who make sure that they are
able to create livelihoods. So, you
don't have to depend on somebody, you
can depend on your creative expression
to earn a livelihood. Um, when I looked
at the categories, um, most of the
applications we got is for music as
expected. Um, and then arts and craft.
Um then I think
arts and craft and I want you to to have
an idea. So it was music, art and craft,
film, visual arts, design, literary
arts, community based cultural projects,
dance,
um folk and traditional um arts and
theater last. Now I must say I'm a
little disappointed. I probably hope
fata would be a little higher up there.
But those were the the c the ranking in
terms of the number of the the
categories in which we receive um
support. Music of course would be the
most the most popular but we take the
creative industries very seriously as a
government very very seriously and we'll
be doing there'll be two major
initiatives I think I announced them in
the budget in April and we working
really hard at getting them going. The
first one is that we are create we're
going to establish in in B we already
have the factory shell and we're working
with Taiwanese government on it is a
fashion and design production facility.
So basically what we saying is that we
will be do training for persons involved
in fashion and design but we recognize a
lot of individuals don't have the
production capacity. They don't have it.
They don't have the machines. they don't
have the the the commercial um you know
machines that are needed to to drive at
that level. You will be able to go there
as a creative with your designs and if
you want to produce 15 dresses the
facility will be there for you to
manufacture 15 dresses. You don't have
to be searching where it is you're going
to produce your 15 dresses. You'll have
a state-of-the-art facility where you
can go in there. If you're producing
your bags and you know your capacity is
not so much at your home if you're
operating there, you can go to the
facility, rent it for half a day or
whatever and produce your bags there. So
if you have an order from somebody for
40 bags from somewhere, you can go in
there, rent the facility, produce your
40 bags and ship it out. We're also
looking at having centralized purchase
of inputs. But again, when you as one
individual have to buy inputs, the unit
cost can be kind of high. But if we can
establish the unit in a way, the
facility in a way where it can buy some
of the basic inputs that are needed um
we'll be able to reduce the unit cost
for the creative. So we want the
creatives certainly those in fashion and
design to have their own dedicated
facility um to be able um to to to do so
and I think it will help a lot. We're
also going to be doing it for agrop
processing and manufacturing for for
that side but certainly in our case and
we are we starting I think the the
expert from Taiwan is coming in over the
next few days. So you already have the
facility to sit with us and to put
everything in place for us to be able to
offer that to our creatives and I think
it will be a very powerful addition for
the creative industries to be able to do
so. Another project we've been thinking
about is how we can and it's noteworthy
that most of the applications were from
pool for music and it's something that I
started a few years ago in St. Lucia.
It's kind of sporadic, you know, a a a
music lab somewhere, a recording studio
somewhere. And we need to take a more
systematic look at it and say, is it
going can we conceive of a project where
in every constituency or every comm
community major community we have a
recording studio available? So guys are
be thinking of going up to castries or
going to certain places but every
community I mean an has one quite a few
in the north. But what about Miku?
What's about Denry? What's about those
other areas? How we can make sure that
the thousands of young men who believe
they can produce good quality music? And
remember, I say good quality music. I
don't know what that means, but I know
it when it bad, I know it bad. I may not
know when it good, but I know when it
bad. Um to produce to produce music that
can go global and that can sell and that
can lift the the profile of of St.
Lucia. So I I think for our sake we we
are going to invest more in the
creatives and we'll be able to give them
more support. So this grant facility
really is just a you know a stepping
stone is just to say to you that we hear
your plea your your request constantly
for some small support to make it happen
and we are going to assist you. Um I'm
not sure how many applications we will
be able to satisfy with the $1.35
million already. Those that we have
approved and started dispersing is about
half a million dollars. Um so it might
be close to 200 might be just over 100.
I'm not sure exactly. Um but it is a
start. The big headache will be how do
we do with the balance of persons that
we don't have money to give assistance
to? And it's it's a little difficult
because when somebody comes to you in
the business side of it and they submit
a business plan, a business proposal,
you can see that whether that's viable
or not. You can do an assessment like
that. But when a creative comes with a
brilliant idea
that's not necessarily a enterprise, a
business enterprise, it's just an
expression.
You can't you can't put money to that.
There's not money there's no profit and
loss to that. That's creative
expression. Somebody wants to, for
example, if somebody wants to have an
art exhibition,
they have a collection of paintings.
They want to paint a few a series, a
whole new set of paintings, and they
want to put an exhibition. And you want
to give them support to do it. You can't
measure that in dollars and cents. You
understand? Somebody can come and tell
you, I want to produce bags. I would
sell it at that price. And then you can
judge, you know, that whether that's a
viable business. and MSME and youth
economy can look at your business idea.
But some ideas are just their value is
not in dollars and cents. It's the
intrinsic woof and of course every
creative believe the idea is the most
brilliant idea and the idea is the best.
But sometimes you have to say to them
you know you really cannot do it and
it's always painful to do so. But I'm
glad we've started and today we can
start handing out checks and we'll
continue to do so. Um, I'm glad to see
some of my favorite people are here um
to get to get their checks today. Um,
and I'm sure they're going to make very
good use of it. So, creatives, we want
to work together. We're going to
continue to support you. Um, like I
said, it's difficult times, so I cannot
boast. We can give you a lot more than
what we've been given, but we will be
committed as we have been to giving you
more support, more encouragement, and to
to be there with you. I mean the prime
minister would have loved to be here
this morning when he knew we were
starting to issue the the checks to you.
Um he thought we were taking we he too
thought we were taking a bit of a time
to get it done. But I think it is
important we got it right and we we
cannot say we've gotten it totally right
but I think we've made a lot of progress
to be fair and reasonable in what we're
doing. So you may not get all that you
ask for but we'll try and make sure as
many people as possible get some support
and and that's probably important. So I
will convey to him with your permission
that you all believe the grand facility
should become annual and I'm sure by the
n of some of your heads you agree with
me. So, I'll go and make the case and
hopefully we'll be able to um you know
continue to give support to the
creatives and of course if things get
better, which I'm sure it will, um we
can even expand it and do even more for
creatives. So, thank you so very much
this morning and yeah, all the best.
I really hope um you have uh an
appreciation of the whole process of how
this works. So sometimes an announcement
is made and you why that taking so long.
Now we can understand why. Yeah.
[snorts]
Takeaway point. The government continues
to search for avenues of support for the
creative industries.
very important, very very very
important.
And now the moment is here. Um the
ceremonial check handover.
The the individual recipients are asked
to proceed to the front for a photo op
with an oversized check. These checks
represent new beginnings for many of
these recipients. For others, this is a
renewed investment which will ensure
further expansion and growth.
So, I would like to invite
um
we could start with DPS Lee to hand over
a few checks.
Ceremonial ceremonial that is
All right. So, who is for who is here?
Uh, we could start with
uh Wule.
I can say that on TV, right?
Wu. Yeah.
All right.
>> Um I'm unfortunately I'm sorry. Uh if it
had numbers on it, we would give it to
you, but it doesn't have any numbers. Um
Genesis Drummers, could we get a
representative?
CONGRATULATIONS. [applause]
>> [sighs]
>> calling on Mr. Denzel James
[applause]
>> [snorts]
>> Sorry.
>> Thank you. DPS Lee, can we
um PS would you mind giving out
minister?
>> Okay. Minister.
>> Yes.
Okay.
Miss Crystal Deiss
[applause]
Miss Bashana,
sorry. Shadria de.
>> The other half. Yes. [laughter]
[applause]
And last but not least, Miss Noelina
Centage.
[applause]
a long composition.
Okay.
And now to our final entertainment
piece. We call on yet another grant
recipient, Mishadria. Mishadria Tash
Days of Moves for Days.
>> Winners. [singing and music]
I'm going to try
it in the end.
>> [music]
>> Okay, we had a video but he was about to
show it. Just want to thank the Ministry
of Creative Industries as well as the
government of St. Lucia for this grant
um for our dance company. It represents
more than just a financial support. It
also represents um believing in the
power of art of the different creative
arts. Our goal has always been youth
development. Um dance being something
that help us with confidence,
self-confidence. A lot of the young
girls coming up, they want to dance,
they're not confident. I also teach at
the Miku Secondary School, theater arts.
So I see them coming up and you know
they want to do it but they don't know
the proper way to. So having this
support is going to help us um do proper
sessions in the rural communities
especially in Miku Denry Bufort. you
know some of them don't have the
opportunities like the people up cast to
start dancing from four you know four
years old they coming it um at a later
stage basically so helping to with the
mindset behind it the discipline behind
dance and also this help us to be able
to purchase materials and also software
that we can create and also share our
work of a higher quality to improve it
and being from the Denry Valley a lot of
the music is coming from there like the
minister said you know we have our music
from St. Lucia and a lot of people think
that Denry segment is just girration but
we've made original Denry segment moves
moves for days documented tutorial so
when they come to perform for an artist
is not just lineup you know there's a
move with a name it has a foundation
from a traditional background we always
um do classes to educate ourself with
like the folk dances traditional and so
forth we love collaboration we can find
creative ways for cross-promoting with
fashion your handbags probably do a
little dance video something, you know,
that sort of thing. So, it's just really
um a pleasure to be here and to get this
grant to help fuel us so we can extend
beyond St. Lucia, the region, do
cultural exchanges, the world, you know,
we just want to make the youth believe
that it's not just in your school, you
do theater arts, when you get your um
CXs, you just go to the hotel industry,
but you can bring it forth. You can be
in grand productions and be seen and
recognized for our little island. We
little, but we talawa. Yeah. All right.
So, um, yeah, just deep deep thanks for
everything. I had a bunch of things to
say, but short and sweet, thank you from
my heart. [applause]
As we come to a close, I would like to
offer once more a special thank you to
all the all the applicants of the
creative grant fund.
This press conference marks an important
point in the process where applicants
learn their statuses. The process
continues as our creative officers
connect with successful applicants
daily. The Department of Creative
Industries looks forward to your
wonderful creations and your
contribution to the island's creative
sector. Can I get one more round of
applause for yourselves for the
Department of Creative Industries,
the creative officer, Imran, we did a
you've been doing a very good job. Um,
in case you all don't know, that's Imran
right there in the corner. Imran, just
give him a little wave there. All right.
And finally, last but not least,
Miss Kim Denise
Mondesy.
She is the 2026 winner of Miss 50 plus
pageant and she was sponsored by the
creative
the department of creative industries.
Come on my left side. You must always be
on the side of the hat.
The event uh it's an annual fundraiser
charity event in aid of the elderly at
the Help Age St. Lucia National Council
Home for the for the elderly. So Miss
Miss Mondesy whenever you see her moving
forward you shall call her Miss 50 plus.
Round of applause.
[applause]
>> Yes. Yes. We would love to see the
address.
>> Um, good morning ladies and gentlemen.
On behalf of the Help Age Council for
the Elderly, it was a fundraising event
which was well attended by many
communities and I [snorts] want to thank
them for letting my community well Gile
and the creative arts. I reached out to
them because I am rooted in culture in
my community and I felt that the true
nature of the warped duet should be
featured at the pageant. So therefore my
dress is a twoin one.
So with no further ado on if you were
not there on the evening the dress was
actually flipped to show the madress on
the flip side.
So
yes, so with a few innovative ideas with
Miss Lisa Bonet Voli, I thought that it
would be a talent to present it that
way. So what we did was the jeep was
brought up all the way to the top as a
corset and then I flipped the entire
dress on the evening. So within a few
minutes I will remove my sash
evening.
>> [applause]
>> So they
[applause]
so it does come with a traditional tech
cass as you know you can make it with
one material the madress or the floral
interior. However, since I've grown,
this is my tech cafe today. Thank you.
And thank you TO
[applause]
Thank you very much. Um I don't know who
entered her into a 50 plus competition.
>> That doesn't sound right at all. Once
again, thank you so very much for
uh coming today. Um, all the best to all
of you. I'll be looking forward to
seeing your items on shelves and on the
TV and all all sorts of places. Remember
me. Okay. Okay. Now we feast. Thank you
very much.
Winners [music] never quit.
I'm going to try [singing] until I get
it in the end.
with kids. [music and singing] I said
on the plaza with grandma
you never know your [music]
uping [singing]
[music]
[singing]
[music]
the spirit with material [singing]
and vex [music] them vex
Surprise them, surprise. I survive. No
one wants me. Never seen a guy when it
was just me. The most high always with
me [music]
on the scene [singing]
up on the plaza we man around the world
we yeah up
goodbye [music]
[singing]
[music]
balancing the spirit [singing] with
material.
Oh yeah.
Oh yeah. [music]
Oh yeah.
[music] Oh yeah.
Oh yeah. Yeah.
[singing]
[music]
He get a youth suffer no more. Ra man
not suffer no more. We [music] not
suffer no more. Africa not suffer no
more.
I deliver [music]
I [singing] say deliver.
Oh deliver. I listen I see deliver
[music]
[singing]
that's delivering
[music]
[music] never [singing] qu
[singing and music]
up up and away
goodbye
I
>> [music]
>> treat to my [singing]
I stop That's why
[music]