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China Built a Car Company That Beat Tesla...But HOW?

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The video explores how BYD has emerged as a global automotive powerhouse that rivals and often surpasses Tesla, primarily through its unique business model of vertical integration. Unlike many competitors that rely on outsourcing components, BYD manufactures everything in-house, ranging from lithium battery chips to the complete vehicle assembly. This control over the entire supply chain allows them to offer cars with premium features at prices significantly lower than Western counterparts, effectively delivering ten times the value for a fraction of the cost. The narrative highlights that this strategy is not just about saving money but about providing consumers with technology and amenities that are often unavailable or prohibitively expensive in the United States and Europe. A major focus of the presentation is BYD's proprietary "Blade Battery," which revolutionizes safety and efficiency by stacking battery cells vertically rather than horizontally. This structural innovation makes the batteries safer, reducing the risk of fire spread even if a cell is damaged, while also allowing for more compact designs. The video showcases this technology through extreme testing in sub-zero temperatures, demonstrating that BYD vehicles can operate reliably in conditions as cold as minus 30 degrees Celsius with minimal impact on charging times. Additionally, the tour reveals a diverse lineup of vehicles designed for specific demographics, from luxurious SUVs that outperform brands like Range Rover to rugged, tactical models inspired by muscle cars and video games, proving that Chinese manufacturers are catering to varied consumer desires beyond just basic transportation. Beyond private vehicles, BYD's expertise extends to public infrastructure through autonomous electric sky trains that operate without conductors, applying their patented technology to broader mobility solutions. The company's branding is deeply rooted in Chinese culture, utilizing a "Dynasty" series named after ancient historical periods to evoke heritage and prestige. The video emphasizes that BYD started as a battery manufacturer before entering the car market, giving them a foundational advantage over companies like Tesla that entered later. This deep-rooted focus on battery technology has allowed them to create vehicles that are not only affordable but also incredibly durable and feature-rich, challenging the notion that high-quality electric cars must come with a massive price tag. Ultimately, the video concludes that BYD's success story is a testament to the Shenzhen startup ecosystem, where companies build their dreams from scratch through relentless innovation and cost efficiency. A Spanish customer who previously used BYD industrial equipment now praises the brand for offering a superior product at a fair price, comparing their market impact to Toyota in the 1990s. The founder's journey of building everything by hand over thirty years serves as an inspiration, showing that delivering great products at great prices is the ultimate competitive advantage. As BYD continues to expand its global footprint with models like the Yang Wang U9 and Denza, it appears poised to capture a significant share of the international market, proving that the future of automotive manufacturing lies in vertical integration and technological mastery.
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Guys, we are about [music] to test drive the fastest car in the world, the Yang Wong U9. And I'm telling you, this is something that I never thought I would see. Oh my goodness. Yo, and still very, very much. And pull up to them. Crystal, hop on the road. >> What if the future's happening already? But most of us just don't know where to look. >> Welcome to Global Next China Edition. >> Let's discover what's next. [music] >> [music] [music] >> Today we're going to show you the company that beats Tesla globally, but you can't find in the US. >> And you might never know why unless you were like us on the ground at BYD headquarters here in Shenzhen. >> And we are going to show you the secret sauce behind the scene. So BYD is [music] not just BYD and there's a lot of subbrands on our BYD. >> Yeah. I mean you have a more luxury Denza, you have the sports cars, the Yang Wang and in China you actually have a off-road subdivision called [music] Fang Chenba >> like a Jeep. >> Yeah. But in the Western markets that's been folded under Denza. What which one more appeals [music] to you? Like >> I mean I mean you know I want to have a sports car but I think for practicality maybe SUV and [music] you know something looks like this which is very luxurious. >> This is very luxurious. This is like basically crushing Range Rover crushing I don't want you know AMG Mercedes. [music] This would be like the ultimate hot mom car >> 100%. And [music] uh let's uh let's try it. All these are screen right? So you have like I don't even know how many screens we have. Even the rear view mirror is screen. >> Yeah, [music] this is totally designed for like the luxury family because I can air stuff for my kids right here. But we have some gigantic screens in the back, too. >> And David, by the way, before you leave, do you know that this [music] SUV can float on water for up to 30 minutes? And also that [music] you can steer stow when you're in the water. >> Hold on. I got to be a kid in the back. Watch [music] some shows. This is like [music] I feel it. I I could DJ scratch on this. >> Do you think Americans will buy this for [music] 150K if this is available in the US? >> Well, I'll tell you this. I rode in my friend's Mercedes AMG and it probably had like literally 20% of the features, if not maybe 15% [music] of the features for the same. >> So, the same price. >> All right, cool. Let's check out some of the other excellent BYD vehicles. Crystal, Crystal, we got to go. >> Oh, sorry. Um, yeah, I'm just doing a massage. [music] It's so comfortable. >> All the acoustics, the driving is dope. The battery range is amazing, obviously, for the driver, but I'm telling you, as a passenger, [music] these amenities are unbeatable, and I don't think that there's anything like this in the West at all. >> I think uh I [music] think Mayback has it, but it will probably going to cost you like a million dollars to to buy one. You guys are looking at a Bow 5. A Bow was a Leopard. This is the Leopard 5. Um I'm looking at something like this is aggressive like a Transformer. >> Yeah, it looks like a muscle car for sure. >> For sure. Look guys, this is like very tactical and um obviously designed to appeal to the male demographic. This is so designed for [music] the outdoorsman because you have like nature sounds in here that I could turn on and off. I think guys, they [music] really love buttons because even like guy programmers are like super into like, you know, tactile keyboards. >> Literally, this looks like a video game. Like we're playing like COD or maybe Halo. >> Yeah. And it seems that they have different terrains. [music] So you can do sand, you can do mud, >> you can do wa, you can do mountain and rock. >> Now we're sort of moving over to more of the the cars you really see a lot of, right? >> Yeah. Those are the sedans. uh they can buy for what, like [music] 20K. >> I've actually ridden in these in uh Thailand. >> And how was your experience there? >> No, it was really great. I mean, this is, like I said, a consumer vehicle. This is a little bit more of a sporty family one. [music] This is one of the bestselling EVs in the entire world. And I can just see why because it's really giving you a great version of everything. >> Well, the reason why they're able to produce such great cars in such a cheap price [music] is because they're uh vertically integrated, which means that they produce everything. anything from your own lithium battery chips to you know the entire car itself. [music] Uh which means that they are 15 to 20% cheaper than their competitors because [music] um they don't outsource their materials to other people. >> Is that kind of [music] the Shenzhen blueprint? >> Yeah, 100%. You can see Bill in all sorts of industries and they're just having you know amazing price [music] for 10 times value as you know any of their competitors can deliver. Crystal, what is this? >> Uh, so these are apparently the series logos. Um, and the series is called dynasty, which means there's, you know, there's obviously a ton of dynasties in China. And this icon is a Chinese character, which means son. So son is one of the dynasties in China about a thousand 2,000 years ago. [music] >> And like I said, this is uh I heard this is one of the bestselling, you know, series, right? Do you want to sit in there? Because I think this is kind of like >> I don't know >> if you think it's like a mom. >> Yeah, I was going to say a mom car. >> So there's some fun facts about Vach started in 1994 and they are earlier than Elon Musk to produce EV. >> I came to China 20 years ago and I still remember seeing VYDs to see the glow up and how far they've come. And I think that one of the things about VD is that once you start to drive one, it's really hard for you to justify to yourself to buy any luxurious cars, [music] right? Just because why would you want to pay, I don't know, five times, 10 times more money to get another car just [music] because you're Mercedes or Porsche, you know, they're more expensive. Um, but they have the exact same features. >> This is a gorgeous car. Yeah, it's apparently called dragon >> cuz it was based off the lom especially specifically a Chinese dragon, right? It literally looks like one from the back. >> You have two doors here and those are wing [music] doors. So they kind of open like wings, like dragon wings. >> David, where are we going? >> Changan. Uh we are actually in a BYDmade sky train right now. And it goes to show you the BYD specializes not only in private transportation but public as well. >> So it's a EV on the reel. >> Yeah. And uh there's no conductor. And this is sort of like applying all their patented technology to a different format. So this is typically where the conductor is on a Sky Train, >> right? And there's no conductor because it's autonomous driving EV. >> You know what I love about the BYD showroom is they [music] really peel back the layers for you. They are like unveiling the curtain backstage. Batteries, guys. Uh BYD actually started as a battery car. >> Yeah, 100%. >> I think in the West we don't really make batteries so people are don't really [music] like they're not that into battery tech. They used to lay the battery cells horizontally, but [music] BYD came out with the blade battery that places the batter uh batteries vertically, which allows you to stack more batteries, but it's also safer. Not only does it have a lower chance of catching [music] on fire, but if it does, due to the placement structure, it won't spread to other cells. >> Yeah, >> guys, we are at the extreme cold testing chamber for the flash charging BYD technology. How is this relevant to you, Bristol? >> Well, I used to live in Canada in a place [music] called Edmonton, one of the coldest place on Earth. And my car would break down randomly during winter [music] time in the midst of Rocky. if I knew BYD was available at the time [music] cuz apparently BYD can function at minus30 Celsius temperature and it will only add three more minutes to your charging [music] time so that your car can be riding in five. That will be extremely convenient for me and so I won't [music] need to go to Walmart, you know, in minus 30 and carry a battery back and install [music] it myself. Listen guys, if you are in Edmonton, Canada, anywhere cold, get a BYD with the flash charging in the sub-zero temperatures and save yourself some bad experiences. >> It's like really a crazy process how they've got it down. It's almost like making a toy, >> but it's a giant car. that you're going to use for 10 years. >> But before we left BYD, we had to talk to a Spanish customer who [music] used to buy BYD forklifts back in the day, but now had returned to buy his own personal luxury car. All right, guys. We're here with Marco from Spain. I would say the thing that really stands out to me is that you were getting a great car at a great price. And it reminds [music] me a lot of Toyota in the 1990s, how they sort of were just providing a better car at a better price for the US market. So the math is just undeniable. >> What do you think about BYD? >> Wow, it's amazing. It's amazing. I also buy a BYD truck, but I'm excited with the 10th Jang Wang BYD passages out. I think they will get the 30% of the market in my country very fast. Hey, you guys World [music] Cup champs, but then BYD also champs in its own sector. Well, you know, I just think that their [music] slogan, you know, build your dreams is essentially a description of the founder's journey of BYD where he built his dreams with his own hands from scratch within 30 years. So, that's just so amazing to see um here in [music] Shenzhen. And that is basically a gist of a lot of startups and companies in Shenzhen. Honestly, I just think that a lot of companies and [music] a lot of sectors would love to be the BYD of what they do, you know, because like you said, anytime you just delivering a great product at a great [music] price, you can't beat it. That's what I think.