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Brooklyn Gives 2026: Webinar 1 - Getting Started

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Brooklyn Gives 2026 introduces a year-round philanthropy platform hosted by Brooklyn OR in partnership with Mighty Cause, designed to help local nonprofits raise funds beyond the traditional Giving Tuesday event. Since launching in 2016, this initiative has facilitated over $6 million in donations while providing free tools, training, and technical support to organizations based in New York City that are registered as 501(c)(3) entities with the state's Charities Bureau. The platform aims to streamline operations by leveraging existing donor relationships rather than reinventing them, offering features such as peer-to-peer fundraising capabilities, access to door prizes up to $500 for qualifying efforts, and enhanced visibility through campaigns like "Brooklyn Gives Where You Live." Registration is currently open from mid-June until early November, leading into an Early Giving period in mid-November before the main event begins on December 1st. To participate, organizations must complete a registration process that involves creating accounts or resetting passwords for existing admins and submitting forms to trigger an approval workflow contingent upon finishing specific profile requirements. This "to-do list" includes uploading logos and banners, writing descriptive content about various sections of their page, setting up Electronic Funds Transfer (EFT) for disbursements, and configuring thank-you pages. Once approved via email notification, administrators gain full dashboard access to customize organization pages with custom tabs and media galleries, configure donation forms, set fundraising goals, and manage admin permissions. The session also covers practical demonstrations of these features, including how to navigate the overview dashboard, edit page settings like URLs and legal information, and handle requests for additional administrative support or fiscal sponsorship migrations. The webinar further explores advanced functionalities within the Mighty Cause platform through live demos using a demo site, highlighting tools such as Contacts for managing donor databases and communication logs, Campaigns for overseeing peer-to-peer fundraisers with admin-controlled approval workflows, and Embeddable Forms that allow organizations to integrate donation buttons directly onto their existing websites. Additional resources include capabilities for setting up matching grants, customizing automated emails sent when supporters launch campaigns, utilizing Text-to-Give options for mobile donations at in-person events, and creating lists for volunteer opportunities. The presenters emphasize that all these tools are immediately available during the setup phase without permanent restrictions, encouraging organizations to explore them right away while noting that bilingual site support is also confirmed as a feature. Looking ahead, Brooklyn OR has scheduled several upcoming resources to assist nonprofits throughout the year, including a training webinar on September 15th focused on fundraising strategies and a grant application clinic on September 10th for those interested in foundation grants. For ongoing assistance, organizations can visit the Support Hub at support.mightycaus.com to explore topics like matching grants or preview upcoming webinars before they launch. The recording of this introductory session will be distributed via email and posted online for future reference, ensuring that all stakeholders have access to information regarding data transfers from previous platforms like GiveGab and clarification on donation fee structures found in the FAQs. By combining these resources with a unified platform approach, Brooklyn Gives continues its mission to empower local charities to reach new donors and improve their storytelling throughout the entire year.
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Thank you so much for your patience. We made it to 3:05 and we're going to go ahead and get started. Um, I am Sabrina Hardgrave, vice president of programs at Brooklyn or as you can maybe hear. I am a little bit under the weather, so I'm going to be staying off camera today. Um, but I am being joined by Claire Perco, if I say it correctly, our project manager at Mighty Cause that oversees the platform. Thank you for joining us for this first webinar on Brooklyn Gives 2026. Um we're going to go ahead and get started with a little bit of background information about what Brooklyn Gives is about, who Brooklyn is, and then we're going to dive a little bit more into the platform and see how it might work for your organization. Um I may have met some of you on today's call, but if I have not, welcome. It's so great to have you here and thank you for your interest in Brooklyn Gives and in Brooklyn or uh Brooklyn or is the plat is the host for the platform this annual platform that is now going year round. If you wonder what I look like if I have not met you I am the person standing behind the most beautiful boy in that picture with the the peace sign that is my son Marquez. Um [clears throat] and overall what do I do? I work at Brooklyn or So, Brooklyn or is a partner and platform for local philanthropy. What that means is that we work with individuals, corporations, foundations, and all people interested in supporting the nonprofit sector here in Brooklyn. And we work with nonprofits like yourselves um by dispersing both capital in the form of grants but also supporting um your growth and your journey as nonprofits through our capacity building work um of which Brooklyn Gives is one example. Um not only do we work with institutions but we also work with individuals to help support their own philanthropy through their donor advised funds. Uh, so you may have heard of our deaf program and we'll talk a little bit more about how all of these opportunities intersect for Brooklyn Gibbs. Um, Claire, I hope I'm being loud enough. If not, let me know. I'm doing my I'm shouting from the diaphragm, so I hope everyone can hear. Okay, wonderful. >> Um, so you may have participated in Brooklyn Gives before. We are brand new to the mighty cause platform which is bringing a lot of exciting opportunities for both the ways that you might use it for your fundraising and also the just fabulous level of support that mighty cause offers. But what is Brooklyn gives? So it is a free fundraising platform that we provide at Brooklyn or to nonprofits. Uh when we started it many years ago I believe in 2016 there weren't that many platforms. I know now that there is a whole variety, but it is one kind of unified way for people that want to support Brooklyn to give to Brooklyn nonprofits. Um, since our inception, nonprofits have raised over $6 million on the platform and we believe that there is the opportunity for so much more money to be, you know, flow through the the platform itself, but into nonprofits by supporting the awareness of your work. Um, and we hope to do that by amplifying the platform via our communications, our media outreach, we do advertisements. Um, but also through the work that each of you will be doing to amplify and how that brings just awareness to the platform overall. Um throughout the next few months, including today, you will have access to training and resources to help guide you on different opportunities on the platform and how you can prepare yourself for not only Giving Tuesday but year round uh fundraising. Um next slide, please. And so why join Brooklyn Gives I think is always a fundamental question. Um, some of your institutions might have their own fundraising page either on directly on your website, uh, maybe on other platforms and so it might feel redundant or you might asking like why Brooklyn Gives? Um, and we think that your organization Brooklyn Gives would would benefit for benefit you all for a few different reasons. One, to reach new donors browsing the site overall. Like I said, a lot of uh traffic will be um geared towards and and pulled towards the platform via our communications, our networks um and your colleagues on the platform themselves. Um on Giving Tuesday, we help incentivize giving and and some of the work that you'll be doing via 10 door prizes, which I will be sharing more about over the next few weeks as we are finalizing that. So, organizations may win up to $500 for their fundraising efforts on the platform this giving season. Um, as I mentioned, visibility through our Burwide Give Where You Live campaign. We're already talking to our community of donors, staff holders, and interesting and interested folks to really help galvanize Brooklyn Knits to give here locally to the nonprofits that are in their backyard. uh not just to the institutions they may be familiar with across the bridge. Um I'm going to say my favorite word a few times, free training, free fundraising tools and campaign materials and free technical support. Uh free is not a word you hear often, particularly as a nonprofit doing really incredible and hard work. Um, so we want to support your work through this capacity building um, offer and also we want to not only help support your journey as nonprofits and fundraisers, but really mobilize your board members and your own supporters through the peer-to-peer fundraising feature, which is usually the most successful part of Giving Tuesday campaigns. Um, and lastly, work alongside you through tips, resources, and just that peer network to improve storytelling on your fundraising page and maybe give you some new ideas of how you can bring supporters to your work. Um, next slide. And this is where I hand it over to Claire. You'll hear a little bit from me at the end, but for now, I'm going to grab water and rest my voice like Mariah Carey. Thank you, Claire. >> Thank you so much, Sabrina. And I just want to reiterate um what has already been shared about Brooklyn or Brooklyn Gibbs. We're so excited to have you all here joining our first webinar. Um my name is Claire PCO and I'm the project manager who is supporting the transition of this wonderful giving event onto our platform. We have a lot to talk about today and we are going to start by diving into just some very standard giving day basics. Um, then we will discuss how are you as a nonprofit going to be registering for Brooklyn Gives? How do you get onto our platform? How do you update your organizations's page? How do you make sure your org is ready to raise funds and reach out to donors for Giving Tuesday this year. I'm going to go through quite a few slides with you all, but then I will also do a platform demo and walkthrough in real time. um because for some of us hearing information is wonderful but seeing it in action is really uh what helps us to learn most. So hopefully today you feel um informed on how to get your organization set up on the platform. I will be offering another [clears throat] webinar for you all a little bit later on where we will dive into the fundraising tools that are going to help you have a successful campaign this year. Um but today is all about just getting acclimated to the platform. um experiencing our user interface. Um if you have any questions along the way, I encourage you to drop them into our Q&A feature in this webinar. Sometimes questions might get lost in the chat and I see you are all very engaged in the chat already sharing who you are and where you are from. So again, if any questions arise, drop them in the Q&A and I'll answer them at the end. Also, please note that this webinar is being recorded. So, I will provide this recording over to the Brooklyn Gives team after a call today and they will share that out to you all um and we'll get it up on the site for your reference. But without further ado, let's get started. A lot of this has already been shared at the top of our call today. So, Brooklyn Gives is powered by Brooklyn or um and it's Brooklyn's first and only burrowide endofear giving campaign. So, we are excited to help you all mobilize your supporters and donors this year. It sounds like you have done incredible work since 2016, and we are here to help you continue doing that incredible work this Giving Tuesday and beyond. Here are some important dates for you to mark in your calendars if you have not already done so. Registering for Brooklyn Gives is already open. It's been open since June 15th. And you will have the opportunity to register and create a presence on the platform through November 7th. Um between June 15th and November 7th, that's when I'll be offering our second webinar, which is all about those fundraising tools. That's going to be on September 5th. So just a little um less than a month from today. So mark your calendars. You will be receiving a registration link for that webinar as well if you have not already done so. Early uh early giving will launch November 16th and will run nove through November 30th beginning uh from midnight all the way through midnight and then we are obviously so excited for Brooklyn Gives to go live on December first 1st at 12 a.m. All right, how does it work? How do you know if you're eligible? Well, it's pretty straightforward. Are you a 501c3 nonprofit organization headquartered and or providing services in Brooklyn, New York? If so, you can participate and you must also be registered with the New York Charities Bureau. September 5th is a Saturday. Thank you for calling attention to that. We will take a look at the date I put on the slide and I will confirm that before we wrap up today because I'm not sure about you all, but we maybe are not working on the Saturday hopefully too much. All right, Brooklyn Gibbs, let's jump into the first part of um our conversations today regarding registration. I know many of you um were familiar with your former platform and transitioning to something new can often feel, you know, scary or jarring. Um but I hope that today I can make it super straightforward for you all in terms of how to get yourselves registered and set up. Registration on the Mighty Cause platform really operates in two parts. Part one is completing a registration form and then part two is really completing your organization page so that you can go live and solicit donations from your community of supporters. So first you need to log on to the Brooklyn Gives um site on the mighty cause platform. So, you first need to ask yourself, are you a returning admin for your organization or are you a new admin for your organization? [clears throat] If you have participated in Brooklyn Gives before and you've managed your organization's page in the past, you're a returning admin and your login process is going to be as follows. You are going to type your email that you've used previously into the email line since we already have an account for you migrated into the platform. but you will need to select forgot password. Essentially, you're resetting your credentials for the Mighty Cause platform. Um, but once you're signed in this way, you'll have access to all of your former um organization's data. If you're newly participating as an organization or perhaps you're a new team member for your organization, you are simply going to enter your email on the email line, type in your password, click login, and you are ready to rock enroll. So, your process is also super straightforward. There's no um verification email that you'll have to complete or approve either. So um again, if you're returning, email, forgot password, reset your password. And if you're new, you can just go straight forward with the email and the password. Once you are logged into the Brooklyn Gibbs platform, it should redirect you right to their landing page to get you squared away with registration, but if not, you'll visit bkgs.brooklyn.org and select sign up. Once you are on the Brooklyn Gives site here on the Mighty Cause platform, you are going to select sign up and it's going to launch you right into the registration module. To get started, you're going to need to know what your EIN number is or your organization's name and you're going to search that directly on the registration form. I would always recommend searching by EIN just since it's a little bit more specific in identifying your organization. There may be other orgs on the platform who have similar um names to yours. So that EIN is a little bit more of an identifier. If you don't see your organization or your um you're new, you're going to select create it now at the bottom of that uh registration form and our customer support team will go ahead and verify your organization page and make sure you're squared away to get registered. Once you submit the registration form, you are going to receive a confirmation email. The email is going to simply confirm that your registration has been received. Submitting your registration does not grant automatic approval. That does have to be done by the Brooklyn Gives team. And part of that approval process is you all as the org admins completing what's called our to-do list. The to-do list is a checklist of items we recommend that you complete on your organization's page to ensure you are telling a compelling story before your page is published and available to donors to see. Um, the to-do list for Brooklyn Gives this year um is going to include completing your organization's page, which is a logo, a banner, an about section, completing your EFT setup so that you can be receiving your dispersements, and then we always recommend that you complete your thank you page as soon as you get yourself set up on the platform. Um, the thank you page we'll talk a little bit later about in this demo, but it's really your first opportunity as the org admin to thank your donor once a gift is given. And so, we want that to be something you complete right away. As a reminder, the to-do list items ensure your organization and org page are ready to go live and accept donations. Once you begin completing your to-do list items, the Brooklyn OR team will have an opportunity to review your registration form, review your org page, and then ensure that you are approved. Once you complete all of the required items on your to-do list, that auto approval is going to kick in and you'll be pushed through to the site. Once you are approved, you will receive an email notification that does confirm your approval and it may provide some next steps, action items, um other details that the host from Brooklyn gives has um included in that confirmation email. Um this image here is going to give you a heads up as to how to access your to-do list. So once you're logged into the platform and on your org page, you're going to see that sticky note icon on the top left next to your dashboard. Once you click that to-do list icon, it's going to expand the sticky note for you, and you'll see what still needs to be completed. And the red dot at the top is really your indicator of you've still got something you need to complete before being approved. You'll also notice this open detailed to-do list option here. Once you click um the detailed to-do list option, it's actually going to expand the entire to-do list into those individual elements. Um, so again, completing your organization's page includes the logo, banner, and about section, EFT setup, and thank you page. As you're navigating the platform and getting yourselves acclimated to really the user interface here, if you click on any particular element of that to-do list, the platform is automatically going to route you directly to where that update needs to happen. So, if you select EFT setup and you click it, it's going to bring you to your dispersement settings to either upload a check um or link your um bank account for those dispersements. Again, we will review this in our platform walkthrough. So, that really covers the basics of registration. Once you're registered, you're going to have full access to your organization's dashboard, and there's going to be a lot for you to learn about how to navigate your um your dashboard. The dashboard is essentially your menu of items that will allow you to manage your organizations's page both through this year's giving event and through your year- round um fundraising campaigns. Once you're logged in, that dashboard is going to populate on the left hand side for you. And today we're going to be talking about the overview page where you'll see your registration status, any announcements, your to-do list, some highle metrics of your giving day. You'll be able to we'll also review your org page, how to customize your website for your organization, contacts and fundraising tools. We will talk about all of that as well as your reporting in our second webinar. So, these are really the items that are going to help you leverage your current um community of supporters. Today, we'll talk a little bit about your checkout options here, which is going to include your thank you page we discussed, as well as your donation form, and we'll also talk about some settings as well. Here's just an overall view of your overview page. You'll notice a couple of different banners here. These are going to give you insight as to your status as an organization, both on the platform and for Brooklyn Gives. So, right now, um, this organization is not able to accept donations because their to-do list is not completed. And I can see that by that red dot at the top. Um, I can also see through this yellow banner here that that to-do list is not completed. And I can see that registration is now open. Some of you that have already registered, this banner here is probably green and it says your registration is approved. If you're approved for reg or approved for participation, you're also eligible to receive gifts right now. the platform has been open for donations um since they transitioned onto our platform. So, we encourage you to register right away. Um get that to-do list completed and then you can start sharing your org page for just you know some general fundraising leading up to Giving Tuesday. There also some of these highle metric tiles that you'll be able to toggle through as well. And here is that dashboard on the lefth hand side. All right, let's talk about your organization page. You're going to spend quite a bit of time getting your org page set up for um for your donors. So, you're going to be able to customize your org page. You'll need to toggle edit mode on. Once edit mode is toggled on, these gray icons are available to you, and that indicates where you can customize different features of your org page. Um, this is what you're going to be sharing to your supporters. Uh, you can customize the look and feel for your organization. You can tell a powerful story about why donors should give to your organization. Um, this is really where you are going to do the bulk of your work in terms of spreading your mission and your cause to the community. You can edit your logo, your banner, and your theme color. So banner you can upload here through this icon. Logo here. This paint palette is where you can identify some particular colors you'd like to have branded on your page as well. This pencil icon allows you to change your display name. It doesn't impact anything in terms of your legal name that we have in the IRS business master file, but if there is maybe an acronym that your um community also knows you by, you can include that here. The about section is a required piece of your to-do list. So, spend some time telling a powerful story about who you are, what you do, and what makes your cause so wonderful in um in the Brooklyn community. all standard text editing um features here. You can include videos and pictures. You can include hyperlinks, bullet points. Um another interesting feature you might want to explore in the about section is this additional custom tab. Perhaps you want to include testimonials or you want to include a list of your staff or any new projects or initiatives you are highlighting for this year's um Giving Tuesday. So, you could add that custom tab here and include additional information. Underneath your about section is a space for you to include a media gallery. Again, images tell a powerful story about who you are, what you do, and how you support the community around you. Um, we also encourage you to optimize your social share settings here as well. Um, we also have an option for you to customize your page metrics in giving activity or set goals for your donors to see. Um, you can include a progress bar. So once early giving begins, that progress bar will grow as your gifts are received and then donors can see how close you maybe are to reaching a particular goal. Goals can be updated and edited at any time. Actually, your organization's page is really never locked down. So, you can continue to update and um modify your org page really at any time. Although, we would recommend, you know, once early giving starts at your you've got your page in its uh st in its um final form, I guess you could say. Um play around with these different editing tools on your metrics here. What do you want to be um displayed? Dollars raised, number of donors. Um, you have the option to include those offline gifts as well. Um, from my perspective though, we are going to set your metrics to begin calculating once early giving launches on November 16th. Uh, you will also have the option to enable giving activity on your page. So, if you would like to have a running list of donors who are giving to your cause and the dollar amounts they are giving, that can be visible, that can be turned on or turned off. Um, please note however, donors will have the option to donate anonymously whether hiding their name or that dollar amount. So, the giving activity will respect um any privacy options that donor selects. All right, some settings you'll need to be aware of. On that left hand side of your dashboard, we've already talked about overview. We've talked about your org page. Many of these items we'll revisit, but your settings here are going to be important for you all to get yourself squared away. Um, so under general settings here, you can update the URL that your org page um is associated with. Um, you can include any additional keywords a donor might search on the search page that will bring them to your organization. Um, or info here. This is really where you're going to be updating some of that legal information should you ever need to do so. And then dispersement settings. This is where you're going to manage how you receive your um your donations following the giving event. And then admins down here. Um you'll see your name listed once you're logged in. Um you'll be able to add additional admins to access your org page. And you'll also be able to approve any admin that requests access to your organization's page. All right, I'm going to shift gears for a little bit. I'm going to stop sharing my screen and then I'm going to go right into our uh platform demo. I know I talked through things quite quickly. Um, but again, I do feel like it's most helpful when you can actually see things in action. So, let me go ahead and share my screen. All right. This is the brook bkgs.brooklyn.org page. This is what we've been working with their team on to have available to you all um as your primary resource center for not only Giving Tuesday but again that year round fundraising once you are here um you know they've taken a lot of time to provide some information about Brooklyn Gives why you might want to participate and it has a selection option here for your donors to begin donating. Again, you're not eligible to receive gifts yet until you're registered and your to-do list is complete. Um, FAQ's here, but really, let's talk about how to log in today. So, top right hand corner is log in. If you are a returning admin, you'll type in your email address here. And if the system recognizes your admin email address as already being associated with an organization page, that forgot password option becomes available to you. Please select this and reset your password. However, if you are new to your org, you can just go ahead and select create password because our system won't yet see that you are in our system. Once you are logged in, it is going to bring you back to that homepage and give you the option to sign up. Once you select sign up, you are then routed to the registration form page. You will see the registration module, some eligibility um questions, and then again a link to the uh nonprofit FAQ. enter in your organization name or your EIN. Our system does a monthly audit of the IRS business master file. So, we're constantly updating verification of organization EIN's, bringing in new organizations. Um, anything that are any organizations that are no longer um established are also then removed from this uh picker that drops down. So, you should be able to select your organization from here. And then you can uh click select to move forward with the registration form. And if you don't see your org name, you'll select create it. Now once you're in, our platform already has your EIN number here. And then you can move forward with answering the questions that the Brooklyn Gives team has set up for you all. Many of these questions here are going to help your organization page be associated with certain cause areas. So, um, you'll see that as you go through. If you're not quite ready to finish your form, you can click save and finish later. The Brooklyn Gives team will know that you've started, but you haven't quite crossed that finish line yet. Or if you're ready to submit, you can go ahead and click submit. Again, once you submit your form, you receive confirmation that it's been received, and then it's your responsibility to then go complete your to-do list. So, let's talk about your to-do list. I'm going to go ahead and switch over to uh one of our demo organizations. So, the data and the information you see is is really just fictitious for the purpose of our trainings. Um, but if you wanted to get to your organization page from the generalbks.brooklyn.org page, you would click on your um your drop down here and then you would see kind of like your managed causes, your donation history, etc. So feel free to also explore your user menu here. But for the purposes of our training today, this is Blackpat Society. This is our demo or page. Um I'm first going to toggle over to the overview page. A couple of things you'll notice here. An announcement has been pushed out by the host. Um you all I believe recently had an announcement inviting you to join um the webinar today but you can always collapse your announcement by selecting this here. So keep your eyes peeled for any announcements that um we push out to your pages as far as um you know updates about the platform updates from the host. Just keep your eyes peeled there again. And we've got a green banner because I'm registered for the big giving day. I've got a yellow banner here because my to-do list is not complete. And I can also see that because I've got a red dot here. Highle metrics. I can toggle through some different um periods of time for those metrics as well. We've got a year-over-year chart that's not currently showing. Um but that will be there for you all to to take a look at as you know your presence on the platform becomes more longterm. I'm wondering if I need to relog in. I think Oh, no. All right. We should be all set. To-do list. Uh, clicking the to-do list again will expand my yellow sticky note. I can hover over each item and click on those elements to go to those specific areas of the platform directly. I can also open a detailed to-do list. Um, in this demo, I have not set up EFT yet. So, if I click on that, the platform is going to bring me right to my dispersement settings and I can manage that here. So, again, the to-do list completion is what's going to automatically approve your page for participation. And that is your overview. So, please feel free to begin exploring this. And then we'll toggle over to organizations page. I've got edit mode toggled on. If I wanted to look at something in particular to update, I could use the quick edit drop down here. Um, update banner, update logo. You can include a white backdrop or you can, you know, exclude that depending on the visual you're looking for. You can set a brand color here as well. Again, this is going to change the color of your donate button or any other um you know clickable elements on your page. So, feel free to toggle that around. Changing the title of your org page again doesn't impact your legal name. We'll talk all about donations, matching, and fundraising during our next webinar. Here is where you can manage your um metrics and your goals. So perhaps you wanted to hide this section or you wanted to include your fundraising stats, you would do so here. Dollars raised, you can toggle that on or off. Number of donors, you can toggle that on or off. And again, you can edit your fundraising goal at any time. Here's your about section. And here's that custom tab that you could add if you wanted to include other um components of your story separately. And then you can remove that tab as well if you just want the simple singular about section. Images, call to action buttons, you know, you can do headings, bullet points, you can embed a video in your about section. We'll talk about featured campaigns um in the next call, but if anyone creates a peer-to-p peer fundraiser for you, you can hide that section or enable it so that your supporters can see um any campaign that's been created for your org. Here's that giving activity I referred to earlier. Um it's that running list of donors who have given to your cause. You can toggle that on or off. Media gallery And then some other items that are going to populate on your page that we can um that we'll discuss in our next call. Organization details as well down here. So feel free to take a look at what organization details are available on your page to update. You can also toggle edit mode off um to really see what is that donor experience going to be like on your page. The link here at the top is also your URL that you'll share for your giving day and for your um supporters. Contacts on the left hand side, fundraising tools and reports. We'll chat next time about that. Let's take a look at your checkout options here. Donation form. If you wanted to start looking at your donation form and its editable custo or its um customization capabilities here, you can do that. I'll dive into this a lot more thoroughly on the next call as well. Your thank you page is important though. This is your first opportunity to thank your donor as soon as they make their first gift to your page. So once they submit a gift to your organization, this page will populate. It's different from your receipt. Um it is just an initial thank you to them. So um take some time to, you know, thank your supporters. Again, you can include another call to action. Perhaps you want to um route them over to signing up for your newsletter. Same text editing capabilities here across the top. Always click save where you see our blue save feature. Nothing is worse than spending all that time on your about section or your thank you page and not selecting save. Let's toggle over to settings. General settings again. You can customize your URL. um to align with, you know, your organization's name. Uh please keep search engine visibility on. Obviously, we want you to be able to accept donations. And then if you have alternate search names such as a nickname or an acronym, you can include those here and our system will capture those in the search page. So if anyone types that in, it will route them to your organization. Also update your social sharing. So, if somebody opts to share your organization on their social media or in an email, you get to have some control over what that share looks like. Include your logo, include a title. Perhaps you want to link in some of your social media as well or include specific hashtags. That can be done here. Organization info. This is really more the um the internal piece and the legal side of things for you all here. Um, if you need to update any IRS data or update some information regarding a name change, that can be put into our platform here. Our customer support team then receives it and can update any verifications. So that's for your name. This is for your legal mailing address. And then if you also are interested in using our platform as a repository for additional documentation um long-term year round you can upload um that documentation here as well by clicking the plus sign including some additional credentials a descriptor and then there are filter capabilities here as well. So really familiarize yourself with um the options here in the event that you're feeling like the mighty cause platform and BK gives on the platform is a space where you want your organization to have a little bit more of a robust presence. Dispersement settings again part of your to-do list. So please complete this here. How would you like your public donations to be dispersed to your cause? Direct deposit through a so you can link your bank account here or a check by mail. Um and that is going to be just an option for you to select here. Admins as well. Um your org page has been migrated into our platform with the full list of admins it had on its previous platform. Maybe there are some folks who are no longer associated with your org and they don't need to be on this list. You can select the triple dots, remove them here. Or if you want to edit anybody's um information as well, you can do so. Um, if somebody clicks to the option to manage your organization, you are going to get an pending approval request here. You'll be able to either approve them or decline them. Anything you see in this demo that is in purple, that is just something I have um in my own permissions. So, you might not see all of the same features, but um [clears throat] you know, just paying special attention to the items I'm discussing here today. Let's see what else. I think that really brings me to the end of the walkthrough. I feel like I went through that super quickly. There are a lot of questions though. So, let me take a look through the Q&A first and then I think I saw some things come through the chat. So, just give me a quick moment. All right. Um, Sanctuary Spaces was on the other platform. We are fiscally sponsored. Please advise. We'll go ahead and make that attempt to log in and register. Um, if you were fiscally sponsored on your previous platform, that likely has already been approved within our platform. Um, if not, we will already know if you're IRS and verified and if we need to do anything on our end to update that fiscal sponsorship. Um, so again, it shouldn't impact you from being able to register at this point. Uh, but we'll make sure you are all squared away prior um to your page going live. Once logged in, can the primary email contact on an account be changed? I'm hoping to access previous templates but update the user information rather than starting a new account. Let's see here. Primary email contact on the account be changed. Yes. So, underneath settings and admins, you will have the option to mark an in a particular um admin as that lead contact. Um so that would be an option for you to identify um you know that primary email. I was on the page after registering and despite being a manager I seem to not be able to make edits as shown >> resolved two down. >> Gotcha. >> All right. Can you provide a link to register again please? Sure. Let me put the registration link for you in the chat. There you go. On an org profile, there are one or more customizable tabs available, just one. So, you'll have the primary about section and then additional custom tab. Is Mighty Cause available year round as a fundraising platform through this free BKO partnership? What costs are incurred if a giving campaign activity continues after Giving Tuesday? Is there a fee per donation? Great question. So, our partnership with Brooklyn Gives is year round. So, um once you're active on the platform, you are eligible to receive gifts and use your organization page for campaigns beyond just Giving Tuesday. So, the first couple of webinars that we offer as far as mighty cause goes is going to be about Giving Tuesday in Brooklyn Gibbs. However, postgiving event and moving into the new year, you will have access to all of our fundraising tools throughout the off season to run your own campaigns. Whether or not um you know, Brooklyn Gives is encouraging a new campaign as the host, you will still have access to your org page to use. So, for some of the smaller organizations out there, this is really that full suite of fundraising tools that you can leverage year round. Um, and a lot of that will kind of come to light during our next webinar when we discuss fundraising tools. Um, there are fees per donation that should be in the FAQ um, on the Brooklyn Gives site. So, take a look at that. My org usually presents a different campaign. Uhhuh. So, these details will be useful internal decision whether to maintain two platforms or center 2006 end of year campaign around Mighty Cause. If you are spread already on two platforms and you already know Mighty Cause is a space for you to use year round, we encourage you to simplify your own practices um and just kind of lean into the Mighty Cause experience. Um so again after Giving Tuesday, we will engage in training about what it means to be a have a year- round presence on the platform. As far as any donation fees, take a look in the FAQ that the Brooklyn Gives team has put on their website. Curious about the Brooklyn Gives campaign homepage and how if donors are channeled to individual profiles based on organization will Okay, let's talk about how does a donor find find you. Once you're approved, um you know, a donor can come to the search page here and if they know who they're looking for, they can type that in. Otherwise, they can select browse all causes. Any organization that has been approved and registered at this point, they are live and ready to be searched. On the left hand side, supporters can search by the standard org page, any peer-to-peer fundraisers, events, or teams. They can also search by particular cause areas. Again, you're selecting that cause area, by the way, in that registration form. um they can search by locality, issue area, operating budget, whether or not you have um matches available or volunteer opportunities. So, lots of ways for your donors to to find organizations that align with missions they're interested in. Also, on the homepage, we will have options to continue expanding that to include um additional causes on the homepage. So the team and I will be working together to ensure that you know what they would like on that homepage is um promoting organizations that are involved with um Brooklyn Gibbs. Um homepage highlights information profiles by service provided workforce. That's a great question. Um I'll continue to confer and partner with the Brooklyn Gibbs team about what their intention is there. Are alternative search names case sensitives? They are not. So, if you have an acronym, if it's capital or lowercase, no worries at all. Our system will route a search um a donor to your site. How does this how does this platform differ from GoFundMe? Well, it's going to provide you not only with a space to have an organization page, we'll provide the dispersements for you. Um, we have a full suite of fundraising tools that you'll be able to use year round. So, we have a built-in CRM and contacts database. Any donor that has engaged with your organization before is already migrated into our system and we've got a full um CRM tool for you all to utilize. We'll talk about that on the next call. We have a matching grants tool. We have peer-to-peer fundraising, text to give opportunities. Um lots of ways for you to be fully immersed and engaged in the platform to do all of your fundraising and campaigning again for Giving Tuesday and beyond. Let's see here again regarding fees. All of that is available for you in the FAQ and year round. Does BK Gives Mighty Cause help push Giving Tuesday on behalf of the organizations? Yes, we do. So, um feel free to explore the Mighty Cause site beyond just the Brooklyn Gives platform and take a look at how we are promoting our Giving Tuesday organizations. What is the process for organization approval? Your registration for Brooklyn Gives is pending. It's pending probably because it's still waiting for you to complete those to-do list items. So, take a look at that sticky note we discussed um and see if you have any outstanding to-do list items. If you're feeling like you've completed those to-do list items and it still says pending, stick around um and we can chat after the call to make sure you're squared away. You all have so many wonderful questions. Let's see. Fees. I've seen three different explanations that were inconsistent. I want to know what we will be asking donors to pay. All right. Let me work with the BK gives team to make sure things are consistent for you. Thanks, Leah. Beyond general info, we usually have an annual campaigns with different messages. I realize campaigns mean something different here, but can an org have different fundraising pages beyond the general or description? Yeah, so anyone can create a campaign for any particular reason. So that peer-to-peer campaign is one way to um set that up and you can create that for your or own org page and then um promote it as a featured cause on your org page. Um definitely diving in a little bit beyond just the registration signing up piece and getting started. But we will look into this a lot more on our next webinar and then some of the webinars we do about that year-round presence. Great question about supporting um bilingual site visitors. U Mandy, I'd love to get back to you um and provide some more details about that for you. All right, let's see here. I think we've got one more in the Q&A and then I'm going to shift my attention to the chat. Where is the information on the next webinar? Great question. So I maybe I had the wrong date um initially. So, let me confirm that and provide you some information about >> I'll drop it into the into the chat shortly. It's on September 15th and I'll share the link in a second. >> 15th, not September 5th. Got it. Thank you. All right. I'm going to just quickly scroll through the chat. Thank you all for being so engaged in our learning today. Let me stop sharing for now so I can see this chat. All right. Um, yes, we love free. So all of the tools you have access to year round free of charge. Um let's see here. Platform is available for fiscally sponsored organizations. Yep. Yep. We have all of your data from GiveGab. Okay. Yes. And when Claire's done, we also have another slide or two of additional resources and some upcoming dates that includes the upcoming webinar. >> I will share that now and Sabrina, I'll let you carry on with the remainder of the details you have. >> Thank you so much, Claire. Thank you all for your questions. If you have any additional, please reach out to Givesrooklyn.org. Um, like we shared at the top of the call, we will be um sending this via email. We will be posting this to our website, posting it to the Brooklyn Gives platform. So, this recording will be in a few different places. Um, and to add to some of the responses that Claire gave, yes, um, Brooklyn or as an organization is working to amplify Brooklyn gives as a as a resource to donors um, and to community members throughout this giving season. We've already told our community members um, to save the date to let them know about the platform and and have started sharing there. Um, and please also note that we created this year's to-do list, so it might seem a little bit longer than in past years because we heard feedback from donors that they were going to pages and it felt really incomplete. So, we wanted a little bit of a minimum presence um in order to have that um and Brooklyn does not receive any of the fees on on the platform. It's all just to be able to maintain the website and of course to cover any credit card fees associated with processing the donations as far as I understand it. Um, I will also be reviewing some of the the very basic questions you all answered uh you all asked and cleared answered and add that to our FAQ. So, thank you for bringing some along. Um, and Claire and I will catch up on it. So, um, in addition, like we mentioned, there's an upcoming training on September 15th on fundraising tools and strategies for this year's Brooklyn Gives. It is very confusing. We know that Brooklyn Gives is a year urine campaign and Brooklyn Gives is a platform. Um you may have um been connected to our Brooklyn Gives campaign previously and or our nonprofit connection. Our transfer to Mighty Cause was really intentional. So we have one platform for yearround giving um and and to streamline that. And then we were really intentional about selecting a platform and doing the work. and the mighty cost team was incredible at transferring data, right? There's so many things that you all have already built. We don't have to reinvent every single thing ever. Um, so in addition to the training in a few weeks, uh, I have listed a few resources that we will be sharing in our followup including some readily and free available resources throughout other platforms. folks such as Giving Tuesday has a wonderful toolkit for nonprofits that helps give ideas and walk through what the year-end giving campaign season might look like for your organization. Um, Canva has wonderful templates to help create some of the collateral and the social media work, etc. If you're not very savvy on all of the graphics, I am not. Um, thankfully we have a wonderful comm's team, but we all can't be so lucky. So Canva has some things that is ready to go for you. Um and in addition, Donor Perfect has a lot of additional trainings and um videos and resources that we will also be amplifying to give you some ideas on the streams that we've been talking about about peerto-pe peer-to-peer fundraising campaigns, etc. Um you might also be aware or may not be aware that Brooklyn or is Brooklyn's local community foundation. We also support nonprofits through our grants. Uh for information on that, uh please sign up and join our next application clinic on September 10th. Um if you're curious for that, um information. I think that might be all, but is there any other any other information I was planning on covering? Let's see here. Um I want to redirect you all to this slide as well about Mighty Cause support. So, if you do have questions about some of the things we have not yet covered and you want to kind of dive into what's to come, feel free to explore the mighty cause support hub as well, um, you can go to support.mightycaus.com. If you have a question about matching grants, we haven't talked about them yet, but you want to explore them. You can type in matching grants in the support hub and take a look at the articles there. Um, we also have a really fabulous customer support team who are available by email, support.com. Um, so reach out if you have questions. That's all I've got. Um, I'm gonna stick around just a little bit. So if if Sabrina, you are also feeling like you've covered all the things, you're welcome to kind of wrap us up, but I'll I'll stay online for a little bit. >> Thank you. I also shared that um, you know, folks can poke around to get a preview of September 15th's webinar and also reach out to support if they want to start working on things before that September 15th date. Um, thank you so much, Claire. You are all very welcome. Yes, this is recorded and um the BK gives team will get that out to you shortly after our call today. I'm going to very quickly walk through um some of the fundraising tools, a little teaser for the next webinar. Uh I'm probably not going to answer too many questions about them because I think we could be here forever talking about fundraising tools because that's the bread and butter of the work we do. Um but it might be helpful to visualize um and to see the tools in advance. So, um, again, I'm going to head over. Am I sharing my screen? Yeah. Okay. I'm going to head over to my demo site, Black Hat Society. Um, and the tools are once you're reg once you're in the tools are available for you to explore as well. So, let's look at contacts first. This is our CRM database. Any donor who has given to you before is already built in and imported. You can take a list of donors that you have externally and import them as well. Um, you can do bulk messaging to your supporters through this tool here. If you click on any particular donor, you're going to get a full breakdown of how they've supported your cause in the past. So, let's see if there's one that's giving us some some good data to look at. These are all um, you know, fictitious anyways, but you can see how much a particular donor has given, how often to what fundraisers. You can track any communication with them. You know, I spelled that wrong. And then you can keep track of communication amongst the different folks on your team, general donor demographics. Here you can see all of their transactions, which campaigns they've given to, if they've set up any peer-to-peer fundraisers for you all. Lots of options within our CRM tool here. And you can filter them by different tags. So you can create tags for each donor as well. So maybe you have a list of like uh superstar donors who maybe give gifts of $5,000 or more. Maybe you want to do targeted communication to those folks. So you can group donors through our contacts tool as well. Um if I open up our general or our primary fundraising tools drop down here, you'll see campaigns for peer-to-peer c uh fundraisers embeddible forms. So, if you have an existing website, but you want the Mighty Cause donation form to be embedded on that, you can do that all right here. So, that way the dispersements are all coming through the Mighty Cause Charitable Foundation, through our platform, and no longer through an additional third-party um you know, donation form. We've got our matching grants tool. We've got auto automated emails built in here, text to give, opportunities, and fundraiser templates. So, I'm going to quickly go into campaigns. These are all of the peer-to-peer campaigns that have been created for our demo site. You have the option to um you know, set up an approval process if you want a little bit more control over which campaigns are going live. So, you can see that this one still needs to be approved. Um if I click on the link, it brings me right to that peer-to-peer campaign. So, this is what it looks like when it's created. Um, you've got, you know, the name, title of the campaign, which organization it's supporting, an image, a goal for that campaign. If your organization has a live matching grant, that's also going to be reflected on the peer-to-peer campaign. It pretty much mimics the organization page. Um, so you'll you'll see that here. You'll have the option as the organization admin to actually create a peer-to-peer campaign template. So, some donors, they're techsavvy, they can set up their own peer-to-peer campaign, which with an image and an about section. But if you want to take the fear out of fundraising and kind of do the work for your um supporters, you can go into this template section, a fundraiser template, and you can actually fill out what do you want the title of that peerto-peer campaign to be? uh what do you want the goal to be? You can predefine the image and the story about in that peer-to-p peer campaign. So really all your supporter has to do is click fundraise, select the template, and share it out to their supporters. Um how do they do that? Well, on your org page, instead of clicking donate, hopefully they click donate first, but then they can also select fundra. And then it's going to prompt them to create a fundraiser. Here's where they can opt to use your template that you've created. and it's just going to take them through this creation tool here. Um, in the demo, it's I indicating to the peer-to-peer campaign supporter that you're going to have to approve it first. Um, so this just lets them know that it has to be approved before it's published. And they can still come in and edit, you know, different things, but at least you've already done, you know, most of the framework for them. Um, let's see here. I'm just going to go through these pretty quickly. Um, you can also see underneath campaigns how much you know each campaign has raised, who created it, when was it created. You can edit the peer-to-peer campaigns as the admin. You can delete them if they don't align with, you know, your branding or your messaging. Um, so lots of flexibility here. Um, embeddible forms. You can create an embedible form here. So maybe you just want the donation button, a mini form, or the full donation form on your site. You can create that embed link here. I'm not going to dive into matching grants right now. It's it's a very robust tool, and that's what our second webinar is for. Um, but this is where you can manage and uh set up upcoming grants as well. Plus sign here allows you to um enter in those details. And again, these tools are already available for you. So um get in there, play around. Nothing is permanent. You can delete everything. We've got a couple of automated emails you can use. So, if someone creates a peer-to-peer campaign, you can toggle this on and a message will be sent to them saying, "Thanks for creating peerto-peer campaign." You can edit what that message says as well. Um, if you like to have in-person opportunities for fundraising, sometimes text to give is a little bit more of a straightforward process. You can have a, you know, a poster or, you know, little cards in your at your Inerson event with a keyword that says, you know, Black Cat Society 2026. That's the keyword. And they would text to this number and they can donate on their mobile device that way. And then opportunities is where you can create a list of like inerson events, volunteer opportunities. Um, again, this can be all about Giving Tuesday or it can be for your year- round fundraising campaigns. But that is like the quick and dirty of our fundraising tools.