Book Notes How to Market a Book by Joanna Penn

[Music] hello hello writers i'm christine kieffer author of fantasy fiction and creative writing resources and you are listening to the well-studied podcast where i share insights encouragement and actionable advice designed to help you craft sensational novels and build your best writing life always in 30 minutes or less so you can get back to writing of course ready for the show let's get talking hello friends and welcome or welcome back to the well storied podcast i'm your host christine kiefer and today is thursday november 4th 2021 today we are tackling the second installment in our new blog and podcast series here at wellstoried called booknotes in which i summarize and provide key takeaways from popular books on writing storytelling publishing book marketing and creative living the book in question that we will be covering today is how to market a book by author entrepreneur joanna penn i have practically written a book about this book today that i am now going to translate into audio for you so in an effort to keep this episode under 30 minutes let's get started if you would like to read along as you listen in you can catch the original blog post slash episode transcript at welldashstoried.com notes alright let's get started written by renowned author entrepreneur joanna penn of thecreativepen.com how to market a book is a powerful reference guide that teaches authors how to promote their books and build lucrative and long-lasting creative careers if you enjoy today's book notes and would like to purchase a copy of how to market a book for yourself then you can find links to the book on amazon and bookshop.org in today's episode description those links are affiliate links which means i may earn commission on sales at no extra cost to you and that goes a long way toward helping to keep the podcast up and running so thank you so much for your support who is this book for this book is geared toward any author interested in earning significant income from their published books both traditional and independent authors can benefit from the variety of insights the book contains as can novelists non-fiction authors poets and really anyone interested in publishing a profitable book how has this book impacted my writing life how to market a book is by far the most detailed guide i've read on topics such as establishing an author platform promoting a book and building a long-lasting sustainable career as a published author by covering such a wide variety of book marketing strategies how to market a book not only taught me the ins and outs of successful book marketing it helped me understand which strategies i don't want to employ so i can focus on building a creative career that best aligns with my personality and vision with so much wisdom to offer i call upon this reference guide every time i'm ready to explore a new to me book marketing tactic and i plan to plumb the depths of its insights for many years to come some of my favorite quotes from the book include marketing is sharing what you love with people who appreciate hearing about it marketing from a personal perspective is about people getting to know like and trust us it's about delivering value and not just being about the sale strategy is deciding what you want to do and perhaps more importantly what you don't want to do with all of that preamble said let's dive into the summary and key takeaways of the book over the last decade joanna penn has published 16 novels and eight non-fiction books collectively those books have sold over 000 copies in 83 countries and made penn both a new york times and usa today bestseller according to penn quote none of this would have been possible without learning how to market my books but only a few years ago i had nothing end quote building a successful career as a published author is possible but you need a strong understanding of core book marketing strategies to succeed how to market a book is pen's definitive guide to the good stuff the time-tested techniques that will help you slowly but surely build your creative career the insights in how to market a book are divided into five parts one marketing principles two your book fundamentals three no platform needed short-term marketing four your author platform long-term marketing and five marketing strategy and book launches let's cover the key insights from each part of the book in turn part one marketing principles many authors claim that they don't like marketing but this doesn't have to be the case as penn writes quote marketing is sharing what you love with people who appreciate hearing about it end quote it's getting your book into the hands of the people who are most likely to enjoy it marketing may be key to experiencing financial success as an author but the good news is that marketing can also be a creative act after all it's storytelling that typically helps consumers understand why they should buy a product you'll learn many ways to implement creative skills in your marketing throughout this book that said it's important to understand upfront that successful book marketing requires a significant investment of time and or money the key to making this investment worthwhile is to market your books with intention the first step of which is to understand the various types of marketing available to you the many types of book marketing generally speaking book marketing can be short-term or long-term in nature short-term marketing can help you spike your book sales for a limited period of time but if you want to find long-term success as an author then you'll need to consider long-term marketing as well another way to categorize book marketing strategies is by determining what each tactic will help you achieve some marketing tactics result in direct sales while others will help you build your author brand reach new readers and or engage with your existing readership most book marketing strategies can be classified as direct or indirect direct book marketing strategies help readers discover your book's listings for example a paid ad links to your book's sales page while indirect marketing helps readers discover your books through other aspects of your platform for example your social media channels author website or a speaking gig some authors enjoy database marketing in which they target readers largely through paid ad campaigns others prefer community-based marketing that sees them build and engage with their readership through online and in-person events regardless of the many types of book marketing the most important thing to do is get started if you're still writing your debut book then it's okay to forgo any thoughts of marketing for now however if you've already published or are preparing to do so then the time to begin marketing is now part two your book fundamentals to successfully market a book you must first produce a great product remember your book is competing with millions of other books on the market so don't skip the important work of creating a high quality book one key to creating a high quality book and by extension to marketing your book successfully is to identify your target market after all if you don't know who you're writing for then you'll struggle to promote your book when defining your ideal reader be specific consider all the little details that comprise the person who is most likely to love your book then using that knowledge define your book's genre and subgenre marketplace categories and comparable published books these elements will prove helpful as you prepare to promote your book writing a book description as an author your book's description is one of its most important marketing tools it tells readers what they can expect from your book so they can decide whether it's worth their time and money to craft a great description first review comparable titles in your genre and rewrite their descriptions in your own hand to get a sense of how they work great fiction descriptions often start with a hook that intrigues readers they then provide a genre-specific introduction to the book highlighting the main character's setting and core conflict fiction descriptions most often wrap up with a question literal or figurative that piques readers curiosity alternatively non-fiction books often center around a specific topic or problem that the book explores this topic or problem is what you want to highlight in your book's description when writing a non-fiction description don't get too technical instead use language your readers will understand that said don't hesitate to establish your expertise and always tell readers what they'll learn from your book choosing categories and keywords quote you might not want to put your book in a box or a genre or a category but you have to because that's how a lot of readers find their next book says pen most readers derive expectations for a book from its title cover and listing description if your book fails to meet those expectations then you can likely expect a number of negative reviews and ratings one way to clearly establish what readers can expect from your book is to ensure you list it in the most accurate niche categories if you aren't sure what categories would best represent your book then check out comparable book listings for insights another great way to establish readers expectations is to utilize keywords in your book's metadata that accurately describe your book in short a keyword is a word or phrase that describes or is associated with your book they're often the words that readers search online when seeking their next great read with that in mind consider using the amazon search engine which auto populates popular search terms as you type to research good keywords for your book start typing words that your ideal readers might search when looking for a new book and see what crops up once you've compiled a list of keywords that appeal to your target audience use those keywords in your book's subtitle description and metadata fields to ensure the algorithm shows your book's listing to your ideal readers the importance of your book's first pages your book's cover title and description might peak reader's interest but many readers won't purchase your book before reviewing its inside look an inside look is a sample of your book's opening pages if you want these pages to serve as a powerful marketing tool then ensure they're packed with valuable content for example an introduction with a hook or a strong first chapter all those acknowledgments and dedications save them for after the end should you go wide or stay exclusive exclusivity refers to the act of opting into amazon's kdp select program which necessitates that you publish exclusively with amazon enrolling in kdp select will make your book available to kindle unlimited readers who pay a monthly subscription rate to access thousands of books for free authors who enroll in kdp select earn a variety of benefits including per page read income from kindle unlimited users because kindle unlimited is a highly popular subscription service staying exclusive can be a lucrative option for many authors especially those who write in popular genres or produce series however enrolling in kdp select means that you can't publish your book in other online marketplaces this second option going wide refers to selling your book in multiple online marketplaces which can be a great way to generate additional income streams and diversify your readers however these markets are currently much smaller than amazon and kindle unlimited choosing to go wide means that authors will miss out on the benefits of staying exclusive and enrolling in kdp select the good news is that authors have successfully built careers using both publishing options understanding the pros and cons of each option is key to choosing the best path for you and your books three ways to boost your long-term income in parts three and four penn explores paid advertising and platform building two of the most popular ways to expand your book's reach and revenue but before diving in she first discusses three ways to boost your long-term sales without using ongoing marketing tactics the first strategy is to harness the power of pricing pricing is absolutely a marketing tool if you price your book higher than most others in your genre then it will likely struggle to sell but price it too low and readers might equate its cost with its quality when pricing your book don't just account for genre expectations also consider how much you'll make per sale understand the royalty rates available to you as well as production costs to ensure you're earning a reasonable profit margin per sale one lucrative way to harness the power of pricing as a marketing tool is to list your book for free while this method might result in a short-term loss listing a book for free allows readers to try a new author without risk which can ultimately result in more sales of additional books especially when those books are part of a series the second way to boost your long-term income without employing an ongoing marketing tactic is to offer box sets and otherwise bundle your offerings box sets are a great way to offer several books or the entirety of a series at one great price you can even collaborate with other authors to create an exclusive box set to help cross-pollinate your audiences box sets offer readers amazing bang for their buck while helping authors earn greater revenue from a single listing the last way to boost your long-term income without an ongoing marketing strategy is to write a series it's much easier to sell books to a repeat customer than a new one especially if you've cultivated an active way to reach them on the spot offering new books in a series is a great way to keep existing readers coming back for more and as a bonus series are often easier for authors to produce since they already have a world or concept in place part three no platform needed short-term marketing many marketing strategies allow you to experience a short-term boost in sales without the need for an existing platform that is the ability to immediately reach an existing readership strategy one generate positive ratings and reviews positive ratings and reviews provide potential readers with an impression of whether or not they'll like your book because this social proof can greatly influence whether a reader decides to purchase it's important to encourage readers to leave positive ratings and reviews on your book's listings one easy way to do this is by giving books away for free in exchange for an honest reading and review you can also leave a note in your book's back matter that prompts readers to leave a review if they enjoyed your book it's also not uncommon for authors to ask their existing readership to leave reviews via their social media platforms or email list some authors even seek public reviews from book bloggers who post reviews on their blog youtube channel or social media accounts successfully pitching a book blogger can be difficult because their work is in high demand you'll likely experience greater success by pitching bloggers who specifically review books in your genre make your pitch personal always respect their time and guidelines and ensure your book is as high quality as can be strategy two paid advertising many authors shy away from paid advertising because of the financial expense however it's important to think of the cost of advertising as an investment in your writing career rather than an expense paid ads hold powerful marketing potential not only can they help increase your book sales they can also help you reach new readers grow your email list and otherwise develop your author platform while most authors use paid advertising as a short-term marketing tactic buying ads to promote a sale or book launch authors who publish a high volume of books often find success using paid advertising as their primary marketing tactic because it allows them to spend more time writing than engaging in other time intensive marketing strategies paid advertising is also a great option for authors who are just starting out and don't yet have a platform as it can help them reach their early readers it can even help authors publishing under multiple pen names who don't have the time and energy to develop a traditional platform multiple times over in the short term you can use paid ads to spike sales during a promotion period you can even run ads on paid book promotion sites such as bookbub to advertise directly to readers looking for a deal that said the most popular advertising networks for authors are facebook ads and amazon advertising with facebook you can target a variety of audiences including your email list subscribers those who interact with your facebook author page and readers who engage in particular groups or follow certain fan pages you can also use facebook ads to market an author event or webinar boost the number of people who follow your facebook author page or grow your email list where facebook ads can be complex and somewhat difficult to use amazon advertising is much simpler you can use amazon advertising to promote your book or author brand via ads on amazon or vader's kindle lock screens while many tips and tricks can help you successfully promote your book with paid advertising the most important insights are as follows first exercise time and patience with this strategy authors often need to create multiple ad campaigns and further tinker with their ads to truly understand the copy and keywords that boost sales secondly remember that roi return on investment isn't the end all in be all with paid advertising while paid ads often help boost book sales they can also increase your general visibility and growth don't be afraid to advertise a free or low cost book the readers who purchase and enjoy your book are likely to come back for more greatly increasing the long-term revenue your ad ultimately produces strategy 3 algorithm hacking no one knows exactly how online marketplace algorithms work however authors have gleaned some insights by tinkering and sharing their experiences one thing we know for certain is that you need to train algorithms to know who your ideal readers are if you want the algorithm to show your book to those readers this is just one more reason why it's important to know exactly who you're writing for if you try to appeal to everyone the algorithm will show your book to no one algorithms also tend to show readers new books rather than old books given that readers are often looking for a new read this is why many authors publish books as frequently as possible some even go so far as to write several books in advance releasing them on a 30 60 or 90 day schedule in an attempt to take advantage of the momentum that algorithms provide new books all this said it's okay if you don't want to produce books as fast as humanly possible there are plenty of long-term strategies that can also help you effectively market your books as you publish them at your own pace which brings us to part four your author platform long-term marketing pen defines an author platform as a figurative entity that quote encompasses how you can reach an audience of customers right now or how you plan to do so in the future it is your influence your ability to sell to market it is your multifaceted book marketing machine end quote an author's platform can include a number of assets including a blog an email list a podcast a youtube channel a social media presence a speaking platform a business or a network of industry connections while it's possible to sell books and make a decent living without maintaining a platform you'll need to focus on the strategies we discussed in part three to do so you'll also likely need an author website and email list regardless so that you can engage and re-engage your existing readership however you don't necessarily need to create a community with your readers on a larger scale instead you can make a point of writing and selling a high volume of books that target a specific market then use direct ads to get those books into readers hands building a readership takes time which is why your author platform comprises the collective effort you spend attracting your ideal readers over a period of years for authors who want to go the traditional route having an established author platform in place will illustrate to industry gatekeepers that their books can sell this is especially true for non-fiction authors in any case building a platform is a matter of patience and persistence you can't expect to build an effective author platform in just a few weeks or months instead you can attract a dedicated readership by giving generously and engaging with your growing community consistently the importance of author branding as an author your brand is quote the impression that people get about you the feelings you evoke the words associated with you it's not a logo it's more about the way you are perceived end quote in other words your brand is how your book covers website author photo and other key public marketing efforts combine to leave an impression on readers your brand establishes what readers can expect from your work because different brands create different expectations it's not uncommon for authors to use multiple pen names when writing in vastly different genres you might also use a pen name to protect your privacy disguise your gender or publish under a name that's easier for readers to remember intentionally considering your brand can help you clearly define what readers can expect from your work aspects of author branding include the colors fonts images and text you use to communicate with readers as well as the cohesiveness of your published books after defining your brand be consistent in bringing it to life across every aspect of your author platform the more professional you're branding the more likely you are to find success in your creative career in the same way that readers judge books by their covers your author headshot can make a strong first impression on readers if possible consider hiring a professional photographer to take your photo otherwise strive to diy as professional a headshot as possible the power of connecting and giving one of the best ways to create a platform that successfully attracts readers is to give generously providing consistent insight or entertainment that resonates with the audience you're trying to reach this generosity should extend to your fellow authors as collaborations and community help authors succeed in finding abundance in their creative careers the more effort you put into building strong relationships with your fellow authors the more likely you are to thrive building an author website an author's website is their online hub the place that readers can go to learn everything they need to know about you and your books maintaining a website is also a mark of professionalism that can impress readers some authors choose to build their online hub via a facebook page or amazon author profile unfortunately these platforms change over time and can block you without notice owning your author website gives you full permanent control over your professional online image a good author website typically contains a home page with an introduction to you and your books an about page that shares additional details about your work an email list sign up page with an offer for a free book or short story a contact page and a page that promotes each of your individual books cultivating an email list with an established email list you can directly promote your books to existing meters at any time this gives you far greater control over your sales and can prove especially helpful during book launches and limited time price drops in this way email lists provide indie authors with true independence the ability to sell books even if all online marketplaces disappeared you can even build a subset of email subscribers who want to read early copies of your books called arcs advanced reader copies in exchange for a review or a subset of email subscribers who would love to serve as beta readers for future books remember to use credible permission practices when building your email list don't automatically subscribe readers or sell their private details and always offer an anti-spam mechanism and an easy way to unsubscribe one of the best ways to encourage readers to sign up for your email list is to offer them an incentive in the form of a free book short story or digital asset you can tease your email list's incentive across a variety of platform elements including your book's back matter and your social media platforms in addition to offering exclusive content and promoting new books and sales you'll want to send consistent emails to your list to keep them engaged should you fail to do so your readers might forget who you are and unsubscribe community building via content marketing content marketing is the practice of creating and sharing online materials that don't explicitly market your books but instead attract your ideal readers those who consume your content are likely to sign up for your email list follow you on social media and buy your books generously offering a wealth of valuable free content online is a great way to stand out in a crowded market and attract a host of ideal readers every piece of free content you create holds the power to lead readers back to your books content marketing also helps you establish your platform and credibility as an author most of the content you can create such as blog posts videos and podcast episodes are evergreen meaning they hold the power to serve entertain and attract readers for a number of years to come notice that pen doesn't include social media content in her examples of content marketing that's because social media is often ephemeral lasting for only a brief moment in time you also lack long-term control over your social media content as social networks retain the right to remove your content or account at any time to successfully use content marketing to promote your books you'll need to produce consistent valuable content that's designed to appeal to a specific audience also likely to love your books most authors publish new blog posts podcast episodes or videos weekly to build their content platforms however some authors do successfully promote their work with content marketing by posting more or less frequently when considering whether you'll employ content marketing it's important to remember that valuable content often takes an immense amount of time to create while this marketing strategy can help you grow your readership it can also take valuable time and energy away from your book writing efforts if you aren't passionate about content creation or are already short on time and energy then content marketing might not be the right choice for you if you have decided to engage in content marketing then a great way to expand your reach is to appear on other authors platforms as a guest just be sure to collaborate with authors who have also written within your niche marketing your books on social media social media can be a mixed blessing for authors on one hand social media networks provide an incredible opportunity for connection with readers however they can also prove a massive distraction if you aren't careful generally speaking you don't need social media to be successful as an author but maintaining a social presence can help you effectively build your platform and market your books for starters frequently engaging with your readers on social media can help you remain at the forefront of their consciousness in other words it makes readers less likely to forget about you in between book launches most readers also need to encounter a book multiple times before they decide to purchase which makes social media a great way to repeatedly get your books in front of readers finally engaging on social media is a fantastic way to build rapport and credibility with your readers which can go a long way toward your success given that readers enjoy buying books from authors they know and love don't forget that you can also connect with other authors on social media engaging in audience cross-pollination strategies that further help you both thrive in your creative careers to successfully use social media to build your platform and promote your books here are a few tips to bear in mind one be interesting useful or entertaining always consider how you can best serve and attract readers two use multimedia images and videos often gain more attention than simple text posts three be generous and kind put out into the world what you'd like to receive in return four be personal readers want to engage with you the person to hear about your life and your writing practice they don't want to be sold a new book every single day and five be intentional about creating content that's designed to reach your ideal readers always bear connection in mind finally be strategic on social media it's all too easy to get sucked into doom scrolling and platform's many shiny features to avoid this make a plan for what you'll post when you'll comment and how you'll engage with readers use social media in a way that's both fun and sustainable in your creative schedule and you'll find great long-term success with social media marketing how to market audiobooks as penn explains quote audiobooks are the fastest growing contact medium for publishers and the international spread of smartphones and faster internet means they will only continue to grow end quote producing an audiobook version of your book can be a great way to generate additional income and reach the market of readers who prefer to listen rather than read directly to market an audiobook be sure to include links to audible and itunes on your author website amazon's audiobook distributor acx also allows you to access free audiobook promotion codes that you can use in giveaways other audiobook marketing strategies include using shareable links to promote your audiobooks on social media as well as simply mentioning your audio additions on podcasts and other forms of content marketing if you write short books then you might consider creating an audio book box set which similarly to paperback and ebook box sets offers incredible value to readers while helping authors earn a higher profit margin on a single sale as with other types of books you can also use paid advertising to market your audiobooks how to market paperback books in the internet age paperback books are becoming less and less popular however that doesn't mean they aren't worth producing for the vast number of readers who still prefer physical books to ebooks and audiobooks to market a paperback book consider giving away free copies or arcs in exchange for reviews you can also promote paperback books at literary festivals and conferences in-person book signings and library events if you're highly interested in selling a lot of print books then you can join an independent publishers organization to access directories of booksellers distributors and libraries interested in including indie books in their catalogs you might also consider cultivating relationships with bookstores in your local community if you've written a children's book then you could also experience success with promoting your book through events at local schools another option would be to offer special wholesale paperback pricing to interested parties for example if you've written a book on pet care then you might pitch to a local pet store chain that might stock your book finally don't forget about the power of book clubs and writer's groups many groups are interested in hosting special events with authors that provide the opportunity to pitch to interested readers creating book related merchandise many indie authors create merchandise related to their books either for use in marketing or to make direct income according to penn merchandising your books can be a smart marketing choice because quote as human beings we have an innate and entirely natural drive to belong to groups and merchandise can be tribal providing merchandise for fans of your work offers them a way to feel a part of the tribe of readers you are attracting with your stories and books end quote examples of popular author merchandise include bookmarks t-shirts postcards coffee mugs autographed book plates pillows clothing tote bags notebooks laptop and cell phone covers and the list could go on and on but what does this merchandise look like exactly authors often use quotes and images from their books on their merchandise as well as character sketches offering merchandise doesn't have to be terribly expensive because many print-on-demand companies will print and ship your merchandise for you any time a customer places an order if you lack graphic design skills then your biggest expense will be hiring a designer to create designs for you traditional media and pr before the internet authors primarily promoted their books through papers magazines and appearances on television and radio shows this form of traditional media is no longer a popular way to market a book because most opportunities require a publicist which can be expensive to hire moreover online marketing tends to be more effective than traditional media marketing for several reasons first it simplifies the process of targeting your ideal reader it also closes the gap between pitch and point of sale readers need to complete far fewer steps to actually purchase your book online all this said traditional media opportunities can provide great social proof and might not require a publicist if operating on a local or regional level if you're going to pursue traditional media then just remember that you're going to need a strong hook and an interesting personal story to engage readers finally part 5 marketing strategies and book launches quote strategy is deciding what you want to do and perhaps more importantly what you don't want to do rights pen if you're going to find long-term success as an author then you need a strong marketing strategy the most important aspect of your strategy is your why if you don't know why you're engaging in a certain marketing method or why you're writing in the first place then you'll struggle to build your readership and market your work beyond your why there are two parts to a strong book marketing strategy part one the launch or relaunch and part two long-term sustainability having a plan in place for both of these aspects of book marketing will increase the likelihood that you'll thrive in your creative career planning successful book launches a book launch can be an exciting moment in an author's journey however it's far more important to sell thousands of books over the long term than to hinge your success upon selling a few hundred copies in the book's first week that said it doesn't hurt to set yourself up for a successful book launch which can temporarily boost sales and allow new readers to discover your book to host a successful book launch first determine your's definition of success what does a fantastic book launch look like for you with your answer in mind create a launch timeline and determine how much you're willing to spend on large marketing strategies after determining these factors you can work to put your marketing strategies into action pitch and schedule reviews with book bloggers determine when you'll send arcs to your email list and consider setting up a pre-order campaign if you so desire roughly a week before your book's publication date consider doing a soft launch make your book available for sale without announcing its publication to ensure that your listings render properly and to allow advanced readers to leave their reviews online you can also use this time to add listing links in various places across your author platform as well as to tweak your sales description if necessary on launch day put all of your chosen marketing strategies into place email your list to tell them about your new book run your paid ad campaigns post exciting announcements on social media etc relaunching older books if you previously published a book that wasn't the most professional or if you'd simply like to rejuvenate your backlist titles then you might want to consider relaunching your book to relaunch a book you'll first need to update it in some way this typically entails revising the content changing the cover design and or choosing a new title you may also wish to renovate your book's listing metadata at this time when your newly updated book is ready to go consider scheduling a price drop to celebrate the relaunch and or republishing the book during a peak genre season for example self-help in early january to maximize your book's early momentum in conclusion to successfully market a book and build a career as a published author you need to think long term the sheer volume of marketing strategies can be overwhelming as can the process of determining which marketing strategies work best for you and your books but that's okay remember your books can remain available for many years to come don't hesitate to use those years to test and implement new marketing strategies designed to reach new readers and sell more books as you set out on this journey remember to bear the following key marketing principles in mind one create as high quality a book as you can two know exactly who you intend your book to reach 3. optimize your book's sales pages to reach your ideal readers 4. use paid promotion to boost book sales and expand your reach and five create an author website and email list to attract and engage with your growing readership by putting these five principles into practice you'll be well on your way to successfully marketing your book in no time this has been a summary and key takeaways from how to market a book by joanna penn do you want to sell more books and reach more readers if you don't know much about marketing don't worry we all start with nothing how to market a book offers short-term promotion tactics for those who want to immediately boost their sales while focusing on the marketing principles that will help authors build successful long-term careers if you've enjoyed this episode and would like to grab a copy of how to market a book by joanna penn to use as a reference guide in your writing career then you can grab your copy through the links provided in today's episode description thanks again for supporting the well straight podcast and for tuning in today now here is to marketing success thank you for listening to today's episode of the podcast writer i hope you found it helpful to your writing journey if so make sure to subscribe to the podcast so you never miss a new episode and to give the podcast a quick rating or review doing so goes a long way toward helping the podcast reach new writers and lets me know that you're enjoying what i'm creating you can also give me a shout out directly on instagram at kristin underscore keeper for additional guidance as you work to craft sensational novels and build your best writing life be sure to head on over to www.welldashstoried.com where i share blog posts workbooks e-courses and other helpful resources for writers again that's w-e-l-l-s-t-o-r-i-e-d dot com thank you again for tuning into today's episode my friend until next time happy writing