Video summary
The speaker introduces five unique side hustles powered by Claude AI that can generate income superior to a traditional 9-to-5 job, offering financial security against the rising tide of layoffs driven by artificial intelligence. Drawing from personal experience generating over $10 million and helping others create similar wealth, the video argues that loyalty or tenure no longer protects employees; instead, individuals must build their own AI-assisted income streams. The first opportunity discussed is becoming a death doula, a non-medical professional who provides emotional and logistical support to dying patients and their families during end-of-life processes. This niche faces low competition due to its taboo nature but offers significant value, with potential earnings ranging from $500 to $5,000 per package. The speaker suggests that one can monetize this further by documenting the work on a YouTube channel or social media, effectively creating two revenue streams: direct service fees and content-based income.
The second side hustle involves acting as a baby naming consultant, where parents pay for research-backed name suggestions based on heritage, sound preferences, and family history. The third option is becoming a "talking paycheck," which leverages existing expertise in any field to teach others through video content or coaching without needing advanced degrees; examples include nurses teaching health management or tradespeople sharing industry knowledge. These roles function as lighthouses where clients come directly to the creator once their personal brand is established, making it an asset that cannot be easily taken away by corporate restructuring. The fourth idea focuses on designing marriage proposals for strangers, a specialized event planning service that helps individuals plan perfect moments and can generate six-figure annual incomes through both direct services and social media partnerships.
The final and most substantial opportunity highlighted is Amazon KDP self-publishing, described as the "money anchor" of these side hustles because it creates passive income similar to owning rental properties with no mortgage. Rather than relying solely on AI-generated content which often fails due to market saturation, the recommended approach uses Claude for research, outlining, and drafting while humans add unique personal flavor and life experiences to ensure quality. Success stories show individuals earning hundreds of thousands monthly by combining high-quality books with documentation of their publishing journey to build a brand empire. The video concludes by emphasizing that these strategies require creativity and consistency but are entirely achievable even for those without technical skills or extensive experience, provided they utilize tools like Claude effectively and commit to building an audience over time.
Read the full video transcript
I'm going to show you Claude AI side
hustles that pay better than your 9-5,
so much better in fact that they'll
protect you against layoffs. And this is
coming from someone who's made over $10
million from something that started as a
side hustle while I was doing my
full-time pharmacy job. And I've helped
people that come from this YouTube
channel that I've worked with generate
over $100 million doing their own
versions. So when I tell you this is
realistic for a normal person with a day
job, I'm not making this up. And the
data is screaming. Over 1.2 million job
cuts announced last year, the most since
the pandemic. And this year AI has been
the number one stated reason for layoffs
3 months in a row. So no one's coming to
save your job, not loyalty, not tenure,
and definitely not HR. But the same AI
cutting paychecks can quietly build you
an income that nobody can take away. And
no, this is not another recycled list of
drop shipping and survey apps. Some of
these are so under the radar that you'll
think I'm making them up until I show
you the receipts, which I will. I'm
going to be giving you examples of each
one and showing you on the screen. And
by the end you'll know exactly which one
fits your situation, even if you have
zero tech skills, and even if you're
strapped for time. And even if you've
never opened Claude in your life. Now,
one warning, most advice on this topic
is AI-generated slop from people who've
never made a dollar with it. This on the
other hand is the real thing. And the
great thing about this is you can easily
do this with Claude, which I'll show you
here in a bit. So if you appreciate me
making this type of content, let me know
by gently cheers in that like button.
Let's jump into it right now.
Okay, so the first one on the list is
going to be a death doula. And this is
basically end-of-life support. Now by
the way, I'm going to put a bundle of
Claude prompts and Claude skills down
below that you can follow along with
while you do this video. So click down
there to check that out. Now viewers of
this channel know that I always like to
start with weird or strange
opportunities, and this is definitely
one of those. And you might think that
this is made up. A death doula, also
called an end-of-life doula, is a
non-medical professional who supports a
dying person and their family through
the whole process. The emotions, the
logistics, the paperwork, the goodbyes
that nobody knows how to say. So think
about it like this. We hire a wedding
planner for the happiest day of the
family's life, and then for the hardest
week of that same family's life, we hand
them a pamphlet and wish them luck. Same
logistics, same emotional stakes, but
almost nobody offering to help. Now, you
might be thinking, who actually pays for
this? Well, families in the hardest week
of their lives, that's who. Death doulas
charge $25 to $150 an hour, and full
end-of-life support packages run from
$500 to $5,000. So, do the math with me.
Two families a month at $2,500 is $5,000
a month. And this is, of course, as a
side hustle next to your day job. So,
the average pay in this field sits
around $49,000 a year, and that's the
people doing it the old way without
leverage. And there's a whole world
around this that most people have never
seen. For instance, there's a channel
called Talk Death that does nothing but
explain this space. What a death doula
is, how to become one, and it's pulling
millions of ranked views. And there's
even a talk from a death doula named
Alua Arthur, and the title is literally,
"I Help People Die," and it's sitting at
820,000 views. So, people aren't just
paying for this, they're fascinated by
it. And keep this back of your pocket.
Talk Death isn't a doula, it's a channel
about doulas, and it's getting paid for
the topic. So, you can do the work, then
you can document the work and get paid
twice. And if you play your cards right,
you can be making far more than just
what you make from the side hustle.
Plus, you might even get clients from
the channel itself. Now, I cover these
weird, sometimes strange, sometimes
morbid types of side hustles and careers
because the truth is, it's a bit icky to
talk about, it's a bit taboo. But
another truth is that this position
gives a lot of value to society. People
really don't know what to do in these
cases. And if you've ever lost somebody
in your family, you probably know
exactly what I'm talking about. This
happened to me just a few months ago.
Everyone's shocked, they don't know what
to do, and it can cause a lot of
discomfort, distress. People can make
really bad decisions when they're in
that position. So, this position gives a
massive amount of value to people who
are going through this. And because of
the fact that it's a bit icky or morbid,
there's not a lot of competition. All
right, you guys know that I like to do a
few weird ones usually to start out
these lists, then I typically get to the
more boring, stable ones later on. And I
like to do that just to get the creative
juices flowing. Because the truth is,
there's so many different ways to make
money these days, but some of them
require a little bit of creativity.
Here's how to get started with this. So,
like I said, the Claude prompt is up on
the screen. You can just literally
screenshot it, put it into Claude. Quick
break, I'm going to be doing a live
training this week on how to start
YouTube step-by-step for beginners. This
is going to be for people who want to
start a channel, but they don't know
what niche to pick, what videos to make,
or how to actually get started the right
way. And this is a completely free
training, no strings attached. In fact,
I'm giving away even more bonuses at
this training. Just as an example, I'm
going to be giving away my niche
validator, which works for ChatGPT as
well as Claude skills, which is a super
valuable piece of software where you can
finally figure out what the best niche
for you is. So, do not miss out on this
training. Make sure you sign up for it
down in the description and the pin
comment below because you only get it if
you join the training. So, if you don't
join now, you might miss out on it
forever. But that being said, in the
workshop, you'll get to meet me, and you
get to ask me questions directly. So, I
look forward to seeing you. So, click
the link in the description and the pin
comment below. This week, make sure you
put on your calendar. And if for
whatever reason you missed out on it, or
you weren't able to attend, make sure
you still click that link because we
might be having workshops in the future
as well, and you'll be the first to know
about it. So, yeah, hope to see you
there. Now, back to our regularly
scheduled programming. So, the second
one is going to be the name dealer, aka
the baby naming consultant. So, this
next one is branding consultancy for a
human who hasn't even been born yet. So,
parents fill out a questionnaire,
surname, siblings, heritage, sounds that
they hate, initials, meanings, family
history, etc., etc. And you hand back a
research short list with an explanation
for every finalist. Sounds ridiculous?
Well, startups pay naming agencies five
figures to name an app that'll probably
be dead in two years. Parents are naming
something that they plan to keep for 90.
And the receipts on this are pretty
wild. Business Insider reported
consultations start around $250. Higher
profile consultations charge $1,500
and one offers a $30,000 baby name
branding service for public figures.
Now, a good example of this is SJ Strum.
She's a mom in the UK who's been a baby
name consultant for years, and she
documents the whole thing. Weekly name
list, style breakdowns, how she works
with parents, etc. etc. And this
documentation built her an audience of
124,000, and it turned into a published
book, which is Baby Name Envy. Now, by
the way, you're probably noticing a
pattern here. This side hustle can make
money directly right away. You can get
even more clients, build your brand, and
open up almost unlimited streams of
income by growing on social media as
well. So, the consulting pays her, the
audience pays her again, and now she's
even launched a book. Here's how to get
started with this. So, like I said, the
Claude prompt is up on the screen. You
can just literally screenshot it, put it
into Claude. All right, next is the
talking paycheck. And this is teaching
people what you already know. Now, this
is the weirdest one on the entire list
because the product is literally your
mouth, right? Teaching people something
that you already do on a day-to-day
basis, which could be your job, your
hobby, something you've done since
childhood, or a problem that you solved
once that somebody out there is Googling
in panic right now.
>> Now, you might be thinking, "I'm not an
expert. Why would anyone listen to me?"
>> Well, you don't need a PhD. You need a
few month head start on one person, and
there are honestly millions of people
that are a few months or 2 years behind
you. Cuz if you've done something for 2
years, statistically speaking, you're
probably an expert at it. So, let me
show you what this looks like when
regular people actually do it. One of my
community members, Nurse Julie, teaches
women who are tired of being tired,
autoimmune energy, root cause stuff that
she already knows from her nursing life.
And she is not inventing anything. She
is documenting what she already does
every single day anyway. So, it helps
more people than just the ones in front
of her. Or Nathan Rose, he teaches busy
adults how to get better at chess. And 4
months in, he went from zero to a fully
booked one-on-one coaching roster and
making a full-time income. And signing
his first high-ticket client for $1,000
a month, and now he's sitting at roughly
$5,000 a month, aka a full-time income
from a board game. And then there's my
brother Zach, almost 30 years in the
trades, never recorded video in his
life, and the man is, lovingly speaking,
a little bit technologically challenged.
And he started teaching people how to
get into the trades, and his very first
video blew up, got 822,000 views and
counting. And 29 days after publishing
it, he had a $214 day. That's about a
$78,000 year run rate just from talking.
And to close out his first year, he had
an $18,000 plus dollar month. Meanwhile,
the rest of the internet is vibe coding
apps that MIT says fail 95% of the time
with whole teams behind them. And a
50-something-year-old tradesman got paid
for talking about what he already knew,
which was common sense to him and people
like him, but is not common sense to 99%
of the population. So, that should piss
you off just a little, in a good way.
And by the way, if you want to learn
exactly how he grew my brother's
channel, I'm actually doing a live
training explaining that this week.
Click the link in the description in the
pinned comment below. Now, here's the
part I need you to actually hear, cuz
every other hustle on this list you row
out or you hunt for clients. This one is
a lighthouse. You turn the light on, and
the clients row to you. Because the most
layoff-proof asset on earth isn't a
certification, and it sure isn't
seniority. It is people knowing who you
are and what you know, aka building your
personal brand. Nobody can restructure
that away from you, because you own it.
So, keep this chapter in the back of
your pocket, because every single hustle
left on this list is about to grow a
second engine. Here's how to get started
with this. So, like I said, the Claude
prompt is up on the screen. You can just
literally screenshot it, put it into
Claude. All right, next I'm going to
call the yes day architect. And this is
designing marriage proposals for
strangers. Now, this is a type of event
planning. I'm not saying you should do
this one specifically, but this is a
type of event planning. There's lots of
other events out there, but you
typically want to niche down when you
first start and pick something like
this. So, somebody out there is about to
ask the biggest question of his life,
and he has no idea what he's doing. You
sell him the plan, the concept, the
location short list, the budget, the
vendor emails, the speech, the timing,
the weather backup, and of course, the
secrecy checklist. You don't hang the
lights, you hand over the folder. Aka,
you make sure that his proposal goes to
plan and she says yes. So, good example
of this is Lexi Toubin. She filmed her
sister's proposal, posted it on a whim,
and it got 100,000 views in 30 minutes.
Then strangers started paying her to
plan theirs. And now it brings in six
figures a year, roughly $9,000 in a
median month, or over $20,000 in her
best month. And this is all with the
documents reviewed by CNBC. And the
catch is this, part of that revenue is
brand deals from posting the proposals
to her 330,000 followers. So she gets
paid to plan the moment, and then paid
again to show it. And this isn't just
one lucky planner. The Associated Press
has covered the proposal planning boom,
and working planners are doing segments
on daytime TV explaining the job. And
one in four proposers now pays for help
popping the question. So the demand is
real, but the supply is asleep. There's
really just not that many people doing
it. And if you do it like her, every
proposal that you post with permission
is an ad that you got paid to film. So
Lexi's 330K followers came from the work
itself. Here's how to get started with
this. So like I said, the Claude prompt
is up on the screen. You can just
literally screenshot it, put it into
Claude. All right, next is Amazon KDP
self-publishing, aka the bookshelf
machine. And this is the money anchor of
the whole list. So Amazon KDP, if you
didn't know what it is, it stands for
Kindle Direct Publishing, and it's on
Amazon, of course, and you basically
just publish a book once, Amazon prints
it, ships it, and collects the money.
And it pays you royalties forever. So
think of every book as a tiny rental
property with no mortgage. Each one pays
you a little bit of rent every month,
and Claude is your construction crew.
Now a good example of this is Sarah
Tyler. So this was her first book ever,
and she threw it together on Canva, and
it made her $80,000 in a year. And not
even mostly from royalties. The book
became the front door to everything
behind it. And even inside of our own
community, this one has a ceiling that
most people won't even believe. Shawn
went from 30,000 a month to over 500,000
a month at his peak, and he has the
number one Amazon KDP channel. He's a
category king. And we helped him get
there. And we'll teach you how we did it
in the live training this week. So
again, click that link in the
description in the pin comment below to
sign up to that. It's completely free.
But yeah, half a million a month just
talking about Amazon KDP on YouTube. Now
KDP is currently flooded with fully AI
garbage books that nobody can finish. So
if you actually have someone who's good
at this teach you how to do it, such as
Sean, then you're going to have a much
higher chance of having success. So,
there's way less competition for anyone
who actually gives a So, the play isn't
make Claude write a book. The play is
Claude does the research, the outline,
the keyword work, the draft passes, and
then a human being, you, add some actual
flavor of life to it, some actual spice
to it, makes it worth reading. So, in a
sea of slop, the real human is the
premium product. And notice what Sean
did. He didn't just publish the books.
He documented the publishing. And the
second layer, actually documenting the
publishing, is what turned an income
stream that was really nice into an
empire. Here's how to get started with
this. So, like I said, the Claude prompt
is up on the screen. You can just
literally screenshot it, put it into
Claude. Now, by the way, I'm going to
put a bundle of Claude prompts and
Claude skills down below that you can
follow along with while you do this
video. So, click down there to check
that out. Now, I know that 99% of you
are just going to watch this content.
You're going to get a lot of value out
of it. You're probably going to attend
the live trainings as well. For
instance, Isaiah watched my channel,
attended the live trainings, and without
ever working with us got incredibly good
results. And you can see his testimonial
on the channel. So, I know 99% of you
are going to do that. I'm going to give
you way more value, completely free,
than even paid courses with my free
content, as well as my free live
trainings. And we're never going to end
up working together one-on-one, and that
is completely fine. But, I know that 1%
of you, or even 0.1% of you out there,
are going to want to work one-on-one
with a mentor to help you grow and make
money on YouTube as fast as possible.
Or, you just want us to do the work for
you. And if that sounds like you, we do
work with a small amount of people at a
time. And we're accepting about five
people right now. So, go ahead and click
the link in the description and the pin
comment below to book a call to apply.
We only accept about 18% of people who
apply, and we only work with people who
we think we can get results for. So,
only apply if you're very serious about
growing and making money on YouTube. The
types of people we typically work with
are going to be business owners who want
to build their brand and use YouTube to
get more leads and sales. People who are
already big on other platforms, and they
want to move over to YouTube. YouTubers
who are getting a lot of views, but
they're struggling with monetization,
YouTubers who are crushing it but they
want to crush it even harder, and then
professionals, typically people on the
older side, who want to grow their
personal brand with YouTube in order to
get better jobs, network better, start
side hustles, make money online, or
launch their business that they've
always wanted to do. So, if that sounds
like you, go ahead, click that link in
the description and pin comment below,
and we look forward to talking to you.
And check out this video right here of
Isaiah and how we helped him grow his
singing coaching business.